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EP 62 PR & SEO : How I grew a startup from 0 to 40M+ page views and got acquired by Google

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Content provided by Fathiya Fousseni. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Fathiya Fousseni or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

JOIN THE PODCASTING CLUB!

Dmitry Dragilev is the founder of JustReachOut.io a PR software tool used by 5K+ marketers and entrepreneurs to pitch press without PR firms, and PRThatConverts.com a PR training and coaching program with 800+ students from 25 countries.

In this episode, we talked about

  • Things to consider when creating a PR strategy
  • How to get started with PR & SEO
  • Mistakes to avoid with PR & SEO
  • Creating your PR and SEO strategy

Dmitry is a marketer and entrepreneur who used the same PR & SEO playbook to grow three tech startups and get them acquired:

  • #1 Crossloop.com whereas an intern he helped grow it from 0 to 5M customers, it was acquired later by AVG Tech in 2012.
  • #2 Polar Polls whereas the Head of Marketing he grew the app from 0 to 40M+ page views per month and got acquired by Google in 2014.
  • #3 JustReachOut which he founded himself in 2014, a tool used by 5000+ businesses to pitch press and get featured without PR firms, it was acquired by SEOJet in December 2020.

Dmitry now runs PRThatConverts.com - a PR training program where he helps content marketers and entrepreneurs pitch press and get backlinks all without PR firms. He also runs SmallBizTools - a blog where he tests, rates and reviews the best business software tools for people who want to save time and eliminate stress. Dmitry has published 1500+ articles on publications such as Entrepreneur, Forbes, Wired, TheNextWeb, TechCrunch, and many others, you can see the complete list on his personal blog CriminallyProlific.com.

Contact Dmitry - [email protected]

PRThatConverts

https://prthatconverts.com - Dmitry's PR training program with 800+ students from over 22+ countries.

JustReachOut

https://justreachout.io/getstartednow - DIY PR software platform used by 5k+ businesses to pitch press and get featured

SmallBizTools

https://smallbiz.tools - business tool reviews for anything from campaign management tools to how to sell on instagram dm

CriminallyProlific

https://www.criminallyprolific.com - Dmitry's personal blog

Resources:

How to do PR outreach:

https://blog.justreachout.io/pr-outreach/

How To Write A Media Pitch

https://blog.justreachout.io/media-pitch/

How To Start Conversations With Journalists

https://justreachout.io/start-conversion-with-journalists

How To Build Relationships With Journalists

https://justreachout.io/build-relationships-journalists

Quora PR Strategy

https://justreachout.io/quora-pr-hack

Tools and resources mentioned

Outsource your tasks affordably with Fiver

Try skillshare free Learn new skills & feed your curiosity

Here are some free resources you can access:

Download your FREE “ Podcast Guide”

Download your FREE “Simple Marketing Plan Template”

Download your FREE “How to create your Lead Generation System WORKSHEET”

Need a Marketing Consultation?

Book A Consultation To Work With Us

CONNECT WITH US

Did you know that you can send us your questions and we will answer them on the podcast?

Cheh out our website for training and resources: Shewinsmastermind.com

Want To Start Your Podcast? The Podcasting Club

Connect with your Host on Facebook: Fathiya Fousseni

On Instagram: @Fathiya.site

Thank you for listening please Subscribe & Review

Support this podcast at — https://redcircle.com/she-wins-podcast/donations
Advertising Inquiries: https://redcircle.com/brands
Privacy & Opt-Out: https://redcircle.com/privacy

  continue reading

71 episodes

Artwork
iconShare
 
Manage episode 286960083 series 2874184
Content provided by Fathiya Fousseni. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Fathiya Fousseni or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

JOIN THE PODCASTING CLUB!

Dmitry Dragilev is the founder of JustReachOut.io a PR software tool used by 5K+ marketers and entrepreneurs to pitch press without PR firms, and PRThatConverts.com a PR training and coaching program with 800+ students from 25 countries.

In this episode, we talked about

  • Things to consider when creating a PR strategy
  • How to get started with PR & SEO
  • Mistakes to avoid with PR & SEO
  • Creating your PR and SEO strategy

Dmitry is a marketer and entrepreneur who used the same PR & SEO playbook to grow three tech startups and get them acquired:

  • #1 Crossloop.com whereas an intern he helped grow it from 0 to 5M customers, it was acquired later by AVG Tech in 2012.
  • #2 Polar Polls whereas the Head of Marketing he grew the app from 0 to 40M+ page views per month and got acquired by Google in 2014.
  • #3 JustReachOut which he founded himself in 2014, a tool used by 5000+ businesses to pitch press and get featured without PR firms, it was acquired by SEOJet in December 2020.

Dmitry now runs PRThatConverts.com - a PR training program where he helps content marketers and entrepreneurs pitch press and get backlinks all without PR firms. He also runs SmallBizTools - a blog where he tests, rates and reviews the best business software tools for people who want to save time and eliminate stress. Dmitry has published 1500+ articles on publications such as Entrepreneur, Forbes, Wired, TheNextWeb, TechCrunch, and many others, you can see the complete list on his personal blog CriminallyProlific.com.

Contact Dmitry - [email protected]

PRThatConverts

https://prthatconverts.com - Dmitry's PR training program with 800+ students from over 22+ countries.

JustReachOut

https://justreachout.io/getstartednow - DIY PR software platform used by 5k+ businesses to pitch press and get featured

SmallBizTools

https://smallbiz.tools - business tool reviews for anything from campaign management tools to how to sell on instagram dm

CriminallyProlific

https://www.criminallyprolific.com - Dmitry's personal blog

Resources:

How to do PR outreach:

https://blog.justreachout.io/pr-outreach/

How To Write A Media Pitch

https://blog.justreachout.io/media-pitch/

How To Start Conversations With Journalists

https://justreachout.io/start-conversion-with-journalists

How To Build Relationships With Journalists

https://justreachout.io/build-relationships-journalists

Quora PR Strategy

https://justreachout.io/quora-pr-hack

Tools and resources mentioned

Outsource your tasks affordably with Fiver

Try skillshare free Learn new skills & feed your curiosity

Here are some free resources you can access:

Download your FREE “ Podcast Guide”

Download your FREE “Simple Marketing Plan Template”

Download your FREE “How to create your Lead Generation System WORKSHEET”

Need a Marketing Consultation?

Book A Consultation To Work With Us

CONNECT WITH US

Did you know that you can send us your questions and we will answer them on the podcast?

Cheh out our website for training and resources: Shewinsmastermind.com

Want To Start Your Podcast? The Podcasting Club

Connect with your Host on Facebook: Fathiya Fousseni

On Instagram: @Fathiya.site

Thank you for listening please Subscribe & Review

Support this podcast at — https://redcircle.com/she-wins-podcast/donations
Advertising Inquiries: https://redcircle.com/brands
Privacy & Opt-Out: https://redcircle.com/privacy

  continue reading

71 episodes

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