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Ep. 196 - In this episode, Chris delves into the often misunderstood world of MarTech, breaking down what the term MarTech really means and exploring its dual nature. He introduces the concept of a “MarTech Marketer” and explains how this role differs from a general Digital Marketer. He also discusses the relationship between MarTech, automation, and other tech-focused areas in business. Whether you're a seasoned marketer or new to the field, this episode offers essential knowledge to help you understand and leverage the power of marketing technology in your work.
What You'll Learn:
Resources:
201 episodes
Ep. 196 - In this episode, Chris delves into the often misunderstood world of MarTech, breaking down what the term MarTech really means and exploring its dual nature. He introduces the concept of a “MarTech Marketer” and explains how this role differs from a general Digital Marketer. He also discusses the relationship between MarTech, automation, and other tech-focused areas in business. Whether you're a seasoned marketer or new to the field, this episode offers essential knowledge to help you understand and leverage the power of marketing technology in your work.
What You'll Learn:
Resources:
201 episodes
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