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How to Be a Better Human


1 How to make the most of a finite life (w/ Oliver Burkeman) 40:22
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There’s only so much you can do in a week – or, according to Oliver Burkeman, in the roughly 4,000 weeks the average human lives. Oliver is a journalist and author of the books Four Thousand Weeks: Time Management for Mortals, Meditations for Mortals, and the newsletter “The Imperfectionist.” Chris and Oliver discuss the paradox of why change can only occur once we accept that we might not be able to change. Oliver also shares how life’s mishaps can become our most treasured memories and why sharing your imperfections is an act of generosity. For the full text transcript, visit go.ted.com/BHTranscripts For the full text transcript, visit go.ted.com/BHTranscripts Want to help shape TED's shows going forward? Fill out our survey ! For a chance to give your own TED Talk, fill out the Idea Search Application: ted.com/ideasearch . Interested in learning more about upcoming TED events? Follow these links: TEDNext: ted.com/futureyou Hosted on Acast. See acast.com/privacy for more information.…
The Critical Role of Leadership Development to Unlock Greater Well-Being at Work
Manage episode 430838047 series 2507660
Content provided by Society for Healthcare Strategy & Market Development, Society for Healthcare Strategy, and Market Development. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Society for Healthcare Strategy & Market Development, Society for Healthcare Strategy, and Market Development or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
The Critical Role of Leadership Development to Unlock Greater Well-Being at Work
SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators
Manage episode 430838047 series 2507660
Content provided by Society for Healthcare Strategy & Market Development, Society for Healthcare Strategy, and Market Development. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Society for Healthcare Strategy & Market Development, Society for Healthcare Strategy, and Market Development or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

1 It Takes a Comm-Unity: How Communications Can Advance Environmental Sustainability Initiatives and Create a Greener Tomorrow
As the health care sector confronts its environmental impact, communication professionals are stepping up to drive sustainability forward. In this episode, we explore how strategic messaging, stakeholder engagement, and storytelling can empower health organizations to reduce emissions, improve public health, and lead the charge toward a greener future.…
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

In today’s data-driven healthcare landscape, integrating diverse data sources into dynamic dashboards is transforming how organizations identify market opportunities and optimize provider deployment. Join us as we explore a compelling case study from Washington University School of Medicine, showcasing how Power BI dashboards are used to drive strategic decisions, improve access to care, and ensure financial sustainability.…
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

In our latest Women in Leadership episode, Danielle Gathje reflects on her remarkable career and the lessons she's learned along the way. From navigating gender bias to advocating for herself and others, Danielle's story is an inspiring reminder that resilience, positivity, and strong support systems are crucial for success in healthcare.…
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

Join us for a sneak peek of Tucker Bryant's keynote, "The Poet’s Keys: A Guide to Unlocking Innovation in Health Care Strategy," where he reveals how poetic tools can enhance creativity, collaboration, and competitive advantage in the health care industry. Discover how embracing these strategies can help health care professionals navigate an ever-evolving landscape and lead their organizations to success.…
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

Michele Sutton, FACHE, CEO of North Oaks Health System, shares her journey from SHSMD member to ACHE Chair, key leadership insights, and advice for thinking like a CEO.
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

The Women in Leadership series explores the life and career path of women in health care leadership roles. In this episode, we spotlight Jennifer Nickoles, President at Johns Hopkins Bayview Medical Center. Jen Nickoles always aspired to be a leader and after she completed her undergraduate studies at Johns Hopkins, she began her career in facilities management. Transitioning through the finance track, she moved into administration and eventually became Chief of Staff for Johns Hopkins Medicine. After several roles within the health system, she ultimately became the President of Johns Hopkins Bayview Medical Center.…
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

OhioHealth has developed a research-backed digital engagement strategy by studying consumer health behaviors and motivations to better understand patient needs and preferences. Attendees of this session will learn about patient expectations in healthcare brand relationships and receive real-world marketing strategies, along with a free copy of the consumer health and wellness research study.…
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

Healthcare marketers face the challenge of separating myth from reality when it comes to implementing scalable personalization strategies, as consumer expectations now demand more tailored approaches. AdventHealth aims to showcase a viable solution for overcoming these challenges, providing clarity amid the confusion surrounding personalization in healthcare marketing.…
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

Disruptors like Amazon and Dollar General are challenging traditional healthcare with convenience and affordability, prompting UPMC and NRC Health to explore the role of brand positioning in patient satisfaction and recognition. UPMC will share data on rural market challenges and patient care preferences, addressing broader trends like consumerism, patient engagement, and healthcare innovation.…
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

With a looming shortage of over 4 million healthcare workers, this session explores how a marketing-first approach can enhance recruitment strategies to meet community needs. Sheppard Pratt's successful recruitment tactics, rooted in ROI-driven marketing and collaboration with internal stakeholders, will be highlighted as actionable examples for other health systems.…
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

In 2025, three trends are poised to shift healthcare marketing significantly: GenAI, influencer marketing, and the “retailization” of healthcare. In this webinar, healthcare experts Erin Killion and Jenn Dixon from Goodway Group will dive into these trends, what they mean for your healthcare organization, and strategic ways you can capitalize on each trend in your marketing campaigns this upcoming year. Join us to learn how to leverage cutting-edge marketing methods to spearhead growth in 2025.…
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

The Women in Leadership series explores the life and career path of women in health care leadership roles. In this episode, we spotlight Keeli John, Corporate Director of Planning, Design & Construction for Emory Healthcare.
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

Join Sara Meyer, Khrista Boster, and Diane Markham as they discuss their Rural Marketing Group.
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

Meet Rachel Lott, one of SHSMD's Rising Star Awardees.
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

Meet Tim McMahon, one of SHSMD's 2024 Rising Stars.
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

Today’s media landscape presents a challenge for health care marketers. The expanding multiscreen landscape has dramatically altered the TV audience experience. For advertisers, this creates troubling impression fragmentation, preventing most campaigns from gathering a critical mass of viewer attention. But there are solutions. We can rein in fragmentation by simplifying audience aggregation and increasing focus on outcomes. Join us as Jeanette Geer, Sr. Director of Category Sales – Healthcare of Spectrum Reach tells us how focusing on outcomes, following data, and reaching health care audiences where they spend their time, you can harness the chaos.…
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

Join us as we learn more about the new Executive Director of SHSMD, Evan Williams! Evan is a seasoned association leader and Certified Association Executive (CAE) who has a strong focus on strategic initiatives, fostering innovation and enhancing member engagement. Tune in to learn about what drew Evan to work with SHSMD, what his goals for his first year are, and more.…
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

Dan Clarin of Kaufman Hall discusses the industry's shift to ambulatory care, highlighting pricing and cost in the context of expanding surgery and imaging capacities and third-party partnerships.
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

Tune in as we discuss how to transform your life by identifying your passion, finding focus, and defining your path, empowering you to seize control and unlock your full potential.
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

Despite COVID-19 challenges, Mount Nittany Health's communications team revitalized corporate culture through enhanced Intranet content, a positive media campaign, and employee recognition programs. Their efforts doubled Intranet engagement, generated over 300 positive media stories, and boosted employee satisfaction, healthcare quality, and recruitment.…
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

John McKeever and Stacey Mueller discuss Froedtert Health's work on psychographic segmentation. With just one year of experience working with the consumer personas they created, the organization has achieved some key learnings and developed a roadmap of use cases and integration opportunities.
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

Explore how effective leadership skills can improve workforce mental health and well-being, highlighting OhioHealth's Leadership Academy as a successful model for supporting employee well-being and guiding other organizations through change and disruption.
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

American Hospital Association leaders discuss the current Washington, D.C., landscape including implications of the national election, the ongoing advocacy agenda impacting hospitals, grassroots efforts for hospital leaders and staff using storytelling to advance public policy discussions.
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

Carley Weinstein provides insights on using social media to honor healthcare heroes and support organizational goals, focusing on staff spotlights, diverse campaigns, and cross-functional collaboration for maximum impact.
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

Join us as we delve into ECU Health’s journey to becoming the national model for rural health and wellness through thought leadership, exploring its definition, tangibility, and timeline. Jason and Laura will share how we built understanding and gained senior leader buy-in, supported their online presence, and amplified our vision and strategy through their voices on a nationwide scale.…
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

The Women in Leadership series explores the life and career path of women in health care leadership roles. In this episode, we spotlight Julie A. Freischlag, whose distinguished career as a surgeon paved the way to multiple chief surgery positions, ultimately leading to her current role as CEO of Wake Forest Baptist Health.…
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

1 Thriving Against the Odds: Using Super-Charged Engagement to Navigate the Path to Rural Hospital Sustainability
David Schreiner, CEO of Katherine Shaw Bethea Hospital discusses strategies for building a culture of care and high performance, inspiring leaders to be the best part of their stakeholders' day.
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

Roberta Levy Schwartz, Ph.D., FACHE, Chief Innovation Officer of Houston Methodist hospital system, discusses the transformative power of emerging digital technologies in healthcare. From AI to telemedicine, these innovations are reshaping the future of hospitals and streamlining daily operations, while tackling the challenges of healthcare marketing, communication, and strategic planning.…
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

Dr. David Ansell discusses how the future of population and public health will be examined within health care as a starting point, and then out to the community to examine public health intersects in the next five years.
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

Aidan Hettler, a 24-year-old CSU College of Business graduate, recently assumed the role of CEO at Sedgwick County Health Center, overseeing critical healthcare facilities serving rural Colorado and Nebraska. Despite his youth, Hettler embraces the challenge of providing essential services to communities with limited healthcare access. Under his leadership, SCHC aims to thrive, prioritizing employee engagement and elevating care standards. Hettler's journey from recent graduate to CEO underscores the potential of seizing unexpected opportunities.…
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

Join Benjamin as he shares insights into the Mayo Clinic's efforts to enhance diversity in clinical trials through community partnerships and innovative approaches like leveraging market research and AI to break down cultural barriers. Benjamin's case study, first presented at SHSMD's Public Relations and Communications course in 2023, will highlight the progress made and lessons learned.…
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

The Women in Leadership series explores the life and career path of women in health care leadership roles. Learn how Christine Alvero, DPT, MBA, FACHE went from athletic trainer to Vice President of Hospital Operations.
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

Suzanne Hendery, Chief Marketing and Customer Officer at Renown Health and SHSMD Board Member; and Alan Shoebridge, Associate Vice President, National Communications Providence and SHSMD President, discuss their impressive session from the 2023 AHA Leadership Summit.
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

Health care leaders are taking steps to redesign work in creative ways to achieve greater efficiency in an environment that provides for greater virtualization of care and work, allowing greater customization to meet workforce demands, and ensuring that workers operate at the top of their license. Joanne Conroy discusses how Dartmouth Health and others are addressing today's workforce challenges.…
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

Stephen Behm of Bon Secours Mercy Health and Raena Zupan of Futurety discuss how Bon Secours Mercy Health changed its culture, developed new products, and attract, retain, and support visionary clinicians.
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

The Women in Leadership series explores the life and career path of women in health care leadership roles. Learn how Aimee Keller-Pickford grew from front-line manager to Chief Operating Officer at AdventHealth in Altamonte Springs, FL.
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

Health care marketing has never been more challenging. From navigating HIPAA compliance to keeping up-to-date with the latest marketing technologies, health care marketers must constantly adapt to a rapidly evolving landscape. This podcast episode addresses these challenges head-on. Ray Mina, Freshpaint’s Head of Marketing, will dive into how health care marketers can turn the challenge of privacy into a strategic advantage. By embracing a privacy-first approach to health care marketing, marketers will actually be able to unlock high-performance marketing tactics that have previously been off-limits. Doing that will put health care marketers ahead of their peers, allowing them to use privacy as a competitive advantage.…
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

Hospital at Home: The practice of making house calls may seem like a quaint and nostalgic concept, but it is quickly becoming one of the most disruptive solutions for advancing health care in the United States. Scott Rissmiller, MD of Atrium Health outlines how his Atrium is advancing in this area.
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

The Women in Leadership series explores the life and career path of women in health care leadership roles. Listen to hear Morgan Jones’s journey to becoming VP of Strategic Planning & Business Development at Duke Health.
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

Adam Tiedt is one of 13 SHSMD Rising Star Awardees. The SHSMD Rising Star recognizes health care strategy professionals under the age of 40 who have demonstrated outstanding promise in their respective fields. This recognition shines a spotlight on SHSMD members who have made or are on their way to making significant contributions to their profession and the SHSMD membership.…
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

Nick Hanson is one of 13 SHSMD Rising Star Awardees. The SHSMD Rising Star recognizes health care strategy professionals under the age of 40 who have demonstrated outstanding promise in their respective fields. This recognition shines a spotlight on SHSMD members who have made or are on their way to making significant contributions to their profession and the SHSMD membership.…
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

Kristina Schiller-Chaki is one of 13 SHSMD Rising Star Awardees. The SHSMD Rising Star recognizes health care strategy professionals under the age of 40 who have demonstrated outstanding promise in their respective fields. This recognition shines a spotlight on SHSMD members who have made or are on their way to making significant contributions to their profession and the SHSMD membership.…
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

Sarah Murlin is one of 13 SHSMD Rising Star Awardees. The SHSMD Rising Star recognizes health care strategy professionals under the age of 40 who have demonstrated outstanding promise in their respective fields. This recognition shines a spotlight on SHSMD members who have made or are on their way to making significant contributions to their profession and the SHSMD membership.…
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

David Grandy, Kaiser Permanente's National VP of Innovation, discusses how value creation and value capture, market forces, behavioral insights and competitive asymmetries form the basis of modern strategy.
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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

Claudia Otero, Community Outreach Lead from Salinas Valley Health, shares insights on how to develop a messaging strategy to serve bi-lingual audiences.
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