Are you a t-shirt maker or a seller of handmade products? Are you trying to turn your creative passion into a thriving business while balancing your 9-5 job? You're in the right place! I'm Amy, and I've been where you are. I know what it's like to have a million ideas but limited time in the day. That's why I created the "Turn Down The Hustle" podcast – a weekly show designed to help busy creatives like you. Join me as we dive into practical tips and actionable insights. We'll cover marketin ...
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41 | Build a Brand Kit in Canva [TDTH Challenge #8]
10:48
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10:48Got an idea for an episode? Shoot me a message and tell me about it! Get all of the links and podcast in one place, by visiting the show notes. Follow me on Facebook page, right here. Do you prefer consuming video content, subscribe to my YouTube channel.
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40 | Porch Pick-Up Sign [TDTH Challenge #7]
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13:35This episode explores how implementing porch pickup can streamline your small business while enhancing customer experience. You’ll learn practical strategies to take the plunge and set your business apart, along with addressing safety considerations when inviting customers to your home. • Simplifying logistics through porch pickup opportunities • E…
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39 | Set-Up Moderation Alerts on Facebook [TDTH Challenge #6]
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6:25Master the art of efficiency in managing your Facebook group with moderation alerts that transform chaos into clarity. Imagine no longer feeling like a prisoner to constant notifications and endless scrolling, as you're guided step-by-step in setting up a tool that is nothing short of a game-changer. Join me, Amy, as I recount my personal journey f…
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38 | From Hobbyist to Thriving Business Owner with Dakri from Shielded Hearts Clothing Co.
25:11
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25:11Dakri, the owner of Shielded Hearts Clothing Co., shares her journey from crafting bottle cap necklaces to establishing a thriving creative business. She discusses overcoming personal challenges, the importance of community, and practical strategies for balancing life and entrepreneurship. • Exploring the origins of Shielded Hearts and Dakri’s craf…
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37 | Create Text Clips in CinchShare [TDTH Challenge #6]
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14:04This episode introduces listeners to the transformative power of text clips within the context of running a creative business. By automating repetitive tasks and streamlining communication, entrepreneurs can reclaim valuable time to focus on their passions and creativity. • Discussion on the importance of automation for reducing stress • Introducti…
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36 | Create a Facebook Shop [TDTH Challenge #5]
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15:36Discover the transformative power of Facebook Shops for boosting your T-shirt business. This episode dives deep into setting up a Facebook shop, maximizing customer engagement, and avoiding common pitfalls in an increasingly competitive market. • Explanation of Facebook Shops and their importance • Step-by-step guide to setting up your Facebook sho…
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35 | The Big Game Do's & Don'ts - Football Tee Party Planner
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12:06This episode focuses on the potential for small businesses to capitalize on the excitement of the big game by hosting engaging online events designed to attract and retain customers. We discuss essential themes such as effective marketing strategies, legal considerations, and creating a buzz through social media, emphasizing the importance of plann…
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34 | Add FAQs to Facebook Group Rules [TDTH Challenge #4]
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9:16This episode focuses on the importance of adding FAQs to the rules section of your Facebook group to enhance clarity and streamline communication. By leveraging this tool, you can significantly reduce repetitive questions and empower your community members with the information they need. • Highlighting the significance of clarity for new members • …
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31 | Set an Away Message on Meta [TDTH Challenge #1]
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14:32Running a creative online t-shirt business doesn’t have to mean sacrificing your personal time or sense of balance. Establishing an away message can help manage customer expectations, combat burnout, and maintain professionalism, making both you and your customers feel valued. • Setting boundaries helps prevent burnout and maintain work-life balanc…
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32 | Email Auto Replies [TDTH Challenge #2]
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11:21The episode focuses on the importance of setting up email auto-replies to enhance professionalism and customer engagement in your t-shirt business. By implementing this small change, business owners can save time, set boundaries, and maintain effective communication without being overwhelmed. • Importance of auto-replies for professionalism • Build…
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33 | Optimize Your Website with Strategic FAQs [TDTH Challenge #3]
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15:35Creating an FAQ page is essential for reducing repetitive customer inquiries, building trust, and boosting sales. This episode provides actionable steps for establishing an effective FAQ section on your website, covering vital topics from commonly asked questions to platform-specific guidelines and promotional strategies. • Creating an FAQ page red…
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This week, we explore the exciting concept of Fast Finger Friday, a dynamic method to boost sales while enhancing customer engagement. By turning inventory turnover into a thrilling competition, we highlight the importance of diversifying selling strategies and provide actionable tips for hosting your own event. • Fast Finger Friday creates urgency…
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29 | Save Your T-Shirt Business From These 5 Email Marketing Mistakes
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28:28What if your email marketing strategy is costing you more customers than it's gaining? This episode of Turn Down the Hustle is a must-listen for T-Shirt business owners who want to avoid common pitfalls and maximize their email campaigns. Learn why sending marketing emails from Gmail is a big mistake and how using an Email Service Provider (ESP) ca…
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Are you ready to elevate your business image and communication? From @gmail.com to @(yourwebsite).com -- Discover how a branded custom domain email can transform your professional presence, enhance trust, and ensure brand consistency. In this episode, I dissect the critical shift from generic email services like Gmail and Yahoo to custom domain ema…
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What if you’ve been underestimating the power of email marketing this whole time? Buckle up as I debunk the myth that social media reigns supreme. Discover why a well-executed email strategy can be a game-changer for Creative Entrepreneurs and T-Shirt sellers, with email marketing's average open rates leaving Facebook's organic reach in the dust. Y…
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Struggling to navigate the overwhelm of Email Service Providers? My journey led me to Flodesk, and it's been a game-changer for my virtual assistant business and retail adventures. Discover how Martha and Rebecca, the brilliant minds behind Flodesk, have stripped down email marketing to its most potent and user-friendly form, perfectly echoing my e…
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25 | From Tee Parties to a Storefront with Ashley Brown Boutique 540
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30:04From the heat of a firefighter's blaze to the warmth of a welcoming boutique, Ashley Brown's journey is as unconventional as it is inspiring. Our chat this week peeks behind the curtain of Boutique 540, where Ashley has turned a passion for vinyl decals into a bustling hub of fashion and community. Her story isn't just one of change, but of the aud…
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24 | Stop Reinventing The (Engagement Post) Wheel
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17:08Ever felt overwhelmed by the relentless demand for fresh, engaging content? Take a breather and join us as I chart a course towards a more manageable social media strategy that doesn't skimp on audience connection. This episode peels back the curtain on the power of recurring posts, those trusty templates that can become your content calendar's bes…
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23 | Fill In Your Weekly Run Gaps with a Standing Offer (Pt. II)
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17:22In this episode, I'm talking about the perfect blend of product offerings—from those reliable standing offers to the thrill of weekly runs. I'll share with you the strategic magic behind a well-stocked virtual shelf, where your customers find new treasures without ever feeling the sting of 'sold out' signs. I delve into the art of creating urgency …
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22 | 10 Reasons You Need Weekly Runs For Your T-Shirt Business (Pt. I)
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17:51In this episode, I'm dishing out the details of my own wedding prep journey, sparking a call to arms for all the matrimonial gurus out there to share their sage advice. But hold on to your veils, as we swiftly pivot towards the heart of entrepreneurial success. Imagine the potential of your T-shirt business skyrocketing as you unveil 20 fresh desig…
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21 | Facebook Group Tools: Scheduled Posts
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18:29Ever felt like you're chained to your social media feed, desperately trying to keep up the facade of an always-on presence? Break free from the relentless cycle with our latest episode, where we unveil the transformative strategy of scheduled posts. Imagine savoring your kid's ball game or indulging in some well-earned downtime, all while your onli…
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Ever feel like managing your Facebook group is a full-time job? Get ready to reclaim your time with some clever automation hacks! This episode is your golden ticket to mastering Facebook's Admin Assist tool, an absolute game-changer for creative entrepreneurs. We're diving into how to set those behind-the-scenes controls to effortlessly manage post…
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19 | Facebook Group Tools: Membership Questions
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28:09Unlock the full potential of your Facebook group with the savvy implementation of Membership Questions! On this episode of Turn Down the Hustle, I am spilling the beans on how to create a VIP community that thrives on exclusivity and engagement. If you're curious about how to ensure your graphic tee aficionados or tumbler enthusiasts are the perfec…
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18 | Facebook Group Tools: Moderation Alerts
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17:07Imagine transforming your creative business's Facebook group from a wild jungle into a well-tended garden. That's the magic I'm discussing today on how Moderation Alerts serve as your personal assistant, creating a streamlined to-do list that flags the interactions you can't afford to miss. Dive in to uncover my secret strategies for scaling custom…
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17 | Facebook Group Tools: Top Contributor
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25:11Unlock the untapped potential of your Facebook group and elevate your t-shirt business to the next level! Today, I reveal how the 'top contributors' feature can be your secret weapon in creating a buzzing community. Recognizing and incentivizing these members not only rewards their loyalty but also fuels your brand's visibility and engagement. I'll…
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16 | Leveraging Giants: Thriving Beside Big Box Retailers
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18:39Prepare to shift your perspective on the small versus big business battle. As a small business owner and consumer, I peel back the layers on why chasing the shadows of retail giants isn't the only path to success. We'll explore the symbiotic relationship that can exist between small enterprises and big box retailers, identifying strategies for coll…
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15 | Porch Pick-Up as a Home-Based Business Owner
39:42
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39:42Ready to add a personal touch to your small business while minimizing the chance of lost packages? I've got you covered. Get ready to discover the benefits of porch pickup, a method that's revolutionizing customer service for small businesses. Whether you're a seasoned pro or you're just considering it, I'm here to offer practical tips and creative…
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14 | What Got You Here, Won't Get You There
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32:16Ever wonder why successful strategies seem to lose their magic touch over time? It's because the tactics that propelled your small business to its current success won't necessarily catapult you to the next level. In this enlightening chat, we root out the 'success delusion' - the illusion of endless victory replication despite shifting circumstance…
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13 | Always Talk Directly To (insert Target Market persona)
31:45
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31:45Struggling to grab your audience's attention? It's time to rethink your strategy and identify who you're really trying to reach - your target market. Join us as we unfold the secrets of effectively communicating with your ideal customers. I'll walk you through a four-step journey which includes defining your brand, researching your market, creating…
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12 | Upgrade Your Logo Profile Picture To a Floating Headshot
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16:02Ready to step up your digital presence and make a lasting first impression? Join us as we tackle the importance of a striking business profile picture - your virtual hello to potential customers. Discover why your current profile picture might not be the powerful marketing tool you believe it to be, and learn to harness the allure of a 'floating he…
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11 | Hype Team Activated: Embedded Tee Party Engagement Strategy
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20:24Are you ready to revolutionize your business and boost your sales with the power of a hype team? Brace yourself - we’re about to reveal the secret formula to generate a vibrant and engaging virtual Tee Party atmosphere that will have your customers thirsty for more! We'll unravel the mystery of harnessing the FOMO effect and leveraging the bandwago…
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10 | Exploring AI: Get With It or Get Left Behind
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21:25Imagine transforming your t-shirt business with the power of artificial intelligence (AI). Picture your venture soaring to new heights of success, powered by the unmatched capabilities of AI. In this enlightening episode, we break down the complexities of AI, exploring its vast applications and benefits for your business. We delve into the three ke…
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9 | Tee Party 101: Virtual Product Parties for Creative Entrepreneurs
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33:08Buckle up as we take a thrilling ride through the world of Tee Parties. I'll be your guide, unveiling the secrets and strategies that can make your Tee Parties not only entertaining but also profitable. We'll explore this realm, touching on everything from host selection to party organization, rewards management, and more. Plus, we’ll PEEK into the…
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8 | Focus Funnel: Eliminate, Automate, Delegate & Do
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37:59Ready to revolutionize your task management and productivity game? Rory Vaden cracked the code with the Focus Funnel, a groundbreaking framework designed to optimize your business activities and keep you laser-focused on what truly propels your business forward. Once you understand and apply this framework, your productivity levels will skyrocket! …
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7 | Conquering the Unseen Enemy: Imposter Syndrome
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28:15As entrepreneurs, we're no strangers to that nagging feeling of self-doubt, commonly known as imposter syndrome. Can you relate? This week, we're addressing this head-on, unpacking what it is, how it shows up in our businesses, and giving you actionable strategies to overcome it. We delve into the effects of a lack of role models, the sting of raci…
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6 | 10 Strategies to Market Your Creative Business
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38:23Ready to ignite your creative business with a brand identity that's as unique and voguish as you are? I promise, by the end of this episode, you'll know exactly how to craft a brand that doesn't just blend in, but truly stands out. In our discussion, we'll unveil the power of email marketing and how it can revolutionize your customer engagement. In…
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5 | 6 Things You Have To Change: Mid-Year Review
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34:51Have you ever thought about the real reason behind your business? Or about your "enough point" - that sweet spot between hustle and contentment? Take a transformative journey with us as we reflect on the past six months, and gear up for what's next. We delve into the importance of creating sustainable business practices, setting boundaries, and def…
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4 | Sleigh this Summer with Your Christmas in July Online Event
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23:01Ready to bring holiday cheer to your t-shirt business during the summer? Join me as I unwrap the story of Christmas in July and reveal how you can make the most of this festive tradition! From its humble beginnings at a summer camp in North Carolina to becoming a global phenomenon, we'll explore the opportunities this event offers for your business…
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3 | Normalize Asking for an Affiliate Code
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24:14Have you ever seen something created by another business that you love? You think, dang, why didn't I think of that? This product is selling well for this business. I want in on the profit. You love the idea so much that you think I can make this same thing and make money from it. You spend hours zooming in on the product, analyzing its makeup, or …
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2 | The "Sales-Only" Mentality is Hurting Your Business
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21:49Why do you feel so guilty asking your audience to pay full price for your items? It almost feels as though they are doing you a favor by placing an order with your small business. Assuming you do list your product for full price, it may feel like no one will shop your items despite the fact they do shop boutique prices for graphic tees. I have been…
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In this episode, we tackle the topic of slow months and how they can actually become a blessing in disguise for t-shirt sellers. Feeling disappointed or frustrated during these periods is common, but I'm here to tell you not to lose hope. There are seven actionable things you can consider during these "J" months to make the most out of this time. R…
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🚀 Subscribe & mark your calendars for June 1st, 2023! Got an idea for an episode? Shoot me a message and tell me about it! Get all of the links and podcast in one place, by visiting the show notes. Follow me on Facebook page, right here. Do you prefer consuming video content, subscribe to my YouTube channel.…
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