The Power Of Sign Up Flows & Surveys (With Stefan Pretty)

Subscription Box Answers

On this episode of Subscription Box Answers, I’m sitting down with Stefan Pretty to discuss the power of sign-up flows and surveys in growing your subscription box business.

I firmly believe that the majority of subscription boxes need to implement a survey to properly onboard their customers. Surveys help you collect vital information, allowing you to better serve your customers, keep them subscribed longer, and improve overall satisfaction.

But that’s not all—surveys can also significantly reduce your customer acquisition costs and boost sign-ups if you strategically place an email collection point. By doing this, you capture high-intent email addresses, giving you multiple opportunities to convert potential customers into paying subscribers. This is incredibly powerful, yet so many subscription box businesses aren’t doing it.

Up until now, creating and integrating these surveys has been a challenge. However, Subbly has solved this problem with their new survey builder, inspired by the success of BusterBox. This tool makes it easier than ever to design and implement effective surveys that drive results.

If you’re not using surveys in your subscription box business, now is the time to start. Tune in to learn more about how surveys can transform your business.
If you have a question you want answered on the show head over to www.SubscriptionBoxResources.com join the FREE Facebook group and post your question there.

Chapters

1. The Power Of Sign Up Flows & Surveys (With Stefan Pretty) (00:00:00)

2. Importance of Email Collection in Subscriptions (00:00:01)

3. Optimizing Email Collection in Surveys (00:10:09)