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All organisations are fundamentally in the business of behaviour change. But how well does your organisation do it? In “The B-Word”, host James Healy explores how organisations can use a better understanding of human behaviour to address some of their most pressing challenges. Featuring leading figures from social and behavioural science discussing a diverse range of topics, the B-Word is a fascinating exploration of what it means to be human and how organisations can better understand and i ...
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Join the discussion of behavioral marketing, consumer trust, and loyalty. Clicksuasion’s marketing frameworks are founded on behavioral economic and behavioral finance principles. Learn applicable data-driven strategies to influence change, employee engagement, and human decisions.
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Lead Through Strengths - Build a Training and Coaching Practice, Based on Strengths
Lisa Cummings and Brea Roper
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Lisa Cummings and Brea Roper help you lead teams, build your work culture, and improve relationships with CliftonStrengths A.K.A StrengthsFinder. The "Lead Through Strengths" podcast was created for you if you're ready to stop taking the "path of most resistance" at work and in life. It sounds silly, yet it happens all the time when people get focused on fixing their weaknesses. It doesn't have to be so hard. Stop focusing on what's broken about you. Lisa Cummings, one host, is a Gallup Cert ...
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Starting a New Coaching Business - The Backstory
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What do math dreaming, crowdfunding, and Sunday night heart palpitations all have in common? You’ll have to tune in to find out! 😀 Join us for some real talk about the common fears and hesitations many aspiring coaches face when starting their business, like feeling unprepared or overwhelmed by the need for a perfect plan. But fear not! You’ll be e…
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Selling to Corporate Clients - Coaching, Training, and Speaking Services
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Selling to corporate clients can be exciting, and sometimes daunting. And everyone wants to know…what’s the secret sauce? From the thrill of landing big contracts to the unexpected surprises that come with corporate red tape, we cover it all. You’ll hear about the challenges of finding the right decision-makers, the complexities of procurement proc…
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Thinking about offering group coaching programs? This episode is for you! We explore the many benefits it offers – for those being coached and also for coaches themselves. Things like opportunities for support and feedback, profitability and scalability, and developing deep, lasting friendships. We also share a few different program structures we’v…
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What can Lawrence of Arabia teach us about organisations? Why do organisations persist with so many accepted practices that don't seem to work? What does a more evidence-based approach to organisational change look like? James is joined by Beirem Ben Barrah and Philip Jordanov to talk about practical ways organisations can apply the science of huma…
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Building Your Coaching Business with BP10
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Ever wish you knew what all the best business builders had in common? What talents contributed to their success? Well, that’s exactly what the BP10 is all about! If you want to build a successful coaching business, you need to tune in! We kick things off by explaining what BP10 stands for (Builder Profile 10) and how it identifies the top talents t…
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This episode explores why having a clear and distinct signature offer is crucial for your coaching practice. Whether you're an internal coach or running your own independent gig, clarity is key! Having a clear and distinct offering can make all the difference in attracting the right clients and maximizing your impact. That’s why we discuss the impo…
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Why is everyone so excited about AI? What makes AI so different from any previous technology and what does that mean for adopting it? What does AI mean for jobs? What can the Sorcerer's Apprentice and Frankenstein teach us about AI adoption? And what is that cryptic book cover about? In the first episode of a new series of The B-Word, Paul Gibbons …
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Strengths and Your Personal Brand as a Coach
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In today's episode, we dive into building your personal brand as a coach. You’ll hear about "Connected Kelly," a coach who initially felt pressured to conform to an analytical persona in her big tech job, only to discover that her true strength—Connectedness—was what truly set her apart. You’ll learn how she transformed her approach, leading to a m…
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Every coach grapples with today’s topic: Should you avoid bias while coaching? We kick things off by acknowledging that the answer isn't as straightforward as it seems. While many might instinctively say "yes," we explore the nuances of bias and how it can actually play a positive role in coaching. Whether you're an independent coach or working wit…
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In today's episode, we dive into the essential, yet often overlooked, concept of "working on your business" versus "working in your business." We share our personal experiences and insights on how taking intentional time to strategize can transform your entrepreneurial journey. If you've ever felt like you're just spinning your wheels, constantly r…
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Bonus Episode: Announcing Season 10 for Coaches
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By Lisa Cummings and Brea Roper
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Goal setting. Does setting and getting goals light you up and get you groovin? Or maybe you’re not a big fan. Either way, this episode focuses on how to set yourself up for success – by using your Strengths, of course! We believe that when you approach goal setting through the lens of your individual talents, it not only makes the process more enjo…
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Did you know that frustration and burnout your talents can be ‘hangry’. In today's episode, we dive into the delightful concept of nurturing your nature! Life can be tough, and we all know that adulting isn't just a walk in the park. So, why not focus on what makes you shine? We discuss the importance of not just using your strengths, but actively …
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Maybe you're a planner like Lisa, whose calendar resembles a game of ‘time Tetris’, more spontaneous like Brea, who’s a little more free-flowing, or somewhere in between. No matter how you do it, taking time to prioritize your well-being is essential. In this episode, you’ll hear us discuss the importance of setting boundaries and making intentiona…
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People are always asking us, “Will my CliftonStrengths change?” and “Should I retake the assessment?” Since these questions are really two sides of the same coin, the short answer to both is the same: probably not. For the longer answer, be sure to listen in as we explore if/when to retake, and how to get the most from your CliftonStrengths results…
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We hear it all 👏🏻 the 👏🏽time 👏🏿: “Are strengths nature or nurture?” In today's episode, we weigh in with their opinions on whether our strengths and talents are hardwired into our DNA or shaped by our environment and experiences. And, spoiler alert…we don’t always agree. 🫣 Listen in as we explore how nature and nurture play a foundational role in w…
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Throughout our lives, many of us have been told we could become anything we want. Unfortunately, without understanding our natural talents and motivations, this belief can set us up to pursue goals that may not align with our true selves and capabilities. That’s why we look to our talents: to understand our true desires, and align our aspirations w…
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Using Strengths to Believe in Yourself From time to time, everyone struggles to believe in themselves. Especially when faced with challenges and changes in their lives. Too often, this doubt can lead to feelings of inadequacy, and hold us back from the growth we desire. That’s why we look to our talents: to identify and question limiting beliefs, s…
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We all know how good it is to feel valued at work… but, as a manager, is it worth the time and expense? And how can we ensure that our recognition resonates? In today's episode, we dive into the powerful world of appreciation and recognition! We chat about how everyone loves to be recognized, but not everyone enjoys the spotlight in the same way. Y…
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In today's episode, we dive deep into the concept of flow, that magical state where time disappears and creativity flows effortlessly. We share our personal experiences with flow—what it looks like for us, and the unique ways we prepare for those moments. You’ll hear us discuss the importance of creating space in your life, whether that means block…
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Whether on a trip to Vegas, family reunion, or navigating the mountain’s edge, our strengths are there every step of the way. The question is, are they guiding, protecting, and supporting you? Or are they getting in the way, causing conflict and confusion? In today's episode, we dive into the fascinating world of applying our strengths beyond the w…
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"Where did the time go?" "If only I had more time!" If you're looking for productivity hacks or time management tips – this episode is for you. We've all been there. We believe time is our most valuable resource. Unfortunately, this often leads to overwhelm and guilt when our expectations don't match reality. We don't accomplish as much as we thoug…
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You’re So Good At That Receiving compliments is difficult for most of us. But what if I told you compliments could be clues to your greatest talents? Areas where you see natural glimpses of excellence are actually your greatest areas of potential. So, the next time you hear someone say, "You're so good at that!" or “You’re a rock star!”, stand a li…
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“They” say we spend over 30% of our life at work. For some of us over-achieving, work-a-holics burning the candle at both ends, that percentage is likely even higher. If we’re spending over a third of our lives working, shouldn’t we love what we do? We think so. That’s why in this episode we talk about another one of the “5 Clues to Talent”: Satisf…
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Have you ever had someone say, “Wow! How did you do that?” or “You make that look so easy!” and think, ‘What? Like it’s hard?’ (I see you, Elle Woods!) Or maybe you’ve recognized how others seem to be able to pick up or breeze through certain tasks with an effortlessness or ease you only dream of. It’s all a clue to talent! In this episode, we talk…
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About This Episode on Getting What You Really Want Out of Life What do the Spice Girls, double rainbows, and pursuing our dreams all have in common? Yearning. If you're someone who is looking to tap into your inner desires and explore what you really want out of life, this episode is for you. Inspired by Gallup’s “Five Clues to Talent”, Lisa & Brea…
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What to Expect When You Take The CliftonStrengths Assessment
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About This Episode Are you getting ready to take the CliftonStrengths assessment? This episode is for you! Between the two of us (Lisa & Brea), we’ve facilitated tens of thousands of these bad boys. So, we share the ins and outs of ‘what to know before you go’ - CliftonStrengths edition. In this episode, we answer questions like: “How long will it …
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About This Episode So, you’re ready to engage with a coach. Awesome! But there are SO many different coaches out there. How in the world do you choose? Lisa and Brea are here to help clear through the confusion and get you on the right path. This episode is all about how to choose the coach that’s right for you, right now. Listen in as Brea & Lisa …
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What does the pursuit of Artificial Intelligence tell us about human nature? Can we ever understand AI, or the human brain? Can machines become conscious and should we worry about that possibility? In this episode, James talks to AI researcher and author George Zarkadakis about human intelligence, artificial intelligence, and the future of humanity…
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To work with Brea, connect at brearoper.com. She helps with talent development for teams and also does 1:1 CliftonStrengths coaching for individuals. To work with Lisa, check out team workshops and retreats at the Lead Through Strengths site. For 1:1 strengths or life coaching, check out the Get Coached link. For independent coaches, trainers, and …
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To work with Lisa, head over to Lead Through Strengths To work with Brea, check out BreaRoper.com ABOUT THIS EPISODE In this episode, Lisa & Brea discuss how they were introduced to the wonderful world of Strengths, and how it impacted their personal and professional lives. Lisa discusses how reading "First Break All the Rules" as a manager changed…
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To work with Lisa, head over to Lead Through Strengths To work with Brea, check out BreaRoper.com Finally, you can learn the answer to the riddle: What do Malbec wine, Kansas City, and dancing in the rain have in common?By Lisa Cummings and Brea Roper
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Woo hoo. The Lead Through Strengths podcast is back in action. In this quickie bonus episode, find out who my new co-host is. She's one of my CliftonStrengths besties. Weekly episodes re-start now.By Lisa Cummings
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Do you remember the time Kim Kardashian and Kanye West disagreed over the colour of a dress? What is "flow" and why does it matter? What can London cabbies teach us about our brains? In this episode James talks to Hilary Scarlett about the neuroscience of change and how we make work work better for our brains.…
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What can monkeys drinking fruit juice teach us about mental health? How does the placebo effect really work? Are magic mushrooms the silver bullet for treating mental illness? In this episode, James talks to Camilla Nord who leads Cambridge Universitys Mental Health Neuroscience Lab.By James Healy
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Have you ever heard that we only use 10% of our brains? That the brain's right hemisphere is creative and the left hemisphere is logical? Or that we all have a lizard brain, a mammal brain, and a human brain? All of these statements have one thing in common....they're #neurobollocks. In this episode, James talks to UCL Neuroscientist Joe Devlin abo…
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Every organisation, including yours, is in the business of behaviour change. But is your organisation willing to try new ideas, test and learn, experiment? In this episode, James talks to author and behavioural science pioneer Matt Wallaert about Don Draper, Steve Jobs, actuaries, toddlers, and the power of humility. There's even a bit of David Att…
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No. Non. Não. Nein. Nej. Nie. La. It's a simple word. Why do so many of us find it so difficult to say? In this episode, James is joined by Professor Vanessa Patrick to talk about how to say "no" more effectively, whether you've been asked to work on your birthday, to marry someone live on the big screen at a football game, or indeed to shoot a ran…
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More. Faster. Sooner. The modern world of work is all about productivity. What if the secret of increasing productivity was actually the last thing youd think of? In this episode James meets Dale Whelehan, CEO of 4 Day Week global to talk about Frederick Winslow Taylor, Josef Stalin, Richard Nixon, Pink Floyd, Sisyphus, and why less really might be…
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How can organisations use experiments to get better outcomes? What role does behavioural science play in the fight against climate change? What can we learn about human nature from the movie Don't Look Up? Experimental Economist Christina Gravert joins James to discuss the benefits of trial and error and how behavioural interventions can help in th…
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Do the 5 Stages of Grief really apply to organisations? Is the Myers-Briggs Type Indicator just a work horoscope? How effective is corporate training? And what can Bob Geldof teach us about strategy? James talks all things organisational change with author and management myth-slayer, Paul Gibbons.By James Healy
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How many Facebook friends can you have? Do friends have benefits? What's the point of gossip? What does an increasingly globalised, virtual world mean for human relationships at work and for wellbeing? In this episode James is joined by Evolutionary Psychologist Robin Dunbar to discuss the profound influence of our relationships on human evolution …
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What can HR learn from advertising? What do Jesus and Bob Dylan have in common? Why are AI speed cameras a bad idea? And why are mediocre statisticians so dangerous? James is joined by the legendary Rory Sutherland for an unmissable discussion on a huge range of topics.By James Healy
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Should we be concerned about our data being used to nudge our behaviour? How can organisations ethically use behavioural data to make work more effective and more enjoyable? What does Jurassic Park tell us about behaviour change? And why are conspiracy theories so compelling? In this episode, Patrick Fagan, formerly Chief Psychologist at Cambridge …
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What does hybrid working mean for employee wellbeing? What really makes us happy at work? How do organisations maintain culture in a virtual world? What does inclusive leadership look like? And can Behavioural Science help you ask for a pay rise? As we emerge from a 2 year experiment in virtual working, the world of work looks very different. Grace…
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How can organisations overcome silos? What impact do group dynamics have on leadership? Do Canadians really prefer maple syrup? In this episode James talks to Dominic Packer about the impact of group identities on behaviour and what that means for organisations and societies.
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If you want to register directly, you can find the next CliftonStrengths training at https://leadthroughstrengths.com/events/ To stay up on the latest quarterly training events as they're posted, I recommend joining our email list at https://leadthroughstrengths.com/challenge/ Other resources from the episode: Make your More Of List - https://leadt…
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What makes ordinary people do terrible things? Can social influences really change behaviour? And what was Katharine Hepburn's profound behavioural insight? In this episode James talks to Omar McDoom about his fascinating and troubling research into the Rwandan genocide.By James Healy
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How can we make our organisations more human? Is human behaviour really just an elaborate plumbing problem? What can Depeche Mode teach us about human nature? In this episode James is joined by Dilip Soman to talk about behaviourally-informed organisations, what HR can learn from marketing and engineering, the role of psychology in better understan…
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To stay up on the latest quarterly training events as they're posted, I recommend joining our email list here: https://leadthroughstrengths.com/challenge/ Or, if you want to register directly, you can find them at https://leadthroughstrengths.com/events/By Lisa Cummings
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