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The right data for better decisions: How marketers can use on-demand and centralized data to make better decisions
Manage episode 405079957 series 2824610
Content provided by Supermetrics. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Supermetrics or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In today's episode, we're joined by Evan Kaeding, Lead Solutions Engineer and host Edward Ford, Demand Gen Director at Supermetrics to explore a powerful framework that empowers marketers to make better decisions.
They delve into the concept of "fast data" and "slow data," highlighting the importance of having the right data, at the right time, for every marketing decision
Tune in and discover how to unlock the full potential of your marketing data!
Related sources:
- Marketing data, fast and slow - https://supermetrics.com/podcasts/marketing-data-fast-and-slow
Check out Supermetrics: https://supermetrics.com/start-trial
92 episodes
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Manage episode 405079957 series 2824610
Content provided by Supermetrics. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Supermetrics or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In today's episode, we're joined by Evan Kaeding, Lead Solutions Engineer and host Edward Ford, Demand Gen Director at Supermetrics to explore a powerful framework that empowers marketers to make better decisions.
They delve into the concept of "fast data" and "slow data," highlighting the importance of having the right data, at the right time, for every marketing decision
Tune in and discover how to unlock the full potential of your marketing data!
Related sources:
- Marketing data, fast and slow - https://supermetrics.com/podcasts/marketing-data-fast-and-slow
Check out Supermetrics: https://supermetrics.com/start-trial
92 episodes
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Similar to The Marketing Intelligence Show
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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…
continue reading
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continue reading
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…
continue reading
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continue reading
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