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Getting real about what it takes. The Amy Porterfield Show is a podcast devoted to helping online business owners grow their revenue, audience, and team in a sustainable way that doesn’t just require more time and hustle. Host Amy Porterfield, New York Times bestselling author and $130MM online business owner, shares insights from her own 16+ years in business, as well as candid conversations with leaders in the industry, captivating experts, and the unexpected entrepreneurs who’ve cracked t ...
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Your Copy's Too Safe - Here's How to Fix It (And Finally Sound Like You)
29:04
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29:04When Your Copy Evolves, So Does Your Business In this episode, I share how shedding "safe" copy transformed my business. From sharpening your brand message to showing up as your unapologetic self, I dive into the copywriting strategies that helped me write with more clarity, confidence, and connection. You’ll learn how to channel bold, emotionally …
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Design Like a Big Brand, on a Small Budget with Jen Olmstead
41:58
41:58
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41:58The Website Upgrade Your Business Has Been Waiting For Want a brand that instantly builds trust and makes you money? It all starts with your website. In this episode, I’m joined by Jen Olmstead, co-founder and lead designer of Tonic Site Shop. Jen is a design powerhouse with a journalism background, and she’s here to show you how to incorporate you…
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The Pressure to Keep Winning (and What It’s Costing You) with Patrick Lencioni
53:45
53:45
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53:45What Helped Me Trust My Team, Protect My Energy, and Step Into True Leadership I’ll be honest—this conversation with Patrick Lencioni shook me (in the best way). If you’ve ever felt like running your business is way harder than it should be, or like you’re carrying the weight of every single task on your back, this episode is going to be a game cha…
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Not Burned Out, But Not Excited. Now What?
31:38
31:38
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31:38Joy Is Not a Reward for Success — It's a Tool That Drives Sustainable Success In this episode, I’m talking to the version of you who’s not completely burned out…but you’re definitely not lit up either. You’re just fine. You’re checking off the to-dos without that sense of momentum, joy, or excitement that once fueled your business. Sound familiar? …
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Land Big Media - No PR Team Required with Susie Moore
50:01
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50:01The New Visibility Strategy That Doesn’t Require Hustling, Performing, Or Pretending Let’s be honest—social media can feel like a never-ending hamster wheel, and trying to “beat the algorithm” is exhausting. That’s why I wanted to have a real conversation about an entirely different visibility strategy—one that actually works and doesn’t rely on so…
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The Bridge Offer Strategy: Your Missing Link to Move Sales
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36:01The Simple Shift That Turned My Low-Converting Offer Into Scalable Success Let me say something that might feel like a relief: you don’t need more offers. What you actually need is a clear path for your audience to say yes. In this episode, I’m sharing a massive mindset and strategy shift I made in my own business—one that took me from trying to pu…
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This One Strategy Helps You Sell Without Feeling Salesy with Colin Boyd
58:04
58:04
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58:04How To Own the Room, Build Trust, and Convert—With Just One Signature Story Whether you're hosting a webinar, guesting on a podcast, or stepping onto a live stage, your ability to sell starts with mastering the art of connection. In this episode, I sit down with Colin Boyd, international speaker and business mentor, for a high-impact conversation a…
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How to Stop Losing Customers As They Grow (and How to Keep Them for Life)
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42:06What If Your Biggest Growth Opportunity Was Rethinking How Your Customer Actually Moves Through Your Business? If your business growth feels stalled, the issue might not be your funnel, ads, or webinar strategy — it could be that your ideal customer has outgrown you. In this episode, I introduce a powerful reframe around how to think about your cus…
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What's Working Now: Memberships That Scale Without Burnout with Stu McLaren
1:04:58
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1:04:58How to Build a Membership That Fuels Freedom, Stability, and Long-Term Growth If you've ever wondered whether a membership could work in your business model — or if you're still sitting on the sidelines debating when to make the leap — this episode is your permission slip to stop waiting and start validating. Stu McLaren is here for an unfiltered, …
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The $500K Blueprint: What to Audit, Fix, and Focus On Now
1:00:10
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1:00:10Clarity Over Guesswork: The CEO-Level Questions You Should Be Asking What if the only thing standing between you and your next big leap in business is how you see your business? I’m joined by powerhouse business strategist and five-time Forbes business coach Jessica Marx. Together, we unpack what it really takes to scale with clarity, confidence, a…
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Business Burnout: My Unexpected Lesson Behind It
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32:44More Isn’t Always Better—Here’s Why Knowing Your ‘Enough’ Changes Everything If you’ve ever felt stuck chasing bigger goals just because you should—you’re not alone, and you’re not wrong for wanting a different pace. In fact, this episode might be exactly what you didn’t know you needed. I'm sharing something that completely shifted the way I opera…
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It’s Not Just You: Why Online Business Feels Different Right Now
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53:02What This Season of Change Makes Possible for You and Your Business The online marketing landscape is shifting—and if you’ve been feeling like your go-to strategies aren’t working the same way they used to, you’re not alone. But here's the truth: this evolution is your invitation to get smarter, more agile, and more profitable than ever before. In …
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I Was Bored with My Own Emails… So I Did This
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12:44I’m Retiring My Old Podcast Newsletter – And Here’s Why. After 10+ years of writing weekly episode recaps, it started feeling like a chore… and if I wasn’t loving it, I know you weren’t either. In this bonus episode, I’m sharing what’s replacing it: a fresh, personal newsletter that feels like a note from a friend. Think behind-the-scenes stories, …
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Subject Lines That Stop the Scroll: Jay Schwedelson’s Secrets Revealed
54:43
54:43
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54:43Your Emails Deserve More Opens, Clicks, and Sales—Here’s How to Get Them AI is making us feel less and less connected with brands, but personal newsletters are changing the game. With a 48% higher open rate and 30% more click-throughs than traditional brand emails, personal newsletters are becoming the ultimate way to break through the noise and bu…
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How to Align Your Business Strategy for Long-Term Success
39:23
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39:23The Smartest Entrepreneurs Know When to Pivot—Here’s How to Spot and Fix a Strategy That’s Holding You Back What if the reason your business growth has stalled isn’t due to a lack of strategy—but rather the wrong strategy? You might be unknowingly following an anti-strategy, a sneaky business misalignment that costs time, money, and momentum. In th…
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Why Customers Buy When They Feel Like They Belong
1:11:47
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1:11:47The Step-by-Step Framework for Marketing That Actually Connects and Converts My friend, if you're ready to refresh your marketing approach, this episode is going to be a total game-changer for you! We’re diving deep into identity-driven marketing strategies with the incredible Veronica Romney, who has pioneered a revolutionary approach that shifts …
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1
How To Stop Being An All-or-Nothing Thinker
37:13
37:13
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37:13Breaking Free From the All-or-Nothing Mindset That's Slowing Your Business Growth If you're anything like me, you've probably fallen into the trap of seeing your business in black and white – either it's thriving or failing, and there’s nothing in between! In this episode, I share my personal wake-up call (spoiler: it involves a disastrous 5K run) …
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How to Make Time for the Work That Actually Grows Your Business
31:18
31:18
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31:18Buried in Day-to-Day Tasks? Learn How Deep Work Sessions Can Boost Your Productivity and Business Results What if I told you that dedicating just one day a month to deep work could completely change your business trajectory? In this episode, I'm sharing why deep work – focused, distraction-free time for high-impact activities – is the key to making…
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Identifying Your Unique Success Markers (That Aren't Tied To Revenue) with Tara McMullin
58:45
58:45
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58:45Feeling Like Success Has to Equal Exhaustion? Discover How to Scale Your Business Without Sacrificing What Matters Most If you've ever felt like quitting your business, you're not alone! In this episode, I sit down with author and host of the What Works podcast, Tara McMullin, to explore how to create a business that truly supports the life you wan…
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How To Say Less and Mean More with Communication Expert Jefferson Fisher
1:02:05
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1:02:05Struggling to Be Heard? Master This One Communication Skill to Instantly Gain More Respect & Influence If you’ve ever found yourself over-explaining, struggling to get your point across, or avoiding tough conversations, this episode is for you. Communication expert and trial lawyer Jefferson Fisher joins me to break down the essentials of effective…
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What No One Tells You About Chasing Your First Million
39:49
39:49
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39:49The real, unfiltered truths about chasing your first million dollars—and why it’s not what you think. If I could go back in time and sit down with the Amy who was chasing her first million dollars, this is the conversation I would have with her. And guess what? It’s not what you might expect. Reaching the million-dollar milestone in business is oft…
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A New Chapter: The End of OMME & the Beginning of Something Bigger
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5:10After more than a decade, over 750 episodes, and countless conversations with you, it's time to say goodbye to Online Marketing Made Easy. Listen in to hear what I'm up to next!By Amy Porterfield
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#753: 5 Time Saving Automations Every Entrepreneur Should Have
21:51
21:51
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21:51Learn step-by-step strategies for email management, scheduling, social media, and SOPs to save time and scale your online business. In this episode, we discuss: (4:41) Automation saves you time, money, and precious energy. It eliminates human error and allows you, and your team to focus on the big picture. (7:32) Email automation. Only check your e…
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#752: The Art & Science of Sales Page Copy: Tips From Pro Copywriters
36:56
36:56
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36:56Quick tips for writing irresistible copy! From emails to social media and sales page messaging, listen for tricks that will sell your product instantly. In this episode, I share: (4:47) How to clearly define the problem your offer solves (9:40) Simple tips for writing personalized, intimate, and effective sales copy (12:36) A real life example of h…
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#751: The Secrets to Realistic Recurring Revenue with Stu McLaren
47:30
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47:30Learn membership expert Stu McLaren’s proven strategies for creating predictable recurring revenue that gives you the confidence to grow your business! Get your copy of Predictable Profits In this episode, we discuss: (1:11) The story behind how Stu became the go-to membership expert (9:49) Why less membership content actually creates better result…
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#750: Announcement Episode! 📣 A BIG Change After 12 Years
10:14
10:14
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10:14Online Marketing Made Easy is evolving! Get a sneak peek of the podcast rebrand and elevated content coming your way. In this episode, we discuss: (1:15) Why it’s time to evolve and create something new (3:20) What’s staying the same and what’s changing with the new show (5:00) A sneak peek at upcoming episodes and exciting episode topics (7:37) Th…
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#749: Unlocking AI's Potential: What Entrepreneurs Need to Know Today with Rick Mulready
1:06:49
1:06:49
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1:06:49Feeling overwhelmed by AI? Join me and Rick Mulready for a fun, practical conversation about mastering ChatGPT and Claude.ai to streamline your business! In this episode, we discuss: (5:19) Why Rick went all-in with AI and how it completely transformed his business model (12:14) The most important thing to master first on ChatGPT (hint: it’s not wh…
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#748: Married To An Entrepreneur: A Sit Down With Hobie’s and My Relationship Coach
52:14
52:14
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52:14Learn how relationship coach Sydney Ashland helps power couples transform their communication and thrive in both business and love. Relationship coach Sydney Ashland joins Amy and Hobie to discuss the unique challenges that arise when traditional relationship dynamics are flipped. In this episode, we discuss: (2:24) Why Hobie and I started working …
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#747: How to Take Your Rightful Seat At The Table with Anthony O’Neal
41:16
41:16
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41:16Personal finance expert Anthony O’Neal shares proven, transformative strategies for taking control of your life, income, and future! In this episode, we discuss: (4:33) Anthony’s journey from homelessness to financial freedom (8:57) Examples of what it means to “take you seat of the head of the table” (12:04) How to balance a 9-to-5 while building …
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#746: Facing Your Deep Beliefs To Change Your Life (and Business) with Gabby Bernstein
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47:32Transform your life and business! Gabby Bernstein shares her powerful Internal Family Systems four-step process for breakthrough healing and success. Join Gabby on her Change Your Life Tour in New York, L.A., San Francisco or Boston gabbybernstein.com/events Get your copy of Gabby's book, Self Help: gabbybernstein.com/selfhelp Transform your life a…
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#745: The Truth About Risk, Criticism, and Success: 4 Lessons I Wish I'd Learned Sooner
30:03
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30:03Ready to level up your business? Learn the four powerful lessons that helped me build a multi-million dollar brand (and how they can help you too!). In this episode, we discuss: (2:20) Why the money in your bank account reflects your willingness to bet on yourself (6:53) How to stop letting criticism from the wrong sources hold you back (14:03) My …
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#744: How to Stop People's Opinions From Impacting Your Life with Mel Robbins
1:20:38
1:20:38
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1:20:38Reclaim your power with Mel Robbins! Learn her life-changing Let Them Theory to build confidence and create a life beyond your wildest dreams. Get Mel Robbin’s incredible book “The Let Them Theory” wherever books are sold. Your near-future self will thank you. 😉 URL: www.melrobbins.com/letthemtheory In this episode, we discuss: (2:54) Mel’s biggest…
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#743: A Course Worth It's Price Tag... The Key To Creating Courses That Sell
36:57
36:57
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36:57Your ultimate guide to designing perfect digital course modules! Here’s how to boost your students' engagement, motivation, and takeaways. In this episode, I cover: (1:56) Why you need to design course modules in the first place (5:20) How to get your students into action throughout every step of your course (10:38) Top frameworks for upleveling th…
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#742: AI Strategies for Entrepreneurs: From Time-Saving Hacks to Exploring Creative Strategies
45:51
45:51
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45:51Make AI work for your business! Learn how to use custom GPTs and other AI tools to save time and amplify your impact while maintaining your unique voice. In this episode, we discuss: (2:54) How working with AI experts helped shape my approach to using these tools (7:02) Ways to use AI as a brainstorming partner and supercharged assistant (12:04) Br…
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#741: Create Your Own Table: How to Plan Your Own Peer-Led Retreats
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30:33
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30:33Ready to create deeper connections with other female entrepreneurs? Learn how to plan and host your own business retreat in 2025! In this episode, we discuss: (2:07) How business retreats can directly impact the success of your business (5:43) The importance of connecting with entrepreneurs who truly understand your journey (10:20) What worked so w…
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#740: Systems, Success, and Motherhood: Danielle Canty’s Playbook for Effortless Efficiency
1:10:59
1:10:59
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1:10:59Danielle Canty shares proven systems for balancing motherhood and entrepreneurship! Get her framework for automation, delegation, and time management. Today, we discuss: (6:04) Danielle’s journey from trading time for money to complete entrepreneurial freedom (11:30) Advice for how to audit your tasks and stop being the bottleneck in your business …
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#739: Is ANYONE Showing Up Anymore? 3 Tips For Increasing Your Show Up Rate To 40%+
21:17
21:17
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21:17Increase your bootcamp show-up rates! Hear my top strategies for maximizing your attendance, maintaining student engagement, and scaling your business. Today, you’ll hear: (2:23) All of the elements of a successful bootcamp (6:15) Why you should be making your bootcamp a paid event (11:38) How to create a centralized hub for all bootcamp resources …
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#738: Creating Financial Freedom: Building Wealth Through 'Boring' Businesses with Codie Sanchez
58:22
58:22
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58:22Buy and scale small businesses! Hear Codie Sanchez’s expert wealth building strategies for acquiring like and pro and unlocking financial freedom. In this episode, we discuss: (4:04) How Codie found financial freedom through buying and scaling ‘boring’ businesses (10:03) The mindset shift you need to see the value in ‘Main Street’ businesses (18:29…
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#737: 3 Reasons I Committed to Hosting 2 In-Person Events in 30 Days
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42:04Thinking about hosting an in-person mastermind? Hear how I added 2 new live offers to my business and get a step-by-step guide to make it happen for you. Today, I discuss: (3:19) A common trap you can fall into when creating new products or workshops (5:25) Why I decided to add 2 in-person events to my business (13:24) Tips for making sure your eve…
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#736: 3 Funnels That Have Made Millions In My Business
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40:03
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40:03These funnels made me millions! Hear my favorite marketing funnel strategies for showing your value, connecting with customers, and making millions. Today, I discuss: (2:06) Using funnels to validate your offer and understand your client's needs (5:03) Why you need to split test your landing pages and gather data on your potential customers (9:00…
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#735: Keep Showing Up: How to Win in a Year of Missed Goals
21:19
21:19
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21:19Finish a down year off strong! If you’re missing your goals this year, hear my tips on navigating this moment with gratitude, resilience, and strategy. Today, I talk about: (3:35) Reminding yourself that every entrepreneur faces low years (5:38) Mindset shifts to help you show up as a strong leader (even when you're not feeling your best) (7:01) Ti…
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#734: How To Create A True Wealth Mindset and Your First “I Made It” Moment with Dan Martell
1:07:45
1:07:45
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1:07:45Take control of your valuable time and well being! Hear Dan Martell’s brilliant tips to grow your business, build your wealth, and live your dream life. In this episode, we discuss: (2:54) How Dan’s challenging background shaped his path as an entrepreneur (11:44) Why having a therapist and life coach is so crucial when growing a business (20:04) T…
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#733: Deck the Halls, Not Your Calendar: How to Manage Your Time This Holiday Season
26:15
26:15
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26:15Enjoy the holidays and thrive in your business! Hear my top productivity, communication, and time management tips to stay present this holiday season. Today, I talk about: (4:23) Tips for designing an end-of-year plan that works just for you (7:12) Questions to ask when setting boundaries for yourself and your business (11:18) How to communicate yo…
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1
#732: This ONE Podcast Strategy Has Made Over 6-Figures with Jenna Kutcher
43:27
43:27
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43:27Add affiliate marketing to your podcast! Hear Jenna Kutcher's tips to monetize a podcast, strengthen relationships, and boost revenue with affiliate links. Today, we discuss: (5:42) The strategies Jenna used to make over six figures this last year without sponsorships (8:25) How to decide which brands to team up with on affiliate campaigns (12:14) …
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#731: 2025 Business Planning Made Easy: Map Out Your Most Successful Year Yet
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31:57Reflecting on 2024, setting strategic goals for 2025, and upleveling your business and growth as an entrepreneur. Set yourself up for success in 2025! Hear my year-end review strategies and goal-setting tips to uplevel your business and well-being in the new year. Today, I discuss (1:49) Everything that worked for my business in 2024 (7:20) How to …
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#730: Reframe Your Brain, Set Goals That Scare You, and Get What You Want
1:11:09
1:11:09
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1:11:09Achieving massive goals, reaching your highest potential, and creating the future of your dreams with Dr. Benjamin Hardy. Set impossible goals for yourself! Hear Dr. Benjamin Hardy’s brilliant tips for goal-setting, self-development, and upleveling yourself and your business. Today, we discuss: (5:45) The psychology behind “10x is easier than 2x” (…
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#729: 3 Easy Holiday Offer Ideas to End the Year Strong
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19:503 quick and easy holiday offers to boost your revenue, reduce your stress, and end your year strong. Create an irresistible holiday offer! Hear my top stress-free strategies for hitting your year-end revenue goals with a quick and easy holiday offer. Today, I talk about: (3:09) The challenges and opportunities of being a business owner during the h…
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#728: Scale to Success: How to Transition from Operator to Owner with CEO Stacy Tuschl
57:48
57:48
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57:48Everything you need to know to start scaling your small business and reclaiming your freedom as an entrepreneur. Start scaling like a pro! Join Stacy Tuschl for expert tips and practical strategies on transitioning from operator to true owner of your business. In this episode, you’ll hear about: (7:31) What it really means to transition from an ope…
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#727: My Morning Routine (& How To Create One That Works For You, Not Against You)
21:14
21:14
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21:14Here’s why having a morning routine that prioritizes your mental and physical health will be a game-changer for your business. Make your morning routine count! Hear the morning routine that changed my life with tips for staying productive, energized, and successful all day long. In this episode, you’ll hear about: (3:21) Why you need to give yourse…
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#726: From Clicks to Conversions: Nail Your Holiday Ads with Expert Salome Schillack
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42:52Maximizing your sales during the holiday season, optimizing your social media ads, and making this year your most profitable to date. Make more money this holiday season! Join social media ad expert Salome Schillack for her top strategies on selling more products during the holidays. In this episode, we discuss: (6:25) The most common mistakes busi…
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