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#14 - Thinking Outside Agile: The Case for Waterfall, Six Sigma & Lean Projects
Manage episode 336506090 series 3377566
In this episode of the MRX Lab podcast from FlexMR, we investigate three project management methodologies that are not agile. While agile research has quickly become part of the insights lexicon, there is much to be learnt from examining other techniques that have guided management principles over the past decades.
Throughout the course of this episode, we dive into the manufacturing roots of waterfall, the extreme ends of agile that comprise lean ideals, and the statistically driven Six Sigma process – evaluating the merits and drawbacks of each in turn.
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Presented by: Chris Martin, CMO @ FlexMR (CJ_24K)
For more info on FlexMR, the technology led research agency, visit www.flexmr.net
65 episodes
Manage episode 336506090 series 3377566
In this episode of the MRX Lab podcast from FlexMR, we investigate three project management methodologies that are not agile. While agile research has quickly become part of the insights lexicon, there is much to be learnt from examining other techniques that have guided management principles over the past decades.
Throughout the course of this episode, we dive into the manufacturing roots of waterfall, the extreme ends of agile that comprise lean ideals, and the statistically driven Six Sigma process – evaluating the merits and drawbacks of each in turn.
---
Presented by: Chris Martin, CMO @ FlexMR (CJ_24K)
For more info on FlexMR, the technology led research agency, visit www.flexmr.net
65 episodes
All episodes
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1 #65 - Customer Closeness, Research Delivery & Insight Leadership 26:44

1 #64 - Applying Human Truths to Insight and Marketing 23:55

1 #63 - How to Socialise Customer Insight and Engage Stakeholders 27:28

1 #62 - Insight, Consumer Duty and Raising Voluntary Standards 23:50

1 #61 - Empowering Women Leaders in Market Research 29:03

1 #60 - Neurodivergence, ADHD and a Career in Market Research 22:23

1 #58 - The Nexus of Research, Marketing and Entrepreneurship 20:21

1 #57 - Interoperability, FHIR and the Standardisation of Data 28:47

1 #56 - Building a Culture of Customer Curiosity 23:42

1 #55 - A Clientside Evaluation of AI in Market Research 28:47

1 #54 - Marketing Communications for Research and Insight 25:49

1 #53 - Managing Stakeholder Expectations & Valuing Insight 23:28

1 #52 - Overcoming the Commercial Challenges of Research 29:26

1 #51 - What It Takes to Become a Future Insights Leader 24:43

1 #50 – A Filmmaker's Guide to Telling Impactful Stories 25:45

1 #49 – Improving Survey Quality and the Participant Experience 21:08

1 #48 - Building Insight Teams for Transformative Change 26:19

1 #47 - Generative AI and the Future of ResTech 33:36

1 #46 - How Researchers Become Decision Consultants 26:47

1 #45 - Customer Salience: How Insight Achieves a Seat at Many Tables 23:38

1 #44 - Simplicity, Staying Power and Informed Decisions 31:09

1 #43 - Understanding Joy and The Human Experience 35:26

1 #42 - The Climate Conversation: How Research and Insight Impacts Sustainability 30:26

1 #41 - Strategic Sensemaking: The Role of Insight in Corporate Decision-Making 30:12

1 #40 - Interviewing an AI About the Future of Marketing Research (with ChatGPT) 11:44

1 #39 – The Role of Empathy in Market Research (with Rob Volpe of Ignite 360) 17:23

1 #38 - The Art and Science of Joy (with Andrew Cannon) 13:19

1 #37 - Getting to Know ESOMAR Council Candidate Paul Hudson 10:09

1 #36 - The Role of Insight and Marketing in Times of Crisis 8:59

1 #34 - How to Build & Maintain Trust in Research (with Andy Smith of NFU Mutual) 15:06

1 #33 - Understanding Vaccine Hesitancy Through Motivational Interviews (with Dr. Jack Gorman of Critica) 12:43

1 #32 - Creating Content for the Research and Insights Industry (with Mike Stevens of Insight Platforms) 14:46

1 #31 - Thoughtful Data and the Challenge of Scaling Qual Research 10:36

1 #30 - How Insight is Informing the Future of Podcasts (with Tommy Walters of Acast) 10:21



1 #27 - Democratising Data and The Factors of Success 7:17

1 #26 - Exploring the Role of Insight Activation in Market Research (with Greg Morris of F1) 12:20

1 #25 - Creative and Emerging Reporting Techniques (with Maria Twigge of FlexMR) 10:17

1 #24 - Striking the Right Balance of Data Collection Methods 9:05


1 #22 - Asking the Right Questions (with Dan Siddle of Molson Coors) 11:40

1 #21 - Customer, User and Human Experience Research 9:20

1 #20 - Proven Strategies for Connecting with Research Participants 12:30

1 #19 - Effective Approaches to Research Design 11:31

1 #18 - Cutting the Red Tape: How to Make Research Happen 12:29

1 #17 - Insights Empowerment: Improving Efficiency, Reach and Influence 11:21

1 #16 - Glocalization: Should It Impact Research Strategy? 8:28

1 #15 - Rationalism, Empiricism and Other Important -Isms 8:50

1 #14 - Thinking Outside Agile: The Case for Waterfall, Six Sigma & Lean Projects 9:25


1 #12 – Ceteris Paribus (and Other Economic Principles for Insights) 9:07

1 #11 – How the Slow Movement Challenges Agile Market Research 8:52

1 #10 - The Effect of the Sacred and Profane on Consumer Behaviour 9:15

1 #9 – Has the Gig Economy Already Affected Insights Professionals? 7:25

1 #8 - Storytelling Lessons Researchers Can Take from Table Top RPGs 8:21

1 #7 - Evaluating Art & Advertising as Reporting Techniques 9:34

1 #6 - The Parallels Between Principles of Research and Journalism 8:31

1 #5 - Applying the Principles of Design Thinking to Market Research 10:04

1 #4 - Memes As A Language For Visual Communication 9:34

1 #3 - Do Software Developers or Insight Pros Shape Modern Research Experiences? 9:44

1 #2 - The Joy Of Innovation And Importance Of Embracing Novelty 11:03
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