Jason Mlicki, agency leader, and Jeff McKay, former global CMO, discuss growth, marketing, and life in professional services in this weekly podcast. The duo offers divergent thoughts on solving the issues practice leaders and marketers confront—or probably should—including stupid sh*t Marketing should NOT do, how Marketing ruins everything, the BS of professional services, and unleashing your Young Turks. Executive guests and industry experts join frequently to share their insights and exper ...
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All about craft beer from a West Virginia perspective
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Dustin Faulkner breaks down current events from a Conservative perspective. Additionally, there is a lot of investigative journalism in exposing what's truly going on in our country... much of which will shock you! Tune in every Sunday evening for a LIVE episode of Battlefront: Frontline
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The Agents of Change Digital Marketing Podcast
Rich Brooks | Interviews with Marketing Experts | SEO | Social Media Market
Discover how to increase your online visibility, drive more qualified traffic to your site and convert that traffic into leads and business! In The Marketing Agents Podcast, we'll interview leading marketers from around the globe to get their insider tips and tricks on SEO, social media and mobile marketing. If you've been looking to reach more of your ideal customers and build your business, be sure to subscribe to The Marketing Agents Podcast today!
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The Freshman Fifteen is a film discussion podcast in which, each season, we highlight the freshman films of fifteen notable directors.
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Jeff McKay, the founder and long-time proprietor of Huntington’s Summit Beer Station, says he is selling the bar and readying for a major career move. Hear all about it on Episode 99 of the West Virginia Beer Roads podcast. For… Continue Reading… The post Big career move for Jeff McKay appeared first on BrilliantStream.…
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Insider PR Strategies for Small Businesses with Nancy Marshall
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35:55
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35:55Most small business owners think earning media coverage is about luck or having the right connections. The truth? It's about understanding that journalists are humans with preferences, deadlines, and pet peeves—and treating them accordingly. PR maven Nancy Marshall has spent 35 years building relationships with journalists, from local Maine reporte…
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Growth That Scales: Aligning Thinkers, Sellers, and Doers to Create Market Momentum
39:47
39:47
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39:47Discover how aligning marketing, sales, and delivery through the IC Triad enables professional services firms to commercialize their expertise and drive market momentum. The post Growth That Scales: Aligning Thinkers, Sellers, and Doers to Create Market Momentum appeared first on Rattle and Pedal.By Jason Mlicki & Jeff McKay
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Measurement Marketing Framework Secrets with Jeff Sauer
32:19
32:19
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32:19If you've ever stared at a Google Analytics dashboard wondering what the heck all those numbers actually mean for your business, you're not alone. Most small business owners are drowning in data but starving for insights. They've got conversion rates of 100% (because they're tracking page views as conversions), bounce rates that mean nothing, and r…
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Influencers, Media, Politicians, and Foreign Powers Confuse the Truth of Agendas in America | Maryam Henein, Andrea Widburg, Robert Torricel
1:55:54
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1:55:54Influencers, Media, Politicians, and Foreign Powers Confuse the Truth of Agendas in America | Chinese Agents Bring Destruction to Food Supply | You are Being Lied to About Iran from Trusted Sources Period | Maryam Henein, Andrea Widburg, Robert Torricelli Dustin Faulkner breaks down current events from a Conservative perspective. Additionally, ther…
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As War Heats Up with Israel and Iran the United States Faces Civil War From Within | Ava Chen, Jeff Crouere & Daniel Greenfield
1:46:21
1:46:21
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1:46:21As War Heats Up with Israel and Iran the United States Faces Civil War From Within | Americans Are Being Divided on Social Media in Purposeful Influencer Division Campaign | The CCP Faces Huge Losses in Middle Eastern Power Dustin Faulkner breaks down current events from a Conservative perspective. Additionally, there is a lot of investigative jour…
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Why Playing the Villain in Marketing Actually Works with Brian Massey
35:30
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35:30What if everything we've been taught about brand positioning is backwards? While most businesses scramble to cast themselves as the hero swooping in to save the day, conversion optimization expert Brian Massey argues there's real power in embracing your inner villain. Not the mustache-twirling, world-destroying kind of villain—but the purposeful an…
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Paid Professional Criminals Ignite Chaos in the Streets for the U.S. Color Revolution | Stephen Willeford, Joseph Lombardi
1:56:44
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1:56:44Paid Professional Criminals Ignite Chaos in the Streets for the U.S. Color Revolution | The Second Amendment Stops Rioters | Financial Collapse is Inevitable, Are You Ready | Trump Confuses Americans with Amnesty Declaration | Stephen Willeford, Joseph Lombardi Dustin Faulkner breaks down current events from a Conservative perspective. Additionally…
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The Framework for Firms That Want to Win: The Prudent Pedal Growth Framework
37:48
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37:48Explore the Prudent Pedal Growth Framework—a strategic, no-fluff model designed to help professional services firms align culture, strategy, and execution for sustainable growth. The post The Framework for Firms That Want to Win: The Prudent Pedal Growth Framework appeared first on Rattle and Pedal.By Jason Mlicki & Jeff McKay
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Foreign Powers and Internal Agitators Declare War on the United States with Deportation Riots | Dr. Sherwood, Michael Maibach
2:09:04
2:09:04
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2:09:04Foreign Powers and Internal Agitators Declare War on the United States with Deportation Riots | Birth Control is the Cancer Causing Fake Hormone | Marxists Seek to Dismantle Electoral College That Represents Minorities | Dr. Sherwood, Michael Maibach Dustin Faulkner breaks down current events from a Conservative perspective. Additionally, there is …
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GA4 Analytics: Beyond Accuracy to Real Results with Dana DiTomaso
34:31
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34:31For many marketers GA4 isn't exactly the analytics platform we were hoping for when Google forced us to make the switch. But while everyone's been complaining about GA4, some smart marketers have figured out how to actually make it work for them. That's exactly what Dana DiTomaso has done. As a digital analytics expert who teaches at the University…
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Does Trump vs Elon Signal Distraction or Confirmation of the True Elon Musk | Dr. Sherwood, Tacara McKay
1:49:51
1:49:51
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1:49:51Does Trump vs Elon Signal Distraction or Confirmation of the True Elon Musk | The Truth About Influencers Opposing RFK Jr | Why Are States Failing to Protect Women and the Unborn | Dr. Sherwood, Tacara McKay Dustin Faulkner breaks down current events from a Conservative perspective. Additionally, there is a lot of investigative journalism in exposi…
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The LinkedIn Content Strategy That Actually Works with Joe McKay
30:15
30:15
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30:15LinkedIn can feel like a numbers game—post content, hope someone notices, and cross your fingers for leads. But what if there was a systematic approach that actually worked? Joe McKay discovered this the hard way after earning just $500 for his first batch of LinkedIn posts. Fast-forward two years, and he's built a six-figure business helping solop…
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The Real Reasons Growth Stalls in Professional Services
37:19
37:19
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37:19Jeff and Jason kick off a multi-part series on the CEO’s Guide to Differentiation, Growth, and Scale by unpacking the three major hurdles to sustainable growth in professional services firms. The post The Real Reasons Growth Stalls in Professional Services appeared first on Rattle and Pedal.By Jason Mlicki & Jeff McKay
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Fixing Your Sales Funnel: Real Strategies That Convert with Jason Wright
29:35
29:35
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29:35You've built the landing page, set up the emails, and even ran a few ads - but your funnel still isn't converting. What gives? Jason Wright joins us to break down the real reasons sales funnels fail, how to create offers your audience actually cares about, and the simple automations that keep leads moving and revenue growing. If you're tired of thr…
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Boost Your LinkedIn Visibility with Kate Paine
33:27
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33:27LinkedIn isn't exactly the flashiest social platform out there, but it remains unmatched as a professional networking tool. And if you're not using it properly, you're leaving valuable business connections on the table. In this episode, I chat with personal branding expert Kate Paine about how to transform your LinkedIn profile from a boring digita…
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The Death of Industry-First Segmentation?
37:33
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37:33In this episode, we explore how AI is changing the landscape of industry-first segmentation in professional services. Learn how firms should pivot their strategy to focus on capabilities, not just industry expertise. The post The Death of Industry-First Segmentation? appeared first on Rattle and Pedal.…
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Sharia NoGo Cities are Expanding in the State of Texas with Politician Help | Scott Powell, Jason Sullivan, Nathan Jones
2:12:13
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2:12:13In this explosive episode of Battlefront: Frontline, Dustin Faulkner is joined by Scott Powell, Jason Sullivan, and Nathan Jones to break down the accelerating collapse of American sovereignty. Sharia NoGo cities are taking root deep in the heart of Texas—enabled by cowardly politicians and globalist agendas. We expose chilling new evidence linking…
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Grow Your Organic Traffic Through Pinterest with Nadalie Bardo
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34:01Is your business missing out on free, organic traffic from Pinterest? Many small business owners overlook Pinterest, thinking it's just another social platform or a place for DIY crafts and recipes. But today's guest opened my eyes to the massive potential Pinterest has as a search engine for driving qualified traffic to your site. Nadalie Bardo, k…
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Spinning Customer Stories into Marketing Gold with Joel Klettke
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36:21Ever notice how we're all drawn to a good story? That's especially true when it comes to marketing your business. This week on the Agents of Change, I'm chatting with Joel Klettke, founder of Case Study Buddy (now sold to Testimonial Hero). Joel breaks down exactly why customer stories are so valuable for businesses of all sizes and—more importantl…
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Köerber Beer Co. is now entering its second year of brewing operations following a solid, steady parade of progress in its first year. While a lot of learning took place during year one, the brewery is clearly off to a… Continue Reading… The post Köerber reports solid first year appeared first on BrilliantStream.…
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The Truth About the J6 Capitol Pipe Bomb Culprit is Revealed | Dr Mark Sherwood, Jeff Crouere & Tim Sharp
1:42:37
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1:42:37The Truth About the J6 Capitol Pipe Bomb Culprit is Revealed | Texas House Moves Forward on Killing Freedom of Speech | Virginia Guiffre Death Points to Suicide | What is HHS Secretary RFK Jr Doing with Vaccines Dustin Faulkner breaks down current events from a Conservative perspective. Additionally, there is a lot of investigative journalism in ex…
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Measuring Your Marketing (or Brand) Investments
37:33
37:33
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37:33Learn how to assess marketing effectiveness beyond metrics. We discuss the importance of brand preference for sustainable growth and aligning your marketing strategy with your firm’s strategic objectives. The post Measuring Your Marketing (or Brand) Investments appeared first on Rattle and Pedal.By Jason Mlicki & Jeff McKay
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Finding the Right ESP for Your Email Marketing Needs with Robert Brandl
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32:41Email marketing remains one of the most powerful tools in your digital toolkit, but choosing the right email service provider (ESP) can feel overwhelming. That's why I invited Robert Brandl, founder of Email Tool Tester, to break down everything you need to know about ESPs. In this episode, we dive into pricing structures, deliverability secrets, e…
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Emotional Targeting: The Key to Higher Conversions with Talia Wolf
30:25
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30:25When's the last time you changed a button color and saw your conversion rates skyrocket? Never? Yeah, me neither. That's because real conversion optimization isn't about tweaking elements—it's about understanding the emotional drivers behind why people buy. This week on The Agents of Change Podcast, I'm joined by Talia Wolf, a conversion optimizati…
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Real ID Requirement Moves Us Into the National Surveillance State | Dr Mark Sherwood & Jim Renacci
1:54:26
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1:54:26Real ID Requirement Moves Us Into the National Surveillance State | Autism and ADHD Rates are Being Used to Hide True Cause | Race Wars Ignite Through Karmelo Anthony Flashpoint in Frisco | Is Trump Being Sabotaged Again by Advisors Dustin Faulkner breaks down current events from a Conservative perspective. Additionally, there is a lot of investiga…
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Is PS Marketing Ahead of the Game or Behind?
39:27
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39:27Is professional services marketing behind the curve? Jeff and Jason dig into the industry’s creative, strategic, and resource challenges—and the timeless advantages it still holds. The post Is PS Marketing Ahead of the Game or Behind? appeared first on Rattle and Pedal.By Jason Mlicki & Jeff McKay
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Stand Out in a Noisy Digital World with Miriam Schulman
30:42
30:42
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30:42Do you ever feel like your business is drowning in a sea of sameness, especially with AI making everyone's copy sound alike? In this episode, I chat with Miriam Schulman, author of the best-selling book "Artpreneur" and host of The Inspiration Place Podcast (ranked in the top 0.5% of all podcasts globally). Miriam shares some truly refreshing insig…
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Media, Useful Idiots, and Marxist Groups are Using Karmelo Anthony Crime to Divide Races | Jacob Wells, Robert Spencer, Mark Biltz
1:45:40
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1:45:40Media, Useful Idiots, and Marxist Groups are Using Karmelo Anthony Crime to Divide Races | Antisemitism is Being Used to Destroy the First Amendment | Terrorists Are in the United States Ready to Attack When Activated | Jacob Wells, Robert Spencer, Mark Biltz Dustin Faulkner breaks down current events from a Conservative perspective. Additionally, …
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China's Defiance Against Trump Tariffs Continue to Escalate Problems Geoplolitically | Ava Chen, Shahram Hadian, Leigh Wambs
2:13:16
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2:13:16China's Defiance Against Trump Tariffs Continue to Escalate Problems Geoplolitically | The Upper House in Texas is Closer with Sharia Zones in Dallas and Houston | Texas Moves Forward on Bathroom Bill for Women | Ava Chen, Shahram Hadian, Leigh Wambs Dustin Faulkner breaks down current events from a Conservative perspective. Additionally, there is …
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Peterson keeps Fife Street Brewing strong
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26:51Fife Street Brewing is a powerhouse in the Charleston, WV, local beverage scene. Led by brewer Gil Peterson’s popular core ale styles, it always spices up its business with tasty seasonal offerings. The brewery menu in spring 2025 is no… Continue Reading… The post Peterson keeps Fife Street Brewing strong appeared first on BrilliantStream.…
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Practical AI Applications for Your Marketing Strategy with Rich Brooks
34:16
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34:16I want to talk to you today about practical ways of using AI in your marketing and business. Not theoretical discussions or predictions about what might happen someday, but tangible, tactical applications we're actually implementing right now at flyte. I recently did a webinar called "AI Marketing in Action: A Practical Guide for Your Business," an…
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Despite the Current Perceived Problems This is What the Trump Tariffs Will Do | Dr Mark Sherwood & Christian Briggs
1:50:37
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1:50:37Despite the Current Perceived Problems This is What the Trump Tariffs Will Do | Islamists Infiltrate Texas with Epic Mosque | Proxy Vote Call Reveals Problems with American Worldview on Work Ethic | Dr. Mark Sherwood, Christian Briggs Dustin Faulkner breaks down current events from a Conservative perspective. Additionally, there is a lot of investi…
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