Best Marketing Experts Hosts Of The Transaction Podcasts (2025)

1
Unilever’s Ryu Yokoi on Dove’s sweet-smelling campaign 15:18

4h ago15:18

15:18

This week, we’re talking to Ryu Yokoi, chief media and marketing capabilities officer for North America at Unilever, about Dove’s “Hot Seats” campaign — a bold, culture-hacking activation that shows up where the sweat is real and the stakes are surprisingly high. Episode Transcript Please note, this transcript may contain minor inconsistencies comp…

1
AI-Powered Cold Calling & SaaS Sales Strategy with Justin Michael & Charles Needham - Ep 60 59:51

19h ago59:51

59:51

What if cold calling isn’t dead—but everything we know about it is? From dissecting permission-based openers to dunking on dated tactics, Justin and Charles make a bold case for why the phone isn’t dead—it’s just misused. Justin Michael, aka the John Wick of executive coaching, is the Founder of the Justin Michael Method and co-author of The Cold C…

1
Crafting Connections: The Role of Empathy in Hospitality: Kate Reed and Josh Ramsey 43:39

1d ago43:39

43:39

In this episode of 'Take Care,' we delve into the essence of hospitality through the lens of empathy and authentic care. Joined industry leader Kate Reed, we explore how self-care translates to better team dynamics and exceptional guest experiences. The conversation touches on personal stories of vulnerability and resilience, the cultivation of emp…

1
031. Done Deal: Buying an Existing Restaurant with Ricky Singh 17:12

6d ago17:12

17:12

What happens behind the scenes of a successful restaurant acquisition? In this episode, we explore the sale of Steins Beer Garden in Mountain View, where seasoned operator Ricky Singh shares how he navigated a competitive bidding process to acquire a well-established restaurant in the heart of Silicon Valley. Ricky talks about his approach to buyin…

1
SAP’s Tim Hoppin on why emotional storytelling belongs in B2B 17:05

7d ago17:05

17:05

B2B marketing has long been stuck with a somewhat boring reputation: rational, buttoned-up and forgettable. Tim Hoppin is on a mission to change that. As chief brand and creative officer at SAP, he’s helping one of the world’s largest software companies embrace big creative swings — and prove that business buyers are humans too. Episode Transcript …

1
Explosive Growth of AI Startup Cursor 🔥 - The Direct Deposit - Ep 2 6:15

11d ago6:15

6:15

In the second episode of 'The Direct Deposit,' Matt Amundson and Craig Rosenberg dive into the astonishing growth of Cursor, a startup providing an AI code editor for software developers, that has secured three funding rounds and achieved $500 million ARR in less than a year—all without a traditional marketing strategy. Matt & Craig explore how Cur…

1
Unwritten Playbook: Elevating Hospitality Through Critical Thinking: Ivo Wunderlich and Josh Ramsey 36:36

15d ago36:36

36:36

In this episode of 'Take Care - Unwritten Playbook of Hospitality Career Growth,' hosts explore career advancement in the hospitality industry with expert Ivo Wunderlich. The discussion highlights the importance of bridging gaps in traditional education, real-life scenarios, and skill stacking. Ivo shares insights from his experience in revenue man…

1
Flood Zones Explained, and Chattanooga's History of Flooding 15:12

16d ago15:12

15:12

In this episode of Let’s Talk Chattanooga Real Estate, host Blake Watson demystifies the often misunderstood topic of flood zones and flood insurance. From FEMA flood maps to elevation certificates and building restrictions, Blake breaks down what homebuyers, sellers, and builders need to know when dealing with properties in flood-prone areas acros…

1
Actually Actionable Advice For Implementing AI with Jake Dunlap - Ep 59 52:30

17d ago52:30

52:30

Everyone's talking about how amazing AI can be, but there’s a real dearth of actionable advice on how to actually put generative AI to work for your sales, marketing, customer service, or other go-to-market team. Well, that was until we talked to this week’s incredible guest… Jake Dunlap is truly a thought leader on using AI in B2B go-to-market str…

1
What Made RevFest 2025 Such a Great B2B Event? - The Direct Deposit by The Transaction - Ep 1 5:31

17d ago5:31

5:31

1. We are testing a new The Transaction product - The Direct Deposit. The idea is to take something that happened that week and one host asks the other host 5 questions. The result is a 5 minute quick hit. 2. For this week's Direct Deposit, we cover RevFest. I'll give you the high level: 🐰 Jen Igartua and the Go Nimbly team killed it. Also, I am le…

1
030. ICE Raids: What Restaurant Owners Need to Know with Immigration Attorney Helen Lawrence 23:01

20d ago23:01

23:01

What happens if ICE shows up at your restaurant’s door? The restaurant industry has long depended on immigrant labor, but with increased ICE enforcement, owners face new threats to their staffing and operations. From heightened raids to the uncertainty about their employees’ status, restaurant owners are now asking: How do we protect our teams, our…

1
From Renting to Riches: Why Homeowners Are 43 times Wealthier Than Renters 11:59

28d ago11:59

11:59

Did you know the average homeowner is 43 times wealthier than the average renter? In this episode of Let’s Talk Chattanooga Real Estate, host Blake Watson of Epique Realty explains the surprising and powerful link between homeownership and wealth creation. Discover why homeowners significantly outpace renters financially, how Chattanooga's growing …

1
Leading with Care: Hospitality's Interconnected Journey 11:22

29d ago11:22

11:22

In this episode of the 'Take Care' podcast, we explore how authentic care within the hospitality industry creates meaningful connections and exceptional service. Industry leaders share insights on the importance of self-care for effective team management and guest satisfaction. Josh discusses quick learning through direct feedback, career growth ex…

1
Founder-Led GTM, Growth Bets, & Why Stories Win With Scott Albro - Ep 058 47:02

29d ago47:02

47:02

Scott Albro is back in The Transaction hot seat—and he’s not here to play nice. Scott brings a flame-thrower to traditional playbooks, urging GTM leaders to experiment wildly, think like founders, and stop chasing MQLs like it’s still 2014. Craig and Matt get Scott talking about everything from AI-driven storytelling to "vibe marketing," with detou…

1
Valnet’s Ji Heon Kim on how the publisher encouraged users to authenticate themselves 28:43

1M ago28:43

28:43

With websites covering topics like entertainment (ScreenRant), gaming (Polygon) and automotive (CarBuzz), Valnet caters to users across a wide array of interests. But according to Ji Heon Kim, Valnet’s head of monetization, Valnet realized it could create more value for its users by encouraging them to subscribe or authenticate themselves. Maybe a …

1
029. Cook the Books Round Two with Restaurant Accountant Dan Engel 34:58

1M ago34:58

34:58

What does your restaurant’s bookkeeping say about its true value? Many owners load up their books with expenses to reduce taxes, but this can obscure the actual market value of the business, especially when it’s time to sell. In this episode, we welcome back restaurant accounting expert Dan Engel, who discusses the trade-off between tax savings and…

1
Overcoming Your 'Go-To-Market Midlife Crisis' with Craig & Matt - Ep 57 55:11

1M ago55:11

55:11

That’s right, no guest on this one, but not to worry, it’s just as insight-filled, yet off the rails, as all of our other episodes that you’ve come to know and love. Co-Hosts Matt Amundson and Craig Rosenberg discuss coming to terms with their go-to-market mid-life crises and how they have gotten up to speed on the latest AI advancements to help th…

1
Gallo Winery’s Amy Lund on bringing wine to the NFL 30:56

1M ago30:56

30:56

In this episode of The Current Podcast, hosts Damian Fowler and Ilyse Liffreing sit down with Amy Lund, VP of integrated marketing and corporate communications at E. & J. Gallo Winery, to talk about Barefoot’s bold move to become the official wine sponsor of the NFL.By Damian Fowler, Ilyse Liffreing, Amy Lund

1
Why Everyone's Moving to Chattanooga (And Why You Might Be Next) 10:04

1M ago10:04

10:04

Host: Blake Watson, Epique Realty Episode Focus: Exploring the top reasons why people across the country are relocating to Chattanooga, TN Episode Summary: Thinking of making a move? In this episode, Blake Watson breaks down why Chattanooga, Tennessee is quickly becoming one of the Southeast’s most desirable places to live. From unbeatable natural …

1
Reimagining Hospitality: Focus on Comfort & Care 10:10

1M ago10:10

10:10

In this episode, Josh explores the evolution of the hospitality industry from ancient times to modern-day, emphasizing how hotels have continually adapted to meet the changing needs of travelers. It delves into the importance of creating spaces where guests feel safe, seen, and comfortable, using personal anecdotes to illustrate the advancements in…

1
028. Market-Based Valuation: How Much Your Restaurant Will Actually Sell For 21:16

2M ago21:16

21:16

What determines the true value of your restaurant? You might have a valuation from your CPA, but does that number reflect what your business would actually sell for in today’s market? In this episode, we dive into the difference between accounting-based valuations and market-based valuations, and why understanding the true market value is key when …

1
CNN International Commercial’s Rob Bradley on evolving a legacy media company 28:32

2M ago28:32

28:32

In this episode of The Current Podcast, we’re joined by Rob Bradley, SVP of digital revenue, strategy and operations at CNN International Commercial. He shares how CNN has evolved far beyond its broadcast roots — and how it’s now helping brands tell more impactful stories across everything from connected TV (CTV) and free ad-supported television (F…

1
Host, Guest, Traveler: The Ties That Bind 9:11

2M ago9:11

9:11

In this episode Josh explores how genuine care can forge meaningful connections that revolutionize service. He discusses the ancient roots of hospitality, highlighting the mutual exchange of vulnerability between guest and host. Featuring insights from industry leaders and historical references like Homer's Odyssey, we examine the importance of emp…

1
Crafting an Exceptional Event Marketing Strategy with Amy Holtzman - Ep 56 52:49

2M ago52:49

52:49

B2B marketers keep making the same mistakes when it comes to events, only to end up asking why they didn’t see any ROI. Thankfully, we knew just the right person to help you improve your field marketing game… Amy Holtzman is the Chief Marketing Officer of CHEQ, the leader in go-to-market security, and one of the best B2B marketing leaders in SaaS, …

1
027. The Top 5 Due Diligence Items for Restaurant Buyers 28:01

2M ago28:01

28:01

What do you need to know before buying a restaurant or bar? It’s easy to get caught up in the excitement of the deal, but what you don’t know can lead to expensive mistakes down the road. In this episode, we’re covering our top five critical due diligence items that can either make or break your restaurant purchase. As former restaurateurs and seas…

1
Chuck E. Cheese’s Melissa McLeanas on becoming a media network for families 28:37

2M ago28:37

28:37

Chuck E. Cheese's Melissa McLeanas joins hosts Damian Fowler and Ilyse Liffreing on The Current Podcast to discuss how Chuck E. Cheese is leveraging its iconic IP for the streaming era, what advertisers are excited about and more. Episode Transcript Please note, this transcript may contain minor inconsistencies compared to the episode audio. Damian…

1
Inverting your Go-To-Market Strategy Thinking with Jordan Crawford - Ep 55 51:46

2M ago51:46

51:46

AI use cases & tactics are moving at a million miles per hour which can make it hard to adopt some of these amazing innovations into your go-to-market strategy. Thankfully, we knew just the guy to have on the show to help us put into practice what otherwise could seem like technological mumbo, and or jumbo. That man’s name is Jordan Crawford, the F…

1
Think You Can’t Afford a Home? Think Again: Advice for First-Time Buyers 15:53

2M ago15:53

15:53

In this episode of Let’s Talk Chattanooga Real Estate, host Blake Watson of Epique Realty talks with Bruce Dodd of ChattMortgage to break down what first-time homebuyers really need to know. From affordable down payment options to how gift money from family can help you buy a home, Bruce shares practical insights and demystifies the process. They d…

1
PayPal’s Jenna Griffith on building a media business from transaction data 22:24

2M ago22:24

22:24

Jenna Griffith, VP of global ad operations at PayPal, shares how the fintech giant is using shopper insights to power a new kind of media network.By Jenna Griffith, Damian Fowler, Ilyse Liffreing

1
The Heart of Hospitality 15:43

2M ago15:43

15:43

In the inaugural episode of Take Care, Josh Ramsey explores the foundational principles of authentic hospitality. Josh shares his unconventional journey into hospitality, inspired by his upbringing rooted in service and a surprising connection to Conrad Hilton's vision. He recounts his early experiences at Hilton and the pivotal moment he realized …

1
How to Implement AI in Your Go-To-Market with Matt Heinz - Ep 54 57:37

3M ago57:37

57:37

Matt Heinz, the President of Heinz Marketing, is a top 50 Sales & Marketing Influencer and a prolific thought leader in the B2B marketing space. Matt digs into why B2B marketers should invest more in brand as the AI Age progresses, whether the Chief Marketing Officer should report to the Chief Revenue Officer, and why B2B marketers are so terrible …

1
026. How Chef Billy Ngo Created Multiple Successful Restaurants 25:52

3M ago25:52

25:52

What does it take to build a restaurant empire from scratch? We sat down with Chef Billy Ngo, a Sacramento culinary icon whose journey from humble beginnings to James Beard Award finalist is anything but ordinary. Billy didn’t follow the typical chef path—he didn’t even plan to work in restaurants. What makes Chef Billy’s story so compelling is his…

1
DSW’s Sarah Crockett on building a flexible brand for unpredictable times 28:29

3M ago28:29

28:29

One year into her role as global CMO at Designer Shoe Warehouse (DSW), Sarah Crockett is reimagining how the legacy retailer shows up for today’s consumer — across 500 stores, an upgraded e-commerce experience and a newly expanded digital media mix.By Damian Fowler, Ilyse Liffreing, Sarah Crockett

1
Silver Divorce, Golden Questions: What About The House? 1:09:21

3M ago1:09:21

1:09:21

In this episode of Let’s Talk Chattanooga Real Estate, Blake Watson switches out the host chair with Lisa McClusky as we share a recent interview Lisa conducted on her podcast, The Silver Divorce Podcast. Lisa interviews Blake about considerations for the marital house after divorce. This interview discusses the different options for the house afte…

1
Setting up Successful B2B SaaS Sales Development Orgs with Lars Nilsson - Ep 53 1:00:11

3M ago1:00:11

1:00:11

Not a long time ago in a Silicon Valley not too far away, the sales infrastructure of almost every startup was an immature, undisciplined mess… Until a certain former printer salesman turned up in town… Lars Nilsson is the Founder and CEO of SalesSource, but you probably know him from his legendary run as the VP of Global Sales Development at Snowf…

1
MilkPEP’s Miranda Abney on reclaiming milk’s cool factor 32:16

3M ago32:16

32:16

Milk is back in the cultural conversation. Miranda Abney, MilkPEP’s VP of marketing joined The Current Podcast to explain how a marathon for women helped boost milk’s messaging.By Ilyse Liffreing, Damian Fowler, Miranda Abney

1
Selling Your House in Chattanooga: 14 Must-Know Tips for Chattanooga Homeowners 16:04

3M ago16:04

16:04

Selling your home can be one of the most significant financial decisions you’ll ever make. Whether you’re planning to sell soon or just thinking about it, Blake Watson from Epique Realty lays out a clear, strategic plan to help you sell faster and for top dollar in the Chattanooga or Northwest Georgia market. From maximizing your home’s exposure an…

1
Building a Customer-Centric Go-To-Market Strategy with Lauren Goldstein - Ep 52 52:32

3M ago52:32

52:32

Most B2B brands (yes, probably yours) think that they’re ‘customer-centric’, and yet none of them ever stop droning on and on about their product and its ‘revolutionary’ features. Lauren Goldstein is the Chief Growth Officer of Winning by Design and Co-Founder, Board Member, Chair of the Board of Directors for Women in Revenue. Lauren joins co-host…

1
025. Dishing It Out With the Food Critic With Lauren Saria 29:56

3M ago29:56

29:56

Have you ever wondered what it's really like to be a food journalist in one of the most competitive restaurant scenes in the country? Today, we're pulling back the curtain on the fascinating world of food journalism with Lauren Saria, Food Editor at the San Francisco Standard. Whether you're a restaurant owner, food enthusiast, or simply curious ab…

1
Firestone Walker Brewing’s Dustin Hinz on tapping beer and sports fans through CTV 20:54

3M ago20:54

20:54

Firestone Walker Brewing Company’s CMO says connected TV has made it easier to reach its sports-loving customers. Episode Transcript Please note, this transcript may contain minor inconsistencies compared to the episode audio. Damian (00:01): I'm Damian Fowler. Ilyse (00:02): And I'm Ilyse Liffreing. Damian (00:03): This week we're really excited t…

1
Insight-Driven Outreach Beats Personalization with Ana Leyva - Ep 51 52:18

3M ago52:18

52:18

Ana Leyva advises early-stage startups at Pear VC on their go-to-market strategy to help them build stunning sales motions that set them up to scale. Ana provides pre-seed and seed startups with her first-hand experience as a seasoned operator with past roles at tech unicorns Box, ServiceTitan, and Vanta. Ana joins Co-Hosts Craig Rosenberg and Matt…

1
Dow Jones’ Sherry Weiss on marketing at the speed of a newsroom 25:57

3M ago25:57

25:57

Dow Jones CMO Sherry Weiss reveals the marketing strategy behind growing subscription businesses for publications like The Wall Street Journal. Episode Transcript Please note, this transcript may contain minor inconsistencies compared to the episode audio. Damian Fowler (00:00): I'm Damian Fowler. Ilyse Liffreing (00:01): And I'm Ilyse Liffreing Da…

1
Selling to the Enterprise From the Start with Sheila Stafford - Ep 50 53:17

3M ago53:17

53:17

Sheila Stafford is the Founder and CEO of TeamSense and joins Co-Hosts Matt Amundson and Craig Rosenberg to dig into how to land enterprise clients as a startup, how to build out a B2B sales team from scratch, and why NRR (Net Revenue Retention) is the most important metric for founders to focus on. Shelia also shares why she thinks email is a dead…

1
024. Seller Misconceptions: What Really Makes Your Restaurant Valuable 25:21

3M ago25:21

25:21

Are you a restaurant owner who believes your business is a gold mine waiting for the right buyer? We've heard it all before – "I have the best location in town," "This business has tons of potential," or "We just don't have time for it anymore, but it's fantastic." As restaurant brokers, we regularly encounter these claims, but the reality of resta…

1
Tariffs, Stock Market, Interest Rates and Inventory: How Buying a Home in Chattanooga Just Got a Little Easier 17:17

3M ago17:17

17:17

In this episode of Let's Talk Chattanooga Real Estate, host and Realtor Blake Watson welcomes Don Oakes, Branch Manager at Highlands Residential Mortgage in Chattanooga. Don and Blake discuss the current stock market volatility caused by tariffs and how that is impacting 30-year mortgage rates They also discuss the increasing inventory of Chattanoo…

1
Stellantis’ CMO Raj Register on knowing your brand’s true north 27:46

4M ago27:46

27:46

Stellantis’ CMO Raj Register talks about building consistent storytelling across channels, what she’s learning from AI and why she’s obsessed with connecting marketing action to tangible business outcomes. Episode Transcript Please note, this transcript may contain minor inconsistencies compared to the episode audio. Damian Fowler (00:00): I'm Dami…

1
Property Taxes and Skyrocketing Values: What Hamilton County Homeowners Need To Know. 12:20

4M ago12:20

12:20

Blake Watson with Epique Realty covers one of the most talked-about topics in Hamilton County: property reappraisals and their impact on your property taxes. Home values in Hamilton County have skyrocketed—an average increase of about 60% over the last four years, marking the largest jump in the county's history. If you're worried this means a dram…

1
Double Down on What’s Working & Stay Focused with Eric Spett - Ep 49 49:08

4M ago49:08

49:08

Is your main go-to-market channel driving sustainable growth? Good, double down on it, don’t start splitting up your resources into a bunch of other directions. Eric Spett is the Founder and CEO of Scalebound, providing operator-led coaching that helps CEOs scale with clarity and lead with confidence. Many in the audience may know Eric better as th…

1
Paze and Zelle’s Andrea Gilman on the future of digital payments 24:52

4M ago24:52

24:52

At SXSW, The Current Podcast partnered with The Female Quotient to spotlight trailblazing women in media and marketing to mark International Women’s Day and Women’s History Month. In this episode, we sit down with Andrea Gilman, chief marketing officer at Early Warning, owner of digital payments services Paze and Zelle, to discuss how she’s driving…

1
Social Selling Secrets to Supercharge Your Sales with Sam McKenna - Ep. 48 56:31

4M ago56:31

56:31

It’s painfully pitiful what passes as personalized prospecting presently. However, we’ve got just the guest to help sales reps get back on the right track. Sam McKenna is the Founder of SamSales Consulting and is the foremost expert on social selling and leveraging LinkedIn to drive revenue. Sam and her team are redefining the go-to-market status q…

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Marketing Experts Hosts Of The Transaction Podcasts

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