Dive into the latest insights from industry-leading round table discussions with Tailored Round Tables, where pressing topics from every sector are deliberated by top experts. Join us each episode for a concise, dynamic exploration of the ideas shaping our world today. Podcast produced by James Cass Music: Positive Morning Vibes by UNIVERSFIELD
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Welcome to Roofer Growth Hacks, the go-to podcast for roofing contractors and roofing company owners looking to grow their businesses. Hosted by Chris Hunter, author of The Ultimate Guide to Digital Marketing for Roofers and Co-Founder of RoofingSites.com, this podcast dives into actionable growth strategies, expert insights, and the latest marketing trends tailored to the roofing industry. Each episode features a mix of industry leader interviews, success stories, and exclusive content from ...
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Roofer Growth Hacks - Season 3 Episode 14 - June State of Marketing for Roofers With Chris
22:04
22:04
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22:04Welcome to Roofer Growth Hacks! In this episode, we’re diving into how roofers can future-proof their business using AI, SEO, and Local Service Ads — including a jaw-dropping 47X ROI case study that proves this system works. We’re joined by Chris Hunter, Founder & Chief Marketing Officer of RoofingSites.com, and author of The Ultimate Guide to Digi…
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Roofer Growth Hacks - Season 3 Episode 13 - 2025 Local Service Ads Mastery for Roofers With Chris
53:14
53:14
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53:14Welcome to Roofer Growth Hacks! In this episode, We’re breaking down the 2025 Local Service Ads Mastery for Roofers — a powerful way to add serious revenue to your roofing business. We’re joined by Chris Hunter, Chief Marketing Officer at RoofingSites.com and author of The Ultimate Guide to Digital Marketing for Roofers. With over two decades of SE…
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AI Marketing Round Table With John Clendenning, Laura Sutherly, Jennifer Crego, Brad Killgore & Chris Hunter
56:24
56:24
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56:24Welcome to Roofer Growth Hacks! In this episode, We are joined by four marketing experts from the seven-figure agencies world who specialize in helping businesses grow smarter with AI. We dive into how roofing companies can use AI to boost their marketing, streamline processes, and connect better with customers. We explore practical AI tools, how t…
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Roofer Growth Hacks - Season 3 Episode 11 - From $200 and a Landscaping Trailer To a 12-Acre Roofing HQ - The PRO Roofing Journey With Mellisa and James Parker
26:20
26:20
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26:20Welcome to Roofer Growth Hacks! In this episode, We sit down with Melissa and James Parker, owners of Pro Roofing. Since launching their company in 2017, they have built a fast-growing roofing business by implementing smart systems, staying laser-focused on leadership, and establishing a strong operational foundation. We dive into their journey fro…
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Roofer Growth Hacks - Season 3 Episode 10 - Leadership Secrets Every Roofer Must Know With Dr. William Attaway
38:50
38:50
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38:50Welcome to Roofer Growth Hacks! In this episode, We sit down with Dr. William Attaway, founder of Catalytic Leadership and a seasoned executive coach who’s helped countless entrepreneurs scale by building strong leadership teams. As the host of the Catalytic Leadership Podcast, Dr. Attaway brings decades of experience in guiding business owners to …
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Roofer Growth Hacks - Season 3 Episode 9 - The 2025 Guide to Ranking on Google Maps For Roofers With Chris Hunter
58:49
58:49
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58:49Welcome to Roofer Growth Hacks! In this episode, we break down the 2025 Guide to Ranking on Google Maps for Roofers—a must-know strategy for any roofing contractor looking to dominate local search. We are joined by Chris Hunter, Chief Marketing Officer of RoofingSites.com and author of The Ultimate Guide to Digital Marketing for Roofers. As a proud…
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Roofer Growth Hacks - Season 3 Episode 8 - The May State of Marketing for Roofers With Chris
12:03
12:03
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12:03Welcome to Roofer Growth Hacks! In this episode, We are diving into the May State of Marketing for Roofers, a special edition focused on the latest trends and changes in the roofing marketing landscape. Hosted by Chris Hunter, founder of RoofingSites.com and author of The Ultimate Guide to Digital Marketing for Roofers, we’ll explore the critical s…
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Roofer Growth Hacks - Season 3 Episode 7 - AI Experts Panel With Jonathan Mast, John Clendenning, Laura Sutherly, Jennifer Crego, Brad Killgore & Chris Hunter
1:14:21
1:14:21
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1:14:21Welcome to Roofer Growth Hacks! In this episode, we’re sharing insights from our recent experience on an AI Experts Panel, where we explored how AI is reshaping the roofing industry. From marketing to sales operations, and even HR and admin, we discuss how AI can help streamline processes and drive growth. Whether you're looking to optimize your bu…
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Roofer Growth Hacks - Season 3 Episode 6 - State of Sales for Roofers with Ryan Groth
32:14
32:14
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32:14Welcome to Roofer Growth Hacks! In this episode, I sit down with Ryan Groth, founder of Sales Transformation Group and a former professional baseball player turned sales expert. Ryan has helped over 500 roofing businesses grow through his innovative sales systems. We dive into actionable growth hacks for roofing contractors, focusing on how to buil…
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Roofer Growth Hacks - Season 3 Episode 5 - April State of Marketing For Roofers With Chris Hunter
20:11
20:11
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20:11Welcome to the latest episode of Roofer Growth Hacks, hosted by RoofingSites.com! In this episode, Chris Hunter breaks down the ever-changing landscape of roofing marketing in 2025. With AI revolutionizing the industry and digital marketing evolving faster than ever, it’s crucial to stay ahead. We’ll cover what’s working, what’s not, and how you ca…
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Roofer Growth Hacks - Season 3 Episode 4 - The NEW 2025 SEO Formula for Roofers with Chris
52:30
52:30
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52:30Welcome to the latest episode of Roofer Growth Hacks. In this episode, Chris Hunter will walk you through the NEW 2025 SEO Formula for Roofers. He’s diving deep into the brand-new 2025 SEO formula built specifically for roofers who are ready to grow, dominate local search, and drive serious leads. Whether you’ve been in business for decades or you’…
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Roofer Growth Hacks - Season 3 Episode 3 - State of Recruiting for Roofers with Paul Sanneman
43:11
43:11
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43:11Welcome to Roofer Growth Hacks! In this episode, we sit down with Paul Sanneman, CEO of Contractor Staffing Source, a recruiting expert specializing in the contracting industry. With years of experience helping businesses find top-tier talent, Paul has developed key strategies that have transformed recruitment in the roofing sector. We dive into ac…
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Roofer Growth Hacks - Season 3 Episode 2 - The Follow-Up Formula: How To Turn More Roofing Leads Into Sales with Steve Rosenbaum
43:35
43:35
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43:35Welcome to Roofer Growth Hacks! In this episode, We sit down with Steve Rosenbaum, the creator of the Flawless Followup customer LTV System, and a sales automation expert with over 40 years of experience. Steve has helped tens of thousands of businesses improve customer retention and maximize revenue through smart follow-up strategies. We dive into…
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Roofer Growth Hacks - Season 3 Episode 1 - The Future of Roofing Sales: Live Video & Instant Estimates with James Hatfield
37:07
37:07
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37:07Welcome to Roofer Growth Hacks! In this episode, we sit down with James Hatfield, the Chief Revenue Officer at LiveSwitch, a cutting-edge company revolutionizing the contracting industry with real-time video communication. James shares how roofers can increase sales efficiency, reduce wasted time, and close more deals faster by integrating video te…
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Roofer Growth Hacks - Season 2 Episode 22 - Season Wrap Up + March State of Marketing for Roofers With Chris Hunter
13:59
13:59
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13:59Welcome to the latest episode of Roofer Growth Hacks, hosted by RoofingSites.com: “Season Wrap Up + March State of Marketing for Roofers” In this episode, Chris Hunter breaks down the newest marketing trends shaping the roofing industry — from the start of busy season to updates in Google’s algorithm, shifts in lead costs, and the latest AI tools b…
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Roofer Growth Hacks - Season 2 Episode 21 - AI For Roofers With Chris Hunter
49:29
49:29
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49:29Welcome to the latest episode of Roofer Growth Hacks, hosted by RoofingSites.com: "AI for Roofers" In this episode, Chris Hunter explores the fast-moving world of AI and its impact on the roofing industry. From automation tools to building intelligent agents, Chris shares his deep dive into how roofing businesses can leverage AI to streamline proce…
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Roofer Growth Hacks - Season 2 Episode 20 - Know Your Numbers: The Key to Roofing Business Success with Valerie Grandinetti
25:15
25:15
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25:15Welcome to Roofer Growth Hacks! In this episode, we sit down with Valerie Grandinetti, a powerhouse financial advisor who’s transforming how businesses approach strategic financial growth. Valerie specializes in helping roofing companies boost profitability and scale through smarter financial planning and decision-making. We dive into actionable gr…
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Roofer Growth Hacks - Season 2 Episode 19 - Why Process Comes Before People In Business Growth with Dr. Jessica Stahl
33:41
33:41
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33:41Welcome to Roofer Growth Hacks! In this episode, We sit down with Dr. Jessica Stahl, a pioneering organizational psychologist and founder of Ignite Results. Jessica specializes in helping contracting businesses scale through innovative leadership and team development strategies. We dive into actionable growth hacks designed to help roofing contract…
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Roofer Growth Hacks - Season 2 Episode 18 - The 2025 Roofing Marketing Blueprint: Navigating a New Era for Roofers With Chris
59:28
59:28
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59:28Welcome to the latest episode of Roofer Growth Hacks: The 2025 Roofing Marketing Blueprint: Navigating a New Era for Roofers. In this episode, Chris Hunter dives into the essential strategies every roofing business needs to succeed in the year ahead. From navigating Google’s constant algorithm changes to building a solid marketing plan, we provide …
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Roofer Growth Hacks - Season 2 Episode 17 - Are You Missing Out On Free Roofing Leads? with Evan Hoffman
38:46
38:46
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38:46Welcome to Roofer Growth Hacks! In this episode, We sit down with Evan Hoffman, a seasoned fractional CMO with extensive experience in helping home service businesses thrive through innovative marketing strategies. We dive into actionable growth hacks designed to help roofing contractors elevate their marketing efforts and drive measurable results.…
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Roofer Growth Hacks - Season 2 Episode 16 - From Pilot to Coach: Steve Rozenberg's Business Growth Lessons
38:36
38:36
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38:36Welcome to Roofer Growth Hacks! In this episode, we’re joined by Steve Rozenberg, Owner & founder of The Rozenberg Group, a former airline pilot turned successful entrepreneur and real estate expert. Steve shares his inspiring journey of overcoming challenges and turning them into growth opportunities. As the founder of the Rozenberg Group, he’s de…
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Roofer Growth Hacks - Season 2 Episode 15 - The January State of Marketing for Roofers
20:05
20:05
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20:05Welcome to the latest episode of Roofer Growth Hacks, hosted by RoofingSites.com: "January 2025 State of Marketing for Roofers." In this episode, Chris Hunter breaks down the most recent marketing trends impacting the roofing industry, from seasonal slowdowns to shifts in ad costs and new AI-driven tools. As roofing companies prepare for the year a…
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Roofer Growth Hacks - Season 2 Episode 14 - Your 2025 Digital Marketing Plan for Roofing Companies
53:55
53:55
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53:55In this episode, we dive into the 2025 digital marketing plan for roofing companies, emphasizing the need for a realistic strategy to achieve growth. We introduce the 4R marketing system, which includes reputation, reach, resell, and referral, as essential pillars for effective marketing. The conversation highlights the importance of building a str…
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Roofer Growth Hacks - Season 2 Episode 13 - How Systems Can Transform Your Roofing Business with David Jenyns
47:18
47:18
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47:18Welcome to Roofer Growth Hacks! In this episode, we’re joined by David Jenyns, founder of SYSTEMology, who shares his expertise on building efficient business systems that drive growth and scalability. Tune in as David explains how his proven framework can help roofing professionals streamline operations, reduce errors, and reclaim their time, all …
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Roofer Growth Hacks - Season 2 Episode 12 - What’s Holding Back Your Roofing Business Growth? with John Nieuwenburg
34:23
34:23
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34:23Welcome to Roofer Growth Hacks! In this episode, we’re joined by John Nieuwenburg, Founder of W5 Business Coaching, business coach and founder of W5 Coaching, to explore powerful strategies for roofing company owners. We dive into John’s Five Steps to Freedom framework, designed to help small business owners increase profits, reduce stress, and reg…
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Designing for Neurodiversity in the Workplace
44:22
44:22
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44:22As workplaces evolve to become more inclusive, the conversation around designing for neurodiversity has gained significant momentum. Neurodivergent individuals, including those with autism, ADHD, dyslexia, and other conditions, bring exceptional talents and perspectives to the workforce. However, the traditional design of workplaces, policies, and …
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Roofer Growth Hacks - Season 2 Episode 11 - The December 2024 State of Marketing for Roofers.
18:33
18:33
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18:33In this episode, we dive into the latest trends and marketing strategies specifically tailored for the roofing industry. As roofing companies look to finish the year strong and plan for 2025, we provide valuable insights into how to align marketing efforts with business growth. Tune in for actionable tips on staying ahead of the competition and ada…
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Roofer Growth Hacks - Season 2 Episode 10 - How to Implement Marketing Automation to Supercharge Your Lead Conversion With Chris
44:44
44:44
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44:44In this session, we’ll explore the crucial steps to optimizing your lead conversion process through marketing automation. While many roofing companies struggle to keep up with lead follow-up, this workshop is designed to change that. We’ll dive into how to automate your marketing efforts, ensuring no lead slips through the cracks and helping you co…
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Season 2 Episode 9 - Systemizing your Roofing Company For Growth and Success With Danny Kerr
40:38
40:38
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40:38Welcome to Roofer Growth Hacks! In this episode, we’re joined by Danny Kerr, Co-founder and Director of Assessment at Breakthrough Academy, to uncover powerful strategies for scaling your roofing business and reclaiming your time. Danny, a seasoned expert in business growth and leadership, shares his remarkable journey of building and scaling multi…
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Roofer Growth Hacks - Season 2 Episode 8 - Unlocking Roofing Success: Technology, Marketing and Automation Secrets with Tom Houghton
42:08
42:08
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42:08Welcome to Roofer Growth Hacks! In this episode, we’re joined by Tom Houghton, Owner/Lead consultant of Round Peg Solutions, LLC, to explore innovative strategies for staying ahead in the roofing industry. Tom, an expert in business consulting with a focus on technology implementation and marketing strategy, shares invaluable insights into how roof…
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Roofer Growth Hacks - S2E7 - Scaling Your Roofing Company: Expert Tips from Pro-Accel Consulting with Jerry Aliberti
52:12
52:12
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52:12Welcome to Roofer Growth Hacks! In this episode, we’re joined by Jerry Aliberti, Owner of Pro-Accel, to uncover powerful strategies for scaling your roofing business. We dive into optimizing operations, building effective systems, and creating sustainable growth—even in challenging economic times. Jerry shares expert insights and practical growth h…
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Roofer Growth Hacks - Season 2 Episode 6 - The November State of Marketing for Roofers with Chris
23:56
23:56
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23:56Welcome to our latest episode of Roofer Growth Hacks, hosted by RoofingSites.com. In this session, we explore the current trends and key focus areas in marketing and sales for the roofing industry in November. As roofing companies navigate challenges in growth, this episode provides valuable insights into effective strategies that align marketing e…
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Roofer Growth Hacks - Season 2 Episode 5 - How to Build a Video Marketing Machine for Roofing Companies with Chris
49:25
49:25
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49:25Ready to build a powerful video marketing machine for your roofing business? Join us as we dive into actionable strategies for creating a standout video presence in the roofing industry. Learn how to leverage short-form videos, job site walkthroughs, customer testimonials, and more to dominate your market and attract new clients. With step-by-step …
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Roofer Growth Hacks - Season 2 Episode 4 - Systematize Your Roofing Operations: Work Less, Earn More with Todd Dawalt
37:44
37:44
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37:44Welcome to Roofer Growth Hacks! In this episode, we’re joined by Todd, CEO of Construction Leading Edge, to explore proven strategies for growing your roofing business. We dive into how to streamline operations, implement effective systems, and develop leadership skills to navigate industry challenges, including economic downturns. Todd shares expe…
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Roofer Growth Hacks - Season 2 Episode 3 - How to Build a Profitable Roofing Business by Understanding Your Numbers with Diane Gilson
40:01
40:01
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40:01Welcome to Roofer Growth Hacks! In this episode, We sit down with Diane Gilson, CEO of Info Plus Accounting, to dive into essential accounting strategies for roofing company owners. We explore how to transform financial chaos into clarity and set up job cost accounting systems that drive long-term profitability. Diane shares her expertise in helpin…
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Roofer Growth Hacks - Season 2 Episode 2 - The October State of Marketing for Roofers with Chris
11:32
11:32
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11:32Welcome to Roofer Growth Hacks, the podcast where we spotlight creative solutions to growth challenges in the roofing industry. We are joined by Chris Hunter, founder of RoofingSites.com and author of The Ultimate Guide to Digital Marketing for Roofers. In this special episode, "The October State of Marketing, Chris breaks down the latest trends we…
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Roofer Growth Hacks - Season 2 Episode 1 - The 2024 Social Media Playbook For Roofing Companies with Chris
46:33
46:33
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46:33Elevate your roofing company’s marketing in 2024 with our essential social media workshop! Discover proven strategies from thousands of industry assessments and learn how to stand out in a crowded market. We’ll cover the Four-Hour Roofing Marketing Machine, must-have post types, effective scheduling, and innovative tools, including AI for boosting …
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Roofer Growth Hacks - Season 1 Episode 49 - Season 1 Wrap Up with Chris Hunter
8:32
8:32
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8:32One season down and many more to come! Chris wraps up this first season of Roofer Growth Hacks. Chris talks about the talented guests he featured this season and expands on the most important tips roofers should be doing at any time of the year! We hope you got value from our first season today’s episode, so please take a moment to leave us a 5-sta…
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Roofer Growth Hacks - Season 1 Episode 48 - How to Charge the RIGHT Price & Stock Up on Cash with Chris Crew
38:53
38:53
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38:53When things go south, you want to be the one sitting on a pile of cash! Today, we are joined by the President of Blue Collar Success Group, Chris Crew! Chris’ team is of coaches, marketing experts, and industry leaders who lift up blue-collar businesses. Chris discusses where Roofers can be more confident in their business and how they should look …
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Roofer Growth Hacks - Season 1 Episode 47 - The September State of Marketing for Roofers with Chris Hunter
19:31
19:31
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19:31What should roofers be paying attention to in Q4? Chris leads the conversation in today’s first monthly, “State of Marketing for Roofers!” Chris talks about what is on the horizon with his team at RoofingSites.com and breaks down what Roofers sub $1M and $1M+ should do in their marketing. Chris gives some key recommendations that will move the need…
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Roofer Growth Hacks - Season 1 Episode 46 - Roofers Are Not Firefighters with Vicki Suiter
31:33
31:33
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31:33You’re in the service industry, you didn’t sign up to be a firefighter! Today, we are joined by the CEO and President of Suiter Business Builders, Vicki Suiter! Vicki is a veteran in the service industry and has helped many small business owners for over 30 years! Vicki shares mechanisms for Roofers to implement with their teams to grow faster and …
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Roofer Growth Hacks - Season 1 Episode 45 - Local Service Ads Mastery for Roofers with Chris
48:56
48:56
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48:56Are you paying for Google Ads and seeing no results? In today’s workshop, Chris shares one of Google’s latest tools around Local Service Ads! If you’ve been dumping money into Google Ad campaigns, Chris shares a performance-based tool to make every dollar count towards marketing your roofing company! Don’t forget to grab your free resources, prompt…
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Roofer Growth Hacks - Season 1 Episode 44 - Getting Your Marketing RIGHT with Russ Stephens
24:16
24:16
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24:16Are you looking to retire in the next 5 years? Even if you just started you want to start off RIGHT! We are joined by Co-Founder of the Association of Professional Builders, Russ Stephens, to discuss where roofers can improve their business with systems and where they should be doubling-down to make higher profit margins. Russ and his team have hel…
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Roofer Growth Hacks - Season 1 Episode 43 - Train AI on Your Company! V.2
40:56
40:56
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40:56Have you ever created an executive assistant in minutes? In today’s workshop, Chris shows off his framework to help roofers train AI to help their company! Chris uses ChatGPT and Claude with extensive prompts and shows how you can do the same! If you haven’t embraced AI yet this is a perfect episode for you to start implementing these tools in your…
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Roofer Growth Hacks - Season 1 Episode 42 : Be Ready to Sell Your Business TODAY with Claudio Vilas
30:19
30:19
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30:19Are you looking to sell your business in the next 5 years? Whether you want to sell in the future or not, you need to be ready to sell TODAY. We are joined by Roofing Business Broker, Claudio Vilas, to discuss all of the guardrails that our roofers should have in their business so they are ready to sell. Claudio breaks down how business owners can …
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Roofer Growth Hacks - Season 1 Episode 41 - Train AI on Your Company with Chris
41:28
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41:28Did you know you can train AI on your own company? In today’s workshop, Chris dives deep into how you can train AI with content that you already have for your company. Chris uses ChatGPT and Claude with very extensive prompts and shows how you can do the same! If you’ve been looking for a personal assistant, today you’ll learn how to create your as…
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Roofer Growth Hacks - Season 1 Episode 40 - Negotiate Better: 3 Must Know Tips with Moshe Cohen
29:05
29:05
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29:05Getting your foot in the door is hard enough, but can you close the deal? Professional mediator and author, Moshe Cohen shares his framework for roofers to build long-lasting connections in any market in high-stakes situations. This episode isn’t just filled with techniques you can try, Chris and Moshe dive into the how of making negotiation second…
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Roofer Growth Hacks - Season 1 Episode 39 - Skyrocket Your Topical Authority with AI-Driven Scripts with Chris
17:07
17:07
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17:07Creating content is the easiest way to become an authority in your area, how do make it easier for roofers? In today’s workshop Chris unveils his strategy by leveraging AI tools to research and create video content for your roofing company. Can’t think of topics to cover? Wondering what people are searching for? No more excuses, Chris us exactly ho…
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Roofer Growth Hacks - Season 1 Episode 38 - Giving Roofers a Vacation with Sales with Ryan Groth
31:00
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31:00Are you ready to go on a vacation that is actually worry-free? Ryan Groth, Founder of Sales Transformation Group lays down how roofers get to the next level in their business. Owners are usually trapped and tied to the sales process for the lifetime of their business; this isn’t ideal for anyone’s retirement plan or for the company to survive. Ryan…
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Roofer Growth Hacks - Season 1 Episode 37 - Hiring Rock Star Employees with Ryan Englin
53:27
53:27
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53:27How you can hire rock stars for your empire! Ryan Englin, CEO of Core Matters and Author of “Hire Better People Faster”, and “How to Hire the Ones You Won’t Want to Fire,” shares his passion and methods for employee recruitment and retention. Ryan takes out the guesswork around hiring in today’s workshop and paints the picture that many roofers hav…
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