Weekly poker podcast featuring interviews with both famous and behind-the-scenes figures from the poker world, as well as a poker strategy segment.
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The poker podcast dedicated to answering your questions on both tournament poker strategy and peak poker performance.
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In today’s world how does a brand break through the noise and become iconic? Well, there’s a complex marketing machine running behind all your favorite brand names that goes deeper than you could imagine. Join Jason Harris, co-founder and CEO of award-winning creative agency, Mekanism, as he speaks with leading experts about how to build an iconic brand. We will pull back the curtain on how culturally relevant brand building and always-on digital work together to make brands famous and drive ...
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Mini: Cannes Lions Scandal — When AI Crosses the Line
3:24
3:24
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3:24This year’s Cannes Lions Festival — the world’s biggest celebration of creativity — made headlines for all the wrong reasons. Brazilian agency DM9 was stripped of multiple awards — including a Grand Prix — after using AI to fabricate campaign case study results. Jason Harris breaks down how they pulled it off, why it’s a symptom of a bigger problem…
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#93: AI-Native Storytelling Is Already Here | Jason Zada, Founder of Secret Level
35:48
35:48
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35:48AI isn’t just speeding up production—it’s rewriting the rules of storytelling. In this episode, Jason sits down with award-winning director and creative pioneer Jason Zada, founder of the AI-native entertainment studio Secret Level. From Elf Yourself to Take This Lollipop to an AI-generated Coca-Cola ad that sparked headlines and backlash, Zada has…
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Michelle Farmer and Natascha Carpenter founded Royal Queens Poker in Atlanta in 2024 after seeing the lack of diversity in other leagues, a journey they shared with Andrew, Carlos, and Gloria Jackson on Episode 459. Now they’re back to discuss the joys and challenges of their rapid growth plus some thoughts on the 2025 World Series of Poker. Thanks…
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Mini: Leading with AI: C-Suite Strategies That Work
4:53
4:53
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4:53If you're in the C-suite, it's no longer enough to delegate AI experimentation to mid-level staff. In this Soul & Science mini, we unpack three smart, actionable ways senior leaders can stay sharp in the age of AI—from reverse mentorship to hands-on sprints to rewarding the AI-forward thinkers in your org.This is your leadership playbook for gettin…
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#92: When Creative Trust Changes Everything | Kate Torrance, VP of Brand at SickKids & Josh Budd, CCO at Citizen Relations
39:16
39:16
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39:16How do you take a hospital’s 150th birthday and make it feel like a city-wide celebration instead of just a line in a press release? In this episode, Jason sits down with Kate Torrance, VP and Head of Brand at SickKids, and Josh Budd, Chief Creative Officer at Citizen Relations, to unpack one of the boldest healthcare campaigns in recent memory. Th…
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Voice Note #3: Leo Margets at the WSOP 2025 Main Event Final Table: Why It Matters More Than You Think
2:26
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2:26In this solo voice note, Dr. Tricia shares her thoughts on one of the biggest stories in modern poker history—Leo Margets making the final table of the 2025 WSOP Main Event. Tricia breaks down why this milestone matters far beyond the headline and explores the deeper psychological impact of: Representation and identity in poker Long-term resilience…
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Craig Savage is an educator by trade, but he’s been a competitive poker player and a student of Carlos’s for many years. Hot on the heels of his bracelet victory in the $500 NLHE Freezeout, he speaks with Andrew and Carlos about the experience and how he stays on top of the game despite family and professional obligations. In the strategy segment, …
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As brands across the country scale back or scrap their DEI initiatives, it’s time to ask: what happened to the values they claimed to stand for? In this short solo episode, we examine the wave of corporate rollbacks on diversity, equity, and inclusion—from Target and Amazon to McDonald’s and Coca-Cola—and what these choices say about brand integrit…
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#91: Build Bold. Invest Early. Stay Human. | Ben Lerer, Founder of Thrillist & MP at Lerer Hippeau
34:36
34:36
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34:36He built Thrillist. He bet on media. Now Ben Lerer is navigating a world obsessed with AI. In this episode, Jason sits down with Ben Lerer, co-founder of Thrillist, creator of Group Nine Media, and now Managing Partner at Lerer Hippeau. They talk about the shifting tides of media, tech, and early-stage investing. From building one of the first grea…
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Ian Chan is a Silicon Valley software engineer and a triple draw enthusiast who built his own badugi solver. He talks game theory, artificial intelligence, mixed games, and the underappreciated role of tactile poker experiences. We’ve also got a little in memoriam for Jane Hitchcock, who was our guest on Episode 330. All our interviews with the Uni…
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Mini: Launching a Product in Uncertain Times
5:22
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5:22Launching a new product is never easy. But doing it during economic uncertainty? That’s a whole different challenge. In this mini episode, we explore how today’s shifting landscape—from tariffs to market instability—requires a smarter, more agile approach.Jason shares three core principles that can help entrepreneurs and innovators not just survive…
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#90: What Marketers Can Learn from StockX (and Its Sneakerhead Hype Machine) | StockX CMO Nicholas Karrat
36:16
36:16
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36:16Not every brand explodes. Some rise slowly, and win big. In this episode, Jason talks with Nicholas Karrat, CMO of StockX, about the Soul & Science of marketplace models—and what it takes to build brand trust, cultural relevance, and business performance at the same time. A veteran marketer with experience across Fortune 100 companies and DTC start…
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Episode 477: Shootout with Nate Meyvis
1:05:26
1:05:26
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1:05:26Former Thinking Poker Podcast host Nate Meyvis joins the show to talk about AI, spaced repetition, and his new flashcard site ZippyFlash.com. Meanwhile Carlos drops in with occasional updates while playing the $1500 Shootout at the WSOP. You can join Andrew and Carlos on ClubWPT Gold by signing up at https://clubwptgold.com/?promo=THINK. Receive 10…
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Mini: What the Adidas Pet Collection Gets Right (and What It Misses)
2:28
2:28
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2:28🐶 Adidas just launched a China-exclusive pet collection—and it’s more than just cute. In this Soul & Science mini, Jason unpacks the marketing strategy behind Adidas Originals’ latest capsule: apparel and accessories designed for pets and their owners. Matching outfits? Yes. Global rollout? Not yet. For marketers, this launch raises big questions: …
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Risky Business: Why ChatGPT Sucks at Poker
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52:33This week, we’re bringing you an episode of Risky Business, a podcast about better decision making from our friends Nate Silver and Maria Konnikova. You can find more Risky Business at https://www.pushkin.fm/podcasts/risky-business-with-nate-silver-maria-konnikova. You can join Andrew and Carlos on ClubWPT Gold by signing up at https://clubwptgold.…
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#89: Building Brands from the Inside Out | Bryant Brennan, Chief Creative Officer at Fi
38:01
38:01
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38:01Creative teams have the most impact when they’re trusted stewards of the brand—not just executors. In this episode, Fi’s Chief Creative Officer Bryant Brennan joins Jason Harris to explore the Soul & Science of in-house creativity, product-first marketing, and building brands with staying power. From launching Nook at Barnes & Noble to scaling Pelo…
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What do you call a streaming service that can’t sit still? Apparently, HBO Max… again. In this Soul & Science mini-episode, Jason unpacks why the HBO brand is once again reclaiming its name, and what this says about brand equity, consumer sentiment, and the fine art of knowing when to walk it back. From Gap to Tropicana to the Twitter-that-shall-no…
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Nosebleed MTT crusher Sam Greenwood is one of the most successful poker players of all time. But how did he get started, how did he rise to the top, and why is he now giving away his secrets in a daily newsletter? Carlos and Andrew get to the bottom of it all in this fantastic interview. You can join Andrew and Carlos on ClubWPT Gold by signing up …
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#88: Why Purpose Still Matters | Bill Oberlander, Founder & Creative Chairman at OBERLAND
33:46
33:46
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33:46Why does doing good still feel risky in the boardroom even when it’s good for business? In this episode, OBERLAND Founder & Creative Chairman Bill Oberlander joins Jason Harris to explore the Soul & Science of purpose-driven marketing and talk about why creativity, commerce, and consciousness can (and should) coexist. Bill shares his journey from M…
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Chris “DeathDonkey” Vitch joins Carlos and Andrew for a lively discussion of poker in all its forms, including why he prefers non-hold ’em games, what hold ’em players get wrong about mixed games, and he approaches mixed game tournaments differently than cash games. You can join Andrew and Carlos on ClubWPT Gold by signing up at https://clubwptgold…
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Tom “Tombos21” Boshoff returns to the show to discuss new developments in poker strategy and technology since his last appearance. Alex Sutherland is the source of the “think of a solver as a tool for conducting experiments” idea. We first discussed the idea of AI “intuition” with Michael Bowling of the University of Alberta Computer Poker Research…
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Episode 196 - WSOP Reality Check: What Most Players Get Wrong
1:06:44
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1:06:44In this episode, Gareth and Tricia tackle a timely listener question: What do most players get wrong when preparing for the World Series of Poker (WSOP)? If you’re gearing up for the WSOP (or any major poker series) and want to avoid common pitfalls, this conversation is for you. They discuss: Why tying your self-worth to poker results is so danger…
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Episode 473: The Joy of Poker with Jason Su
1:25:25
1:25:25
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1:25:25Five years ago, Jason Su taught the poker world to play with presence. Now he’s back to advocate for playing with joy. We discuss his new book, why most poker players motivate themselves in unsustainable ways, and how to change those habits both at the poker table and in life. In the strategy segment, Andrew discusses game theory in the real world …
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#87: B2B Marketing Shouldn’t Be Boring | Jim Lesser, Chief Brand Officer at ServiceNow
37:10
37:10
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37:10Just because it’s B2B doesn’t mean it has to be boring. This week on Soul & Science, Jason sits down with Jim Lesser, Chief Brand Officer at ServiceNow, the enterprise platform helping organizations simplify workflows and put AI to work across their business. Before stepping into the world of B2B tech, Jim led award-winning campaigns as CEO and Exe…
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Andres Korn grew up playing poker with his friends, but it wasn’t until he saw it on TV that he decided to take it seriously. He bought straight in to the WSOP Main Event and never looked back. Now he’s one of the most successful players in Argentina (and the world!), with an emphasis on mixed games but enough hold ’em proficiency to hold a bracele…
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Mini: Why Do Influencers Start Beverage Brands?
3:42
3:42
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3:42From Prime to Chamberlain Coffee, influencers are making serious moves into the beverage aisle. In this Soul & Science mini-episode, Jason unpacks the rise of creator-led drink brands—and why the beverage industry has become the go-to playground for digital tastemakers. With built-in audiences and high margins, the formula is simple: influence + hy…
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Ariel Shefer wants to be a world champion. He’s tried backgammon, he’s tried bridge. Now, he lives in his car, driving for Uber to earn buy-ins for poker tournaments. He’s not broke (or at least, he wouldn’t have to be); this is how he keeps himself hungry. And maybe how he nets a sponsorship from Toyota, Hilton, Uber, or Virginia Slims… Ariel shar…
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In a world that feels more chaotic by the day, leading with clarity has never been harder — or more important. In this Soul & Science mini-episode, Jason explores how leaders can navigate the “liminal experience” of constant change. From reaffirming values to strengthening team bonds, he breaks down the strategies that help leaders anchor themselve…
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The Soul & Science of Culture | Best-Selling Author Dr. Marcus Collins (2024)
47:19
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47:19From TikTok trends to viral campaigns, brands are constantly trying to tap into culture. But what actually defines culture — and how can brands engage with it in a meaningful way? This week, we’re re-airing a great conversation from April 2024 with Dr. Marcus Collins — marketing professor, best-selling author, and cultural strategist. Dr. Collins, …
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Episode 470: Linda Johnson and Jan Fisher
1:41:16
1:41:16
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1:41:16Linda Johnson and Jan Fisher are titans of the industry, with over 100 years of poker experience between them. They share stories with Carlos and Andrew about poker rooms in the 1970s and 80s, how and why they changed, the history of Card Player Magazine, the history of Card Player Cruises, the founding of the Tournament Directors’ Association, and…
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Episode 469: Glo and Lo, Two Years On
1:22:35
1:22:35
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1:22:35It’s been two years since Carlos met Gloria Jackson when he contacted about for an interview. Now he lives with her and her two youngest sons, and both their lives have changed dramatically. The two of them share with Andrew what their lives look like now, both on and off the felt. If you aren’t familiar with Gloria, her original interview is well …
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What do J.Crew, Tiffany & Co., and Prada all have in common? They’re falling in love with the written word. In this Soul & Science mini-episode, Jason explores fashion’s latest unexpected muse: literature. From literary salons to author collaborations, brands are embracing the written word in a digital age—and it's not just for show. Key Takeaways:…
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Episode 195 - Play Poker Or Focus On Family?
43:45
43:45
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43:45In this episode, Gareth and Tricia dive into a powerful listener question from Martin—a poker player with ADHD—who’s struggling to find motivation and structure for his study and play routines. If you've ever wrestled with procrastination, guilt, or balancing poker with real-life responsibilities, this conversation is for you. They explore: Why tig…
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Co-owner of the Irish Poker Open Paul O’Reilly discusses the historic event with Carlos and Andrew. Plus the Irish poker scene, tips for visiting Dublin, and more! You can join Andrew and Carlos on ClubWPT Gold by signing up at https://clubwptgold.com/?promo=THINK. Receive 10% off your GTO Wizard subscription when you use this link to sign up to GT…
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Mini: How Trump's Tariffs Are Reshaping Brand Marketing
4:52
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4:52What do Trump’s new tariffs have to do with your brand strategy? A lot. In this Soul & Science mini-episode, Jason breaks down how the latest wave of tariffs is creating ripple effects across industries—and what it means for marketers trying to navigate a rapidly shifting economy. Key Takeaways: ✅ Brands are reallocating budgets toward performance …
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Voice Note #2: Why Phil Hellmuth Says the Main Event Is “Too Tough”
4:28
4:28
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4:28In this solo voice note, Dr. Tricia Cardner breaks down Phil Hellmuth’s recent announcement that he’s skipping the 2025 WSOP Main Event—claiming it’s become too much of a mental grind. Is the Main Event really an endurance test now? What role does mental stamina play in long tournaments? How can you prepare to go deep when the pressure is on? Trici…
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Episode 467: Oh Hell! with Matt Glassman
1:17:36
1:17:36
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1:17:36Card player, political scientist, and fan favorite Matt Glassman returns to the show to discuss the Oh Hell! book he’s working on and answer listener questions about American politics. Matt is a frequent Thinking Poker guest who first appeared on Episode 191. Lamont Jones talked Bid Whist with us on Episode 433. You can join Andrew and Carlos on Cl…
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#86: AI vs. Human Creativity: Why Brands Still Resist the Future | Fredrik Thomassen, Co-founder & CEO of Superside
31:59
31:59
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31:59Why are brands still hesitant to embrace AI in creative work—even when it delivers faster, cheaper, and often better results? In this episode, Superside co-founder & CEO Fredrik Thomassen joins Jason Harris to explore the Soul & Science of AI-powered creativity—and why the biggest barrier to AI adoption isn’t the technology, but human resistance to…
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Episode 466: RecPoker Featuring Jim Reid, LoriAnn Persinger, and Rob Gardner
1:06:34
1:06:34
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1:06:34Jim Reid, LoriAnn Persinger, and Rob Gardner join Andrew and Carlos to talk about the RecPoker community and how the needs, goals, and experiences of recreational players differ from those of professionals. LoriAnn first appeared on Episode 394 of the Thinking Poker Podcast. You can join Andrew and Carlos on ClubWPT Gold by signing up at https://cl…
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CMOs have the shortest lifespan of any C-suite executive. Why? In this Soul & Science mini-episode, Jason breaks down insights from a recent Adweek article, exploring the top reasons CMOs get fired—and how they can avoid the same fate. Key Takeaways: ✅ Overpromising results is the #1 reason CMOs lose their jobs. ✅ Many fail to earn trust from CEOs,…
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Voice Note #1: What Do You Think About This Idea?
2:44
2:44
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2:44Are you into this idea? Comment on Spotify or tag @gazelligpoker or @drtriciacardner on X and let us know.By Poker On The Mind Podcast
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Carlos shares his experiences from the GPI awards banquet and a visit with Tom McEvoy. Then he and Andrew discuss two tricky tournament spots with AK. We interviewed Tom McEvoy on Episode 450. You can join Andrew and Carlos on ClubWPT Gold by signing up at https://clubwptgold.com/?promo=THINK. Receive 10% off your GTO Wizard subscription when you u…
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#85: The Art of Executive Coaching | Rob Schwartz, Executive Coach, on Leading with Vision (Part 2)
22:29
22:29
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22:29How do you go from leading an agency to coaching the next generation of leaders? In Part 2 of our conversation, Rob Schwartz—former CEO of TBWA\Chiat\Day and now an Executive Coach—talks with Jason about the Soul & Science of Coaching. He shares his philosophy on guiding teams, unlocking creative potential, and moving businesses from transactional …
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Episode 194 - Transitioning from MTTs to Cash Games
1:10:48
1:10:48
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1:10:48Poker on the Mind - Episode 194: Transitioning from MTTs to Cash Games with Gareth James & Dr. Tricia Cardner 💡 Main Topic: Transitioning from MTTs to Cash Games Listener question from Alex: "I'm grinding mid-stakes MTTs but struggling to adjust to the open-ended nature of cash games. How can I adapt my mindset and study habits?" 🔑 Key Takeaways: M…
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#84: From Creative to CEO | Rob Schwartz, Executive Coach, on Leading with Vision (Part 1)
21:15
21:15
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21:15How do you turn creative vision into leadership success—and inspire a team to grow through disruption? This week, Jason dives into the Soul & Science of Creative Leadership with Rob Schwartz, Executive Coach and former CEO of TBWA\Chiat\Day. Rob’s journey from copywriter to CEO is a masterclass in creative transformation. Using his philosophy of “C…
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Winning a major poker tournament isn’t a fast track onto the Thinking Poker Podcast, but when Matt Savage says, “You have to talk to this guy!”, we oblige. And so glad we did! Zak VanKeuren, who won the WPT Prime Championship in December for over $1 million, is a great poker player, but he isn’t just a great poker player. He’s also a holistic welln…
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Episode 463: Black History Month with Caitlyn Arnwine
1:35:06
1:35:06
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1:35:06Organizer, advocate, and poker pro Caitlyn Arnwine returns to the show for Black History Month! With Carlos and Andrew, she discusses why Black history is American history, how historical voting rights movements can inform contemporary struggles, how to advocate for Women’s Events, and what this all has to do with poker strategy. Plus, Carlos and A…
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Legendary poker guru Alex “Assassinato” Fitzgerald returns to the podcast after a long hiatus to discuss solvers, live cash games, his new book, living in New York during the height of the pandemic, and much more! Alex previously appeared on Episode 84 and Episode 133. His website is PokerHeadRush.com. You can join Andrew and Carlos in the ClubWPT …
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Ivonne Montealegre is best known in the poker world for organizing the popular Malta Poker Festival and the new Costa Rica Poker Festival. She shares with Carlos and Andrew about growing up in Costa Rica, living in Malta, how her mother got her into poker, what goes into organizing a poker festival, and her now role as Manager of the SiGMA Poker To…
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We are cancelling the ClubWPT Gold Meet Up Game we’d previously announced for Saturday January 25. We still plan to host a Home Game tournament on Saturday February 1 at 5pm Eastern/2pm Pacific. You’ll need password “THINK” to join the home game, and if you haven’t yet signed up for ClubWPT Gold, you can do so at www.clubwptgold.com using promo cod…
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