Best Paul Cheal Podcasts (2025)

1
A Public Relations Podcast: Smoke Signal - Measurement Month with Mark Weiner: Begin Simply, Simply Begin 39:59

1+ y ago39:59

39:59

It is PR Measurement Month! This year, we speak renowned measurement leader and author Mark Weiner. Here’s a bit about Mark to set the scene: His latest book PR Technology, Data and Insights was named one of the top three PR books for 2022. He is a member of the exclusive Arthur Page Society The Institute for Public Relations awarded him Lifetime A…

1
A Public Relations Podcast: Smoke Signal - Communicating your ESG narrative 24:38

1+ y ago24:38

24:38

In this episode I am joined by Dan Wilcock, Sustainability and Governance Manager for the UN Global Compact Network Australia. The UN Global Compact Network may be the biggest movement you haven't heard of. A special initiative initially set up by then UN Secretary General, Kofi Annan, it is a call to companies everywhere to align their operations …

1
A Public Relations Podcast: Smoke Signal - The Rise and Rise of Martech 23:52

2y ago23:52

23:52

In this episode of Smoke Signal, I am joined by Scott Brinker, a.k.a Chief Martech, author of the Marketing Technology Landscape Supergraphic. Scott is in the envious position where is hobby and passion has become his career and vice versa. First launched in 2011 with 150 tools, the latest 2023 version, released last month, featured an unbelievable…

1
A Public Relations Podcast: Smoke Signal - The tech-revolution in PR 30:40

2y ago30:40

30:40

PR Futurist Stuart Bruce features in this episode of Smoke Signal Podcast, sharing his insight on how tech is impacting the practice of public relations. Regardless of what you call it - CommTech, CommsTech, PRTech, one thing is clear, technology is impacting the practice of public relations at an exponential rate. Whether it is to enhance, augment…

1
A Public Relations Podcast: Smoke Signal - AI in PR 44:22

2+ y ago44:22

44:22

It is only February and it almost feels like we can already call it – 2023 will be the year of AI. It has been impossible not to get caught up in the ChatGPT tsunami that has made headlines, swamped social media feeds and seemingly replaced the weather as the most popular piece of small talk before meetings. Not to add to the deluge, but rather to …

1
A Public Relations Podcast: Smoke Signal - On the frontlines in Ukraine: Communicating under the fog of war 47:38

2+ y ago47:38

47:38

Most PR practitioners are used to managing issues. In fact, many thrive most when they are in the midst of a major crisis. But what about war? That is the situation that has faced Julia Petryk, Head of PR at MacPaw, since Russia invaded Ukraine at the start of 2022. MacPaw, is a software development company that has apps installed on one in every 5…

1
A Public Relations Podcast: Smoke Signal - Measurement Month with Katie Paine: Using data to find the 'aha' moments 41:26

2+ y ago41:26

41:26

It is November so that means one thing – it is AMEC Measurement Month. In conjunction with The Public Relations Institute of Australia this episode features an in-depth discussion with measurement pioneer, Katie Paine. This year’s Measurement Month theme is Measure What Matters. Katie coincidentally wrote a book by that same title way back in 2011 …

1
A Public Relations Podcast: Smoke Signal Episode 38 - It is time to call BS: spin has no place in being green 20:25

2+ y ago20:25

20:25

In this episode of Smoke Signal I continue to take a deep dive into climate communications. I am joined by Belinda Noble, who is President and Founder of Comms Declare – an Australian coalition across the communication, marketing, media and advertising sectors united to drive positive climate action. “Comms Declare wants marcomms to be respected an…

1
A Public Relations Podcast - Smoke Signal Episode 37 - PR & the climate crisis 40:57

3y ago40:57

40:57

In this episode we are tackling the climate crisis. We are six months on from COP26, where the outcome didn’t match the hype. Australia’s State of the Environment report has just been released and generated world headlines for the grim picture it painted and the environmental challenges facing Australia. And we are seeing an energy crisis globally …

1
A Public Relations Podcast: Smoke Signal Episode 36 - It is World PR Day! 22:24

3y ago22:24

22:24

July 16 is World PR Day – a day dedicated to recognising and celebrating public relations and communication. Yes even PR needs PR. I am joined by one of the committee members responsible for organising World PR Day, Enitan Kehinde, for a Q&A on the initiative, the events and how practitioners can get involved. “PR is a very important practice acros…

1
A Public Relations Podcast: Smoke Signal Episode 35 - PR, CommTech and the future of the PRIA 36:00

3y ago36:00

36:00

Shane Allison and I always enjoy a robust discussion and in this episode we dive into two areas that we are both passionate about – the role of professional industry associations and the uptake of CommTech across the PR sector. It is just over 100 days since Shane took on the role of President of the Public Relations Institute of Australia (PRIA) a…

1
A Public Relations Podcast: Smoke Signal Episode 34 - In search of the world's best corporate reputation 35:32

3y ago35:32

35:32

At its core public relations is reputation management. Building, protecting and repairing brand reputations is what we do. Research shows that organisations with better reputations outperform their peers, better attract and retain talent, inspire deeper loyalty and develop louder advocates. A brand’s reputation is built by both what it does and wha…

1
A Public Relations Podcast: Smoke Signal Episode 33: Communicating the COVID-19 vax rollout: one year on 26:14

3y ago26:14

26:14

It has been the communication story that has dominated the past 12 months – getting Australians vaccinated. Last month, we marked one year since the COVID-19 vaccination roll out started in Australia. While our vaccination rates are now among the highest in the world, a successful roll out was not always so certain. One person who has been deeply e…

1
A Public Relations Podcast: Smoke Signal Episode 32 - Journalism, Media, and Technology Trends and Predictions 2022 33:45

3+ y ago33:45

33:45

PR and journalism have a long and deep symbiotic relationship. So in this first episode of Smoke Signal for 2022 I thought it timely to take a deep dive into the current state of journalism and predictions on how the media industry will continue to evolve in the year ahead. The past two years has seen news media rise in importance and relevance as …

1
A Public Relations Podcast: Smoke Signal Episode 31 - A window of opportunity: The future of corporate communications with Geren Raywood 44:50

3+ y ago44:50

44:50

The global pandemic has fundamentally reshaped the communication profession, with communications becoming more materially important to the C-suite than ever before. So, as we look ahead to 2022, what does this mean for the role of corporate communicators? Research from Edelman in the US looks at exactly this question. The report – The Future of Cor…

1
A Public Relations Podcast: Smoke Signal Episode 30 - Measurement Month: A golden age for PR M&E with Professor Tom Watson 28:44

3+ y ago28:44

28:44

In this episode I speak with Tom Watson who is both an academic, currently emeritus professor in the Faculty of Media & Communication at Bournemouth University in England, and an esteemed author, writing about measurement and evaluation of communications for the past 30 years, including being co-author of three editions of the seminal textbook Eval…

1
A Public Relations Podcast: Smoke Signal Episode 29 - Measurement Month: Working Backwards with Allison Spray – H+K Strategies 28:29

3+ y ago28:29

28:29

November is Global Measurement Month, and in association with the Public Relations Institute of Australia, this month Smoke Signal Podcast will feature a series of episodes with global leaders in PR measurement, all under the theme of “reimagining measurement and evaluation”. In the next episode of the series I am joined from London by Allison Spra…

1
A Public Relations Podcast: Smoke Signal Episode 28 - Measurement Month: Proving & Improving Communications with Dr Glenn O’Neil 34:31

3+ y ago34:31

34:31

November is Global Measurement Month, and in association with the Public Relations Institute of Australia, this month Smoke Signal Podcast will feature a series of episodes with global leaders in PR measurement all under the theme of “reimagining measurement and evaluation in public relations”. This first episode of the series features Dr Glenn O’N…

1
A Public Relations Podcast: Smoke Signal Episode 27 – The Impact of COVID-19 on PR and Communication 33:19

3+ y ago33:19

33:19

At the start of the global pandemic as the world was turned upside down I put a hold on this podcast. So for the first episode back I thought it only right to look at how COVID-19 has impacted the world of PR and communications. Stephen Waddington says COVID-19 had an “immediate and dramatic effect on PR and communications”. He authored a report fo…

1
A Public Relations Podcast: Smoke Signal Episode 26 - A deep dive into PR measurement and evaluation with global expert, Jim Macnamara 40:18

4+ y ago40:18

40:18

Measurement, Evaluation and Learning is how we should be reframing the discussion around metrics in public communication according Jim Macnamara, in a special Measurement Month episode of PR podcast Smoke Signal. Jim Macnamara is a Distinguished Professor of Public Communication in the School of Communication at the University of Technology Sydney …

1
A Public Relations Podcast: Smoke Signal Episode 25 – Summer PR Reading List 1:08:52

5+ y ago1:08:52

1:08:52

In the final episode of Smoke Signal for 2019 I share a summer reading list for PR practitioners, speaking to a number of practitioners who have recently – or will soon – become published authors. Book: Reputation Management: The Future of Corporate Communications and Public Relations Published: 2019 Author: Tony Langham One other book you’d recomm…

1
A Public Relations Podcast: Smoke Signal Episode 24 – Measurement and evaluation = strategic communication 58:09

5+ y ago58:09

58:09

This month, in partnership with the Public Relations Institute of Australia, we mark Global PR Measurement Month by speaking with adjunct professor, lecturer, researcher, presenter – Fraser Likely – from his hometown in Ottawa Canada. Having an industry level discussion to highlight the importance of measurement has never been more critical. Accord…

1
A Public Relations Podcast: Smoke Signal Episode 23 - Mental health and wellbeing in PR: What the research tells us 29:44

5+ y ago29:44

29:44

In the final episode of this special Smoke Signal series on mental health and wellbeing in the PR sector, Sophie Holland shares the latest research and insight coming out of the UK. Sophie heads up the mental health research team at UK-based insight agency Opinium. Having studied Experimental Psychology at the University of Oxford, Sophie is dedica…

1
A Public Relations Podcast: Smoke Signal Episode 22 - Mental Health and Wellbeing in PR: Setting minimum standards 42:50

5+ y ago42:50

42:50

We all have mental health – it is not a thing that only a few people have. It is both good and bad, it’s on a spectrum, everyone will have good days and bad days and we will all be touched by it. And the fact that we are all touched by it, means we need to stop treating it like a taboo subject and be able to have better conversations to improve men…

1
A Public Relations Podcast: Smoke Signal Episode 21 - Mental health and wellbeing in PR: Why workplaces are so important 31:31

5+ y ago31:31

31:31

For the past six years I have had the privilege of working closely with the Margo Lydon, CEO of Superfriend – a not for profit workplace mental health and wellbeing organisation that was established by the Superannuation industry. Margo has been in and around the industry for the past 20 years and when it comes to raising awareness of mental health…

1
A Public Relations Podcast: Smoke Signal Episode 20 - Mental health and wellbeing in PR: What are your three wishes? 29:54

5+ y ago29:54

29:54

To mark World Mental Health Day, I am thrilled to launch the first in a series of episodes this week discussing the topic of mental health and wellness in the PR sector. These are the statistics: 1 in 5 Australians workers are suffering a mental health condition in any 12 month period; 45% of the population aged 16-85 will experience a mental healt…

1
A Public Relations Podcast: Smoke Signal Episode 19 – Unleashing the power of the spoken word 44:36

6y ago44:36

44:36

Matthew Gain moved from agency to in house three-and-a-half years ago with a clear goal of working at one of the FAANGs (Facebook, Apple, Amazon, Netflix and Google). He wanted to work in a growth industry, to immerse himself in big data and he was a true believer that the future of media was going to be in global digital brands. He landed at Audib…

1
A Public Relations Podcast: Smoke Signal Episode 18- Postcard from Cannes 38:33

6y ago38:33

38:33

The Cannes International Festival of Creativity is the only global stage where so many pieces of our industry come together at one time to celebrate creativity and celebrate what we do as an industry. Against the sun-soaked backdrop in the South of France, the Cannes Lions are the industry’s premiere awards for creativity. PR in many ways is the ne…

1
A Public Relations Podcast: Smoke Signal Episode 17 – The rise and rise of the gig economy 41:19

6y ago41:19

41:19

The gig economy – made up of contractors, consultants, and freelancers – has emerged rapidly over recent years. Driven by the move away from traditional employment models – by both employers and employees – and the rise of digital technologies that create marketplaces for talent to be matched with job opportunities. The side hustle has quickly beco…

1
A Public Relations Podcast: Smoke Signal Episode 16 – David Brain 43:24

6y ago43:24

43:24

In this episode I speak with industry veteran David Brain post the Accenture acquisition of Droga5 – an acquisition by a management consultancy into a creative agency that is of a size and scale that makes it different to what we have seen before. David Brain uses an apt analogy to describe the competition the PR industry now faces from management …

1
A Public Relations Podcast: Smoke Signal Episode 15 – James Wright’s Red Sky Predictions 36:03

6y ago36:03

36:03

Evolving role of influencers, social networks becoming increasingly attentive to their broader role in society, and the continued rise of voice are just a few of the forecast trends discussed in Red Agency’s recently released 2019 Red Sky Predictions Report. In this episode, Global Chairman of Havas PR Collective and CEO of Havas PR for North Ameri…

1
A Public Relations Podcast: Smoke Signal Episode 14 – The Financial Soulmate 43:27

6y ago43:27

43:27

Numbers, budgeting and forecasting are not normally the natural domain for PR professionals. However, if you’ve ever worked in an agency there is one thing we certainly know well – timesheets. But is filling out timesheets and billing our services at an hourly rate devaluing the work we do as a profession? In this episode I speak to Financial Soulm…

1
A Public Relations Podcast: Smoke Signal Episode 13 – modernising media relations 30:34

6y ago30:34

30:34

Reports of the death of media relations have been greatly exaggerated. According to practitioner and entrepreneur, Shane Allison, media relations accounted for 51% of agency revenues in 2018. As such it remains a core skill for PR professionals, but in many ways the way we practice media relations has not evolved from when we used fax machines to r…

1
A Public Relations Podcast: Smoke Signal Episode 12 – Dr Happy 37:01

6+ y ago37:01

37:01

With it being that time of year when we are getting back to work, I thought it would be timely to speak to an expert about how we can stay positive as our holidays quickly fade into the memory. Dr Tim Sharp has two great titles – Dr Happy and Chief Happiness Officer of the Happiness Institute. Tim is an academic, an author, an executive coach, a po…

1
A Public Relations Podcast: Smoke Signal Episode 11 – Is PR true to label? 17:16

6+ y ago17:16

17:16

Throughout 2018 I’ve had the opportunity to interview a range of interesting people across the PR profession. One question I’ve asked them all is: Does the term public relations adequately describe what we as professionals do today? The term PR often comes with negative connotations around spin and dishonesty. It is one of the reasons I named this …

1
A Public Relations Podcast: Smoke Signal Episode 10 – A look inside the fast-paced world of consumer PR 35:13

6+ y ago35:13

35:13

In this episode we delve into the world of Consumer PR with Bessie Hassan – Head of PR Australia at finder.com.au. Finder compares everything from personal loans to pet insurance and Bessie is charged with engaging individuals on a topic that is not always top of mind – finance. The trick – understanding the readers are just like ‘me’ – they want h…

1
A Public Relations Podcast: Smoke Signal Episode 9 – Respectful Disrupter 36:07

6+ y ago36:07

36:07

The title on Alan VanderMolen’s bio is Respectful Disrupter – in his words, our industry, and the environment in which clients operate, is being greatly disrupted by technology. At the same time, we’ve seen the massive disruption in the media ecosystem. So in that environment, Alan’s role at WE Communication is to disrupt the agency’s business mode…

1
A Public Relations Podcast: Smoke Signal Episode 8 – Insights from the nexus of PR and media 35:36

6+ y ago35:36

35:36

David Skapinker is a Corporate Affairs and media relations specialist having spent his career working in agency (consumer), in-house (corporate), and today in a self-described tech start-up – having founded the Australian office of Telum Media in 2014. Telum Media, in David’s words, looks to alleviate the friction between PR professionals and journ…

1
A Public Relations Podcast: Smoke Signal Episode 7 – Jim Macnamara Keep Learning 45:42

6+ y ago45:42

45:42

Distinguished Professor of Public Communication at University of Technology Sydney (UTS) former journalist, PR practitioner and media researcher” – Jim Macnamara’s twitter profile was the briefest descriptor I could find to summarise the career of Jim who started as a journalist; has worked in agencies; owned and sold his own business; is a publish…

1
A Public Relations Podcast: Smoke Signal Episode 6 – A chat with the new PRIA National President 30:29

7y ago30:29

30:29

In this episode I speak to newly appointed National President of the Public Relations Institute of Australia – Sylvia Bell. “It is a really important industry in that it gives voice to people, issues and programs that otherwise wouldn’t happen” Sylvia, who originally studied science, has for the past two decades worked in both in-house and consulti…

1
A Public Relations Podcast: Smoke Signal Episode 5 – Creating a tribe of change makers 40:40

7y ago40:40

40:40

Why after 120 years don’t we have a universally accepted definition of public relations? According to UK pracademic (practitioner and academic) Andy Green it is because we have been asking the wrong question. Andy is spearheading what has been called, The Dublin Conversation. As described in my earlier blog There’s something going on in the world o…

1
A Public Relations Podcast: Smoke Signal Episode 4 – Continuing Education 35:15

7y ago35:15

35:15

At its core, public relations is a set of vocational skills that can best be learnt by doing, that is the view of Sarah Mason who shares with us the mission of HSPR in helping improve the professional standards of the PR industry. HSPR is the only Registered Training Organisation dedicated to the PR sector and helps deliver professional development…

1
A Public Relations Podcast: Smoke Signal Episode 3 – The PR Warrior 1:01:16

7y ago1:01:16

1:01:16

In Episode 3 of Smoke Signal I speak with Trevor Young, a.k.a. the PR Warrior. Trevor is well known on the PR circuit, having been a practitioner for over two decades, a regular speaker at industry events, and one of Australia’s earliest PR bloggers and tweeters. His blog, PR Warrior was ranked in the world’s top 100 PR blogs to follow in 2018 (#33…

1
A Public Relations Podcast: Smoke Signal Episode 2: The Creativity Coach 54:17

7y ago54:17

54:17

In this episode Andy Eklund, a.k.a. the Creativity Coach, takes us into the wonderful world of creativity. According to Andy, who defines business creativity as the act of combining two different ideas in an unusual way to create something unique, useful or new, creativity is one of the most important life skills that everyone should learn. He beli…

1
A Public Relations Podcast: Smoke Signal Episode 1 – The Global State of PR 34:58

7y ago34:58

34:58

In episode 1 of Smoke Signal we speak with Editor-in-Chief and CEO of the Holmes Report, Arun Sudhaman. “Bell Pottinger is probably the biggest story that I will cover in my career,” reveals Arun in episode one of Smoke Signal. The demise of the venerable Bell Pottinger brand was not only the biggest story in the last 12 months but of his whole car…

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