Best Seth Lusk Podcasts (2025)

1
#45: Jeff Francis, Founder | ENO8 1:25:07

7M ago1:25:07

1:25:07

Get ready to dive into the entrepreneurial path of ENO8's founder, Jeff Francis. Join us as Jeff takes us from his roots in small-town Farmersville, Texas, to his emergence as a visionary tech entrepreneur. During our conversation, Jeff opens up about the transformative experiences that molded his technology career and the hurdles he's conquered. H…

1
#44: Matt Wensing, Founder & CEO | Summit 1:32:54

7M ago1:32:54

1:32:54

In this episode, we welcome Matt Wensing, founder and CEO of Summit, an innovative low-code/no-code automation platform. Matt shares his journey into the world of B2B tech services. From a young age, Matt has always been curious about his future career path. Initially pursuing political science in college, he soon discovered his true passion was in…

1
#43: Seth Frey, Founder & President | Big Frey Branded Goods & Swag Kits 1:08:55

7M ago1:08:55

1:08:55

Starting a business is a collaborative effort, as Seth Frey, founder and president of Big Frey, discovered while navigating partnerships and industry changes in promotional products. Seth's entrepreneurial journey began with family inspiration. Post-college, he and his brother established Granny's Goodies, offering exam survival kits to students. B…

1
#42: Reagan and Elle Pugh 1:29:45

8M ago1:29:45

1:29:45

In this episode, we feature our first-ever husband and wife duo—Reagan and Elle Pugh—each with their own thriving entrepreneurial ventures. Together, they share the personal and professional experiences that not only brought them together but also fuel their mutual support in business. We explore key topics like the value of mentorship, navigating …

1
Toolbox Series: Chris Hamilton on Employee Health Benefits 1:01:05

8M ago1:01:05

1:01:05

Navigating employee benefits can be a major hurdle for business owners. Selecting insurance plans—from health to dental to vision—can be daunting, with decisions affecting team members and their families. In this episode, we welcome Chris Hamilton of Hotchkiss Insurance. He shares valuable insights on choosing practical, cost-effective benefit plan…

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#41: Steffie Tomson, Founder & CEO of Getaway Sticks 1:20:20

9M ago1:20:20

1:20:20

In this episode, we welcome Steffie Tomson, the innovative mind behind Getaway Sticks. Hailing from Houston, Texas, Steffie's journey from a cognitive neuroscience researcher to footwear entrepreneur is as unique as her product line. Steffie shares her mission to revolutionize women's shoes by marrying style with comfort. She recounts the hurdles s…

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#40: Rick Girard, Founder & CEO of Intertru 1:15:11

9M ago1:15:11

1:15:11

Gut feelings in hiring decisions are a common but flawed approach. Rick Girard's experience in recruitment revealed that many companies often lean on personal biases when selecting or rejecting candidates. This insight led him to create Intertru, a platform leveraging generative AI to promote more objective hiring practices. Rick's story demonstrat…

1
4 Founders Have a Chat - In The Thick of It Podcast (LIVE Stream) 1:00:03

9M ago1:00:03

1:00:03

Recently we celebrated 1 year of In The Thick of It podcast with a live-streamed episode featuring past guests, including: 👤 Justin Smith, Founder of Ebenezer Consulting 👤 Roy Keely, Founder of FirmStudio 👤 Taylor Brooks, Founder of Simple We hope you enjoy our banter and discussion around business, leadership, and professional development. It was …

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Anniversary Throwback - #22: Jonathan Lusk, BirdDog 1:19:09

9M ago1:19:09

1:19:09

As we near one year since starting In The Thick of It, we're working on a celebratory episode. In the meantime, we'd love for you to catch up on some founder stories you may have missed. In this episode, we learn from Jonathan Lusk, an entrepreneur who grew up in a small town in Texas before going on to attend Texas A&M and build a career in wealth…

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Anniversary Throwback - #17: Taylor Brooks, Simple Donation 1:44:14

10M ago1:44:14

1:44:14

As we near one year since starting In The Thick of It, we're working on a celebratory episode. In the meantime, we'd love for you to catch up on some founder stories you may have missed. In this episode of In the Thick of It, host Scott interviews Taylor Brooks, founder and CEO of Simple Donation. Taylor shares his journey from growing up in Atlant…

1
Anniversary Throwback - #6: Clayton Flurry, Flurry's Market 1:40:05

10M ago1:40:05

1:40:05

As we near one year since starting In The Thick of It, we're working on a celebratory episode. In the meantime, we'd love for you to catch up on some founder stories you may have missed. Clayton Flurry is the Founder of Flurry’s Market + Provisions, a beloved local butcher shop and grocery store in Flower Mound, Texas. After spending nearly two dec…

1
Anniversary Throwback - #1: Chelsea Curtis, Seaport Consulting 40:09

10M ago40:09

40:09

As we near one year since starting In The Thick of It, we're working on a celebratory episode. In the meantime, we'd love for you to catch up on some founder stories you may have missed. Last year, we kicked off the podcast with our first guest: Chelsea Curtis, Founder & Managing Partner of Seaport Consulting, a successful Salesforce consulting fir…

1
#39: Robert (Bob) Bowdon, Founder & CEO | VerityPay and Verity Advisors 1:26:08

10M ago1:26:08

1:26:08

Entrepreneurial journeys often take unexpected turns, sometimes leading to extraordinary success. In this episode, we explore Robert (Bob) Bowden's transition from landman to thriving business owner. Bob shares his experience founding two distinct companies: Verity Advisors, which assists in unclaimed property recovery, and VerityPay, offering text…

1
#38: Joni Girardi, Founder & CEO | DataSelf 1:37:46

11M ago1:37:46

1:37:46

This episode features Joni Girardi, founder and CEO of DataSelf, a business helping mid-sized organizations use data and analytics to gain a competitive edge. Joni's fascination with technology began in his youth, sparked by learning about the unidirectional flow of electrons in diodes. Initially pursuing electrical engineering, he later switched t…

1
Toolbox Series: Candace Sandifer on Estate Planning for Business Owners 1:03:46

11M ago1:03:46

1:03:46

Estate planning may not be the first thing on your mind when launching a business, but it's a crucial step that shouldn't be overlooked. In this episode, we dive into the world of asset protection with estate planning attorney, Candace Sandifer. She outlines key measures entrepreneurs should implement to safeguard their business interests. Candace …

1
#37: Kasey Sisson, Founder | Kasey S Consulting 1:24:58

11M ago1:24:58

1:24:58

In this episode of "In The Thick of It," Kasey Sisson discusses her journey from recent graduate to successful entrepreneur. After completing her Masters in Organizational Communication in 2019, Kasey leveraged her creative abilities and passion for teaching to establish her own marketing agency, Kasey S Consulting. Kasey shares both the highs and …

1
Toolbox Series: Yobany Mayen on Banking Partnerships 1:03:11

11M ago1:03:11

1:03:11

In this In The Thick of It Toolbox episode, Yobany Mayen, Senior Vice President at Encore Bank, talks about the importance of entrepreneurs and businesses having a solid banking relationship. Scott and Yobany discuss the impact of interest rates, the role of personal guarantees, cash management, fraud prevention, and lending processes for small to …

1
Toolbox Series: Laura Neathery on Marketing & Branding 53:10

12M ago53:10

53:10

Unlock the power of strategic marketing for your startup or small business. In this insightful episode, Laura Neathery, founder of LJ Consulting & Marketing, shares her expertise on the invaluable role of partnering with a marketing agency. Discover the ideal timing to engage an agency and the key qualities to prioritize for a successful collaborat…

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#36: Sam Bluntzer, Owner | Blue Ribbon Rain Gutter 1:38:49

12M ago1:38:49

1:38:49

On this episode of In The Thick of It, Scott sits down with Sam Bluntzer, owner of Blue Ribbon Rain Gutter in Fort Worth, Texas. Sam shares his unique path to entrepreneurship, from growing up in the small town of New Braunfels, Texas to becoming a Marine Corps fighter pilot and eventually taking over a gutter business just two weeks before the COV…

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Bonus Episode: Happy Memorial Day with Scott Hollrah 2:40

12M ago2:40

2:40

This week, we're taking a pause to celebrate Memorial Day and honor those who have served. Many people often think of Memorial Day as the start of summer, but I encourage everyone to take a moment to remember those who've sacrificed themselves for our freedom in the United States. While Veterans Day honors both living and deceased veterans, Memoria…

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#35: Randy Steinle, Co-Founder & CEO | Cyber Trust Alliance, Inc. 1:29:54

1y ago1:29:54

1:29:54

In this episode of “In The Thick of It,” Scott welcomes Randy Steinle, CEO and co-founder of Cybertrust Alliance based in Austin, Texas. Randy shares his journey from growing up in New Jersey to studying business and economics at Wheaton College in Chicago, and how his early career experiences in sales and leadership roles at various technology com…

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#34: Ray Blakney, Founder & CEO | Rayvensoft Ventures 1:40:46

1y ago1:40:46

1:40:46

In this episode of “In The Thick of It,” we're joined by Ray Blakney, a serial entrepreneur and co-founder of Rayvensoft Ventures, a holding company for multiple successful online businesses. Ray recounts his diverse upbringing, from his birth in the Philippines to his childhood in Turkey and eventual move to the United States. He shares his experi…

1
#33: Ahmed Qureshi, Co-Founder, President & COO | BILT 1:38:22

1y ago1:38:22

1:38:22

On this episode of In The Thick of It, Scott meets with Ahmed Qureshi, Co-Founder President & COO of BILT, a revolutionary app utilizing 3D technology to deliver interactive and immersive environments to users. BILT's goal is to help companies put their products in the hands of customers through a digital format. Ahmed shares life before launching …

1
#32: George Baker, Operating Partner | Rujo Boots 1:11:12

1y ago1:11:12

1:11:12

This episode of In The Thick of It features George Baker, Operating Partner at RUJO Boots. George has an extensive career that all started with helping people find the perfect parking spot. After years of using traditional management methods, George founded ParkHub to optimize parking operations with innovative technology and subscription-based mod…

1
#31: Marcus Jeffrey, Co-Founder & VP | Expansion, FreeFuse 1:35:09

1y ago1:35:09

1:35:09

On this episode of In The Thick of It, we're joined by Marcus Jeffrey, co-founder of FreeFuse, an interactive video platform focused on creating immersive content experiences online. Marcus shares stories of his upbringing and recounts early ventures into his entrepreneurial journey, including starting a catering business and a vending management c…

1
Special Guest, Cyrus Webb: The Art of Saying No to create a Life You Want to Say YES to. 1:02:33

1y ago1:02:33

1:02:33

Ever wondered how someone can transform their lives, turning personal trials into a story of triumph and authenticity? That's exactly what media personality and author Cyrus Webb and I discuss in a truly illuminating episode of the Authentic Life Connection Podcast. Cyrus takes us through his fascinating evolution from his Mississippi roots to beco…

1
#30: Roy Keely, Founder | Firm Studio 1:23:30

1y ago1:23:30

1:23:30

Today’s episode features Roy Keeley, founder of Firm Studio. Roy is a life-long entrepreneur who started his career selling baseball cards as a kid. Not much has changed since then, only now he’s selling technology and helping businesses bring products to life. Roy shares stories about his upbringing and life post-college, taking a job in circuit b…

1
Turning Mental Showdowns into Forward Movement: Mastering Self-Talk with "Yes, AND" 35:20

1y ago35:20

35:20

Ever found yourself locked in a relentless debate with your own mind, circling around decisions that leave you stranded in place? That's the conundrum we're dissecting on today's Authentic Life Connection Podcast. I’m Seth Lusk, here to guide you through transforming those self-sabotaging mental showdowns into empowering dialogues. We'll break away…

1
Toolbox Series: Adam Curran on Commercial Real Estate 1:00:38

1y ago1:00:38

1:00:38

In this bonus episode of In the Thick of It, a longtime friend of Scott’s, Adam Curran, gives his advice on how business owners should go about leasing or buying their first property. Adam Curran, Managing Principal at Holt Lunsford Commercial, shares the importance of working with an experienced broker and the qualifying questions you should be as…

1
Moving Beyond 'Cutout Culture' to Transform Relationships 36:39

1y ago36:39

36:39

Have you ever caught yourself branding someone as 'toxic' and severing ties without a second thought? Our latest episode challenges this reflex and encourages a deeper look into the motives and stories behind the behaviors that trouble us. Join me as we dissect the narratives that shape our perceptions of others and discover how to foster growth by…

1
Toolbox Series: Chris Goheen on HR & Payroll Solutions for SMBs 36:20

1y ago36:20

36:20

In this bonus episode of In the Thick of It, Scott is joined by Chris Goheen, President of Workforce Go!, a leading HR and payroll solutions provider. Handling payroll and HR functions in-house can be complex and time-consuming, especially for growing SMBs. Chris covers the common challenges business owners face, such as keeping up with changes in …

1
Unraveling Emotional Indulgence: Steering Toward Authentic Emotional Empowerment 1:18:59

1y ago1:18:59

1:18:59

Are your emotional responses holding you back from living a life true to your values and aspirations? This week on the Authentic Life Connection Podcast, I, Seth Lusk, take you on a journey through the nuanced landscape of emotional indulgence. Together, we'll unearth the subtle traps of comfort and doubt that often go unnoticed, impeding our abili…

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#29: Scott Hollrah, Founder & CEO | Venn Technology 1:34:52

1y ago1:34:52

1:34:52

On this episode of In The Thick of It, the tables are turned and Scott sits in the hot seat to tell his own founder story. Melissa Bell, Director of Sales and Marketing at Venn Technology, asks Scott all his favorite questions about his own entrepreneurial experiences. He shares memories of life growing up, his college days at Texas A&M, and the jo…

1
Navigating Trauma's Terrain: Cultivating Resilience and Harnessing Growth Through Life's Challenges 30:12

1y ago30:12

30:12

Navigating the terrain of trauma isn't a journey I ever planned to map out, yet here we are, compass in hand, with my personal history as the guide. Boundaries became my North Star, a pivotal discovery that reshaped my path to well-being. Join me, Seth Wusk, as we traverse the delicate balance between healing from past hurts and embracing the growt…

1
Toolbox Series: Patrick Tam on Outsourced Accounting 43:14

1y ago43:14

43:14

In this bonus episode of In the Thick of It, outsourced accounting expert Patrick Tam joins Scott to discuss the advantages of third-party financial support for any business. Running the financial and accounting aspects of a business is complex, time consuming, and often outside of the wheelhouse for most entrepreneurs and business owners. That’s w…

1
Diving into Discomfort: Crafting a Resilient Life Beyond Quick Digital Fixes 27:17

1y ago27:17

27:17

Have you ever found yourself reaching for your phone just to avoid a moment of awkward silence or inner turmoil? You're not alone, but what if these moments of emotional discomfort are actually gateways to a more authentic and fulfilling life? Join me, Seth Lusk, your compass in the quest for well-being, as we journey through the murky waters of ou…

1
#28: Cody Durham, Founder | 10 Gage Ridge Roofing 1:26:01

1y ago1:26:01

1:26:01

In this episode of In the Thick of It, Scott sits down with Cody Durham, founder of 10 Gage Ridge Roofing, a leading roofing company specializing in providing high-quality roofing solutions for residential and commercial properties. Cody shares his unique career journey from running Texas A&M’s Chili Fest in college to owning a Jimmy John's. He spe…

1
Embracing the Art of Purposeful Pivoting: Transforming Change into Opportunity 55:10

1y ago55:10

55:10

Discover your innate power to navigate life's unexpected turns with confidence and purpose. I'm Seth Lusk, your guide on this journey of self-discovery, here to share the art of pivoting not out of desperation, but driven by the force of your true calling. This episode peels back the layers of adaptability and flexibility, revealing how they can be…

1
#27: Jim Taugher, CEO & Creative Director | CI Design Inc. 1:24:20

1y ago1:24:20

1:24:20

With 30 years of entrepreneurial experience, Jim Taugher, founder of CI Design, Inc., offers advice on how to become a great founder in today’s episode. Raised in rural Wisconsin, Jim followed his creative passions for art, music, and design, attending college in Arizona before moving back home to launch CI Design, a branding and design agency, at …

1
Unmasking Approval Addiction: The Nexus of People-Pleasing and Narcissism 25:50

1y ago25:50

25:50

Ever found yourself agreeing to plans you'd rather skip, just to keep the peace? Or maybe you've laughed off a joke that rubbed you the wrong way because you didn't want to rock the boat. Welcome to my latest exploration, where Seth Wusk digs into the tangled web of people-pleasing and narcissism. This isn't your run-of-the-mill pep talk. We're tak…

1
#26: Rick Elmore, Founder & CEO | Simply Noted 1:14:36

1y ago1:14:36

1:14:36

On this episode of In the Thick of It, Scott interviews Rick Elmore, Founder & CEO of Simply Noted, an automated handwritten notes company. Rick shares his unique journey that shaped his unrelenting drive and competitiveness, from losing his father at a young age to becoming a college football standout. Though he played in the NFL, Rick quickly rea…

1
Flipping the Script on Regret and Crafting an Unstoppable Narrative 30:14

1y ago30:14

30:14

Ever felt haunted by the "what ifs" and "if onlys" in your life? You're not alone. Join me, as we unravel the complex emotions tied to regret, examining its dual nature and the fictions our brains create. This episode promises to empower you with the tools to challenge your brain's overconfidence in predicting alternate realities, turning the pain …

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