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Ecommerce Expert Chris Meystrik: Replatforming and Innovation
Manage episode 448784147 series 3490109
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In this episode, Kailin Noivo sits down with Chris Meystrik, Chief Technology Officer at JTV, a leading retailer in the jewelry space. They discuss:
- Chris's unique career journey from particle accelerators to ecommerce leadership at JTV
- The integration of JTV’s 24/7 live TV broadcast with its ecommerce platform to enhance real-time sales
- How leveraging real-time data helps optimize everything from product airtime to warehouse operations
- The challenges and successes of JTV’s re-platforming journey and insights on knowing when it’s time to re-platform
- Strategies for balancing technology and business outcomes in a fast-paced ecommerce environment
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