How Intersecting Identities Shape Your Personal Brand

Branding Room Only with Paula T. Edgar

Have you ever felt like parts of your identity are misunderstood or minimized? When it comes to personal branding, the impact of intersecting identities on how we’re perceived in our careers is often overlooked. As we celebrate Women’s History Month, it’s crucial to acknowledge the layers that shape who we are people, and how those layers influence our visibility, leadership, and professional growth.

In this episode of Branding Room Only, I break down the difference between intersecting identities and intersectionality, challenge the reality of limited perceptions, and explore the struggle of balancing authenticity with code-switching. Plus, I share actionable strategies to help you own your authentic personal brand fully in every space.

1:00 – The difference between intersecting identities and intersectionality
2:23 – Perception vs. reality: How others define your personal brand
5:03 – The challenge of balancing code-switching with authenticity
6:12 – How this balancing act affects celebrations like Women’s History Month
9:20 – Strategies to own and leverage your intersecting identities in personal branding

Mentioned In How Intersecting Identities Shape Your Personal Brand

How to Assemble and Leverage Your Personal Board of Directors

Personal Branding Strategy Sessions

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Sponsor for this episode

This episode is brought to you by PGE Consulting Group LLC.

PGE Consulting Group LLC is dedicated to providing a practical hybrid of professional development training and diversity solutions. From speaking to consulting to programming and more, all services and resources are carefully tailored for each partner. Paula Edgar’s distinct expertise helps engage attendees and create lasting change for her clients.

To learn more about Paula and her services, go to www.paulaedgar.com or contact her at [email protected], and follow Paula Edgar and the PGE Consulting Group LLC on LinkedIn.

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Chapters

1. How Intersecting Identities Shape Your Personal Brand (00:00:00)

2. The difference between intersecting identities and intersectionality (00:01:00)

3. Perception vs. reality: How others define your personal brand (00:02:23)

4. The challenge of balancing code-switching with authenticity (00:05:03)

5. How this balancing act affects celebrations like Women’s History Month (00:06:12)

6. Strategies to own and leverage your intersecting identities in personal branding (00:09:20)