Facebook ads with a Twang is dedicated to taking the often over complicated process of creating successful Facebook ads and breaking them down step by step in less than 10 minutes at a time.
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Marketing with a Twang takes the world of often overly complicated online ads and breaks them down into actionable chunks, one short episode at a time.
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Want the Facebook ad launch formula that actually works? I'll show you how to run Facebook ads like a pro instead of burning cash like everyone else - this isn't a Facebook ads tutorial, it's the exact 3-phase strategy behind multiple 6-figure launches. 💡 Create a simple lead magnet in under an hour—and turn it into your first or next $1K. 👉 Get my…
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If You Don't Run Ads, What Are You Going to Do?
10:27
10:27
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10:27If you're avoiding Facebook ads, Instagram ads, and Google ads for your digital marketing strategy, then what’s your plan for lead generation and social media marketing? I’ve got the solution on this episode 💡 Create a simple lead magnet in under an hour—and turn it into your first or next $1K. 👉 Get my Lead Magnet Mastery: The $1K System for only …
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Facebook Ad Budgeting: How Much Should You Spend (And How to Stop Freaking Out About It)
21:36
21:36
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21:36💰 "How much should I spend on Facebook ads?" - if I had a dollar for every time someone asked me this, I wouldn't need to run Facebook ads! Look, I get it. You're staring at that budget field wondering if $5 a day is too little or if $50 a day will have you living in a van down by the river. The good news? There's a way to figure this out without d…
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Should You Use AI for Your Ads? (The Truth About AI Copy, Images, and Videos)
11:48
11:48
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11:48🤖 Can AI really create your ads for you? Let’s talk about it. 🤖 With AI tools like ChatGPT, MidJourney, and AI video generators, it’s tempting to think you can automate your entire ad creation process. But do AI-generated ads actually perform well? Not really. AI can be helpful, but the best ads still need a human touch. 👉 In this episode, I break …
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🚀 Confused about where to run ads? Let’s break it down. 🚀 With so many ad platforms—Facebook, Google, YouTube, LinkedIn, TikTok—it’s easy to feel overwhelmed. The truth is, different platforms work better for different types of businesses. If you’re a coach, course creator, or consultant, you need an ad strategy that gets leads, builds relationship…
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Are Retargeting Ads The BEST Strategy For Your Online Business Growth
9:12
9:12
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9:12🔥 Ever wonder why you keep seeing ads for something you clicked on but didn’t buy? That’s retargeting in action! 🔥 Retargeting ads are one of the most powerful ways to stay in front of people who are already interested in what you offer. Instead of constantly chasing new customers, you can bring back people who have already engaged with you. 👉 In t…
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Why You Should Be Running Ads Every Day (Even If You Don’t Know What You’re Doing)
16:34
16:34
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16:34🚀 Think you need to be an ad expert before running ads? Think again. 🚀 Most people hesitate to run ads because they feel like they don’t know enough. But the reality is, the best way to learn ads is by actually running them. Even if you’re new, even if your funnel isn’t perfect, even if you’re not sure where to start—running ads daily teaches you m…
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Why Most People Fail with Paid Ads (And How to Fix It)
18:35
18:35
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18:35Tired of ads that don’t work? Here’s why they fail and how to fix them! If you’ve ever run Facebook, Google, or YouTube ads and felt like you were just burning money, you’re not alone. Most people fail with ads—not because ads don’t work, but because they don’t have the right approach. 👉 In this episode, I break down: ✅ The 5 biggest reasons ads fa…
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🚀 Welcome to Ads with a Twang! 🚀 If you were a listener of "Facebook Ads with a Twang," you’re in the right place—just with a new and improved focus! This podcast is dedicated to helping you create simple ads and smart strategies to grow your business. Whether you’re running Facebook, Google, or YouTube ads, you’ll get no-fluff, straight-to-the-poi…
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Which Ad Platform Is The Best One To Use If You're A Coach
12:24
12:24
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12:24Trying to figure out the best platform to use for ads may not be as straightforward as you think. Most everybody gravitates toward Facebook because that’s what they think they “should do”. In this episode I’m going to go into the various platforms and let you know how to use each one and evaluate which is the best one for your situation. Message me…
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How do you build an audience from the ground up? First, realize you can't do everything, so pick your battle. Define your audience. Who do you want to work with? Where are they? What are they saying? What is the biggest challenge your offer solves for them? Remember the 5 x 5 x 5 rule. If a lead doesn't convert to a client in the first 5 weeks, it …
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First, commit to running your business like a business even if it's just you. Second, define what marketing is and what it is not. Marketing is actively seeking qualified leads to sell your coaching packages or courses to. Marketing is not... Redoing your website Rebranding Creating a new logo or anything that you can't directly attribute to a sale…
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Why Everybody Elses Facebook Ads Work, Except Yours
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11:27
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11:27In this episode of "Marketing with a Twang," we dive into whether you should be running Facebook ads or ads in general in the first place. We'll talk about the 3 common myths concerning Facebook ads: Secret targeting Copying someone elses ad will work for your audience Thinking everybody elses ads are working We also explore the reasons why your ad…
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Ep 106 - Farewell To Facebook Ads With A Twang
11:41
11:41
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11:41Inside this episode: Gratitude For You Behind The Scenes A Warning Ads With A Twang Podcast *** Please help me launch my new podcast, Ads With A Twang. https://adswithatwang.com Join my free - Facebook Ads With A Twang Group: https://bit.ly/twanggroup Farewell to Facebook ads with a Twang https://onefocusmarketing.com/episode106 #twang…
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Ep 105 - How To Grow Your Facebook Group & Email List With Ads
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12:13
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12:13Inside this episode: New and Different Opt-In Page Details Thank You Page Details One Word Openings *** Please help me launch my new podcast, Ads With A Twang. https://adswithatwang.com Join my free - Facebook Ads With A Twang Group: https://bit.ly/twanggroup How To Grow Your Facebook Group and Email List https://onefocusmarketing.com/episode105 #t…
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Ep 104 - Should You Even Be Running Facebook Ads Now
12:03
12:03
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12:03Inside this episode: YES, if… You have a proven offer You know your expectation You know how to measure success *** Please help me launch my new podcast, Ads With A Twang. https://adswithatwang.com Join my free - Facebook Ads With A Twang Group: https://bit.ly/twanggroup Should you even be running Facebook ads right now? https://onefocusmarketing.c…
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Ep 103 - Facebook ads back to basics - The funnel
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8:26
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8:26Inside this episode: What funnels can you use with your ads Why you can’t rely solely on your Facebook ads AND YOU SHOULDN’T Where should you promote your funnel Facebook Group: http://bit.ly/twanggroup Back to Basics Videos: https://marketingwithatwang.com/basicsBy Ben Blackmon
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Ep 102 - Facebook ads back to basics - audience and offer
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10:00
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10:00Inside this episode: How to define your ideal audience for your ads What kind of offer should you make to your audience Will your audience pay for your offer Facebook Group: http://bit.ly/twanggroup Back to Basics Videos: https://marketingwithatwang.com/basicsBy Ben Blackmon
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Ep 101 - Getting back to basics with Facebook ads
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8:04
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8:04Inside this episode: Why getting caught up in the latest feature is a rookie mistake When in doubt keep it simple How to get back to basics step by step Facebook Group: http://bit.ly/twanggroup Back to Basics Videos: https://marketingwithatwang.com/basicsBy Ben Blackmon
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Ep 100 - How To Make 100k In A Month With Facebook Ads
17:03
17:03
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17:03Inside this episode: The 3 key things you must have to make this work What most will never do but must be done to make this kind of money How to use Facebook ad spend reinvestment to compound your results With everything that’s going on I’m making myself more available to answer questions. Message me on Facebook or ask your question in the Facebook…
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Ep 99 - Why you should invest in Facebook ads right now
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11:48
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11:48Inside this episode: Active marketing vs Passive marketing Why learning Facebook ads yourself will pay massive dividends 30 Day Facebook Ad Plan With everything that’s going on I’m making myself more available to answer questions. Message me on Facebook or ask your question in the Facebook Ads With A Twang Group. http://bit.ly/twanggroup…
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Ep 98 - Facebook ads fatal flaw #1 - Thinking they’re a strategy
9:46
9:46
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9:46Inside this episode: The difference between strategy and tactics How to use strategy to achieve your goals Why you don’t want to put faith in your Facebook ads person for your strategy With everything that’s going on I’m making myself more available to answer questions. Message me on Facebook or ask your question in the Facebook Ads With A Twang Gr…
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Ep 97 - What numbers actually matter with your Facebook ads
10:53
10:53
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10:53Inside this episode: The 5 must know numbers before you start your ads Why defining your OWN cost per action is so important Why copying off your “neighbor” doesn’t work With everything that’s going on I’m making myself more available to answer questions. Message me on Facebook or ask your question in the Facebook Ads With A Twang Group. http://bit…
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Ep 96 - Part 4 - Instagram Ad Series - How to fix ads that aren’t working
10:20
10:20
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10:20Inside this episode: What to do if you’re getting a lot of clicks but no conversions How to fix high cost conversions Why you’re not getting very many clicks and what to do about it With everything that’s going on I’m making myself more available to answer questions. Message me on Facebook or ask your question in the Facebook Ads With A Twang Group…
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Ep 95 - Part 3 - Instagram Ad Series - What kind of creative works with Instagram ads
8:27
8:27
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8:27Inside this episode: Images or video? Which is better? The #1 thing you can do to improve ad relevancy. Hashtags - are they even a thing in ads? How important is ad copy? What kind of images convert the best. With everything that’s going on I’m making myself more available to answer questions. Message me on Facebook or ask your question in the Face…
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Ep 94 - Part 2 - Instagram Ad Series - How to THINK about Instagram Ads
10:36
10:36
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10:36Inside this episode: Are IG ads right for you Should you run FB and IG ads at the same time How Instagram ad metrics aren’t the same as Facebook Should you use images or videos Do IG ads have different rules than FB With everything that’s going on I’m making myself more available to answer questions. Message me on Facebook or ask your question in t…
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Ep 93 - 4 Part Instagram Ad Series - Instagram Ad Myths
10:13
10:13
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10:13Inside this episode: Do you need a bajillion followers to make Instagram ads work? Should you create separate ads for FB and IG? Is your target market even on IG? Video or image ads… which actually work. With everything that’s going on I’m making myself more available to answer questions. Message me on Facebook or ask your question in the Facebook …
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Ep 92- Coronavirus and Facebook Ads - Everything You Need to Know
23:22
23:22
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23:22Inside this episode: 5 Nitty Gritty things that you must know if you are mentioning coronavirus in your copy What isn’t working right now and how to fix it An old school ad technique that nobody uses yet always works if you do it right With everything that’s going on I’m making myself more available to answer questions. Message me on Facebook or as…
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Ep 91 - Interview with Master Facebook Ads Marketer Zach Spuckler
50:19
50:19
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50:19Interview with Master Facebook Ads Marketer Zach Spuckler Inside this episode: Why it is crucial to always be reading the market and pivot quickly The exact 3 step process Zach uses to figure out why an ad isn’t working and how to fix it Why you MUST have a plan to invest back into your ads The #1 secret to winning with Facebook ads in 2020 and bey…
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Ep 90 - What is Facebook’s New Campaign Budget Optimization?
10:52
10:52
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10:52Inside this episode: What is CBO Which type of creative works best How should you set it up When does it start and how does it affect your existing ads *** Want to know more about my Marketing With A Twang Membership? https://MarketingWithATwang.com Join my free - Facebook Ads With A Twang Group: https://bit.ly/twanggroup…
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Ep 89 - Happy New Year! Now What’s Your Facebook Ads Plan?
10:35
10:35
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10:35Inside this episode: The 3 worst ways to come up with your budget Why every ad actually helps your marketing even if it fails How to determine what you should spend on your ads The secret behind winning with Facebook ads *** Want to know more about my Marketing With A Twang Membership? https://MarketingWithATwang.com Join my free - Facebook Ads Wit…
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Ep 88 - Why you should run Facebook ads every single day
9:18
9:18
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9:18Inside this episode: The 4 crucial elements you need to understand from Facebook ads (but you’ll only get them if you run an ad every single day) What kind of ads you should run How to budget for it *** Want to know more about my Marketing With A Twang Membership? https://MarketingWithATwang.com Join my free - Facebook Ads With A Twang Group: https…
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Ep 87 - The brutal truth behind your Facebook ad budget
12:01
12:01
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12:01Inside this episode: The 3 worst ways to come up with your budget Why every ad actually helps your marketing even if it fails How to determine what you should spend on your ads The secret behind winning with Facebook ads *** Want to know more about my Marketing With A Twang Membership? https://MarketingWithATwang.com Join my free - Facebook Ads Wit…
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Ep 86 - How to triple your Facebook ad results using blogs
10:07
10:07
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10:07Inside this episode: How to get Facebook to ‘reward’ your ads How to take one blog post and 3x the results What kind of budget you should use for this strategy *** Want to know more about my Marketing With A Twang Membership? https://MarketingWithATwang.com Join my free - Facebook Ads With A Twang Group: https://bit.ly/twanggroup…
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Ep 85 - Why marrying your business to Facebook is a huge mistake
15:37
15:37
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15:37Inside this episode: The scariest day in your business The problems with using only Facebook How to insulate your business so you can remain in business What can happen if you don’t diversify *** Want to know more about my Marketing With A Twang Membership? https://MarketingWithATwang.com Join my free - Facebook Ads With A Twang Group: https://bit.…
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Episode #84 - Interview with Laurel Portié
46:23
46:23
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46:23Interview with Social Media Strategist and Facebook Ads Ninja - Laurel Portié Inside this episode: Laurel’s behind the scenes best strategy that keeps her clients calendars full - She doesn’t leave ANYTHING out! How mindset affects ad performance Her top 3 things she does to create a winning strategy Want to know more? Check out Laurel’s $7 a month…
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Episode #83 - 21 Ways you're sabotaging your Facebook Ads
10:53
10:53
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10:5321 Ways you’re sabotaging your Facebook Ads For the complete list visit: https://onefocusmarketing.com/episode83 YouTube Video: https://youtu.be/-qFh77n1B54 *** Want to know more about my Marketing With A Twang Membership? https://MarketingWithATwang.com Join my free - Facebook Ads With A Twang Group: https://bit.ly/twanggroup…
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Episode #82 - How to really boost a Facebook ad post
10:10
10:10
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10:10How to really boost a Facebook ad post Inside this episode: Why boosting is good for some things and not others Defining the objective of your boost What types of posts should you boost How long should you boost a post What should your budget be YouTube Video: https://youtu.be/ipzUT6ThTAQ *** Want to know more about my Marketing With A Twang Member…
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Episode #81 - How to Outmarket Everyone with Facebook Ads
10:48
10:48
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10:48How to out market everybody with Facebook ads Inside this episode: Why the input of the ad is the least important part How to prepare before you start running ads What 80% of Facebook advertisers do and why you want to do the complete opposite. YouTube Video: https://youtu.be/-J8rDTY8Wjg *** Want to know more about my Marketing With A Twang Members…
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Episode #80 - Interview with Facebook Ads Expert Liana Ling
53:06
53:06
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53:06Interview with Facebook Ads Expert Liana Ling Inside this episode: The #1 thing you must master to have successful ads The best strategy she uses to get her clients results What happens when you turn ads off and then back on Why you should always create a new ad instead of fixing an old one You can contact Liana on her website:https://powerupstrate…
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Episode #79 - The end of the Facebook pixel as we know it
10:31
10:31
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10:31The end of the Facebook pixel as we know it Inside this episode: What is the Facebook pixel anyway Difference between pixels and cookies Problem with pixels FTC Privacy - http://rcl.ink/4aH Will the pixel really go away YouTube Video: https://youtu.be/NhW3Iv22sPw *** Want to know more about my Marketing With A Twang Membership? http://MarketingWith…
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Episode #78 - What they DON’T teach you in Facebook ads school
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12:04
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12:04What they DON’T teach you in Facebook ads school Inside this episode: Where you should spend 80% of your time The #1 thing you must do to make your Facebook ads strategy work A simple strategy to give your ads the best chance of being a success Youtube Video: https://youtu.be/AVZSnAGbeV8 *** Want to know more about my Marketing With A Twang Members…
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Episode #77 - The social proof myth of Facebook ads
10:19
10:19
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10:19The social proof myth of Facebook ads Inside this episode: Does having social proof on your ads really help What are the downsides of social proof on your ads Which ads are the best for social proof How you can get more social proof on your ads Youtube Video: https://youtu.be/U--WwdmCQkM *** Want to know more about my Marketing With A Twang Members…
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Episode #76 - How to setup and use Instagram ads
10:34
10:34
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10:34How to setup and use Instagram ads Inside this episode: Instagram ad basics Types of ads you can use What kind of images you should use and size Should you use video What sort of copy is best Youtube Video: https://youtu.be/apJ_Ck3G9_g *** Want to know more about my Marketing With A Twang Membership? http://MarketingWithATwang.com Join my free - Fa…
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Episode #75 - Why you should be using Instagram ads right now
10:17
10:17
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10:17Here is what’s inside this episode: It is growing so FAST - get on board now. Another way to reach your market Why Instagram ads work for almost everybody DISCOUNTED - right now they are heavily discounted Youtube Video: https://youtu.be/P3XbfG3Gbyc *** Want to know more about my Marketing With A Twang Membership? http://MarketingWithATwang.com Joi…
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This episode outlines everything you need to set up a mini-training so you can run Facebook ads and get engaged subscribers. Here is what’s inside this episode: How to create a mini-training The 2 types of ads you’ll need to run What your email follow up sequence should be like Why this works Mini-Training Cheat Sheet: http://rcl.ink/pJjYoutube Vid…
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Episode #72 - How to use Facebook video ads for maximum impact
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11:44
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11:44Running Facebook video ads to your content is the best way to get maximum impact at the lowest cost. Here’s what is inside this episode: Benefits of running video ads Best types of ads to use and for which objective Whether or not your video should be professionally done How to promote your content/product or services Facebook video recommendations…
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Episode #71 - Facebook ads vs LinkedIn Ads
14:21
14:21
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14:21Is it better to run ads on Facebook or LinkedIn? Here’s what I’m covering on this episode: Pros and Cons Cost comparison LinkedIn Sponsored Mail Features of both How to use LinkedIn organically LinkedIn Guide: http://onefocusmarketing.com/linkedinguide Youtube Tutorial: https://youtu.be/jF-IZDVXaUY *** Want to know more about my Marketing With A Tw…
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Episode #70 - Should you use income in Facebook Targeting
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8:18
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8:18Find out what you need to know BEFORE you try using Facebook’s income targeting option. Discover the best alternate ways to narrow your targeting other than by income. Video tutorial: https://youtu.be/bgrWA0u5lGQ *** Want to know more about my Marketing With A Twang Membership? http://MarketingWithATwang.com Join my free - Facebook Ads With A Twang…
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Episode #69 - Which Facebook objective is the right one
9:11
9:11
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9:11There are 11 Facebook ads objectives. You DON’T need all of them. Find out which 4 are the only ones you’ll need and why. Episode References: http://onefocusmarketing.com/episode61 http://onefocusmarketing.com/episode65 Video tutorial: https://youtu.be/41HpvnEbuN8 *** Want to know more about my Marketing With A Twang Membership? http://MarketingWit…
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