Best Steve Fretzin Podcasts (2025)

1
The Rainmaker Blend - Steve Fretzin 1:00:11

4d ago1:00:11

1:00:11

In this episode of Counsel Brew, we sit down with Steve Fretzin—legal business coach, host of the Be That Lawyer podcast, author, entrepreneur, and recovering sweetened coffee drinker turned black coffee purist. Steve opens up about his personal path from his childhood marked by adversity to building a career focused on helping lawyers step out of …

1
Sue Kirchner: Making Your Brand the Promise Clients Trust and Remember 34:39

10h ago34:39

34:39

In this episode, Steve Fretzin and Sue Kirchner discuss: The role of personal and firm branding in professional services Differentiation strategies in a competitive legal marketplace The evolving dynamics between name-based and value-based branding Branding’s impact on mergers, acquisitions, and business longevity Key Takeaways: Law firms that remo…

1
Rafi Arbel: Turning Consistent Effort Into Business Growth and Brand Visibility 30:37

4d ago30:37

30:37

In this episode, Steve Fretzin and Rafi Arbel discuss: Persistence is a key element in long-term marketing and outreach The impact of in-person networking on professional relationships Blending digital tools with personal follow-up strategies System-building as a solution for scaling and stabilizing a business Key Takeaways: Attending legal trade s…

1
TRP 253: Maximizing Profit Per Client with Raul Hernandez Ochoa 24:04

14h ago24:04

24:04

In this episode of The Rainmaking Podcast, Scott Love interviews Raul Hernandez Ochoa, a consultant who helps founders and service-based business owners scale profitably while maintaining a healthy work-life balance. Raul shares a powerful framework for maximizing profit per client by rethinking how services are sold, presented, and delivered. He e…

1
Hon. Al Dover (ACBA) / Superior Court Judge to Mediator 40:48

5d ago40:48

40:48

Send us a text LTL – Hon. Al Dover - Show Notes lovethylawyer.com A transcript of this podcast is easily available atlovethylawyer.com. Go tohttps://www.lovethylawyer.com/blog for transcripts. In collaboration with theAlameda County Bar Association, Love Thy Lawyer presents an interview with: Hon. Al Dover Judge Al Dover is a retired superior court…

1
TRP 252: [Legal] Avoiding Landmines in Lateral Partner Moves with Hilary Gerzhoy 38:57

6d ago38:57

38:57

In this inaugural “Legal Tuesday” edition of The Rainmaking Podcast, Scott Love introduces a new series focused specifically on legal professionals, offering expert insight for lawyers navigating complex transitions. Scott speaks with Hilary Gerzhoy, a seasoned ethics lawyer and thought leader on professional responsibility, who shares valuable gui…

1
Seth Price: Why Most Law Firm Marketing Fails and What to Do Instead 31:12

7d ago31:12

31:12

In this episode, Steve Fretzin and Seth Price discuss: Challenges of marketing and business development for lawyers and law firms Strategic differences between B2B and B2C legal marketing Importance of content creation and personal branding in legal marketing Lessons from entrepreneurial growth and mistakes in legal and digital ventures Key Takeawa…

1
Claire Parsons: Reframing Fear and Overwhelm to Build a Career with Intention 30:06

11d ago30:06

30:06

In this episode, Steve Fretzin and Claire Parsons discuss: Integrating mindfulness into high-pressure professional environments Navigating mental health challenges while maintaining demanding careers Rethinking traditional views on business development for introverts Building emotional resilience and clarity through intentional daily practices Key …

1
TRP 251: The Power of Follow Up for Rainmakers with Jason Levin 27:42

11d ago27:42

27:42

In this episode of The Rainmaking Podcast, host Scott Love speaks with Jason Levin, business development coach and author of Relationships to Infinity: The Art and Science of Keeping in Touch. The conversation explores the critical role of follow-up in building a sustainable legal practice. Jason outlines how many law firm partners approach client …

1
Ursula Jones Dickson - District Attorney of Alameda County 45:18

12d ago45:18

45:18

Send us a text LTL – DA Ursula Jones Dickson - Show Notes lovethylawyer.com A transcript of this podcast is easily available at lovethylawyer.com. Ursula Jones Dickson is the District Attorney of Alameda County. Before this role, she served as a Deputy District Attorney for 14 years, handling a wide range of criminal cases, and later served as a Su…

1
Shireen Hilal: Winning in a Crowded Legal Market by Putting Clients First 32:42

14d ago32:42

32:42

In this episode, Steve Fretzin and Shireen Hilal discuss: Navigating modern law firm strategy in a rapidly evolving legal market Improving internal operations and team culture to boost law firm performance Enhancing client engagement and retention amid budget constraints Leveraging cross-selling and business development tactics within law firms Key…

1
Do it Scared - Tina Young 1:15:58

18d ago1:15:58

1:15:58

In this episode of Counsel Brew, we sip and savor the inspiring journey of Tina Young, founder and CEO of Marketwave, a purpose-driven marketing agency that proves branding starts from the inside out. From intern to agency founder, Tina’s path is steeped in bold decisions. She shares how early career risks, big-idea pitches, and a deep belief in Co…

1
Christopher Anderson: Creating a Law Practice That Aligns with Your Goals, Time and Values 32:32

18d ago32:32

32:32

In this episode, Steve Fretzin and Christopher Anderson discuss: Urgency and intentionality in how professionals approach time and life decisions Operational and structural challenges faced by small and large law firms Personal clarity and value-driven goal setting in legal careers Misalignment between perceived business needs and actual areas for …

1
TRP 250: Reinventing Oneself as a Rainmaker with Heidi Brown 23:30

18d ago23:30

23:30

In this milestone 250th episode, Scott Love welcomes back Professor Heidi Brown for a candid conversation on the theme of reinvention. Heidi shares her personal journey of navigating multiple career shifts—from practicing attorney to academic and author—and how those transitions required introspection, courage, and authenticity. Drawing from her ex…

1
Bree Sullivan-Howell / Southern Belle 30:15

19d ago30:15

30:15

Send us a text lovethylawyer.com A transcript of this podcast is available at lovethylawyer.com. Bree Sullivan-Howell is a seasoned family law attorney based in South Georgia with over two decades of legal experience. She's known for her hands-on courtroom work, her dedication to helping families, and for authoring several books about navigating di…

1
Adam Ouellette: Why Your Law Practice Is Killing You and How to Fix It 31:37

21d ago31:37

31:37

In this episode, Steve Fretzin and Adam Ouellette discuss: The long-term impact of unmanaged stress in the legal profession Shifting from reactive to responsive behavior in work and life The necessity of integrating systems, organization, and delegation in law practices Exploring effective breathing and mindfulness practices for emotional regulatio…

1
Viki Johnston: Learning to Listen, Adapt, and Reflect for Stronger Teams and Leadership 30:32

25d ago30:32

30:32

In this episode, Steve Fretzin and Viki Johnston discuss: Navigating the transition from individual contributor to effective leader Developing communication skills that foster trust and clarity Understanding how mindset and self-awareness shape professional success Using behavioral tools to improve collaboration and team dynamics Key Takeaways: Rol…

1
TRP 249: Delegating for Rainmakers with Sarah Tetlow 28:25

25d ago28:25

28:25

In Episode 249 of The Rainmaking Podcast, Scott Love welcomes back productivity strategist and international speaker Sarah Tetlow to discuss the power of effective delegation for rainmakers. Sarah introduces her TORQUE model—Trust, Organized, Repetition, Quality, Understanding, and Eliminate control—as a strategic framework for lawyers and professi…

1
Ben Chiriboga: How Lawyers Can Reinvent Themselves With Intention and Courage 30:13

28d ago30:13

30:13

In this episode, Steve Fretzin and Ben Chiriboga discuss: Career reinvention for lawyers beyond traditional legal roles Relationship-building as a foundation for personal and professional success Internal mindset shifts needed for meaningful career growth Fear as a driving force behind both success and stagnation Key Takeaways: Building a sustainab…

1
Atlantis by Yacht - Stephanie Almeter 1:08:46

1M ago1:08:46

1:08:46

Stephanie Almeter didn’t just grow up wanting to be a lawyer—she knew she would be one. Fast forward to today, she’s a seasoned trial lawyer, former President of the Dallas Women Lawyers Association, and a fierce advocate for mentorship and community among women in law. In this episode, we sip and chat with Stephanie about the realities of being an…

1
Nick Augustine: Creating Connection and Legacy in Your Practice 31:35

1M ago31:35

31:35

In this episode, Steve Fretzin and Nick Augustine discuss: Authenticity in legal careers and professional identity Branding, marketing, and business development in law Career reinvention through personal values and experience The connection between human storytelling and client trust Key Takeaways: Lawyers should humanize their brand by sharing per…

1
TRP 248: Rainmaking on LinkedIn with Justin Nassiri 27:37

1M ago27:37

27:37

In this episode of The Rainmaking Podcast, host Scott Love speaks with Justin Nassiri, founder of Executive Presence, about how professionals can use LinkedIn as a high-leverage platform for building relationships and generating new business. Drawing from his experience helping executives create authentic, effective content, Justin explains that Li…

1
Brett Trembly - Virtual Office Staff / Change Your Life 29:35

1M ago29:35

29:35

Send us a text Brett Trembly - Show Notes lovethylawyer.com A transcript of this podcast is easily available at lovethylawyer.com. Brett Trembly is a business attorney and the founder of Trembly Law Firm in Miami. He’s also the co-founder of Get Staffed Up, a company that provides virtual staff to law firms. Over the years, Brett built his firm fro…

1
Howard Ankin: Finding Business Growth through Ethical Branding and Advertising 34:21

1M ago34:21

34:21

In this episode, Steve Fretzin and Howard Ankin discuss: The strategic use of media and marketing in legal services The evolving role of lawyers in both legal practice and business development Building personal and firm-wide brand equity in competitive industries Adapting to modern client behaviors and expectations Key Takeaways: Focus on ethical, …

1
Cecilia Poullain: The Power of Speaking Up and Refusing to Shrink 30:36

1M ago30:36

30:36

In this episode, Steve Fretzin and Cecilia Poullain discuss: The intersection of personal transformation and professional identity Navigating and overcoming fear through self-expression The power of storytelling in reclaiming one’s voice Shifting from traditional career paths to more authentic, purpose-driven lives Key Takeaways: To overcome fear o…

1
TRP 247: The Activator Advantage: What Today’s Rainmakers do Differently with Matt Dixon 30:38

1M ago30:38

30:38

In this episode of The Rainmaking Podcast, host Scott Love speaks with Matt Dixon—bestselling author of The Challenger Sale and The Jolt Effect—about his latest research and book, The Activator Advantage: What Today’s Rainmakers Do Differently. Based on data from the Rainmaker Genome Project, Matt introduces five rainmaker profiles, highlighting th…

1
Smarter Social Media: How Real Estate Agents Can Save Time and Get Results with AI 19:17

1M ago19:17

19:17

Tired of spending hours creating content that doesn’t convert? In this episode of the Brokers Open Podcast, we break down how real estate agents can use AI tools to simplify social media marketing, create better content faster, and actually drive results—without being glued to your phone all day. 🤖 You’ll learn: How top agents are using AI to plan …

1
Mark Murphy: Why Law Firms Keep Hiring the Wrong People 33:44

1M ago33:44

33:44

In this episode, Steve Fretzin and Mark Murphy discuss: The challenges and nuances of hiring the right talent for law firms The critical distinction between attitude and skills in recruitment How leadership traits can hinder effective hiring decisions Practical strategies for improving the legal hiring and interview process Key Takeaways: Eighty-ni…

1
Through the Middle - Ty Bradshaw 1:10:01

2M ago1:10:01

1:10:01

In this powerful and refreshingly real episode, we sit down with Ty Bradshaw—trainer, coach, and all-around motivator—to pour over what it actually takes to grow stronger in body, mind, and life. From 4:45 a.m. workouts to relationship check-ins, Ty reminds us that real growth doesn’t come from shortcuts—it comes from showing up, again and again, i…

1
Susie Pontefract: Servant Leadership that Unlocks Team Potential in a Diverse Workforce 31:41

2M ago31:41

31:41

In this episode, Steve Fretzin and Susie Pontefract discuss: Evolving leadership across generational landscapes Embedding purpose-driven organizational strategies Building cultures of human potential Personal values shaping leadership impact Key Takeaways: Leadership requires letting go of ego and creating intentional space for others to step in, l…

1
TRP 246: Lessons Learned From Rainmakers with Steve Fretzin 25:52

2M ago25:52

25:52

In this episode of The Rainmaking Podcast, host Scott Love speaks with returning guest Steve Fretzin—legal business development coach, author, and host of Be That Lawyer—about the core lessons shared in his new book, Be That Lawyer. Steve explains why the book begins with mindfulness and time mastery, stressing that business development success sta…

1
Steve Fretzin (ACBA) - Be That Lawyer 47:34

2M ago47:34

47:34

Send us a text lovethylawyer.com A transcript of this podcast is available at lovethylawyer.com. In collaboration with theAlameda County Bar Association, Love Thy Lawyer presents an interview with: Steve Fretzin Steve Fretzin is a business coach who only works with lawyers, teaching them how to bring in clients and run their practices. He also host…

1
John Morgan: Blueprints for Organizational Transformation 38:14

2M ago38:14

38:14

In this episode, Steve Fretzin and John Morgan discuss: Business growth and scaling strategies Importance of partnerships and accountability Technological innovation in professional services Entrepreneurial mindset and vision Key Takeaways: Successful businesses balance proactive growth (“catching fish”) with strong operations (“cooking fish”) for …

1
Gerard Virga: Turning Client Crisis into Clarity with Structure, Tools, and Communication 35:09

2M ago35:09

35:09

In this episode, Steve Fretzin and Gerard Virga discuss: Navigating emotional complexity and client crises in family law Evolving business development practices in solo and small firm legal settings Expanding legal services through education, technology, and content creation Managing personal and professional balance to prevent burnout in law pract…

1
TRP 245: The Vision of a Rainmaker with Barbara Koenen-Geerdink 21:33

2M ago21:33

21:33

In this episode of The Rainmaking Podcast, host Scott Love speaks with Barbara Koenen-Geerdink, former CMO of the largest law firm in the Middle East and co-founder of Boost, about the mindset and vision necessary to become a successful rainmaker. Barbara emphasizes that building a book of business is a long-term journey, best started early in one’…

1
Tim Sawyer: Building Better Businesses Through Grit, Empathy and Execution 32:00

2M ago32:00

32:00

In this episode, Steve Fretzin and Tim Sawyer discuss: Mentorship and mastermind groups as catalysts for professional growth Universal business models shaping success across industries including legal Emotional authenticity as a foundation for impactful branding and client engagement Discomfort as a necessary stage in the journey toward meaningful …

1
A Cuppa Time - Claire Hetherington Darr 1:04:14

2M ago1:04:14

1:04:14

In this heartwarming and hilarious episode of Counsel Brew, we sit down with the radiant Claire Darr—executive coach, public speaker, former corporate attorney, and (fun fact) competitive dancer—to sip some tea (literally and figuratively) and dive deep into the art of personal and professional growth. Claire’s favorite brew? A good cup of tea—the …

1
Tyson Mutrux: What Every Lawyer Needs to Know About Mindset, Money, and Operations 32:40

2M ago32:40

32:40

In this episode, Steve Fretzin and Tyson Mutrux discuss: The importance of cultivating the right mindset for professional growth Building and scaling a law firm through strategic hiring and systematized operations The power of networking and targeted referrals in developing a legal practice Utilizing peer groups, coaching, and mentorship as tools f…

1
TRP 244: Tips For Making a Pitch with Scott Love 13:56

2M ago13:56

13:56

In this solo episode of The Rainmaking Podcast, host Scott Love shares a tactical framework for creating a powerful client pitch by focusing on what truly sets you apart. Drawing from his own experiences in legal recruiting and professional speaking, Scott introduces his “1-3-5” model: one distinct differentiator, three unique attributes, and five …

1
Jennifer Gardner - Mastering Legal Strategy and Emotional Intelligence 32:05

2M ago32:05

32:05

Send us a text lovethylawyer.com A transcript of this podcast is available at lovethylawyer.com. Jennifer Gardner is an attorney who focuses on resolving conflicts in areas like business and entertainment. She also helps people develop strong communication and persuasion skills. She has successfully managed her own law practice for many years, lead…

1
Greg Eisenberg: Building a Scalable Law Firm Without Losing Your Identity 34:07

2M ago34:07

34:07

In this episode, Steve Fretzin and Greg Eisenberg discuss: How law firm business models are quickly shifting due to tech and market forces Why branding and visibility are critical for firms of any size Ways small and solo firms can compete with major legal players How legal entrepreneurship is evolving through collaboration Key Takeaways: Small law…

1
TRP 243: Image-Building for Rainmakers with Lee Heyward 23:17

2M ago23:17

23:17

In this episode of The Rainmaking Podcast, host Scott Love speaks with Lee Heyward, brand strategist and founder of The Prosperous Image, about how law firm leaders can align their external image with their internal values to attract the right clients and create stronger teams. Lee outlines her “Image Mastery System,” which includes five core eleme…

1
Lindsey Busfield: What Lawyers Need to Know About SEO, Social Media, and Client Fit 28:36

2M ago28:36

28:36

In this episode, Steve Fretzin and Lindsey Busfield discuss: The nuances and strategic use of SEO for law firm marketing The importance of selective client intake for long-term success Evaluating the effectiveness of social media versus SEO in legal marketing Utilizing modern website tools and AI-driven bots for better client engagement Key Takeawa…

1
Jody Glidden: How to Be the Lawyer Clients Never Leave—With a Little Help from AI 31:53

2M ago31:53

31:53

In this episode, Steve Fretzin and Jody Glidden discuss: The evolution and growing impact of AI in professional services Challenges lawyers face in client relationship management The limitations and future of traditional CRMs Strategies for maintaining and expanding client relationships Key Takeaways: 43% of clients leave law firms not because of s…

1
Bragging Rights - Lavell Juan 1:09:47

2M ago1:09:47

1:09:47

What do you get when you mix legal strategy, gaming culture, and fan-first innovation? Lavell Juan. In this episode, we sit down with the attorney-turned-founder of Brag House—the platform bringing fans into the game, both literally and virtually, across esports, traditional sports, and everything in between. All powered by a strong cup of Bustelo,…

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TRP 242: The Business Development Positioning with Bob Wiesner 26:20

2M ago26:20

26:20

In this episode of The Rainmaking Podcast, host Scott Love speaks with Bob Wiesner—author of Winning is Better and partner at The Artemis Partnership—about how professionals can use strategic business development positioning to win more consistently. Known as “The Pitch Doctor,” Bob breaks down his five-part framework for effective positioning: def…

1
Kyle Hebenstreit: Boutique Law in Motion with Private Equity Client Personas and Digital Platforms 33:32

2M ago33:32

33:32

In this episode, Steve Fretzin and Kyle Hebenstreit discuss: The evolving legal industry landscape due to institutional capital and Big Four involvement Rising competition and channel fragmentation in legal marketing Strategic marketing approaches tailored to client personas and firm types Operational and budgetary decisions that influence long-ter…

1
Phil Schnayerson - Chairman of the Board 38:06

3M ago38:06

38:06

Send us a text A transcript of this podcast is easily available at lovethylawyer.com. Go to https://www.lovethylawyer.com/blog for transcripts. In collaboration with theAlameda County Bar Association, Love Thy Lawyer presents an interview with: Phil Schnayerson Phil Schnayerson is a longtime criminal defense attorney with decades of experience prac…

1
Ed Levy: Building Trust Appreciation and Referrals Through Relationship Marketing 31:33

3M ago31:33

31:33

In this episode, Steve Fretzin and Ed Levy discuss: Building and nurturing authentic client relationships in professional services Increasing referrals through trust and engagement The psychological value of personalized client appreciation The role of networking and peer communities in growing a legal practice Key Takeaways: Small, personal gestur…

1
TRP 241: The Real A.I. with Dave Sanderson 27:10

3M ago27:10

27:10

In this episode of The Rainmaking Podcast, host Scott Love speaks with Dave Sanderson—speaker, author, and survivor of the “Miracle on the Hudson”—about how professionals can create powerful business relationships through what he calls the “real AI”: authentic interactions. Drawing from his experience in sales and crisis leadership, Dave introduces…

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