There are people who launch books and end up just having a nice thing to put on their shelves. Then there are people who launch books that transform their careers—and lives. As a former member of the first group, Legacy Launch Pad publisher and New York Times bestselling author Anna David strongly urges you to be part of the second. In this show, she talks to entrepreneurs and authors about how to intentionally launch the book that will serve as the best business card and marketing tool you’ ...
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Remaining Behind-the-Scenes with 16-Time NYT Bestselling Author Hilary Lifton
40:48
40:48
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40:48Hilary Lifton is not one to boast, and I write that with more understatement than you can imagine. I was introduced to her recently at a party by someone who said she was a big ghostwriter. When I asked her about her career, she mentioned working on a self-help book. It was only when I Googled her later that I learned she has written 16 New York Ti…
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Using Beta Readers Who Disagree with Your Premise with Arlina Allen
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33:40Arlina Allen is a force in the recovery movement. Sober for over 30 years, she's been releasing episodes of her top 1% podcast, ODAAT Chat, for over eight. She's also been working on a book for almost that long—and now it's finally here! The 12-Step Guide for Skeptics: Clearing Up Common Misconceptions of A path to Sobriety is out now and for it, s…
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How a Book is the Gift That Keeps on Giving with Dr. Doug Brackmann
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36:39Dr. Douglas Brackmann isn't like anyone else you meet. He's far more intense and brilliant—the kind of person you find yourself telling your deepest and darkest secrets to when you had just planned to ask him about the weather. The author of Driven: Understanding and Harnessing the Genetic Gifts Shared by Entrepreneurs, Navy SEALs, Pro Athletes, an…
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Why the Ex-CEO of a $550 Million Company Did a Book Now with Erika Badan Ayers
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25:34Erika Ayers Badan calls herself a “token CEO”, the rare female employee in the highest rank of a bro-roar sports and new media culture—specifically, at Barstool Sports, which she took from a rough-and-tumble sports and betting brand and turned it into a $550 million juggernaut with more than 5 billion monthly video views and 225 million followers. …
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Why People Lose Steam on Their Books with Jill Ishkanian
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43:28
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43:28It’s truly a crime that there’s no TV series about Jill Ishkanian. The lone female tabloid reporter in a sea of men, Ishkanian has been raided by the FBI, exonerated Meghan Markle and been late to a lunch date with me because she thought she saw Kevin Costner driving. And those are just three of dozens of fascinating facts! Yet, despite the fact th…
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How Book Publishing Is Evolving with Agent Mark Gottlieb
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37:41
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37:41While Mark Gottlieb has agenting in his blood—he’s a second generation lit agent—he’s not your typical agent. He doesn’t specialize in any particular genre but bounces between fiction and nonfiction, with some children's books and graphic novels in between. And though he works with the Big Five publishers, he’s open-minded when it comes to self-pub…
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Boost Your Business by Sharing Your Story (Solo Episode)
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22:33Here's a special release for you: the keynote I recently gave at a mastermind that encompasses so much of what I know to be true about coming up with your book idea. It's short but sweet. Enjoy! FOR MORE ABOUT THE PODCAST AND OTHER STUFF, GO TO WWW.ONGOODAUTHORITYPOD.COM.By Anna David
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How to Use Instagram Reels to Blow Up Your Book with Erin Lee
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37:14You know that kindergarten teacher we all wish we'd had? That's Erin Lee. But part of what makes us all wish she'd been our teacher is the fact that in addition to being a teacher, she's an award-winning children's book author. Still, as we discuss quite a bit around here, being an amazing author doesn't always guarantee book sales. But Erin HAS so…
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The State of Publishing Today with Kevin Anderson
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26:04Kevin Anderson never meant to get into the publishing business after growing up in a small town in Canada before getting his PhD and graduating summa cum laude from Harvard and starting a tutoring company. Nevertheless, that tutoring company transitioned into what is now a massive publishing company that employs 30 writers and editors that have col…
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How to Get Your Book Everywhere with Annabelle Gurwitch
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43:34
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43:34Annabelle Gurwitch is an actress, activist, and the author of the New York Times bestseller and Thurber Prize finalist I See You Made an Effort. Her other books include: Wherever You Go, There They Are, and You Say Tomato, I Say Shut Up (coauthored with Jeff Kahn). She was the co-host of Dinner & a Movie on TBS and has appeared on NPR, The Today Sh…
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Make Sure You Write the Right Book with Dave Chesson
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47:36Dave Chesson is the creator of Kindlepreneur.com, a website devoted to teaching advanced book marketing which even Amazon KDP acknowledges as one of the best by telling users to “Gain insight from Kindlepreneur on how you can optimize marketing for your books.” Having worked with such authors as Orson Scott Card, Ted Dekker and more, his tactics he…
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Get Your Book in Stores with Ashlea Hearn
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33:08Ashlea Hearn is not only a 1st Lieutenant in the Army Reserves but also the author of Genesis Mortalis, Book 1 of the Take It Trilogy. We met when she reached out to me about the upcoming release of that book. But here's what's relevant: by that point, I had noticed this lovely person named Ashlea Hearn reviewing me wherever she could—different boo…
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Make Sure Your Readers Can Afford You with Scott Duffy
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35:07Scott Duffy is an entrepreneur and business strategist who's listed as a “Top 10 Speaker” by Entrepreneur and has been named one of the “Top Influential People To Follow” by Yahoo! Finance. 'But that's not why I brought him on the pod. I brought him on because he's also the author of three different business books on three different topics, from th…
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What It's Like to Be Chosen by Oprah with Greg Behrendt
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38:43Greg Behrendt is the #1 New York Times best-selling co-author of He’s Just Not That Into You and It’s Called A Breakup Because It’s Broken. He's appeared on every TV show known to man, including Oprah, The Tonight Show and The Today Show, is a life long standup comedian and co-hosts the relationship podcast Don't Take Bullshit From Fuckers. He's al…
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Use Your Book to Build Your Brand with Katie DePaola
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37:34Katie DePaola is an author, speaker, entrepreneur and the founder of Inner Glow Circle, a company dedicated to helping women entrepreneurs find their glow and live purpose-driven lives. But most relevantly for our show, she is the author of At Least You Look Good: How to Glow Through What You Go Through, the latest release from Launch Pad Publishin…
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How to Set Up an Author Podcast Tour with Alex Sanfilippo
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37:43Alex Sanfilippo is the host of the top-rated podcast Podcasting Made Simple, the founder of PodPros.com, a software company focused specifically on the podcasting industry and the co-creator of PodMatch, a service that matches podcast guests and hosts together for interviews. That's not all! He also co-founded PodcastSOP, a project management tool …
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Raising Money for Your Book with Craig Stanland
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34:36Boy, does Craig Stanland have a story to tell. It starts with the FBI knocking on his door, followed by two years in prison. But that's not really what we delve into here. Instead we talk about the book he wrote on his experience—and the one major mistake he made. Now that he's at work on book number two (title TBD—we get into that in the conversat…
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Getting Press for Your Book with Peter Shankman
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25:19Peter Shankman is many things, among them a five-time best selling author, entrepreneur and corporate in-person and virtual keynote speaker who focuses on customer service. But in this episode I got him speaking about something so many of you ask me about: HARO, or Help a Reporter Out...the website he started (and sold to Cision many years ago) tha…
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How a Book Could Make You $5 Million with Rich Goldstein
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24:45Rich Goldstein is a patent attorney, speaker, host of the Innovations and Breakthroughs podcast and, most relevantly for this show, the author of the bestselling book The ABA Consumer Guide to Obtaining a Patent, which was published by the American Bar Association. He's someone who understands through and through what a book can do for someone's bu…
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How to Write a Book Everyone Recommends with Rob Fitzpatrick
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49:00This may be the most useful podcast I've ever released. That's because it's with a guy who's an expert on something EVERY author wants: getting people to recommend your book. His name is Rob Fitzpatrick and he's a former programmer who dropped out of grad school to go to YCombinator with his first startup. It's that background—along with his nearly…
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Use Social Media to Sell Books with Zara Barrie and Dayna Troisi
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44:44I literally don't have the words to describe the experience of recording this episode but suffice it to say that it was the most fun interview I've ever done. Back story: Zara Barrie and I knew each other online (I find her incredibly glam and we're mutual fans of one another to the point that I recommended her book, Girl Stop Passing Out in Your M…
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The Slow Climb to Selling 100,000 Books with Paul Angone
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30:32Paul Angone had an extremely unusual journey to success as an author. First, he tried to sell a book. For eight years. Nary a bite. Then a blog post he dashed off went viral. Very viral. From there, he was able to sell a book based on that blog post to a publisher. The problem was that he had to finish it in a month. Well that book and the next hav…
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Build a Twitter Following Using Your Book Material with Jesse J. Anderson
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37:54Jesse J. Anderson's journey to bookdom is unlike any other guest I've had on the show. For one, he's not launching a book to help build his business. Also, that book—Refocus: A Practical Guide to Adult ADHD—hasn't launched yet. In fact, he hasn't even finished writing it. Why, then, you may ask, would I have him on the show? Well, Jesse has also bu…
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Turning Your Books Into Movies with Ben Mezrich
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44:57Ben Mezrich has sold over 10 million copies of his books. And, by the way, that’s not even the impressive part. The impressive part is that he sells EVERY SINGLE ONE OF HIS BOOKS as a movie or TV show; in fact, if Hollywood isn’t interested in the treatment, he doesn’t even write the book. Mezrich has gotten into this position because of a chance e…
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How to Sell Ads in Your Book with Alex Strathdee
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38:17Alex Strathdee is no ordinary writer. That's because he's as much an entrepreneur as he is a writer. How do we know this? Because when he wrote his book, Experience Over Degrees, and it didn't transform the world—or even his life—he didn't just shelve the book and the experience like most people. Instead, he asked: how can I get more people to see …
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