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18: Authentic Marketing That Feels Good to Create with Joanne Homestead
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What if marketing could feel more like self-discovery than strategy? In this episode of Redefining Us, Stephanie Konter-O’Hara sits down with Joanne Homestead, founder of Desk Plant Creatives, to explore how soulful storytelling can transform email marketing into a powerful tool for connection and authenticity. Joanne shares her journey from educator to email copywriter and how a memoir class unexpectedly led her to discover the impact of personal stories in business.
We talk about the importance of aligning with your values, navigating vulnerability, and embracing the “zero draft” mindset to overcome perfectionism and overthinking. Whether you're a purpose-driven entrepreneur or a creative professional, this conversation will help you reframe marketing as a relationship-building practice rooted in your unique voice and lived experience.
Connect with Joanne:
https://deskplantcreatives.com/
https://www.instagram.com/desk.plant.creatives/
https://www.linkedin.com/in/joannehomesteadcopywriter/
https://linktr.ee/deskplantcreatives
https://www.facebook.com/deskplantcreatives
https://www.youtube.com/channel/UCFUrIBT0zKKUr4Hq4g5-XfQ
Free gift: subscribepage.io/3_simple_steps_to_irresistibly_entertaining_emails_that_sell
Learn more about the Redefining Us Monthly Community - https://wellmindedcounseling.com/redefining-us-community
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I wrote a book! Becoming Mommy: Aligning with yourself and finding your voice during pregnancy and motherhood, available at all major retailers - https://www.amazon.com/dp/B0DZT9P3RB?ref=cm_sw_r_ffobk_cp_ud_dp_KFT90ZBDS48FDGG6DH5X&ref_=cm_sw_r_ffobk_cp_ud_dp_KFT90ZBDS48FDGG6DH5X&social_share=cm_sw_r_ffobk_cp_ud_dp_KFT90ZBDS48FDGG6DH5X&bestFormat=true
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Website: wellmindedcounseling.com/redefining-us-pod
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Instagram: @wellmindedcounseling
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