Hosted by Jason Ackerman and Jason Fernandez, Best Hour of Their Day is a podcast dedicated to helping the CrossFit community. We cover all aspects of fitness including coaching, training, competing, starting and growing a business, and everything in between. Regular guests include world-class athletes, some of the best Coaches in the world, fitness entrepreneurs, industry leaders, and more. Follow us on all socials! BestHourofTheirDay.com
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How to Train Your Coaching Eye to See More Faults
1:02:38
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1:02:38📈 Want to GROW YOUR GYM WITHOUT SACRIFICING YOUR PASSION? Try Affiliate University FREE - Built exclusively for CrossFit Affiliate Owners - Grow your gym - Increase revenue - Develop world-class coaches---- Learn more about PushPress Gym Software https://www.pushpress.com/ ---- 🏋️Want to LEVEL UP YOUR COACHING? Join The …
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782. How to Start A Masters Program at Your CrossFit Gym
1:00:44
1:00:44
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1:00:44📈 Want to GROW YOUR GYM WITHOUT SACRIFICING YOUR PASSION? Try Affiliate University FREE - Built exclusively for CrossFit Affiliate Owners - Grow your gym - Increase revenue - Develop world-class coaches---- Learn more about PushPress Gym Software https://www.pushpress.com/ ---- 🏋️Want to LEVEL UP YOUR COACHING? Join The Knowledge…
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781. The Simple Marketing Strategy for Growing Your CrossFit Gym
57:20
57:20
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57:20📈 Want to GROW YOUR GYM WITHOUT SACRIFICING YOUR PASSION? Try Affiliate University FREE - Built exclusively for CrossFit Affiliate Owners - Grow your gym - Increase revenue - Develop world-class coaches---- Learn more about PushPress Gym Software https://www.pushpress.com/ ---- 🏋️Want to LEVEL UP YOUR COACHING? Join The Knowl…
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BTK 038. What CrossFit Got Right (And What It Missed) | John Welbourn - Power Athlete
1:38:23
1:38:23
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1:38:23📈 Want to GROW YOUR GYM WITHOUT SACRIFICING YOUR PASSION? Try Affilaite Univesity FREE - Built exclusively for CrossFit Affiliate Owners - Grow your gym - Increase revenue - Develop world-class coaches --- 🏋️Want to LEVEL UP YOUR COACHING? Join The Knowledge - LEVEL UP your skills, knowledge, and credential - Access 500+ coachin…
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Sharpen Your Coaching Eye: The Power of Set-Up and Finish Positions
1:01:18
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1:01:18📈 Want to GROW YOUR GYM WITHOUT SACRIFICING YOUR PASSION? Try Affilaite Univesity FREE - Built exclusively for CrossFit Affiliate Owners - Grow your gym - Increase revenue - Develop world-class coaches --- 🏋️Want to LEVEL UP YOUR COACHING? Join The Knowledge - LEVEL UP your skills, knowledge, and credential - Access 500+ coaching VI…
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780. How to Create a Coaching Staff That Grows Your CrossFit Box
1:24:16
1:24:16
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1:24:16📈 Want to GROW YOUR GYM WITHOUT SACRIFICING YOUR PASSION? Try Affilaite Univesity FREE - Built exclusively for CrossFit Affiliate Owners - Grow your gym - Increase revenue - Develop world-class coaches --- 🏋️Want to LEVEL UP YOUR COACHING? Join The Knowledge - LEVEL UP your skills, knowledge, and credential - Access 500+ coaching VIDEOS…
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BTK. 037 What It Really Takes to Become a Professional CrossFit Coach | Denise Thomas
1:25:11
1:25:11
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1:25:11📈 Want to GROW YOUR GYM WITHOUT SACRIFICING YOUR PASSION? Try Affilaite Univesity FREE - Built exclusively for CrossFit Affiliate Owners - Grow your gym - Increase revenue - Develop world-class coaches----🏋️Want to LEVEL UP YOUR COACHING? Join The Knowledge - LEVEL UP your skills, knowledge, and credential - Access 500+ coaching VIDEOS - Le…
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Are You a Living Demo of the Standard You Set in the Gym? | Katie Hayes
58:24
58:24
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58:24📈 Want to GROW YOUR GYM WITHOUT SACRIFICING YOUR PASSION? Try Affilaite Univesity FREE - Built exclusively for CrossFit Affiliate Owners - Grow your gym - Increase revenue - Develop world-class coaches----🏋️Want to LEVEL UP YOUR COACHING? Join The Knowledge - LEVEL UP your skills, knowledge, and credential - Access 500+ coaching VIDEOS - Le…
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779. The #1 Growth Strategy for CrossFit Gyms (Hint: It’s Not More Leads)
53:10
53:10
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53:10📈 Want to GROW YOUR GYM WITHOUT SACRIFICING YOUR PASSION? Try Affilaite Univesity FREE - Built exclusively for CrossFit Affiliate Owners - Grow your gym - Increase revenue - Develop world-class coaches----🏋️Want to LEVEL UP YOUR COACHING? Join The Knowledge - LEVEL UP your skills, knowledge, and credential - Access 500+ coaching VIDEOS - Learn …
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BTK 036. The Best CrossFit Coaches You've Never Met | Ryan Wheeler & Tony Oxley
29:18
29:18
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29:18📈 Want to GROW YOUR GYM WITHOUT SACRIFICING YOUR PASSION? Try Affilaite Univesity FREE - Built exclusively for CrossFit Affiliate Owners - Grow your gym - Increase revenue - Develop world-class coaches----🏋️Want to LEVEL UP YOUR COACHING? Join The Knowledge - LEVEL UP your skills, knowledge, and credential - Access 500+ coaching VIDEOS - Learn …
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How to Build Community and Connect with Every CrossFit Athlete
1:02:31
1:02:31
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1:02:31📈 Want to GROW YOUR GYM WITHOUT SACRIFICING YOUR PASSION? Try Affilaite Univesity FREE - Built exclusively for CrossFit Affiliate Owners - Grow your gym - Increase revenue - Develop world-class coaches----🏋️Want to LEVEL UP YOUR COACHING? Join The Knowledge - LEVEL UP your skills, knowledge, and credential - Access 500+ coaching VIDEOS - Le…
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779. The Best Sales Training CrossFit Gym Owners Never Got (Until Now)
1:09:01
1:09:01
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1:09:01📈 Want to GROW YOUR GYM WITHOUT SACRIFICING YOUR PASSION? Try Affilaite Univesity FREE - Built exclusively for CrossFit Affiliate Owners - Grow your gym - Increase revenue - Develop world-class coaches----🏋️Want to LEVEL UP YOUR COACHING? Join The Knowledge - LEVEL UP your skills, knowledge, and credential - Access 500+ coaching VIDEOS - Learn from…
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Managing Mixed Skill Levels: How to Keep Every CrossFit Athlete Engaged
1:05:43
1:05:43
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1:05:43Ready to grow your gym and develop your staff? Start Affiliate University now for FREE TRIAL. Click here. -- 🏋️Want to LEVEL UP YOUR COACHING? Click here -- 👋 NEW HERE? HERE'S WHAT WE DO. 👇👇 We help CrossFit Coaches and Affiliate Owners make a bigger impact by focusing on what matters most: CrossFit group classes. 👉 FOR AFF…
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778. The #1 Strategy for Growing Your Gym on Purpose
1:01:27
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1:01:27Want to grow your CrossFit Affiliate? Click here. Most affiliate owners are stuck reacting instead of leading because they’ve never built a real strategy for growth. In this episode, Jason Fernandez breaks down the exact framework you need to grow your gym on purpose—not by accident.
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BTK 034. Group Management | The Criteria of Effective Coaching | Pete Shaw
49:02
49:02
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49:02Effective group management is key to running a great class. In this episode of Behind The Knowledge, Pat Barber, Todd Occhiuto, and Pete Shaw break down how a solid plan keeps Coaches on track while optimizing teaching, seeing, and correcting. From class flow to transitions and athlete engagement, Part 4 of this 5-Part Series delivers actionable st…
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How to Use Progressions to Teach Complex CrossFit Movements
1:04:34
1:04:34
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1:04:34Join Todd and Kristin every Thursday at 9AM EST for LIVE Coach Development on Youtube & Facebook! -- AffiliateCon - Join the Waitlist HERE -- Register for the Affiliate Tour coming to a city near you! -- 📈Want to GROW YOUR CROSSFIT AFFILIATE? Click here -- 🏋️Want to LEVEL UP YOUR COACHING? Click here …
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777. Buying a Gym & Buying a Building in Just 4 years | Eureka CrossFit
45:17
45:17
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45:17In this episode, Brian and Shannon Bage of Eureka CrossFit share how they transformed their Affiliate in just 4 years. In this short time, they have navigated rate increases, restructured their operations, and made decisions that ultimately positioned them to purchase their own building. Tune in to hear their journey of growth, leadership, and what…
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BTK 033. Presence & Attitude | The Criteria of Effective Coaching
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25:00In Part 3 of this 5-part series on CrossFit’s 6 Criteria of an Effective Coach, Pat Barber and Todd Occhiuto explore the impact of presence and attitude in coaching. They discuss how different coaching styles can be effective as long as athletes feel seen and supported. Through personal insights and practical advice, they provide Coaches with the t…
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The Layering System: How to Teach Movement Like a Level 4 Coach
1:05:07
1:05:07
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1:05:07Join Todd and Kristin every Thursday at 9AM EST for LIVE Coach Development on Youtube & Facebook! -- AffiliateCon - Join the Waitlist HERE -- Register for the Affiliate Tour coming to a city near you! -- 📈Want to GROW YOUR CROSSFIT AFFILIATE? Click here -- 🏋️Want to LEVEL UP YOUR COACHING? Click here -- 🧠…
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776. A Teacher’s Path to Gym Ownership | CrossFit Charlton
35:11
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35:11In this episode, Jason and Danielle Leboeuf share their journey of balancing careers in education with the leap into full-time CrossFit gym ownership. They discuss the challenges of leaving behind stability, the rewards of showing their kids the value of hard work and risk-taking, and the impact of building a strong, supportive community at CrossFi…
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BTK 032. Demonstration | The Criteria of Effective Coaching | Lindsay Andrew
25:49
25:49
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25:49In Part 2 of this 5-part series on the Criteria of Effective Coaching, Pat Barber, Todd Occhiuto, and Lindsay Andrew dive into demonstration. They break down why moving well matters, how to refine your own movement, and why setting the right example in and out of the gym is so important. -- 📈Want to GROW YOUR CROSSFIT AFFILIATE? Click here…
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775. "I Knew We Were Heading to the Bottom." | CrossFit Donelson
35:11
35:11
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35:11Spencer Smith, Owner of CrossFit Donelson, shares the difficult lessons he learned through failure and the journey to turning his gym around. From near burnout and financial struggles to finding the right mentorship and rebuilding with purpose, Spencer shares the mindset shifts, leadership strategies, and actionable steps that helped him create a t…
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BTK 031. Seeing & Correcting | The Criteria of Effective Coaching | Brentnie Kincaid
46:04
46:04
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46:04In Part 1 of this 5-Part Series on CrossFit’s 6 Criteria of an Effective Coach, Pat Barber, Todd Occhiuto, and Brentnie Kincaid dive into seeing and correcting, one of the most crucial skills for any Coach. They break down how to develop your eye for movement, when to make corrections, and how to prioritize verbal, visual, and tactile cues to make …
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774. NASCAR Lessons That Built a Thriving CrossFit Gym | CrossFit Catawba Valley
36:34
36:34
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36:34Ryan Pepe, Owner of CrossFit Catawba Valley, shares how his 20-year career in NASCAR shaped his approach to gym ownership. From high-pressure pit crew operations to implementing systems that drive efficiency and growth, Ryan discusses key lessons that helped him transform his Affiliate. He also opens up about raising rates in a small town, improvin…
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BTK 030. The Road to CrossFit Seminar Staff Flowmaster | Eric O'Connor
57:32
57:32
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57:32In this episode of Behind The Knowledge, Eric O’Connor shares his journey from CrossFit Games athlete to seasoned mentor, offering insights into what it takes to become a World-Class Coach. He discusses the importance of mastering the fundamentals, learning from setbacks, and staying true to CrossFit’s methodology to create a lasting impact. Throug…
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773. Breaking Mental Barriers to Build a Better Affiliate | CrossFit 184
36:44
36:44
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36:44Zev and Erin Green of CrossFit 184 share their journey as CrossFit Affiliate Owners from financial struggles and living in a construction trailer to building a thriving gym with full-time staff. They discuss how mindset coaching helped them overcome past trauma, strengthen relationships, and lead with purpose—showing that success in Affiliate Owner…
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BTK 029. Pivoting Passion Into a Coaching Career | Connor McDonald
1:01:04
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1:01:04In this episode of Behind the Knowledge, Connor McDonald shares his journey from aspiring professional baseball player to becoming a CrossFit Seminar Staff member and owner of Bar 10 CrossFit. He reflects on the pivotal moments that shaped his career, from discovering CrossFit in Alaska to pursuing his Level 1 and eventually building a thriving aff…
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772. The Setbacks That Shaped a Level 4 Coach | Meghan Russell
35:37
35:37
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35:37Meghan Russell of CrossFit JAX shares her journey to earning a spot on CrossFit Seminar Staff, detailing the challenges, failures, and resilience it took to achieve her dream. From struggling with the old Level 2 and Level 3 exams to navigating setbacks and self-doubt, she reflects on the lessons learned and the power of trusting the process. -- 📈W…
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BTK 028 Coaching Everyday Athletes vs. Elite Competitors | Adrian Conway
1:00:26
1:00:26
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1:00:26In this episode of Behind the Knowledge, Adrian Conway shares his journey from competitive athlete to elite Coach, breaking down the key differences in training everyday athletes versus high-level competitors. He dives into the nuances of coaching, balancing performance with longevity, and the lessons he’s learned from his time on CrossFit Seminar …
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771. Overcoming Adversity to Building a 170 Member Gym at Age 25 | CrossFit Never Forget
33:07
33:07
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33:07At just 25 years old, Canaan Stanley has built a thriving 170-member CrossFit Affiliate, CrossFit Never Forget, overcoming personal struggles, self-doubt, and the challenges of young gym ownership. In this episode, he shares his journey from being 100 pounds overweight and lacking confidence to becoming a successful Affiliate Owner, creating a stro…
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BTK 027 Growing CrossFit in the Middle East | Simon Jones
1:00:39
1:00:39
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1:00:39Simon Jones, CrossFit Seminar Staff Flowmaster and the Middle East Affiliate Rep, shares his journey from discovering CrossFit in 2007 to shaping its growth across the region. He dives into the challenges of coaching internationally, the rapid expansion of CrossFit in the Middle East, and the key lessons that have defined his coaching philosophy. -…
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770. The Art of Giving and Receiving Feedback: A Guide for Coaches and Leader | Kristin Bowen
1:07:03
1:07:03
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1:07:03We are bringing back Episode 628 where Fern and Kristen Bowen dive into the art of delivering effective feedback as a CrossFit coach or Affiliate Owner. They discuss the nuances of coaching development, handling difficult conversations, and building a culture of continuous improvement within your gym. -- 📈Want to GROW YOUR CROSSFIT AFFILIATE? Cl…
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BTK 026 Turning Sobriety into a Passion for Coaching and Programming | Taylor Self
53:43
53:43
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53:43Taylor Self shares how overcoming addiction ignited his passion for coaching and programming, leading him to createSentinel Training. Through his journey of sobriety and dedication to CrossFit, Taylor has built a thriving career while inspiring others to pursue fitness and personal growth. -- 📈Want to GROW YOUR CROSSFIT AFFILIATE?Click here: …
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769. Crush Self-Doubt with The Enlifted Method | Mark England
57:09
57:09
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57:09Discover how the Enlifted Method empowers CrossFit Coaches, Affiliate Owners, and athletes to break through mental barriers and unlock their full potential. In this episode, Mark England shares actionable mindset tools that transform negative self-talk into clarity, confidence, and growth for individuals and communities alike.🧠Learn more about E…
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BTK 025 Inside The Progrm: Coaching the World’s Fittest Athletes | John Singleton
54:55
54:55
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54:55John Singleton, founder of The Progrm, shares his journey from athlete to elite CrossFit coach, building one of the most respected training systems in the sport. Learn how he turned passion into a global coaching brand while guiding top athletes to the Games and developing future champions. -- 🏋️Want to LEVEL UP YOUR COACHING?Click here: -- 📈Wa…
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768. Creative Business Strategies for CrossFit Affiliate Owners | Jeremy Thiel
46:17
46:17
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46:17Jeremy Thiel of CrossFit Central Downtown reveals how he’s revolutionized his gym with exciting revenue-generating additions like pickleball courts, coffee meet-ups, competitions, ice baths, and saunas. These creative solutions don’t just boost income—they build an unbeatable sense of community, energize members, and create a space where fitness an…
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BTK 024 How to Thrive as a Full-Time CrossFit Coach | Luke Meade
42:05
42:05
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42:05Luke Meade reveals the steps he took to build a successful career as a full-time CrossFit Coach. From overcoming setbacks to coaching at elite gyms like Invictus Boston, he shares practical advice and lessons learned to help you turn your passion into a thriving profession. -- 📈Want to GROW YOUR CROSSFIT AFFILIATE? Click here: -- 🏋️Want to LEVEL …
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BTK 023 How Personal Growth Shapes the Best CrossFit Coaches | Andrew Charlesworth
51:04
51:04
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51:04The best CrossFit coaches aren’t just skilled at movement—they’ve learned from personal struggles that have shaped their empathy and leadership. In this episode of Behind The Knowledge, Andrew Charlesworth explores how overcoming challenges fosters personal growth and builds the ability to truly connect with athletes. Discover why empathy and resil…
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767. The Hard Truth About Setting Standards in Your Gym | CrossFit FLxR
49:46
49:46
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49:46Ren Allen, owner of CrossFit FLxR, discusses her journey from gym member to leader. We explore the challenges she faced in raising coaching standards, overcoming resistance, and transitioning from "buddy" to "boss." Ren shares how she transformed her gym’s culture through clear processes, Coach development, and a shift from competition to a health-…
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766. Building Community and Impact With Business Systems | Desert Devil CrossFit
45:39
45:39
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45:39Jeremy and Julie, Owners of Desert Devil CrossFit, share how systemizing processes like onboarding and member touchpoints have transformed their gym. Learn how they’ve improved retention, fostered a supportive culture, and empowered members to thrive. -- Want to GROW YOUR CROSSFIT AFFILIATE? Click here! Want to LEVEL UP YOUR COACHING? Click here! -…
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BTK 022 Caring is the First Step to Great Coaching | Pat Oyston
44:27
44:27
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44:27The key to great coaching isn’t perfection—it’s connection. In this episode of Behind the Knowledge, CrossFit coach Pat Oyston reveals how this lesson transformed his journey from overcoming depression to becoming a full-time coach. -- With over 600 videos (and new ones daily) plus guided mentorship from L4 coaches, we’re here to help you grow. 🏋️ …
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765. The Delegation Playbook: Unlocking Growth for Your CrossFit Box | CrossFit Coney Island
46:48
46:48
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46:48Elie Zeitlin of CrossFit Coney Island shares how mastering delegation transformed his gym and life. Learn how he empowered his team, optimized operations, and built a thriving community in Brooklyn. -- 🚀 Looking to BOOST REVENUE at your CrossFit Affiliate? CLICK HERE to Grab the FREE “Raise Prices Without Pissing Off Your Members” Mini-Course -- 👉 …
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BTK 021 Why CrossFit is STILL the Gold Standard for Training | Stephane Rochet
1:02:16
1:02:16
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1:02:16In this episode of Behind the Knowledge, Pat Barber and Todd Occhiuto sit down with veteran coach Stephane Rochet to discuss his journey from collegiate strength coaching to becoming a key figure in CrossFit's growth. Stephane shares insights on building trust with athletes, learning from legends like Coach Bergener, and why CrossFit remains the go…
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764. 30 to 130 Members: Simplify, Downsize, and Focus on Experience | CrossFit Virilis
39:30
39:30
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39:30Tanya Sammis, Owner of CrossFit Virilis, transformed her gym from 30 to 130 members by simplifying operations, downsizing her space, and focusing on creating an exceptional class experience. By prioritizing member retention and streamlining her offerings, Tanya built a thriving community in Cibolo, Texas, proving that less can truly be more. Her jo…
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BTK 020 The Art of Coaching Weightlifting in CrossFit | Cody Looney
44:29
44:29
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44:29In this episode of Behind the Knowledge, Pat Barber and Todd Occhiuto sit down with Burgener Strength Coach Cody Looney. Cody shares his journey from coaching kids’ soccer to becoming a CrossFit Affiliate Owner, military veteran, and weightlifting educator. He dives into the art of teaching Olympic lifts in CrossFit gyms, the importance of meeting …
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763. From Burnout to Breakthrough: Doing the Work and Leading by Example | CrossFit Kaneohe
39:40
39:40
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39:40Jason Fernandez and Jason Ackerman sit down with Steph Grams from CrossFit Kaneohe to discuss her inspiring journey from gym member to thriving Affiliate Owner. Steph opens up about the challenges of buying a failing gym, navigating leadership, and building a close-knit community while staying true to her vision. Don't miss this episode full of val…
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BTK 019 The Evolution of CrossFit Coaching and Community | Mike Giardina
44:37
44:37
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44:37In this episode of Behind the Knowledge, hosts Pat Barber and Todd Occhiuto sit down with CrossFit OG and Seminar Staff veteran Mike Giardina. Mike shares his journey from the military to becoming a coach at CrossFit Atlanta, a Flowmaster on CrossFit Seminar Staff, and now a leader in CrossFit’s health initiatives. He dives into the importance of s…
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762. Overcoming Obstacles to Build a Better Affiliate and Stronger Community | 3-46 Grit CrossFit
42:11
42:11
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42:11Randy and Chausse Lauer, owners of 3-46 Grit CrossFit, share their journey of overcoming personal and professional challenges. Chausse opens up about surviving a stroke and how it reshaped her approach to resilience, leadership, and community building. Together, they reflect on their strategies for budgeting, streamlining operations, and creating a…
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BTK 018 How to Start a Nutrition Program That Changes Lives | Healthy Steps Nutrition
40:29
40:29
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40:29In this episode of Behind the Knowledge, Nicole Aucoin shares her journey from dietitian to nutrition coaching expert, revealing how coaches can transform lives by addressing the other 23 hours of the day. She dives into actionable strategies for creating sustainable nutrition programs, fostering accountability, and empowering clients to achieve lo…
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761. How This Garage Gym Grew into a Full-Fledged CrossFit Affiliate | Greater Culture CrossFit
41:48
41:48
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41:48Brad Marshall started his CrossFit gym in a two-car garage and successfully transitioned to taking over an established affiliate. Brad shares the challenges of scaling from a small, intimate community to a thriving commercial space, the importance of building culture, and lessons learned in creating a sustainable business. Tune in to hear how passi…
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