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Ideation, frameworks and AI research boards with Tom Maskill, COO at Webmart

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Manage episode 494385559 series 3578291
Content provided by marketingSHOWCASE / Sound Media and MarketingSHOWCASE / Sound Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by marketingSHOWCASE / Sound Media and MarketingSHOWCASE / Sound Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Tom Maskill is the CCO at Webmart, a sustainable marketing agency.

he spoke to Alix King about the normality of AI, how Webmart have recently introduced their first AI policy - which includes which AI tools they use, how they use AI to communicate to clients and recipients of their marketing campaigns.

He also spoke about the importance of how they use AI with clients, and how it can improve the overall outcome of work with those clients. Listen to the full episode here.

Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/

This show is produced by James Marriott from our podcast partners Sound Media https://wearesoundmedia.com/ and hosted by Alix King

Podcast recorded at marketingSHOWCASE Newcastle, May 2025

  continue reading

109 episodes

Artwork
iconShare
 
Manage episode 494385559 series 3578291
Content provided by marketingSHOWCASE / Sound Media and MarketingSHOWCASE / Sound Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by marketingSHOWCASE / Sound Media and MarketingSHOWCASE / Sound Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Tom Maskill is the CCO at Webmart, a sustainable marketing agency.

he spoke to Alix King about the normality of AI, how Webmart have recently introduced their first AI policy - which includes which AI tools they use, how they use AI to communicate to clients and recipients of their marketing campaigns.

He also spoke about the importance of how they use AI with clients, and how it can improve the overall outcome of work with those clients. Listen to the full episode here.

Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/

This show is produced by James Marriott from our podcast partners Sound Media https://wearesoundmedia.com/ and hosted by Alix King

Podcast recorded at marketingSHOWCASE Newcastle, May 2025

  continue reading

109 episodes

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