Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
…
continue reading
Content provided by Soar Payments and Soar Payments LLC. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Soar Payments and Soar Payments LLC or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Similar to PayPod: The Payments and Fintech Podcast
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Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Best Business Podcast (Gold), British Podcast Awards 2023 How do you build a fully electric motorcycle with no compromises on performance? How can we truly experience what the virtual world feels like? What does it take to design the first commercially available flying car? And how do you build a lightsaber? These are some of the questions this podcast answers as we share the moments where digital transforms physical, and meet the brilliant minds behind some of the most innovative products a ...
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It’s no secret that business owners want to receive positive reviews and customers want to have a positive experience. In Behind the Review, Yelp and Entrepreneur dig a little deeper on both accounts. Hosted by Yelp’s Small Business Expert, Emily Washcovick, Behind the Review features conversations with reviewers and business owners about their experiences—whether it was one star or five stars—giving listeners behind-the-scenes insights into what was really going on. Restaurants, plumbers, f ...
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It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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Gemini AI Fixes Conversion and AOV Problems – Matthew Stafford
Manage episode 482232076 series 2886265
Content provided by Soar Payments and Soar Payments LLC. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Soar Payments and Soar Payments LLC or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Episode Topic:
Matthew Stafford, Managing Partner at Build Grow Scale, joins PayPod to break down what’s really holding e-commerce stores back from growth—and how conversion rate optimization, rooted in behavioral psychology and powered by AI, is changing the game.
Lessons You’ll Learn: Why most CRO fails without psychology, how customer friction kills conversions, and why real-time feedback and simple design build lasting trust.
About Our Guest: Matthew Stafford is Managing Partner at Build Grow Scale, an optimization agency focused on maximizing revenue from existing traffic. With a deep background in e-commerce, Matt has worked with over 1,000 stores to optimize user experience, increase revenue per visitor, and leverage data intelligently. His approach blends UX simplicity, customer psychology, and modern AI tools like Google Gemini to help brands grow without unnecessary ad spend.
Topics Covered:
- Why traffic isn’t the problem—conversion is
- Treating browsers and shoppers differently
- How friction kills trust
- Key trust-building elements for e-commerce
- Using AI to synthesize analytics and sales goals
- Psychological strategies for better UX and form design
430 episodes
Share
Manage episode 482232076 series 2886265
Content provided by Soar Payments and Soar Payments LLC. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Soar Payments and Soar Payments LLC or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Episode Topic:
Matthew Stafford, Managing Partner at Build Grow Scale, joins PayPod to break down what’s really holding e-commerce stores back from growth—and how conversion rate optimization, rooted in behavioral psychology and powered by AI, is changing the game.
Lessons You’ll Learn: Why most CRO fails without psychology, how customer friction kills conversions, and why real-time feedback and simple design build lasting trust.
About Our Guest: Matthew Stafford is Managing Partner at Build Grow Scale, an optimization agency focused on maximizing revenue from existing traffic. With a deep background in e-commerce, Matt has worked with over 1,000 stores to optimize user experience, increase revenue per visitor, and leverage data intelligently. His approach blends UX simplicity, customer psychology, and modern AI tools like Google Gemini to help brands grow without unnecessary ad spend.
Topics Covered:
- Why traffic isn’t the problem—conversion is
- Treating browsers and shoppers differently
- How friction kills trust
- Key trust-building elements for e-commerce
- Using AI to synthesize analytics and sales goals
- Psychological strategies for better UX and form design
430 episodes
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Similar to PayPod: The Payments and Fintech Podcast
Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
…
continue reading
The show that helps you maximize your wealth by turning complex financial situations into actionable advice. On Your Money. Your Mission., we answer the questions you’ve been asking about -- financial planning, investing, retirement and everything in between. Whether you’re navigating the complexities of the market or looking for the best ways to save or spend your money, tune in to hear from experienced financial advisors with JFG. Walk away from each episode with savvy tips and financial t ...
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Best Business Podcast (Gold), British Podcast Awards 2023 How do you build a fully electric motorcycle with no compromises on performance? How can we truly experience what the virtual world feels like? What does it take to design the first commercially available flying car? And how do you build a lightsaber? These are some of the questions this podcast answers as we share the moments where digital transforms physical, and meet the brilliant minds behind some of the most innovative products a ...
…
continue reading
It’s no secret that business owners want to receive positive reviews and customers want to have a positive experience. In Behind the Review, Yelp and Entrepreneur dig a little deeper on both accounts. Hosted by Yelp’s Small Business Expert, Emily Washcovick, Behind the Review features conversations with reviewers and business owners about their experiences—whether it was one star or five stars—giving listeners behind-the-scenes insights into what was really going on. Restaurants, plumbers, f ...
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
Call them changemakers. Call them rule breakers. We call them Redefiners. And in this provocative podcast, we explore how daring leaders from across industries and around the globe are redefining their organizations—and themselves—to create extraordinary impact in today’s rapidly changing world. In each episode, Russell Reynolds Associates Leadership Advisor Hoda Tahoun and former CEO Clarke Murphy host engaging, purposeful conversations with leaders in and out of the business world who shar ...
…
continue reading
Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
…
continue reading
Some Goodness is hosted by Richard Ellis, a seasoned sales leader passionate about inviting top business minds to share their wisdom. Each episode is only 15-20 minutes, perfect for your commute or workout.
…
continue reading
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Go offline with the Player FM app!
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