You’re listening to 8THIRTYFOUR’s award-winning* podcast, The Happy Hour Hustle. We offer listeners the chance to experience the musings (or ramblings depending on how many glasses of wine she’s had) of the one and only, Kimberly J. Bode as she interviews notable clients, upstanding community members, and random passersby. Publishing a new episode the first and third Tuesday of every month. *nominations and awards pending
…
continue reading
The AI Lab Podcast is your gateway to the dynamic world of artificial intelligence, where innovation meets application. Each episode dives deep into the latest AI technologies, tools, and real-world use cases, providing practical insights for professionals, enthusiasts, and beginners alike. From groundbreaking advancements to ethical considerations, we explore how AI is reshaping industries, improving workflows, and solving global challenges. Hosted by experts passionate about making AI acce ...
…
continue reading

1
Your Data Team Is Failing You, AI Still Isn’t Driving Revenue
1:02:05
1:02:05
Play later
Play later
Lists
Like
Liked
1:02:05AI is everywhere—except in your results. In this brutally honest episode of Brand in the Making, CTO and AI strategist Alex Mead unpacks the real reason most organizations fail to turn data and AI into business outcomes: they’re optimizing for dashboards, not decisions. If your company has a “data strategy” but no lift in revenue, this episode will…
…
continue reading

1
80% of AI Projects Will Fail And How to Change That
46:45
46:45
Play later
Play later
Lists
Like
Liked
46:45Everyone’s talking about AI—but almost no one is implementing it well. In this brutally honest episode of Brand in the Making, we sit down with Ian Miller, founder of AI consultancy FittedCloud and former AWS AI lead, to unpack why most enterprise AI projects crash and burn—and what smart teams do differently. From tech stack disasters to leadershi…
…
continue reading

1
AI Agents Exposed: How They’ll Rewire Your Work! with Brian McKeiver
41:17
41:17
Play later
Play later
Lists
Like
Liked
41:17Brian McKeiver, co-owner of BizStream, joins AI Lab Unfiltered to talk about how his team is using AI to enhance software development, streamline client collaboration, and rethink internal workflows. From battling AI skepticism to using GPTs to simplify dev processes, Brian breaks down what’s actually working—and what still feels like hype. He also…
…
continue reading

1
Happy Hour Hustle #112: The Robots are Coming for Me
9:16
9:16
Play later
Play later
Lists
Like
Liked
9:16To AI or not to AI. Are we using it, just to say we're using it? Is it actually helping or hurting? We tackle these hard hitting questions and dig into why Kim threatened ChatGPT with bodily harm.By 8THIRTYFOUR
…
continue reading
Alex Mead, co-creator of Redmaq, joins AI Lab Unfiltered to talk about solving one of the biggest headaches in architecture—disorganized communication. From buried meeting notes to scattered feedback, Alex explains how Redmaq uses AI to turn chaos into clarity, helping architects spend less time managing and more time designing. He also shares the …
…
continue reading

1
Happy Hour Hustle #111: How to Get the Internship
19:04
19:04
Play later
Play later
Lists
Like
Liked
19:04We get asked this question a lot: What does it take to land the internship? We know it's competitive and overwhelming. But if you're willing to put the work in, businesses will reward you for that. And your dream job probably already told you what they're looking for. In this episode, Maddie talks with former 8THIRTYFOUR Associate (because interns …
…
continue reading

1
Turning Shareholders into Superfans with AI – Walter Ward III
31:29
31:29
Play later
Play later
Lists
Like
Liked
31:29Walter Ward III, co-founder of TiiCKER, joins the AI Lab Unfiltered podcast to share how he’s building a fintech startup that lets everyday investors unlock perks—just for owning stock. Think free Häagen-Dazs for holding shares or a discount on the Stars app if you’re a Lionsgate investor. Walter also reveals how AI powers the platform behind the s…
…
continue reading

1
How AI Personas Will Reshape Product Design, Teams & Workflows
48:30
48:30
Play later
Play later
Lists
Like
Liked
48:30In this episode of AI Lab Unfiltered, hosts Drew and Pete engage with Ben Jocks from Mutually Human to explore the evolving landscape of AI personas. They discuss the integration of generative AI tools in software development, the importance of collaboration and competition in AI applications, and the potential for AI to enhance social interactions…
…
continue reading

1
We Replaced Our Cold Callers With AI. Here's What Happened.
49:51
49:51
Play later
Play later
Lists
Like
Liked
49:51In this conversation, John Butler from Echo X discusses the evolution of AI tools, particularly focusing on content creation and property management solutions. He shares his personal journey of overcoming discomfort with video through AI avatars and highlights the development of AI scheduling tools. The discussion also touches on regulatory challen…
…
continue reading

1
Why AI Will Never Replace Us with Kim Bode
54:50
54:50
Play later
Play later
Lists
Like
Liked
54:50In this episode of the AI Lab Unfiltered podcast, host and guest Kim Bode discuss the integration of AI in public relations, focusing on its applications, challenges, and the importance of training AI models to align with brand voice. They explore various AI tools, the necessity of responsible AI usage in education, and the evolving landscape of AI…
…
continue reading

1
Unlocking Emotional Intelligence in AI with Craig Tucker
48:56
48:56
Play later
Play later
Lists
Like
Liked
48:56In this episode of the AI Lab Unfiltered podcast, Craig Tucker, CEO of Vern AI, discusses the origins and development of Vern AI, a technology designed to enhance emotional intelligence in AI applications. The conversation explores the complexities of human emotions, the limitations of current sentiment analysis models, and the innovative approache…
…
continue reading

1
People Are Getting Attached to AI Friends — Here’s Why
53:39
53:39
Play later
Play later
Lists
Like
Liked
53:39In this conversation, Dan Hungerford, founder of EverFriends AI, discusses the intersection of AI and emotional intelligence, particularly in the context of elderly care. He shares his journey from a background in psychology to developing a mobile app that provides companionship through digital humans. The app aims to alleviate feelings of isolatio…
…
continue reading
In this episode of the AI Lab Unfiltered Podcast, the conversation revolves around the practical applications of AI in education and marketing. Rachel Hammond, an associate professor, shares her insights on how AI is transforming higher education, the challenges of integrating AI into curricula, and the ethical considerations that come with its use…
…
continue reading

1
GIS Director Reveals How SPACE LASERS Map the Ocean
40:44
40:44
Play later
Play later
Lists
Like
Liked
40:44In this episode of the AI Lab Unfiltered podcast, Graham Timoney from Blue Carbon International discusses the intersection of AI and environmental conservation. He shares his journey from mapping the ocean to utilizing advanced technologies like remote sensing and machine learning to monitor and protect vital ecosystems, particularly seagrass. The …
…
continue reading

1
Happy Hour Hustle #110: Mark Peters and The SOURCE
45:45
45:45
Play later
Play later
Lists
Like
Liked
45:45When lawmakers become disconnected from real community needs, it often falls to visionary business leaders to create practical solutions. That's exactly what Mark Peters, CEO of Butterball Farms, did when he established The SOURCE 20 years ago in Grand Rapids. Kim got the chance to sit down with Mark to talk about the nonprofit, which began as a ma…
…
continue reading

1
The BIGGEST Problem with AI Agents in 2025 with Alex Mead
53:23
53:23
Play later
Play later
Lists
Like
Liked
53:23In this episode of AI Lab Unfiltered, hosts Drew and Pete discuss the latest advancements in AI with their guest, Alex Mead. The conversation covers the implications of AI reasoning, the significance of the chain of thought concept, and the potential concerns regarding data privacy when using AI models. The episode also explores the accessibility o…
…
continue reading

1
Embracing AI The Future of Business Innovation and AI Policies With Pete Terryn and Drew Veach
17:37
17:37
Play later
Play later
Lists
Like
Liked
17:37In this episode, the hosts discuss the origins and mission of the West Michigan AI Lab, emphasizing the importance of community engagement in AI. They explore the concerns surrounding AI adoption in businesses, the necessity of implementing AI policies, and share personal experiences with various AI tools. The conversation highlights the value of l…
…
continue reading

1
How Women are Driving AI Innovation in 2025 with Elizabeth Goede
49:44
49:44
Play later
Play later
Lists
Like
Liked
49:44Use code "AILab30" for 30% off your registration for the AI in Action Conference. https://aiinactionconference.com/home?am_id=AILabPodcast In this engaging conversation, Elizabeth Godey shares her journey into the world of artificial intelligence, highlighting the importance of women's representation in the tech industry. The discussion covers the …
…
continue reading

1
How is AI Advancing Education For Better or Worse with Charles “Charlie” Elwood
51:32
51:32
Play later
Play later
Lists
Like
Liked
51:32In this episode of AI Lab Unfiltered, the conversation explores the intersection of AI and education, featuring insights from Charlie Elwood, a Microsoft AI MVP. The discussion covers Charlie's journey into AI, the real-world applications of AI in educational settings, the importance of personalization in learning, ethical considerations surroundin…
…
continue reading

1
How Chat-GPT is Rewriting the Rules of Software Engineering With Josh Barker CEO of City Innovations
1:00:36
1:00:36
Play later
Play later
Lists
Like
Liked
1:00:36In this conversation, the Pete and Drew explore the intersection of artificial intelligence and digital product innovation with Josh Barker. They discuss the journey from engineering to entrepreneurship, the challenges of integrating AI into human interactions, and the transformative potential of AI in business processes. The conversation highlight…
…
continue reading

1
Happy Hour Hustle #109: What You Need to Know About ESTA
29:22
29:22
Play later
Play later
Lists
Like
Liked
29:22The Earned Sick Time Act (ESTA) has been a huge focus (and problem) for Michigan business owners as they work to ensure they are compliant with the new law by February 21. But with uncertainty and changes still happening with ESTA by the minute, a lot of business owners have more questions than answers. To help, we brought in an expert. Lisa Cooper…
…
continue reading

1
Happy Hour Hustle #108: Staying on Track in the New Year
19:15
19:15
Play later
Play later
Lists
Like
Liked
19:15How is it already mid-way through January?! Maddie and Ashley sit down to talk about planning for 2025 (hopefully you already got started). They discuss the dos and don'ts of keeping everyone on track and why project management systems can be key to success.By 8THIRTYFOUR
…
continue reading

1
Happy Hour Hustle #107: Managing Across Generations
21:26
21:26
Play later
Play later
Lists
Like
Liked
21:26From Gen X to Gen Z, there has been a lot of conversation in recent years about how to best manage multigenerational workplaces. We brought in Jennifer Maxson, of Jennifer Maxson & Associates, to talk about strategies to approach different generations, the differences she's seen in her training, and what we all have in common.…
…
continue reading

1
Happy Hour Hustle #106: A Closer Look at the Caregiver Crisis
34:35
34:35
Play later
Play later
Lists
Like
Liked
34:35Rosalynn Carter famously said: “There are only four kinds of people in the world: those who have been caregivers, those who are currently caregivers, those who will be caregivers, and those who will need caregivers." That's what this episode is all about. We are currently facing a growing caregiver crisis - with more and more families filling this …
…
continue reading

1
Happy Hour Hustle #105: Let's Talk Graphic Design
23:04
23:04
Play later
Play later
Lists
Like
Liked
23:04We are excited to introduce you to our incredible graphic designer Hannah Cline - who makes all of our shit look good. Hannah and Maddie talk about agency life, how she comes up with designs, and the next big thing in the industry.By 8THIRTYFOUR
…
continue reading

1
Happy Hour Hustle #104: The Economic Argument for Inclusivity
40:05
40:05
Play later
Play later
Lists
Like
Liked
40:05We are back this week with part two of our conversation with Jen VanSkiver of Special Olympics Michigan - this time, making the economic case for inclusion in the workforce and beyond. Jen, Kim and Maddie talk about some of the startling statistics behind the issue, how people with disabilities are currently treated as they look to enter the work f…
…
continue reading

1
Happy Hour Hustle #103: Inclusivity in Hiring
24:17
24:17
Play later
Play later
Lists
Like
Liked
24:17When it comes to inclusivity, it's so important we do more than just talking. That's why Kim and Maddie sat down with Jen VanSkiver of Special Olympics Michigan. The nonprofit is changing the game in inclusivity and empowering athletes far beyond sports. In part one of their conversation, Jen dives into her journey as a parent of a child with a cog…
…
continue reading

1
Happy Hour Hustle #102: Why Showing Up Matters
26:53
26:53
Play later
Play later
Lists
Like
Liked
26:53We are deep in the heart of event season right now, which is both a fun and crazy time for 8THIRTYFOUR. As we head out on yet another flight, Kim and Maddie sit down to talk about the importance of showing up - and why it's one of the most important things you can do for yourself and your business.By 8THIRTYFOUR
…
continue reading

1
Happy Hour Hustle #101: How to Work with Freelancers
14:30
14:30
Play later
Play later
Lists
Like
Liked
14:30At 8THIRTYFOUR, we are lucky to have an incredible network of freelancers and contractors we work with to get the job done. But how do you best work with someone who isn't on your staff full-time? Maddie sat down with Jenna Brooks, a freelancer and Graphic Design BA from Calvin University, to talk about how she manages those relationships, her clie…
…
continue reading
As a woman-owned business, we put a lot of stake in supporting other women as they work to grow their careers. This week on Happy Hour Hustle, we sit down with Shannon Burkel and Kaitlyn Olson of Axios HR to talk about women in leadership, the importance of mentorship, and so so much more.By 8THIRTYFOUR
…
continue reading

1
Happy Hour Hustle #99: Why the Corporate Transparency Act is Bad Business
33:00
33:00
Play later
Play later
Lists
Like
Liked
33:00Small businesses already deal with enough, and now this. The Corporate Transparency Act (CTA) forces small businesses to provide their personal information to the federal government or face fines and even imprisonment if they don't. We've written about it before, but there is still a lot at stake. That's why Kim brought in Kelli Saunders, Vice Pres…
…
continue reading

1
Happy Hour Hustle #98: The Changing World of Local Media
13:08
13:08
Play later
Play later
Lists
Like
Liked
13:08It's no secret that the local news world has been changing, from how journalists connect with the community to how they combat misinformation online (which is no easy task). Maddie and Alayna are once again joined by Lauren Kummer, a reporter and anchor at FOX 17, to talk about how her station and other local reporters are working through the chang…
…
continue reading

1
Happy Hour Hustle #97: Ask An Olympic Athlete
20:40
20:40
Play later
Play later
Lists
Like
Liked
20:40Happy Olympics, Hustlers! This week we got the chance to talk to real-life Olympian, Ben Jefferies, and his coach, Scott Barnes. We asked them about what it takes to get to that level, what they are looking forward to the most, and advice for anybody else who wants to compete on the world's largest stage.…
…
continue reading

1
Happy Hour Hustle #96: Pitching to the Media
9:24
9:24
Play later
Play later
Lists
Like
Liked
9:24Maddie and Alayna sit down with Lauren Kummer, a reporter and anchor at FOX 17 in West Michigan, to talk about all the do's, don'ts and the definitely don'ts of pitching. Lauren gives advice to PR pros on how they can best grab the attention of a TV journalist. They also discuss the importance of relationships when dealing with reporters.…
…
continue reading
Kim and Maddie sit down with Renee Bauer, author of She Who Wins and owner of Happy Even After Family Law. They talk about leadership, strength and what it takes to ditch your inner 'good girl.'By 8THIRTYFOUR
…
continue reading

1
Happy Hour Hustle #94: What's New in Digital Marketing
31:47
31:47
Play later
Play later
Lists
Like
Liked
31:47Are you up to date with Google's latest rollout? How is your business using AI? Did you hear what LinkedIn is doing now? The digital team at 8THIRTYFOUR walks through the latest in the Digital Marketing space.By 8THIRTYFOUR
…
continue reading

1
Happy Hour Hustle #93: Let's Talk Crisis Management
30:58
30:58
Play later
Play later
Lists
Like
Liked
30:58Big or small, every company faces a crisis at some point. How you handle it could mean the difference between irreparable reputation damage and moving forward. Kim and Maddie talk about what it takes to manage a crisis, who's done it well and the importance of making a plan.By 8THIRTYFOUR
…
continue reading

1
Happy Hour Hustle #92: Inside Influencer Marketing (Part 2)
20:41
20:41
Play later
Play later
Lists
Like
Liked
20:41We just could not get enough of our conversation Aly Zuiderveen and Chelsea Sinke, known by their usernames @helloalymay and @mygrandrapidslife. Hear what these Grand Rapids influencers had to say about their red and green flags, and where they think the influencer marketing industry is headed.By 8THIRTYFOUR
…
continue reading

1
Happy Hour Hustle #91: Inside Influencer Marketing (Part 1)
30:33
30:33
Play later
Play later
Lists
Like
Liked
30:33Is anything moving faster than the influencer world? Probably not. We sat down with Aly Zuiderveen and Chelsea Sinke, known by their usernames @helloalymay and @mygrandrapidslife, for a look behind the curtains. Hear what they had to say about what marketers are doing right, what they're doing wrong, and much more in Part 1 of our deep dive into In…
…
continue reading

1
Happy Hour Hustle #90: Small Business Spotlight
15:19
15:19
Play later
Play later
Lists
Like
Liked
15:19Here at 8THIRTYFOUR, we are all about supporting other small businesses. Because let's face it, we're badass. Ahead of Small Business Saturday, we talked to two small business owners here in Michigan (who happen to also be our incredible clients). Amy Sparks, president of Goldie, and Kelly Stroburg, publisher of nearlywed, share their stories of ho…
…
continue reading

1
Happy Hour Hustle #89: How to Overcome Burnout
17:03
17:03
Play later
Play later
Lists
Like
Liked
17:03Burnout has become a bit of a buzzword since the pandemic, but what is it really? Why do more women experience it? What can we do to overcome it? Dr. Dominique Pritchett, a nationally recognized mental wellness strategist and keynote speaker at this year's Inforum Capstone Dinner, joined us to talk about how to break the cycle.…
…
continue reading

1
Happy Hour Hustle #88: How a Government Shutdown Impacts Small Businesses
27:03
27:03
Play later
Play later
Lists
Like
Liked
27:03Federal employees are not the only ones hurt by a government shutdown. Small businesses and government contractors are also forced to reevaluate when our lawmakers can't agree on a budget. Kim talks with Sue Tellier, the CEO of JetCo Federal, about how the looming shutdown is already impacting small businesses and what we can do about it.…
…
continue reading

1
Happy Hour Hustle #87: Power of Female Rage
15:34
15:34
Play later
Play later
Lists
Like
Liked
15:34It's a core belief here at 8THIRTYFOUR... the future is female. And women are definitely having a moment. From our changing representation in the media to female stars taking over the world (looking at you Taylor), we're talking about the power of women and the power of female rage. If you want to read more, make sure to check out our blog.…
…
continue reading

1
Happy Hour Hustle #86: A Guide to Summer in GR
8:48
8:48
Play later
Play later
Lists
Like
Liked
8:48If you didn't already know, the 8THIRTYFOUR team loves a good drink... and patio... and rooftop... aaand the list goes on. In this episode, Derek, Emma, and Savannah sit down to chat about their favorite places to crack open a cold one and enjoy all the summer vibes. So, what do you say? Grab a drink and join us! If you want more recommendations, c…
…
continue reading
When people mention SEO do you find your brain empty? We can help with that. Emma sits down with Rowan, one of 8THIRTYFOUR's Account Managers and Knower of All Things, to discuss the basics of SEO... and a little bit more. From site ranking to keywords, we're covering all the bases. If you're still looking for more SEO knowledge after this episode,…
…
continue reading

1
Happy Hour Hustle #84: Keeping Up with Social Media Trends
27:13
27:13
Play later
Play later
Lists
Like
Liked
27:13Remember when we had to remind people not to eat Tide Pods? What about Chris Pine's iconic stare during the Don't Worry Darling press tour? Well, lucky for you, the 8THIRTYFOUR team sat down to chat about all things social media trends, our favorites, plus some random tangents along the way. If you're looking for more social media insights & tips, …
…
continue reading

1
Happy Hour Hustle #83: Bringing Communications to a Crisis
22:39
22:39
Play later
Play later
Lists
Like
Liked
22:39You shouldn't wait for a crisis to happen before you have a crisis communications plan. That's why we're here to chat through every step. Simplified, it's all about OAF. Own it, apologize, fix it. Obviously, there are other details, but we'll let you listen in for the extra advice. Need some reading material on the subject? We've got that covered t…
…
continue reading

1
Happy Hour Hustle #82: How to Make the Media Love You
26:56
26:56
Play later
Play later
Lists
Like
Liked
26:56We're talking about one of our favorite things — PR. The relationship between a journalist and a PR pro is an important one, so the team is breaking down what it means to be authentic, why pitching is hard work, and some of our favorite journalist stories. So, want to make the media love you? Get listening. And, as we promised, you can find some PR…
…
continue reading

1
Happy Hour Hustle #81: Anti-Resolutions and Getting Real
28:58
28:58
Play later
Play later
Lists
Like
Liked
28:58Kim sits down with Emma and Amberly to talk all about anti-resolutions for 2023. Plus, there's some margarita and chicken sandwich talk too — We love to keep you guessing. If you love this episode and want more of our insights on why resolutions aren't the move, check out our blog.By 8THIRTYFOUR
…
continue reading

1
Happy Hour Hustle #80: Spilling the Tea on Women-Owned Businesses
30:54
30:54
Play later
Play later
Lists
Like
Liked
30:54We have a lot to say... especially about women-owned businesses. Kim chats with Jeffrey, 8THIRTYFOUR's Lead Graphic Designer, about what working for a women-owned business really looks like. So, grab a drink and get listening.By 8THIRTYFOUR
…
continue reading