Best Matt Peet Podcasts (2025)

1
153 - How a DIY Spirit Took Michelle Finzel from Small Business to DAP Global 44:56

20h ago44:56

44:56

In this episode of the Greenbook Podcast, host Karen Lynch sits down with longtime friend and industry veteran Michelle Finzel, Senior Manager of Consumer Insights at DAP Global. Michelle shares her unique career journey — from growing up in her mother’s market research business, to running Maryland Marketing Source for nearly a decade, to making t…

1
Sarah Carpenter, Dr. Aaron Jagers, and Patrick and Shemika Herrington 58:53

1d ago58:53

58:53

Episode Notes My guests include Sarah Carpenter, Executive director, Memphis Lift. They educate and empower parents to advocate for their children. She shares her thoughts on the beginning of this school year, thoughts about the current board and if she agrees with the County Commission. Next, are you aware that you can learn how to fly the friendl…

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LaTricea Adams, Malcom Rawls, and Marco McClendon 59:26

8d ago59:26

59:26

Episode Notes My guests include LaTricea Adams, founder and president of Young, Gifted and Green. They are an environmental justice organization that influences policy change through political advocacy, mentorship, and training. We recently heard that 24 MSCS schools were found with excessive amounts of lead in the water. She explains the dangers o…

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152 - From Community to Clarity: ConvoTrack’s Approach to Insights 50:00

15d ago50:00

50:00

In this episode of the Greenbook Podcast, host Lenny Murphy sits down with Tamanna Dhamija, Co-founder and CEO of Convosight and ConvoTrack, to explore the power of AI-driven video intelligence in modern brand building. From her investment banking roots to leading one of the most innovative platforms in consumer insights, Tamana shares her journey …

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Michelle McKissack, Veronica Jamison, and Josh Spickler 58:21

16d ago58:21

58:21

Episode Notes My guests include MSCS Board member Michelle McKissack. It has been quite a year from the education perspective and now that another year of school is beginning it’s time to assess and look forward. We talk expectations, County Commission issues, potential state takeover and more. The Community Foundation of Greater Memphis connects t…

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Torrey Harris, Cardell Orrin, and Towanda Peete Smith 59:35

23d ago59:35

59:35

Episode Notes My guests include State Representative Torrey Harris. One of the biggest issues in our community is the drama surrounding the MSCS Board members and the County Commission regarding a possible shortened term and term limits. He was one of state sponsors of the proposal and will tell me why he thinks it’s a good move. Next, Cardell Orri…

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151 - B2B Research Reinvented: Matt Powell Talks Trust and Tech 47:51

29d ago47:51

47:51

In this episode of the Greenbook Podcast, Lenny Murphy chats with Matt Powell, Managing Director of North America at B2B International. With over 20 years at the company, Matt shares his journey from phone-room interviewer to senior leadership and offers an insider’s perspective on the evolving world of B2B market research. The conversation dives d…

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Jaylen Smith, Raka Nandi, and Melissa Farrar 59:15

30d ago59:15

59:15

Episode Notes My guests include the Honorable Mayor Jaylen Smith of Earle, Arkansas. He was elected in 2022 at the age of 18 making him the youngest elected official in the country. I ask him how he’s grown along with the city and if he has any future political aspirations. Next, if you are of a certain age and were born and raised in the south you…

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Glen Thomas, Matt Pinto, and Chef Wykey 1:00:01

1M ago1:00:01

1:00:01

Episode Notes My guests include Glen Thomas, Public Information Officer for the Memphis Airport Authority. He tells me about all the changes happening at the airport including recent construction projects and the newest routes. Next, while we love our Grizzlies, the Oklahoma City Thunder are the NBA champions. Matt Pinto is their radio voice not to…

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150 - What Makes IKEA’s Insights Team a Strategic Powerhouse? 44:09

1M ago44:09

44:09

In this episode of the Greenbook Podcast, host Karen Lynch speaks with Joel Renkema, Global Head of Insights at Inter IKEA Group. From foundational lessons at Procter & Gamble to shaping strategy at one of the world’s most iconic retail brands, Joel shares how IKEA integrates insights across its entire value chain—from supply and logistics to retai…

1
Dr. Dale Criner and Chris Thomas 57:11

2M ago57:11

57:11

Episode Notes My guests include Dr. Dale Criner, Methodist Le Bonheur Germantown Hospital Chief Medical Officer. Intense heat and humidity are something all of us in the mid south are accustomed to but it’s dangerous. Dr. Criner tells us it’s nothing to play with and taking proper precautions could save your life. Next, the Chamber of Commerce is t…

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149 - Megan Ruxton on Mixed Methods in Market Research 46:28

2M ago46:28

46:28

In this episode of the Greenbook Podcast, host Karen Lynch sits down with mixed methods researcher Megan Ruxton—most recently with the FDA and previously with Vibrant Health—to explore how researchers can turn ambiguity into action. From academia to public health to tech, Megan’s career has been driven by a passion for applied behavioral research. …

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Kermit Moore, Lily Axelrod, and Jim Harbin Jr. 59:19

2M ago59:19

59:19

Episode Notes My guests include Memphis NAACP Chapter President Kermit Moore. Last week, a lawsuit was filed by the Southern Environmental Law Center, on behalf of the NAACP to xAI signaling their intent to sue over the company’s continued use of unpermitted gas turbines at its data center in South Memphis. He explains why this issue has become so …

1
Sarah Houston, Floyd Bonner, and Pearl Walker 56:09

2M ago56:09

56:09

Episode Notes Guests include Sarah Houston, the Executive director of Protect Our Aquifer 'aka' the water warrior. She has an update on the xAI issue and some community meetings and toxic tours you need to know about. Next, 201 Poplar and the Shelby County Jail have been prominent headlines of late, and the discussion of the need for a new jail and…

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148 - Cultural Relevance in Branding with Kira Greenberg 42:49

2M ago42:49

42:49

In this episode of the Greenbook Podcast, host Karen Lynch sits down with Kira Greenberg, Senior Manager of Brand Insights for Jameson at Pernod Ricard USA. With a background in anthropology and deep qualitative research, Kira brings a unique perspective to brand strategy and cultural relevance. She shares how storytelling functions not just as a t…

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Jimmy Stokes, Earle Fisher, and Shawandra Ford 59:26

2M ago59:26

59:26

Episode Notes My guests this week include a piece of history as the Mayor Elect of Horn Lake MS, Jimmy Stokes joins me for a conversation. The historic part, is that he is the first Black to hold that position in their history. He shares why he believes he won and his plans to move the city forward. Next, we all remember the statement made by the F…

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Jerri Green, Alex Hensley, and Dr. Ollie Liddell 59:47

3M ago59:47

59:47

Episode Notes My guests include Memphis City Councilwoman Jerri Green. To say there are a lot of issues and items on the city council agenda including balancing the budget, pay raises and how to fund MATA not to mention crime rates and citizen safety. She joins me with an update. Alex Hensley is a political, policy and advocacy expert. Recently, sh…

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147 - How JDE Peet’s Uses AI to Transform Market Research – with Sarah Snudden 46:32

3M ago46:32

46:32

In this episode, Greenbook’s Karen Lynch sits down with Sarah Snudden, Head of US Consumer Insights at JDE Peet’s, for a lively conversation spanning career journeys, coffee obsession, and cutting-edge AI innovation. Sarah shares how her path led from Clorox and Seventh Generation to premium beverage insights at JDE Peet’s, and how she’s using AI a…

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Tamarques Porter, John Covington, and Dr. Chuck Lester 57:28

3M ago57:28

57:28

Episode Notes My guests include MSCS board member Tamarques Porter. A lot has happened the last few months and as we put the wrap on another school year, I ask him how challenging it’s been and what he hopes to see moving forward. Next, speaking of challenges, crime continues to a major concern in the city and for the law enforcement community. Mem…

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146 - Inside Fandom, Innovation & Global Research with Sofia Gomez-Garcia of Warner Bros. Discovery 36:59

3M ago36:59

36:59

In this episode, Karen Lynch sits down with Sofia Gomez-Garcia, Executive Director of Innovation, Special Projects, and Global Community Management at Warner Bros. Discovery. Sofia shares the behind-the-scenes story of managing the A-List—WBD’s long-standing, non-incentivized insights community of over 45,000 fans—and how fandom fuels research agil…

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Steve Mulroy, Eric Barnes, and Bobby White 57:03

3M ago57:03

57:03

Episode Notes My guests include Shelby County District Attorney Steve Mulroy. We discuss the state case of the three former officers who were accused along with two more of killing Trye Nichols. Charged with 21 counts and found not guilty on all counts. The city is reeling and he shares his thoughts. Eric Barnes is the CEO of the Daily Memphian and…

1
Anasa Troutman, Durell Cowan, and Torrey Harris 57:06

4M ago57:06

57:06

Episode Notes My guest include Anasa Troutman, Executive Director, Clayborn Temple Restoration. We all know about the fire that destroyed the iconic structure that served as a living, Breathing symbol of the Civil Rights movement, a meeting place for Dr. King and the sanitation workers. She talks about its history and if any part of it can be saved…

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145 - Beauty Intelligence: Kalindi Mehta of Estée Lauder on AI & Trends 40:11

4M ago40:11

40:11

In this episode of the Greenbook Podcast, Karen Lynch sits down with Kalindi Mehta, Global VP of Consumer Foresight, Strategy, and Predictive Analytics at Estée Lauder Companies. Kalindi shares how the beauty industry’s emotional, cultural, and highly personalized nature requires real-time consumer insight and constant innovation. She discusses how…

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Dr. Marie Feagins, Michelle McKissack, and Torrey Harris 58:15

4M ago58:15

58:15

Episode Notes My guests include Education leader Dr. Marie Feagins. She joins me to discuss an upcoming event she is participating in this week called Take A Seat where she will discuss leading in high-stakes roles and preparing the next leaders to carry the mantle. Next, MSCS Board member Michelle McKissack returns to discuss the pause in the prop…

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Dr. Kandace Thomas, and Dr. Russell Wigginton 32:27

4M ago32:27

32:27

Episode Notes My guests include Dr. Kandace Thomas, Executive Director of First 8 Memphis. They are celebrating a big win with a resolution that approves a partnership with Shelby County and the City of Memphis to establish universal, need-based Pre-K. This has been proven to improve grade school and high school education rates. She tells me why th…

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144 - Inside Qualtrics Edge: Ali Henriques on AI, Insights & Innovation 44:32

4M ago44:32

44:32

In this episode, host Karen Lynch welcomes Ali Henriques, Global Director at Qualtrics Edge, for a deep dive into the transformation of research services at Qualtrics and how AI is shaping the future of insights. Ali shares her journey from cruise industry research to leading a $120M insights division, revealing how Qualtrics Edge is democratizing …

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KeShaun Pearson, John Lewis, and Vincent Perry 57:42

4M ago57:42

57:42

Episode Notes My guests include KeShaun Pearson, Executive Director, Memphis Community Against Pollution. The Elon Musk backed xAI Supercomputer project has caused quite a bit of controversy in our community, the latest issue is the possibility of polluted air and the harm to residents. KeShaun will tell me why he is concerned and others are as wel…

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143 - Driving Innovation and Elevating Talent: Katie O’Connor on the Future List & Behaviorally’s Mission 40:01

5M ago40:01

40:01

In this inspiring episode of The Greenbook Podcast, host Karen Lynch is joined by Katie O’Connor, incoming SVP of Key Accounts at Behaviorally, to celebrate the 2025 Greenbook Future List honorees. Together, they explore the importance of innovation, mentorship, and visibility in shaping the future of insights. Katie reflects on her career journey,…

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Dr. Christopher Davis, Brian Stephens, and Thomas Burrell 57:11

5M ago57:11

57:11

Episode Notes My guests include Dr. Christopher Davis, President of LeMoyne Owen College. He is reviving this historic HBCU and its recruitment efforts by forming a partnership with TN SW Community College. He shares with me how this came about and why it’s so important for students wanting the HBCU experience without leaving home. Next, when Presi…

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Stephanie Love and Natalie McKinney, , Rachael Goodwin Spriggs, and Meka Egwuekwe 59:54

5M ago59:54

59:54

Episode Notes My guests include two MSCS School Board members, Stephanie Love and Natalie McKinney. With all the drama involving the board which has now led to a possible legislative takeover drafted by Rep. Mark White, they tell me how they think we got here, and how will this action will affect the future education of our children. Also, the role…

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142 - Navigating AI, Data Science, and the Future of Insights with Deb from Sigmoid Analytics 30:32

5M ago30:32

30:32

In this episode of The Greenbook Podcast, host Lenny Murphy sits down with Deb, Director of Data Science at Sigmoid Analytics and a 2025 Greenbook Future List Honoree. Deb shares insights into solving complex data challenges, the evolving role of Gen AI in analytics, and how companies are integrating AI-driven efficiencies. They discuss the future …

1
Ron Redwing, Mike Working, and Keith Norman 54:31

5M ago54:31

54:31

Episode Notes On the next live and all new Real Talk Memphis; my guests include Ron Redwing who knows how important education is. This is why when he saw the situation with the school district take an unfortunate turn, he took action by forming the non profit group (SOS) or Save Our Schools. He explains his mission. The tragic shooting death of Pas…

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Charlie Caswell and Britney Thornton, Carol Jackson, and Sam O'Bryant III 57:59

5M ago57:59

57:59

Episode Notes My guests include County Commissioners Charlie Caswell and Britney Thornton. It's been a busy time as they are tackling several issues heading into budget season. I ask them about that and a possible change to the charter regarding term limits and possible recall for school board members. Next, we have heard many times about the impor…

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141 - Bringing Consumer Centricity to Pharma: Val Pastrana on Innovation, Insights, and the Future of Research 43:39

6M ago43:39

43:39

In this episode, Greenbook Podcast host Karen Lynch sits down with Val Pastrana, Global Consumer Science Lead for the AMEA region at Sanofi. With a career spanning leading CPG giants like P&G, Unilever, and Mondelēz, Val shares his journey in insights, innovation, and consumer science. He discusses the importance of embedding consumer-centricity in…

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Dr. Roderick Richmond, Dr. Tracy Hall, and Brian Harris 58:30

6M ago58:30

58:30

Episode Notes My guests include Interim MSCS Superintendent Dr. Roderick Richmond who makes a first time visit. We all know where things stand with the district these days especially with the threat of a state takeover looming. I’ll ask him what he thinks of that possibility but more importantly, what his focus is with a new plan, and how to gain t…

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Mayor Paul Young, Aarron Fleming, and Yolanda Cooper-Sutton 59:35

6M ago59:35

59:35

Episode Notes My guests include the honorable Mayor of Memphis Paul Young who will give us an update on his plans for our city ahead in 2025. Next, there has been a lot in the news about the issues at the Shelby County Jail regarding its overall condition and the need for a new facility to be built. Daily Memphian reporter Aarron Fleming drops in t…

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140 - Future-Proofing Innovation: Aeton Lim on Strategy, DEI, and the Evolving Role of Insights 35:48

6M ago35:48

35:48

In this episode of The Greenbook Podcast, host Karen Lynch sits down with Aeton Lim, an Innovation Consulting Manager at Nielsen IQ and a 2025 Future List honoree. Aeton shares his global perspective on market insights, innovation strategy, and how organizations can future-proof their decision-making. He discusses his expertise in emerging markets,…

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Raumesh Akbari and Antonio Harvey 58:38

6M ago58:38

58:38

Episode Notes My guests include State Senator Raumesh Akbari. With so much on the table affecting both Memphis and Shelby County, this legislative session has faced intense focus. She joins me to discuss a state possible takeover of the MSCS Board, the threat to withhold state tax revenue to the tune of $75 million dollars if Memphis moves forward …

1
Sarah Houston, Rob Moore, and Adrian Maclin 56:28

6M ago56:28

56:28

Episode Notes My guests include Sarah Houston, aka the Water Warrior and Executive Director of Protect Our Aquifer. For many, including myself do not understand the xAI supercomputer project. Lately, there has been some conversation and doubt about the proposed location, and why the Boxtown community feels left out of the process. She explains why.…

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139 - Challenging the Status Quo: Daniel Wu on Innovation, Inclusion, and the Future of Market Research 41:34

7M ago41:34

41:34

In this episode of The Greenbook Podcast, host Karen Lynch sits down with Daniel Wu, Founder and CEO of Nimbly Research and a 2025 Future List honoree. Daniel shares his journey from digital marketing to founding a research firm, driven by a desire to challenge industry norms and push for more inclusive methodologies. They discuss his approach to e…

1
Mick Wright, Andrew Rankin, and Racheal Shanta 57:09

7M ago57:09

57:09

Episode Notes My guests include County Commissioner Mick Wright. He was one of many who disagreed with the MSCS school board in terminating Dr. Marie Feagins. He and a number of his fellow colleagues backed a resolution of no confidence in the board prior to the vote and now the stage is set for a state takeover. I ask him whether he is for or agai…

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Michelle McKissack and Amber Huett-Garcia, K. Durell Cowan, and Mauricio Calvo 56:36

7M ago56:36

56:36

Episode Notes My guests include MSCS Board members Michelle McKissack and Amber Huett-Garcia in an exclusive interview to discuss the termination of Dr. Marie Feagins. They were the two members who fought against this move saying it was an overreaction and that other options should have been considered. K Durell Cowan is the executive director, fou…

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138 - Insights, Spirits, and Strategy: A Conversation with Suntory’s Paul Thomas 42:07

7M ago42:07

42:07

In this episode of the Greenbook Podcast, host Karen Lynch sits down with Paul Thomas, International Insight Director and Global Head of Shopper Insight at Suntory Global Spirits. Known for his extensive experience and leadership in the insights industry, Paul shares his journey from working on the agency side to leading global insights for top-tie…

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S1E192 - GA Hardaway, Yolanda Cooper Sutton, and Forrest Edwards 59:40

7M ago59:40

59:40

Episode Notes My guests include State Representative GA Hardaway who will tell me what he is planning legislatively in Nashville in light of the move by the MSCS Board to remove Dr. Feagins. He’s looking to create a recall election option for citizens. Memphis City Councilwoman Yolanda Cooper Sutton is someone who always puts the citizens first. Sh…

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S1E191 - Alan Crone, Amber Huett-Garcia, and Arturo Azcarate 57:50

7M ago57:50

57:50

Episode Notes My guests include prominent employment attorney Alan Crone who is representing Dr. Marie Feagins in her case against being terminated by the MSCS board. He explains why he feels the case against her is not supported by fact. Next, MSCS Board Member Amber Huett-Garcia joins me to discuss the termination effort by some of her colleagues…

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S1E190 - Harold Love Jr, and Jerred Price 53:38

8M ago53:38

53:38

Episode Notes My guests include TN. State Representative Harold Love Jr. joins me to discuss his alma mater Tennessee State University who is at the center of many conversations mostly centered around its financial problems. A new board of trustees, new President, layoffs and financial debt. He tells me about his fight for TSU to restore the proud …

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137 - Unlocking the Power of Synthetic Data: Samuel Cohen on Transforming Market Research 43:11

8M ago43:11

43:11

In this episode of the Greenbook Podcast, Lenny Murphy sits down with Samuel Cohen, CEO and co-founder of FairGen, to explore the transformative potential of synthetic data in market research. Samuel shares his journey from pursuing a PhD in AI and synthetic data at UCL to founding FairGen and revolutionizing data quality for hard-to-reach audience…

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S1E189 - Michelle McKissack, Leslie Taylor, and Otis Sanford 58:58

8M ago58:58

58:58

Episode Notes My guests include Shelby County School Board member Michelle McKissack who will give her only interview since the contentious meeting to remove the Superintendent. Leslie Taylor, Executive Director, Memphis Crime Beat talks the legal process and columnist, commentator and author Otis Sanford who will breakdown the highs and lows of 20…

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136 - Bridging Insights and Innovation: Dilek Ozler of Colgate-Palmolive on AI, Semiotics, and Consumer Connections 35:46

8M ago35:46

35:46

In this episode, Lenny Murphy welcomes Dilek Ozler, Global Strategic Insights and Analytics Director at Colgate-Palmolive, to discuss the evolving world of consumer insights. Dilek shares her journey from the supplier side at Ipsos to leading roles at Unilever, Kenview, and now Colgate-Palmolive. They dive into the importance of balancing advanced …

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Matt Peet Podcasts

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