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The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX


1 #712: Compounding returns on your marketing campaigns with Chris O'Neill, GrowthLoop 30:22
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If your marketing grew like a dividend-reinvestment plan, would you still let a quarterly target dictate every decision? Agility requires stacking returning gains faster than the market changes—think compound interest, but for marketing campaigns. Today we’re going to talk about the Compound Marketing Engine, agentic AI, and why “data-driven” still needs greater adoption among leaders. To help me discuss this topic, I’d like to welcome Chris O'Neill, CEO of GrowthLoop. About Chris O'Neill Chris O’Neill is CEO of GrowthLoop and a board director at Gap Inc. (NYSE: GPS). His 25+ year career includes leadership roles at Google Canada, Evernote, and Xero, and board experience at Tim Hortons. As an advisor and investor, his portfolio includes Koho, Plus AI, and Neeva (acquired by Snowflake). Chris lives in Northern California with his wife, two children, and their dog Teddy. Chris O'Neill on LinkedIn: https://www.linkedin.com/in/croneill/ Resources GrowthLoop: https://www.growthloop.com https://www.growthloop.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 " Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
The Fly II & The Vagrant
Manage episode 462187231 series 1340355
Content provided by Midnight Drive-In. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Midnight Drive-In or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
This episode we're looking at two Chris Walas films. First up, Eric Stoltz shows us that you never get over someone killing your dog in THE FLY II. Then, Bill Paxton teaches us that protecting your real estate investments from the homeless is important in THE VAGRANT.
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378 episodes
Manage episode 462187231 series 1340355
Content provided by Midnight Drive-In. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Midnight Drive-In or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
This episode we're looking at two Chris Walas films. First up, Eric Stoltz shows us that you never get over someone killing your dog in THE FLY II. Then, Bill Paxton teaches us that protecting your real estate investments from the homeless is important in THE VAGRANT.
…
continue reading
378 episodes
All episodes
×Remember the 90s? Let’s all head back there with some slacker comedies from 1994. First up, we learn what college is really like on those liberal campuses with all the protesting in PCU. Then, we try to overtake the media in the name of metal in AIRHEADS.
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We’re enlisting to finally do something with our lives. First up, Bill Murray and a ragtag group of soldiers help prevent a world war in STRIPES. Then, Pauly Shore and Andy Dick lead a ragtag group of soldiers to get lost in the desert in IN THE ARMY NOW.
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This episode, people end up in danger due to dangerous aliens invading Earth. First up, a kid begins to suspect that everyone in his town is being taken over by aliens in INVADERS FROM MARS. Then, a weird creature begins hunting unsuspecting victims in NIGHTBEAST.
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Midnight Drive-In

As summer heads into the waning few weeks we have left, we decided why not take a look at some of the summer camp movies from the 80s. Then we found out one of these movies isn't about summer camp. Go figure. First up, Bill Murray teaches life lessons to a group of kids at camp in MEATBALLS. Then, Tim Matheson has to lead a group of misfits to win a rafting race in UP THE CREEK.…
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Midnight Drive-In

It's episode 350. What better way to celebrate than reviewing three awesome movies? First up, zombies ruin everyone's pub time in SHAUN OF THE DEAD. Then, a small town has something very wrong in HOT FUZZ. Finally, a bar crawl turns into a war with aliens in THE WORLD'S END.
This episode we're talking about 2 Albert Pyun cyborg movies! First up, things get awkward with an underage Angelina Jolie in CYBORG 2. Then, Terminator rip offs everywhere in NEMESIS.
This episode we're taking a look at . . . well you'll see that we didn't really know what we were doing going into this one. First up, we get weirded out by the amount of assault in TEETH. Then, a dude does weird things to ladies in an apartment building in SWEET KILL.
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This episode we're looking at deadly parlor games. First up, some friends go on a scavenger hunt where it turns out one of them is a killer in THE LAST OF SHEILA. Then, a woman marries into a rich family to find that a dangerous game of hide and seek is required on the wedding night in READY OR NOT.
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This episode is about those pesky killer crocs. First up, we have way too much fun with KILLER CROCODILE. Then, we have less fun but still some fun with DARK AGE.
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1 I Come In Peace & Showdown In Little Tokyo 1:39:02
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We celebrate the ever-wonderful Dolph Lundgren with two of his movies this week. First up, an alien comes in peace and leaves in pieces in I COME IN PEACE. Then, Dolph teams up with Brandon Lee to fight the Yakuza in SHOWDOWN IN LITTLE TOKYO.
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We celebrate Roy Scheider by looking at a few of his 80s thrillers. First up, Roy takes on John Glover, who takes his wife Ann Margaret hostage in 52 PICK UP. Then, he investigates a murder as most therapists do and gets tangled up with Meryl Streep in STILL OF THE NIGHT.
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We are back to review some more Jack the Ripper movies. First up, James Spader investigates the death of his twin brother, who was on the trail of a possible Ripper copycat in JACK’S BACK. Then, Tom Savini takes on the famous killer in THE RIPPER.
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1 Jack The Ripper & Terror At London Bridge 2:00:48
2:00:48
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This episode is all about Jack The Ripper movies! First up, Klaus Kinski takes on the title role as he experiments on different women in JACK THE RIPPER. Then, David Hasselhoff fights off a returning Jack the Ripper while never missing a chance to show off his chest hair in TERROR AT LONDON BRIDGE.
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This episode we're taking a look at two haunted vehicle movies. First up, an alien possesses a bulldozer and runs amok in KILLDOZER. Then a woman decides to start over in her aunt's old house but is soon haunted by a hearse that keeps trying to run her of the road in THE HEARSE.
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Midnight Drive-In

This episode ends our Fan Selection series and there is no more fitting way to go out than with some Jim Wynorski films. First up, we chat about aliens and hot girls including Traci Lords last ever nude scene in NOT OF THIS EARTH. Then, we wonder if anyone realized they were ripping off Die Hard in DEMOLITION HIGH.…
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