There has never been a better time to sell high quality services to corporate organisations. In a time when the corporate world are spending over a trillion dollars per year on external vendors and suppliers, I want to show you how you can be creating, selling and delivering high ticket, high transformation offers to corporate organisations. So if you're a service based small business owner who is ready to learn the power of consultative selling to corporates, now is the time to hit that sub ...
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Updating the market: Making sales process integral for your best results
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46:36Today I’m sharing why updating your B2B sales process is crucial right now. The market is rapidly changing—referrals aren't enough anymore, and only a best-practice, proactive sales approach will help you land those high-value corporate clients. I’m talking about the importance of reviewing your metrics, getting honest about what you want from your…
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Top 3 things to change if you want sustainable, predictable revenue
45:11
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45:11In episode 150, “Top 3 things to change if you want sustainable, predictable revenue,” Jess takes an honest look at what’s actually driving revenue in the B2B sales world right now. If you’re a coach, consultant, trainer, or any kind of service provider who dreams of reliable income, switching off for the summer, and still signing corporate clients…
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State of the union: super sales insights to smash your targets
1:01:53
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1:01:53After a challenging 2024 filled with global changes,today’s episode is reflecting on how the business environment is shifting and what it means for entrepreneurs, coaches, consultants, and other service providers focused on selling to corporate organisations. Jess breaks down the key trends and insights that will shape the corporate market this yea…
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Two positive buying indicators that people miss on B2B sales calls
33:24
33:24
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33:24Spring is here, the sun is shining, and it's the perfect time to revamp your B2B sales strategies. With the new financial year underway, we have three crucial months to maximise our corporate sales efforts before the summer relaxation kicks in. In our latest episode of Selling to Corporate ®, we've tackled an often-overlooked topic: buying indicato…
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90 day sales reset: Quickly analyse your sales process to create powerful results
52:29
52:29
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52:29If you're ready to rock your cold outreach and start converting more leads into qualified sales calls, then visit https://smartleaderssell.thrivecart.com/cold-email-outreach-conversion-course/ and use the code PODCAST for your special listener discount! Ready to analyse the first 90 days of 2025 from a sales perspective? In this episode we're not a…
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Surprising ways your 30 day sales mindset is impacting your revenue
1:02:03
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1:02:03If you're stuck in a reactive sales cycle, feeling overwhelmed every new month with zero sales on the board, then this episode is perfect for you! Discover the secrets of the 'thirty day sales mindset' - and learn how to set the right sales foundation for growth. Whether you're struggling with lead generation, sales call conversions, or are finding…
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The #1 piece of content you'll ever need to convert corporate clients
38:32
38:32
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38:32Are you struggling to convert your corporate leads into clients? In our latest Selling to Corporate ® podcast episode, I reveal the number one piece of content you truly need: a corporate newsletter. Instead of getting lost in the endless cycle of social media posts, focus on a well-crafted newsletter to book sales calls and engage decision makers.…
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Should you hire a salesperson to build your B2B revenue?
43:38
43:38
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43:38I was so excited to record today’s podcast on whether you should be hiring a salesperson to build your B2B revenue! It may be a slightly controversial topic but stick around to learn about the practical reasons why hiring a salesperson might not be the right move for your business at this stage, the high costs and risk factors involved, and how to …
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How The C Suite ® is changing for 2025: New ways to build your B2B revenue
47:01
47:01
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47:01In this episode, I’m sharing the significant changes coming to The C Suite ® and what this means for your sales strategy. I'll also be sharing how the changes to The C Suite ® can help you future-proof your business. Whether you're a coach, consultant, speaker, trainer or a done-for-you service provider, this episode is packed with actionable advic…
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New year, new sales process: How to start your sales year in a positive way for 2025
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36:11Welcome to 2025! If you want to start the new year with a new sales process, tune in and start your sales year in a positive way for 2025! So, say goodbye to the negativity surrounding sales and social media comparisons—2025 is the time to focus on creating the best outcomes for our clients. I’m sharing how to become more strategic and efficient wi…
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3 lessons learned from supporting corporate clients in 2024
52:54
52:54
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52:54As we wrap up another incredible year, I'm really excited to share the final episode of Selling to Corporate ®of 2024: 3 lessons learned from supporting corporate clients in 2024, the importance of a robust sales process, the joy of working on large customised projects and the benefits of consistent daily sales activities to avoid that feast-famine…
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Big reveal: The C Suite ® is getting an upgrade for the New Year
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29:48Today I’m hosting a festive, Christmas-themed special! I’m wearing my holiday jumper and eagerly awaiting my post-detox French wine treat and I can't wait to reveal the C Suite ® upgrade with you all! Market dynamics have been shifting so we’re adapting, which is the reason for the exciting new upgrade! The revamped "C Suite ®" program has been des…
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Sales planning season is here... what do you need to consider?
21:48
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21:48As we’re heading into the critical sales planning season for 2024, I want to help you create a sales plan that genuinely works for you and your business. I'll be sharing the reasons why many entrepreneurs struggle with their annual plans, why many sales plans fail and how you can avoid these pitfalls. Whether you're overwhelmed with the thought of …
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Who dares wins: The sales lesson you can take from the SAS
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37:38"Who Dares Wins: The Sales Lesson You Can Take from the SAS!” What a great title and, no I am not even remotely thinking about joining any of our amazing Forces but I will be sharing an inspiring lesson from an SAS talk on perseverance and resilience and we'll navigate through personal and professional challenges from this year, reflecting on accou…
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How Lucy standardised her sales approach to generate sustainable revenue
37:46
37:46
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37:46Introducing our amazing guest Lucy Gordon on today’s episode ‘How Lucy standardised her sales approach to generate sustainable revenue.’ Lucy is a financial expert specialising in cash flow management and financial modelling for businesses of all sizes. With a rich background in real estate and a knack for turning complex financial strategies into …
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Insights from real sales teams: What you must do differently this quarter
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45:57As we approach the end of the year, it's the perfect time to fine-tune your sales strategies for a strong Q4 finish. In this episode we’re uncovering insights from real sales teams about what you must do differently this quarter. We'll explore how sales roles have evolved to accommodate diverse capabilities and lifestyles, the impact of technologic…
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Why content doesn't work to sell to corporate clients
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39:19
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39:19Have you ever wondered if or why traditional content strategies are falling short in selling to corporate clients? In this slightly controversial episode "Why Content Doesn't Work to Sell to Corporate Clients," Jess shares the changing landscape of disposable income and consumer sentiments, highlighting how consumers are growing tired of low-qualit…
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Could you increase your profit by over 30% using best practice sales techniques?
38:19
38:19
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38:19I’m sharing today’s Selling to Corporate ® episode with the amazing Jennifer Macdonald- Nethercott. Taking you on Jennifer’s inspiring journey as a Chartered Marketer and owner of Strath Communications, this episode is a treasure trove of insights for anyone looking to understand the art of blending marketing strategies with business objectives, ma…
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Why your B2B revenue is stalling this summer (and what to do about it!)
39:18
39:18
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39:18In this episode, I’m covering the key reasons why sales can become a bottleneck in your business and sharing the importance of continuously developing your sales skills to avoid bad habits and scale effectively. We’ll explore the impact that lack of experience, confidence, and even a dislike of sales can have on both small business owners and large…
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How to change your sales outlook and activity in four months
39:10
39:10
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39:10I’m very excited to share today’s podcast with a special guest, Jo Twiselton. As well as an expert facilitator and leadership coach Jo helps organisations and leaders transform and promotes positive corporate cultures through her 20-year journey with Twist Consultants. This episode delves deep into the ethical aspects of employee treatment, the pow…
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From solopreneur to CEO: How Ros built a successful leadership development company
51:18
51:18
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51:18I am delighted to introduce you today to Ros Audoin, the dynamic CEO of Future Edge Group which is a leadership development firm. Ros is a multilingual executive coach and is kindly sharing her transformative journey from B2C sales to thriving in the corporate arena. Ros discusses her personal and professional growth and shares her strategies on di…
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STC130: Why celebrities sell to corporate clients (and why they should hire you instead)
32:14
32:14
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32:14Have you ever wondered why celebrities are selling to corporate clients and why they might not be the best fit for corporate organisations? In today’s episode we’re questioning the qualifications of high-profile personalities who are delivering well-being services to businesses resulting in huge entrepreneurial successes. Leaving you to ask the que…
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STC129: Top five reasons to join The C Suite ® this summer
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31:26If you’re still undecided about joining The C Suite ® or aren’t sure if the timing is right just now then today’s episode is specifically for you! I’m giving you the top five reasons why you should be joining The C Suite ® and more importantly why you should join before September this year! I’m sharing incredible results which have already been ach…
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STC128: Why poor pricing strategies are keeping your sales stuck
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29:09
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29:09Today’s episode is shedding light on why a poor pricing strategy could be the very reason that your sales have become stagnant, and also how a poor strategy can impact sales success in the corporate world. As well as sharing why companies need to invest in training, consulting and marketing to thrive in challenging economic climates, I’m also addre…
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STC127: How to sign 19 corporate deals in 6 short weeks (and other data-based insights!)
36:33
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36:33Today we're diving deep into how you can sign an impressive 19 corporate deals in just 6 short weeks. If you're feeling overwhelmed and overworked, particularly from managing a B2C business, this episode is for you. I'll be sharing my journey from feeling responsible for others' results to setting clear boundaries and enjoying client delivery again…
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STC126: The #1 sales lesson I learnt from LA (plus others to help you smash your sales goals!)
37:03
37:03
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37:03In this insightful episode, we delve into the strategic shift many online business owners are making from B2C to B2B revenue streams. Jess doesn't just offer a theoretical perspective; she draws from her own experiences and substantial investments in her own professional journey. From her recent visit to Los Angeles to analysing the city's unique a…
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STC125: Why bother with forward selling? Predictable revenue or scary sales strategy?
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41:04Have you ever wondered if you could secure future revenue by selling your services now for delivery in the months ahead? In this episode, we’ll break down the concept of forward selling and why it's not just for B2C markets. We’ll discuss how to manage client expectations, the importance of understanding seasonal trends, and the necessity of buildi…
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STC124: How to create more sales opportunities (and get your sales process moving before summer)
24:38
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24:38In today’s episode Jess brings a fresh perspective straight from her transformative journey in Los Angeles, sharing candid insights about the importance of creating opportunities for oneself and how a change in mindset can drastically impact your approach to sales and business growth. Jess discusses her personal experiences and interactions during …
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STC123: 3 practical ways to avoid procrastinating on your sales activities
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40:13
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40:13Do you find yourself constantly saying, “I'll do it later,” when it comes to your sales tasks? You’re not alone so shake off the shackles of procrastination and take control of your sales success! In this episode, we're going to unpack the reasons why we procrastinate on our sales activities and discuss 3 practical ways to stop stalling and stride …
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STC122: How to avoid being ghosted by corporate decision makers
19:56
19:56
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19:56Are you tired of being ghosted by corporate decision makers and frustrated being ignored by stakeholders? In today’s episode Jess discusses the concept of ghosting and provides actionable strategies to avoid being ghosted, whether it's at the proposal stage, during follow-ups or when setting your next steps. Learn the three key reasons stakeholders…
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STC121: 6 biggest breakthrough moments from Converting Corporates
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42:41
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42:41It’s been a couple of weeks since the 'Converting Corporates' event and I am literally buzzing to share the transformative experiences of attendees in this episode. From securing £10,000+ proposals within days to implementing actionable strategies I’ll also be highlighting the 6 biggest breakthrough moments from the event - packed with strategies t…
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STC120: What's passive income (really) when selling to corporate clients?
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32:10We are diving into a fascinating topic today and one which I get emailed about regularly "What's passive income (really) when selling to corporate clients?" So tune in if you’ve been looking to crack the code on passive income in the corporate world, it’s a game changing episode! As we approach the tail end of this first quarter, I want to unpack a…
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STC119: How my clients get paid 3K + for 45 minute workshops
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46:21
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46:21Are you ready to unlock the secret to securing lucrative deals for your workshops? In the latest episode of Selling to Corporate ®, "How my clients get paid 3K + for 45-minute workshops", our fearless host Jess Lorimer sits down to unveil the remarkable journey of Hannah, who conquered the corporate landscape and started charging £3000 for just 45 …
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STC118 4 key trends and insights for selling to corporate clients (without overwhelm)
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38:59
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38:59Is anyone else still working their way through emails from Christmas? Remember to get the sales tracking spreadsheet, it’s a game-changer according to Hayley and many others. Even better, if you use code TRACK at checkout you’ll still be able to get a discount! Today we’re diving into the 4 key trends and insights that will shape successful corpora…
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STC117: How to beat last year's B2B sales revenue with ONE simple tool!
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23:48Would you believe me if I told you that I have the ONE simple tool that can help you beat last year’s B2B sales revenue? I’m introducing you to our powerful little B2B sales tracking spreadsheet that has been an absolute game-changer for many in helping their businesses simplify their B2B sales processes and amplify their sales! This is a simple bu…
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STC116 Four elements to consider to smash your B2B sales goals this year
22:06
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22:06Happy 2024, my fellow B2B sales enthusiasts! It's a new year, and I'm feeling the sales energy shift! This year, let's move past the hangover from the pandemic and refocus to make 2024 your best sales year yet! It’s time to get ready to conquer your B2B sales goals and consider using these four essential elements to smash your sales targets and pow…
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STC115: How you can sell with integrity (and never feel awkward about sales again!)
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31:51
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31:51In this episode we are joined by a very special guest, Jason Marc Campbell, international public speaker and the author of Selling with Love: Earn with Integrity and Expand your Impact. Learn how to manage relationships, avoid manipulative tactics, and ultimately sell with love, unlocking the secrets to selling with integrity and never feeling awkw…
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STC114 How to emotionally detach from your sales process (and get better results!)
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32:04I’m really excited to bring Gemma Allies, one of my epic C Suite ® clients onto the show today, Gemma has kindly come onto the podcast to share her journey inside The C Suite ® and also why she decided to join the programme - and how she’s been able to implement it with companies in the retail sector to support them with ADHD awareness so that they…
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STC113: Tricky to change? Three major differences selling B2B vs B2C
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34:25In our latest episode, titled "Tricky to change? Three major differences selling B2B vs B2C," we unravel the unique challenges and strategies involved in selling to businesses versus selling to consumers. Brace yourself for a deep dive into the fundamentals of B2B and B2C selling, as Jess sheds light on the divergent approaches, time investments, a…
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STC112 Creating your best B2B sales mindset (and generating more revenue!)
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32:22
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32:22In our latest episode, "Creating your best B2B sales mindset (and generating more revenue!)" I couldn't be more proud to introduce you to our inspiring guest, Vicki Weinberg who is sharing her incredible journey from self-study to business success and also her insights into creating a positive B2B sales mindset. We dive deep into the transformative…
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STC111: 5 awkward myths about selling to corporate companies
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41:17
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41:17In today’s episode Jess is debunking some common myths about selling to corporate companies and sharing valuable insights based on their experience and that of their clients, focusing on topics such as payment terms, boundaries, and the importance of sales skills. We'll also discuss the impact of factors like diversity, equity, and inclusion (DEI),…
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STC110 How a 'word of mouth' sales strategy could be killing your B2B revenue
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23:25
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23:25In this episode of Selling to Corporate, Jess shares her thoughts on the limitations of relying solely on inbound leads and word-of-mouth sales strategies. Whilst word-of-mouth and referral strategies are valuable, she highlights the importance of diversifying revenue generation methods to maximise B2B sales and revenue. Jess addresses common misco…
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STC109 How to go from 'I'm not good at sales' to enjoying calls and closing deals quickly
35:06
35:06
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35:06We are thrilled to introduce you to a truly inspiring guest - Merrisha Gordon. As a seasoned leadership coach, consultant, and trainer, Merrisha shares her incredible journey of conquering their fear of sales and finding success in the world of business development. Merrisha's unique journey of stepping into the corporate space without a job title …
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STC108: Why you shouldn't be creating offers before you have sales conversations
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19:24Tackling the common misconception of creating offers before having sales conversations, Jess explains why this approach may not be the most efficient use of time and offers alternative strategies for selling to corporate organisations. Creating offers without sales calls is risky. Offers are based on your perception and experiences, which may not a…
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STC107 How you can create a top performer sales mindset
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42:46Are you ready for some powerful insights to help you level up in your sales game? In today's episode of Selling to Corporate ®, we dive deep into the topic of "How to create a top performer mindset," this episode is a must-listen for anyone looking to unlock their full potential and achieve outstanding results. So, what exactly is a top performer m…
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STC106 Do big companies want to work with small providers (and how to approach them!)
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31:54Do big companies really want to work with us? And if so, how should we approach them? Sharing strategies and techniques for successful engagement with potential clients, Jess empathises with those who feel anxious about reaching out to larger organisations but assures us that change is possible, and big companies are more open to working with small…
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STC105 How Laura is helping big companies have positive impacts on local communities
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38:50
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38:50In this episode we are joined by Laura Bryan, an award winning Nutritional Therapist, certified Master Mindset Coach and founder of Mind Nourishing who has successfully utilised a structured sales process to make a significant difference in her business and local communities. Laura's inspiring journey showcases her ability to secure bigger contract…
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STC104: Top three Considerations when selling in a challenging economy.
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39:50On this episode of Selling to Corporate ®, Jess discusses the top three considerations when selling in a challenging economy. With companies facing budget constraints and changes in priorities, it's important to have an understanding of the current market dynamics. Noting the importance of evaluating processes and numbers, Jess discusses the import…
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STC103 How to avoid the noise and streamline your B2B sales activity
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42:44Today, we are diving deep into the topic of avoiding the noise and finding clarity in your sales process but firstly Jess introduces us to special guest and Inclusion Consultant Anita Phagura. Working with different companies within the construction industry Anita helps support them to build inclusive leadership competencies at senior levels, and m…
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STC102 Could you close a proposal in five hours like Carol?
38:23
38:23
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38:23Key Resources Mentioned in this Episode: Join The C Suite ® Self Study now! If you’re looking to get the best support in selling your services to corporate organisations, not to mention email templates and proposal outlines so that you really can convert at much higher rates and sell your services more successfully then click here now. Take the Sel…
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