Independent brand strategy consultant with expertise in brand positioning / repositioning, brand equity creation and mapping, brand architecture development, brand portfolio optimisation, consumers / markets / category understanding, growth opportunity identification and brand health measurement. Listen to my podcast on Soundcloud: All about brands and branding

On Trailblazers, we dive deep into the journeys of trailblazing South Asians. To date, Simi Shah, our founder and host, has welcomed ClassPass Founder Payal Kadakia, Coinbase Chief Legal Officer Paul Grewal, 49ers President Paraag Marathe, and other world-renowned South Asian trailblazers. Learn more at southasiantrailblazers.com.

Do we have a life mantra that we meditate upon at every present moment? What is the philosophy that guides us towards our greater life goals and purpose not in the past or future, but in the "now?" Or what we like to call - your philosophy of now?In the podcast series created by ROOTS Media, we converse with thought leaders and innovators to learn about their philosophies of now. By going through candid and honest conversations about their journeys and ultimately their life mantras, we seek ...