This is the Alpha Bytes, where we serve up bite-sized insights to help you grow your business and your bank account. Our host, Alex Zinni, CEO of Alpha Key Digital, dives into the latest marketing trends, proven strategies, and actionable tips to scale your online presence. Whether you’re a seasoned entrepreneur or just starting out, Alpha Bytes delivers the keys to unlocking your success.
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From Local to Global: Economic Development Strategies With Kevin Malecek
25:42
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25:42Kevin Malecek is the Director of Economic Development and International Trade for the City of Mentor, Ohio, where he leads business attraction, retention, and expansion efforts both domestically and internationally. With a diverse background in government, business, and nonprofit sectors, he has fostered international partnerships with the UK, Irel…
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Entrepreneurship & Franchising: The Art of Networking, Risk-Taking & Driving Growth With Bill Snow
29:57
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29:57Bill Snow is the Vice President of Franchise Development and Operations at Rad Air Complete Car Care and Tire Centers. A former corporate professional, Bill transitioned into a small business owner, combining his passion for people and cars into several automotive endeavors. In 2014, he opened a Rad Air franchise in Wickliffe, Ohio, where he triple…
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Transforming Your Business Strategy Through Video Marketing With Chris Inman
32:30
32:30
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32:30Chris Inman is the Founder of I.D.E.A. Cleveland, a leading video marketing agency dedicated to helping small businesses transform their marketing strategies through impactful video content. Starting his career in sports broadcasting, Chris shifted his focus to corporate video before realizing the untapped potential of video marketing for small bus…
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From Guitar Strums to Career Growth: Balancing Creativity and Entrepreneurship With Joey Ariemma
33:21
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33:21Joey Ariemma is a world-touring musician, songwriter, producer, educator, and actor based in Los Angeles, California. He has starred in short and feature films and commercials, while touring globally as a celebrated guitarist. After touring as the lead guitarist with an established rock band in Nashville, Joey moved to LA to pursue acting, where he…
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From Digital Marketing to Politics: Mastering the Campaign Game With Chris Galloway
54:59
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54:59Chris Galloway is a Senior Partner at Red State Strategies, LLC, an Ohio-based political consulting firm providing consulting services to numerous advocacy groups, political organizations, and corporations. After serving as the Trustee of Concord Township, Chris now serves as the County Auditor of Lake County, Ohio. When he isn't running for office…
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Unleashing Productivity: The Informatics Approach to Healthcare With Casi Vician Ischay
27:07
27:07
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27:07Casi Vician Ischay is the Founder and CEO of Lucas Health Tech, a healthcare consulting firm specializing in elevating healthcare business operations through data-driven solutions, patient-specific marketing, AI process automation, and strategic practice management. Casi is a trusted consultant in healthcare and IT process automation, renowned for …
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Transforming AI-Driven Content Strategy in 2025 With Alex Zinni
13:57
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13:57Alex Zinni is the Founder and CEO of Alpha Key Digital, which specializes in revenue-generating digital marketing solutions for businesses. With a diverse portfolio in web development and design, Alex is dedicated to staying on the cutting edge of digital marketing. At Alpha Key Digital, Alex leads a team of experts who share his passion for helpin…
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Secrets to Recruitment Success With Dan Regovich
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30:42Dan Regovich is the Founder of AJ Augur Group, LLC, which specializes in connecting top-tier talent with roles across the plastics industry. A seasoned recruiter and headhunter with over 27 years of experience, Dan’s deep industry knowledge and commitment to excellence have made him a trusted partner for organizations nationwide, boasting a remarka…
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Unlocking Unprecedented Business Growth Through Market Mastery With Michael Barbarita
41:52
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41:52Michael Barbarita is the Owner and President of Next Step CFO, a firm providing CFO services and business and financial strategies to help companies achieve sustainable growth. A seasoned entrepreneur, Michael has owned and operated retail, manufacturing, and service companies for over three decades, including Ski Town USA, which he grew from $2.5 …
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The Entrepreneur's Blueprint: Unlocking Sales Excellence With Tony Picciano
37:56
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37:56Tony Picciano is the Founder and President of Top Sales Success Group LLC, a Willoughby, Ohio-based company specializing in business sales consulting and strategic planning. With over 40 years of experience in sales and sales management, Tony worked with startups and Fortune 100 companies before founding Top Sales Success. A DiSC Certified Practiti…
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The Art of Meaningful Interactions at Work With Dr. John Paul Stephens
49:12
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49:12Dr. John Paul Stephens is an Associate Professor of Organizational Behavior at the Weatherhead School of Management at Case Western Reserve University. In his role, he teaches organizational behavior, positive scholarship, and negotiation, focusing on how people come together to achieve peak collective performance. With a PhD in organizational psyc…
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5th Generation Funeral Home Director on Success, a Meaningful Life, and Managing Two Businesses
42:01
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42:01Jeff Monreal is the Owner, President, and Funeral Director of Jeff Monreal Funeral Home, which spans three locations in Northeast Ohio. He is also the Owner of Installed Services, which installs batt insulation. As a seasoned entrepreneur, he represents the fifth generation in his family's funeral home industry. Jeff has a deep-rooted passion for s…
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Building Resilience and Blazing Trails in Behavioral Health Entrepreneurship With Dr. Martina Moore
42:05
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42:05Dr. Martina Moore is the President and CEO of Moore Counseling and Mediation Services, Inc. (MCMS), which she founded over 25 years ago. As a seasoned counselor, international speaker, and trainer, Dr. Moore is also the Department Chair for the Clinical Mental Health Counseling program at John Carroll University, specializing in mental health treat…
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Navigating Digital Marketing for Surgeons With Alex Zinni
20:57
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20:57Alex Zinni is the Founder and CEO of Alpha Key Digital, which specializes in revenue-generating digital marketing solutions for businesses. With a diverse portfolio in web development and design, Alex is dedicated to staying on the cutting edge of digital marketing. At Alpha Key Digital, Alex leads a team of experts who share his passion for helpin…
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The Future of Cybersecurity and AI With Bill Monreal
36:37
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36:37Bill Monreal is the Founder and CEO of Monreal IT, an Ohio-based company specializing in managed cybersecurity and IT infrastructure services. A seasoned technology expert with a career spanning over 30 years, Bill launched his professional journey as a systems and network engineer before founding Monreal IT in 2001. His early achievements included…
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Unlocking Business Potential Through Networking and Innovative Leadership With Christine Weber
30:19
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30:19Christine Weber is the President and CEO of the Mentor Area Chamber of Commerce, a nonprofit organization uniting businesses and professionals to expand the economy in the Mentor area of Ohio. Christine’s journey began at the Chamber in 1995 as an executive assistant, leading to her nomination as CEO in 2017. Leveraging her accounting and business …
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Dr. David Gutman on Weight Loss Medication, Nutrition, and Gut Health
40:11
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40:11Dr. David Gutman is the Founder and Lead Physician at Advanced Hemorrhoid Specialists, which specializes in the latest, state-of-the-art, nonsurgical hemorrhoid treatment. A dedicated medical professional with 18 years of experience, he has performed over 50,000 procedures since 2005, making him one of the most experienced practitioners in Northeas…
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The Power of Patient-Driven Care: Dr. Cara Ogren's Journey in Women's Health and Entrepreneurship
35:43
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35:43Dr. Cara Ogren is the President of Synergy Physical Therapy and Wellness, an interdisciplinary practice focused on women's health and orthopedic treatments, which provides services including physical therapy, massage therapy, reflexology, health coaching, and athletic training. With over two decades of experience in orthopedic physical therapy, Dr.…
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From Literature to Leads: Crafting Compelling Brand Stories With Alex Zinni
19:04
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19:04Alex Zinni is the Founder and CEO of Alpha Key Digital, which specializes in revenue-generating digital marketing solutions for businesses. With a diverse portfolio in web development and design, Alex is dedicated to staying on the cutting edge of digital marketing. At Alpha Key Digital, Alex leads a team of experts who share his passion for helpin…
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How a 3rd Generation Residential Electrician Business Continues To Grow
40:29
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40:29Bill Streb is the Owner of Streb Electric, an electrical services company headquartered in Eastlake, Ohio. Founded in 1975, Streb Electric has grown into a premier residential service and repair company, earning a reputation for reliability and customer satisfaction. A veteran entrepreneur and master electrician, Bill joined his father, company fou…
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