Victory BGC is a church in Bonifacio Global City that exists to honor God and make disciples. It is a member of Victory Philippines and under Every Nation Churches and Ministries.
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Why is product marketing often misunderstood? : with Vukasin Vukosavljevic
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Manage episode 315294834 series 2586255
Content provided by Yaagneshwaran Ganesh. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Yaagneshwaran Ganesh or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In this episode, Vukasin Vukosavljevic, popularly known as 'Vuk,' joins us to discuss how to build a strong product marketing team that hits it out of the park. Vuk is the head of growth at Lemlist and is a rockstar that every SaaS company would want to have on their team. He talks about: --> Why is product marketing often very misunderstood? --> What does the Lemlist product marketing playbook look like, what their goals and KPIs are --> His GTM checklist --> The process to seek customer feedback and the prioritization parameters for incorporating them --> Common mistakes when product marketers leverage email as a channel and a lot more...
…
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134 episodes
MP3•Episode home
Manage episode 315294834 series 2586255
Content provided by Yaagneshwaran Ganesh. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Yaagneshwaran Ganesh or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In this episode, Vukasin Vukosavljevic, popularly known as 'Vuk,' joins us to discuss how to build a strong product marketing team that hits it out of the park. Vuk is the head of growth at Lemlist and is a rockstar that every SaaS company would want to have on their team. He talks about: --> Why is product marketing often very misunderstood? --> What does the Lemlist product marketing playbook look like, what their goals and KPIs are --> His GTM checklist --> The process to seek customer feedback and the prioritization parameters for incorporating them --> Common mistakes when product marketers leverage email as a channel and a lot more...
…
continue reading
134 episodes
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