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How to Break Through the Noise on Social Media, with Lee Caraher

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Manage episode 451314315 series 1258653
Content provided by Double Forte. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Double Forte or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Communications is the CENTER OF ALL THINGS. Lee Caraher talks all things communications – from language to format to medium, from employee engagement to great leadership, from PR to social media, and Reputation management to personal branding, bringing you key insights from her experience and expertise that can be used in the day to day to make your work, your PR, and your culture and your potential WORK.

What you will learn in this episode:

  • What questions you need to answer to develop a successful social media strategy
  • Why it is important to understand each platform and who is on them
  • Why organic growth is such a vital piece of any good social media strategy
  • How to use your organic growth to build community and use the algorithm to your favor
  • How to use paid social to test strategies and get your content seen by more of your audience
  • What types of strategies you can deploy with influencers to build your social presence

Resources:

  continue reading

197 episodes

Artwork
iconShare
 
Manage episode 451314315 series 1258653
Content provided by Double Forte. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Double Forte or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Communications is the CENTER OF ALL THINGS. Lee Caraher talks all things communications – from language to format to medium, from employee engagement to great leadership, from PR to social media, and Reputation management to personal branding, bringing you key insights from her experience and expertise that can be used in the day to day to make your work, your PR, and your culture and your potential WORK.

What you will learn in this episode:

  • What questions you need to answer to develop a successful social media strategy
  • Why it is important to understand each platform and who is on them
  • Why organic growth is such a vital piece of any good social media strategy
  • How to use your organic growth to build community and use the algorithm to your favor
  • How to use paid social to test strategies and get your content seen by more of your audience
  • What types of strategies you can deploy with influencers to build your social presence

Resources:

  continue reading

197 episodes

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