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Churn is a consistent problem in most fitness businesses. There's a huge emphasis on sales and marketing but when it comes to reducing churn you don't receive the relevant help, information or support to understand how to do it. The information you're given is often how you can save a client at the point of churn but the point of churn, isn't the p…
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In today's episode Mark & Jen discuss The Transtheoretical Model of Change and how making new plans for your clients isn't often the most effective route to take when certain individuals inside of your coaching community aren't progressing. People are always going through change, even when they're not making visible progress. This episode was desig…
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In today's episode Mark & Jen discuss a topic that is wildly misunderstood inside of the fitness industry amongst coaches, which is leadership. Just like coaching inside of the industry, many coaches believe leadership to be one thing based on what they've been taught or seen from others, when real leadership is something completely different.…
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