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A business podcast for product entrepreneurs. A creative balance of life and business to help you create your dream life. Featured in Inc. as "the country's most sought-after product experts." Also featured in Forbes, NBC News, Yahoo! Finance and more. Also a co-founder of the Shop 1 in 5 pledge - a commitment to shop 1 in 5 of your purchases from small businesses online and offline. The goal in every episode: uplevel you as the Boss of your business. Take your physical product sales and str ...
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695. "What To Do When You Get Knocked Off on Amazon" | Live Coaching Session
24:55
24:55
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24:55Welcome back, Product Bosses! In this episode, I coach the amazing Sherinata, founder of Karelia Creations, a brand that makes stunning Shungite jewelry and EMF protection products. She’s built a solid Amazon presence—but recently took a massive hit when her best-selling product was knocked off by her former manufacturer. Yep, it’s as bad as it sou…
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694. Selling Your Physical Products Isn’t Manipulation—It’s an Act of Service
11:41
11:41
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11:41Hey hey, Product Bosses! Let’s talk about something that so many product-based business owners feel but don’t always admit: the fear that selling is somehow sleazy. Maybe you’ve hesitated to send that email, post on social, or make the offer because you didn’t want to come off pushy. I’ve been there—and I’ve heard it over and over again from our st…
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693. "How to Build a Profitable Product-Based Business Around Purpose (Not Just Product)" | Coaching Session
28:38
28:38
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28:38Hey hey, Product Bosses! In this episode, I’m coaching the incredible Francina Kahl, founder of Be Still Tea—a purpose-driven brand built around stillness, presence, and emotional connection. Francina’s journey began in 2020 through a personal healing experience, where steeping loose-leaf tea became her daily practice of stillness. Her business has…
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692. The Real Reason Product Business Sales Feel Hard (and How to Make a Profit)
17:38
17:38
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17:38Hey hey, Product Bosses! I know what it’s like to be out there posting, emailing, launching, and still wondering why the sales just aren’t coming in. In this episode, I’m getting real with you about why your business might feel like an uphill battle—and no, it’s not because you’re not working hard enough. It’s because you might be missing clarity—i…
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691. "Am I the Bottleneck in My Physical Product Business?" | Coaching Session with Jen of Corkscrew Imports
1:15:28
1:15:28
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1:15:28Hey hey, Product Bosses! Today I’m coaching Jen, the incredible founder of Corkscrew Imports, a Canadian-based business that connects wine lovers and restaurants to underrepresented, small-batch wineries from around the world. Jen is a solo entrepreneur with a deep passion for wine and global culture—but like many of you, she’s finding herself over…
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690. Every Action Is Feedback: What Your Product-Based Business Is Trying to Teach You
28:04
28:04
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28:04Hey hey, Product Bosses! Have you ever launched something, sent out an email, or posted on social and felt like it just didn’t land the way you expected? In this honest and heartfelt episode, I’m taking you behind the scenes of a real-time business decision I made—and how I turned what could’ve felt like a setback into a powerful learning moment. A…
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689. “I Launched My Product-Based Business… So Why Aren’t Sales Coming In?” | Coaching Session with Ashley of Saints & Ivy
39:41
39:41
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39:41Hey hey, Product Bosses! In this week’s coaching session, I sit down with Ashley Terrell, founder of the children’s pajama brand Saints & Ivy, who’s navigating the early stages of her product launch. Like many of you, Ashley launched a beautiful product with heart and purpose—but found herself stuck when sales didn’t follow. She came to me with que…
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688. The Fix: Why Your Sales Are Inconsistent -- and the One Shift That Changes Everything
25:36
25:36
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25:36Welcome back Product Bosses! Let’s talk about something every business owner dreads but few know how to fix: unpredictable sales. One day you're making money, the next you're refreshing your shop wondering where everyone went. In this episode, I’m walking you through the real reason your sales feel scattered—and the one mindset shift that could sta…
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687. “How to Fix Your Product Lineup and Get Consistent Sales” | Coaching Session
59:40
59:40
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59:40Hey hey, Product Bosses! If you’ve been struggling with inconsistent sales and wondering if your product lineup is part of the problem, this episode is for you. I’m joined by Caley Morris, the founder of Caley-Beth, a Toronto-based body care brand known for its soap-free, zero-waste products. While Caley has seen great traction in in-person markets…
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686. Here's Why Your Sales Are Inconsistent (and How to Start Fixing It Permanently)
31:07
31:07
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31:07Welcome back Product Bosses! Does your business feel like a roller coaster ride—one month you're making great sales and the next you're wondering what went wrong? You’re not alone, and in this episode, I’m here to help you get off that unpredictable sales cycle and into a place of steady, consistent growth. I’m breaking down the five most common re…
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685. “Struggling with Slow Sales? How to Focus on Bestsellers and Find Loyal Customers” | Coaching Session
1:05:15
1:05:15
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1:05:15Hey hey, Product Bosses! We’re pressing play again on one of our most impactful coaching sessions—because the strategies we uncovered here are truly timeless. Do you ever feel like you’re offering so many products but aren’t sure what’s really sticking? You’re not alone. In this coaching session, I sit down with Ashleigh, the founder of Teal Meal, …
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684. What the Trump Tariffs Mean for Small Physical Product-Based Business (And How to Pivot)
32:29
32:29
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32:29Welcome back Product Bosses! Are you hearing all the chatter about tariffs and wondering what it means for your small business? In this episode, I’m diving deep into the proposed Trump tariffs and how they might impact physical product-based businesses—especially those that rely on importing materials or finished goods. But before you panic, let me…
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683. "I Thought I Wanted Amazon… But Here's What I Really Need for my physical product business” | Coaching Session
58:59
58:59
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58:59Hey hey, Product Bosses! In this episode, I’m coaching Asli Wade of Boutique Butterlu—one of my incredible Inner Circle Masterminders. Asli is an Etsy veteran who built a nearly million-dollar business selling personalized picture frames and custom gifts. But after Etsy’s algorithm shifted and her sales started slowing, she found herself wondering:…
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682. What We’re Getting Wrong About Customers (And What to Do Instead)
23:39
23:39
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23:39Are you building your product-based business around what you want—or what your customers truly need? In this episode, I uncover one of the most common mistakes entrepreneurs make: creating products and marketing strategies without truly understanding the customer on a deeper level. If your sales feel slow, your messaging isn’t landing, or you’re fe…
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681. "Help! I Can’t Run Ads — How Do I Grow My Product-Based Business?" | Coaching Session | Coaching Session
30:38
30:38
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30:38Welcome back Product Bosses! What do you do when your business is restricted from running ads — but you still need to grow? That’s exactly the challenge Dr. Angie Krause is facing. As a telehealth veterinarian and founder of Boulder Holistic Vet, Dr. Angie sells CBD supplements and holistic products for pets. But with ad bans on hemp-related produc…
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680. How To Start an Ecommerce Business in 2025
14:10
14:10
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14:10It’s 2025! You’re finally ready to take the plunge into entrepreneurship. Or maybe you’ve been working on the “next big thing” for a while now, but are stuck on how to get it off the ground. Guess what… you can do it! And I’m here to help. In this episode, I’m breaking down the key steps to turn your amazing idea into a successful online business. …
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679. "Should I Simplify My Products and Go All-In on Wholesale?" | Coaching Session
40:44
40:44
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40:44Welcome back Product Bosses! Do you struggle to find enough time to focus on your company? Michelle Moser, the founder of Sunshine & Saltwater, is ready to take her business to the next level but feels like she just doesn’t have the time between her full-time job and the growing list of products she sells. Her business, a coastal lifestyle brand th…
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678. Can You REALLY Have a Million-Dollar Handmade Business?
18:29
18:29
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18:29What if I told you that your handmade business has the potential to reach a million dollars in revenue? I know that might sound impossible, especially if you’re feeling maxed out just trying to keep up with orders. But here’s the thing—growth isn’t about working harder; it’s about working smarter. In this episode, I’m diving into what it really tak…
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677. "I’ve been in business several years, but need help gaining control on my pricing and margins." | Coaching Session
38:02
38:02
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38:02After 10 years in business, Nicole, the owner of Masion Brocante (May-zohn Berh-cont), knows the ins and outs of her product line—but she also knows there’s always room for growth. In this coaching session, we dive into pricing strategies, improving margins, and the small but impactful shifts that can lead to big results. Together, we explore how i…
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676. Why Feeling ‘Not Enough’ is Normal—And How to Move Past It
17:14
17:14
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17:14Have you ever felt like you’re not enough? No matter how much you accomplish, that little voice of self-doubt still creeps in? I know that feeling all too well, and in this episode, I’m sharing my personal journey of self-discovery, the struggles I’ve faced, and the mindset shifts that have helped me move forward. Life is full of highs and lows, bu…
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675. "Should I start a new business or can I save what I already have?" | Coaching Session
37:57
37:57
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37:57If you've ever felt stuck in your business, unsure whether to pivot or push forward, this episode is for you. I chat with Kayleigh, the owner of Inspired to Enrich, to coach her through the challenges of scaling her business selling Story Coins. Like many entrepreneurs, Kayleigh is questioning whether she should refine her existing product or shift…
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674. Why Relying on Just One Sales Channel is Killing Your Business (And What to Do Instead)
21:31
21:31
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21:31If you’re relying on just one sales channel to run your business, it’s time for a wake-up call. In this episode, I break down why putting all your eggs in one basket can put your business at serious risk—especially in 2025, where consumer shopping habits are shifting faster than ever. I share insights from industry experts and real-world examples o…
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673. "I want to increase the profitability of my product-based business, how do I do that?" | Coaching Session
44:39
44:39
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44:39Welcome back, Product Bosses! In this coaching session, I coach Connie, the founder of Contoura Collective, to refine her strategy for growing her product-based business. Connie creates beautiful manifestation journals, but like many business owners, she’s struggling to focus on what sells best while keeping her customers engaged. We dive into how …
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672. Everyone Has a Million-Dollar Idea—Why Most People Let Theirs Die
19:15
19:15
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19:15Welcome back, Product Bosses! Have you ever had a million-dollar idea but never acted on it? You’re not alone. In this episode, I dive into why so many brilliant ideas never make it past the “what if” stage and how fear, self-doubt, and waiting for the perfect moment keep entrepreneurs stuck. But here’s the truth—success comes from action, not over…
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671. "I sell well in-person, but I struggle to convert online visitors into buyers- help!" | Coaching Session
46:55
46:55
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46:55Welcome back, Product Bosses! If you've ever wondered why people visit your website but don’t click buy, you're not alone. In this episode, I coach Lindsey, a jewelry designer who has no trouble selling in-person but struggles to convert online visitors into paying customers. We dive into what makes an online brand stand out, how to create an exper…
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670. The Power of Uncertainty: Why Now is the Time to Take the Leap
22:39
22:39
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22:39Welcome back, Product Bosses! If you’ve ever felt stuck waiting for the “right time” to take action, this episode is for you. I’m diving into the reality of uncertainty—how it’s always present and why it doesn’t have to hold you back. Instead of seeing uncertainty as a roadblock, what if it’s actually the push you need to take control of your futur…
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669. "I want to grow and expand my wholesale business- help!" | Coaching Session
41:32
41:32
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41:32Welcome back, Product Bosses! In this episode, I sit down with Elizabeth from Brighton House Decor as she navigates a major shift in her business—moving from event decor to watercolor illustrated products. Change can be exciting, but it also comes with challenges, especially when it comes to pricing, sales strategies, and growing wholesale accounts…
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668. Juggling Business and Life? Here’s How to Make It Work for You
19:30
19:30
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19:30Welcome back, Product Bosses! We’ve all heard the advice about finding balance between life and work, but what if balance isn’t the goal? In this episode, I dive into the concept of the Blended Life—a new way of thinking that helps entrepreneurs, especially women, integrate their personal and professional lives without constantly feeling pulled in …
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667. "I want to build better connections with my ideal customers, how do I do that?" | Coaching Session
47:00
47:00
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47:00Welcome back, Product Bosses! If you’ve ever felt like you’re throwing everything at the wall to attract customers but aren’t seeing the sales you want, you’re not alone. In this episode, I coach Kendra from KB Naturals on how to build stronger connections with her ideal customers and turn engagement into real growth. She’s already seeing success t…
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666. Why Growing a Product Business in 2025 Is Harder—And How to Make It Easier
23:19
23:19
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23:19Welcome back, Product Bosses! If you’ve been trying to grow your product business on your own, struggling with trial and error, and feeling stuck, I see you. The truth is, most product-based business owners spend years trying to figure things out, wasting time and energy when they don’t have to. In this episode, I’m sharing why diversifying your sa…
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665. "I sell custom products. How do I get more customers to buy from me online?" | Coaching Session
43:16
43:16
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43:16Welcome back, Product Bosses! If you’ve ever struggled to translate in-person sales success into a thriving online business, this episode is for you. I’m coaching Ellie, an incredible watercolor artist, through the challenges of selling online—from figuring out where her website traffic is coming from to improving conversion rates and keeping custo…
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664. How I Managed Wildfires, Solo Parenting, and a Business Launch (Without Losing My Mind)
21:18
21:18
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21:18Welcome back, Product Bosses! Today, I’m getting real about the challenges of blending life and business—because let’s be honest, balance is a myth. As women juggling so many responsibilities, it’s easy to feel overwhelmed, especially during high-stress moments. I’m sharing my personal experience with anxiety and panic attacks, including how I’ve m…
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663. [BONUS EPISODE] The Power of a Best-Seller Brand – How Kylie Jenner, Spanx & Small Businesses Scale with ONE Signature Offer
20:29
20:29
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20:29Welcome back, Product Bosses! If you’ve ever thought that adding more products would automatically lead to more sales, I’m here to tell you—that’s not always the case. In this episode, I’m sharing why focusing on just ONE product can be the key to building a thriving, profitable business. Some of the biggest brands—like Kylie Jenner’s cosmetics lin…
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662. "My sales are inconsistent and I need more customers - help!" | Coaching Session
42:47
42:47
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42:47Welcome back, Product Bosses! If you’ve ever struggled with inconsistent sales or felt like you just aren’t attracting enough customers to your business, this episode is for you. Today, Jacqueline coaches Gretchen, owner of Three Blondes, One Bright Idea, through the challenges of running a brick-and-mortar business—and the strategies that can turn…
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661. Your Business To-Do List Is Too Long—Here’s How to Fix It
25:23
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25:23Welcome back, product bosses! Do you ever feel like there just aren’t enough hours in the day to get everything done? You’re juggling product creation, marketing, customer service, and a hundred other things, all while trying to grow your business. It’s overwhelming, but here’s the good news—you don’t have to do it all yourself. In today’s episode,…
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660. "How do I build a profitable and thriving product-based business?" | Coaching Session
43:24
43:24
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43:24Welcome back product bosses! Do you ever feel like you’re pouring your heart into your products but still struggling to turn your passion into a profitable business? You’re not alone. Many product-based business owners start with a great idea but get stuck when it comes to building a sustainable brand. In today’s episode, I coach Sara, the owner of…
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659. Skyrocket Your Sales: The 7 Best Places to Sell Your Products Right Now
27:10
27:10
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27:10Do you ever ask yourself, “I have this product, I have this idea—but now what? How do I actually sell it?” You’re not alone. Many of us dream up amazing products or feel inspired to create something unique, only to feel stuck when it comes to taking the next steps. In today’s episode, we’re diving into actionable strategies to help you go from idea…
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658. "I'm ready to stop throwing spaghetti at the wall- how do I find my path to profit?" | Coaching Session Re-Air
53:43
53:43
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53:43Welcome back, product bosses! Today, we’re re-airing one of our most listened to coaching sessions with Ines of Barkin’, a stylish and practical pet accessories brand. Ines has seen amazing growth through wholesale but is now looking to expand her direct-to-consumer sales. She’s feeling overwhelmed and is not quite sure of what her next step is. To…
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657. Finding Fulfillment in Your Life and Business with Keren Eldad
42:41
42:41
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42:41Welcome back, product bosses! In this episode, I’m sitting down with Keren Eldad, my friend and the author of Gilded, to explore her journey to becoming a coach for high achievers. We dive into the concept of the “gilded cage”—that polished, outward success that often hides internal struggles. Keren shares her own experiences of feeling trapped by …
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656. "How do I simplify and streamline my products to reach six figures?" | Coaching Session
48:31
48:31
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48:31Welcome back, product bosses! In this episode, I’m chatting with Catalina, the owner of Catalina Straps and Bags, who works with indigenous communities in Colombia to create handmade, sustainable straps and bags. Catalina is ready to simplify her product offerings and figure out her next sales channel. Catalina’s water bottle straps are her clear b…
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655. Know Your Worth with Suneera Madhani
40:43
40:43
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40:43Welcome to another episode, product bosses! I’m so excited to welcome my friend and special guest, Suneera Madhani, an entrepreneurial trailblazer who co-founded the billion-dollar fintech unicorn Stacks and created CEO School, a global movement empowering women entrepreneurs. Now, with her latest venture, Worth, Suneera is tackling one of the bigg…
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654. "I want to turn my side hustle into a profitable business- how can I do that?" | Coaching Session
54:44
54:44
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54:44Welcome back, product bosses! Today we have an exciting coaching session with Brittany from Embroidery Babe Design Co, who is looking to turn her creative side hustle into a profitable business. If you're in the same boat and want to make your hobby a sustainable business, this episode is for you! Brittany, a mom of two with a full-time job, has be…
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653. Why You’re Stuck in Your Product Biz and How to Start Moving Forward
23:48
23:48
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23:48Welcome to another episode, product bosses! It’s the start of 2025 and today, I’m reflecting on the past year and sharing my insights on why you might not be making progress in your business plus how you can change that. In this episode, I’m digging into the common pitfalls entrepreneurs face, like being stuck in planning mode, dealing with perfect…
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652. "I want to cross the six figure mark, but I work a full-time job and my product business is my side hustle- help!" | Coaching Session
1:00:05
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1:00:05Happy New Year, product bosses and welcome to our very first coaching session of 2025! In this episode, I’m chatting with Lai Sha, the owner of Kumumea, an inspiring brand that offers handbags, accessories, and apparel. Just like many of you, Lai Sha is juggling and trying to blend a lot—she's a mom of three, holds a full-time job, and is working o…
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651. Dream It, Build It, Own It: Crafting Your 2025 Vision
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20:55Welcome to another episode, product bosses! As we stand on the edge of 2025, join me in this special New Year's episode focused on how to make this your most successful year yet. From reflecting on your wins and challenges of 2024 to creating a clear vision for 2025, I’m walking you through a workshop-style approach to turn your big dreams into act…
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650. "I’m not sure which of my marketing strategies I should be focusing on- help!" | Coaching Session
57:03
57:03
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57:03Welcome back, product bosses! Today, I’m talking with Alyse, the creative mind behind Toci Mom, who sells stylish, breathable, and versatile nursing covers that blend in with your wardrobe. Alyse has seen significant success selling her product on Amazon and Etsy but is unsure where to focus or how to optimize her marketing efforts to continue grow…
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649. Picture This: Your Most Successful Year Starts with This Exercise
18:29
18:29
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18:29Welcome back, Product Bosses! In this special holiday episode, we’re doing something a little different but incredibly impactful – a visualization exercise! Join me as I guide you through a powerful journey, that I teach in my Inner Circle Mastermind and Designed to Scale Lab, to help you visualize and manifest your business dreams. This episode is…
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648. "How do I attract and serve my ideal customer to get more traffic and sales?" | Coaching Session
51:58
51:58
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51:58Welcome back, product bosses! In today’s episode, I’m chatting with Asli, the innovative mind behind Boutique Butterlu and My Four Little Chicks, where she crafts unique personalized picture frames. Asli has experienced significant success on Etsy, but she's recently faced a decline in sales. Together, we tackle her pressing question: “How do I att…
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647. Grow Your Revenue, Reclaim Your Time: Scaling Done Right
39:43
39:43
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39:43Welcome to another episode, product bosses! Today, I’m diving deep into how you can successfully scale your product business to six figures and beyond, while reclaiming your time. True or False: If you want to reach the six figure, multi-six figure or seven figure revenue mark in your business, you need to be doing more. The answer is false!! To re…
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646. “I hit $200k in my first year, now how do I hit the next level in my business?” | Coaching Session
1:02:44
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1:02:44Welcome to another episode, Product Bosses! In today’s coaching session, I’m talking with Donna, the brilliant mind behind and owner of Static Blok, a product that eliminates static electricity. While Donna is already making multiple six figures, she’s ready to take her business to the next level, but isn’t sure what she needs to do to get there. I…
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