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#25: Step 4 - How To Constantly Improve Your Content With Qualitative Data

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Manage episode 321391762 series 2965183
Content provided by Kevin Chen & George Coudounaris, Kevin Chen, and George Coudounaris. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kevin Chen & George Coudounaris, Kevin Chen, and George Coudounaris or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

What does Kevin’s wedding planning and George’s forehead have to do with B2B Marketing?

To be honest not a lot, but that didn’t stop George segwaying it to our topic this week:

How to create a feedback loop to make your content better!

Not only will you find out how he managed that, but this episode will also talk about how to get that feedback loop going.

Specifically we’re talking about when and where to use qualitative and quantitative data.

Links To Mentioned Resources:

Todd Clouser On TikTok

Simo Ahava’s Post About Engagement Tracking

Phantombuster

Shieldapp.ai

Intentify

6sense

You can find more helpful content and resources at theb2bplaybook.com. Sign up to our newsletter for the latest news and summary of the best content.

If you enjoy the podcast. Would you kindly consider leaving a short review? It takes only a minute and helps make a big difference in getting those amazing guests! We also love getting your insights by reading the reviews!

  continue reading

200 episodes

Artwork
iconShare
 
Manage episode 321391762 series 2965183
Content provided by Kevin Chen & George Coudounaris, Kevin Chen, and George Coudounaris. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kevin Chen & George Coudounaris, Kevin Chen, and George Coudounaris or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

What does Kevin’s wedding planning and George’s forehead have to do with B2B Marketing?

To be honest not a lot, but that didn’t stop George segwaying it to our topic this week:

How to create a feedback loop to make your content better!

Not only will you find out how he managed that, but this episode will also talk about how to get that feedback loop going.

Specifically we’re talking about when and where to use qualitative and quantitative data.

Links To Mentioned Resources:

Todd Clouser On TikTok

Simo Ahava’s Post About Engagement Tracking

Phantombuster

Shieldapp.ai

Intentify

6sense

You can find more helpful content and resources at theb2bplaybook.com. Sign up to our newsletter for the latest news and summary of the best content.

If you enjoy the podcast. Would you kindly consider leaving a short review? It takes only a minute and helps make a big difference in getting those amazing guests! We also love getting your insights by reading the reviews!

  continue reading

200 episodes

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