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EP 230 – How to Build a Business with Integrity in The Hunting Space with Tanner Danish of Frontiersmen Gear

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Manage episode 479014092 series 2833195
Content provided by Jay Nichol. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jay Nichol or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode, we sit down with Tanner Danish, founder of Frontiersmen Gear, to talk about what it really takes to build a hunting business with integrity. From navigating the hype-driven world of outdoor marketing to staying grounded in craftsmanship and customer trust, Tanner shares hard-won insights from his journey creating gear that stands up to real backcountry use.

We dig into the early challenges of launching a brand, the importance of saying “no” to shortcuts, and how staying true to your values can actually be a competitive edge. If you’re someone who’s tired of the gimmicks and wants to hear what building something real in the hunting space looks like—this one’s for you.

Topics Covered:

– The origin story of Frontiersmen Gear

– Lessons learned from bootstrapping a brand

– How to earn trust in a skeptical market

– Avoiding the BS in gear design and marketing

– Advice for aspiring creators and entrepreneurs in the hunting industry

Tanner Danish

https://frontiersmengear.ca/

https://www.instagram.com/frontiersmengear/

Jay Nichol

[email protected]

https://www.mindful-reviews.com/

https://www.mindfulhunter.com/

Forged In The Backcountry

https://forgedinthebackcountry.com/

Merch

https://www.mindfulhunter.com/shop

Newsletter

https://www.mindfulhunter.com/contact

IG

https://www.instagram.com/mindful_hunter/

Podcast

https://www.mindfulhunter.com/podcast

Free Backcountry Nutrition Guide

https://www.mindfulhunter.com/tools

  continue reading

238 episodes

Artwork
iconShare
 
Manage episode 479014092 series 2833195
Content provided by Jay Nichol. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jay Nichol or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode, we sit down with Tanner Danish, founder of Frontiersmen Gear, to talk about what it really takes to build a hunting business with integrity. From navigating the hype-driven world of outdoor marketing to staying grounded in craftsmanship and customer trust, Tanner shares hard-won insights from his journey creating gear that stands up to real backcountry use.

We dig into the early challenges of launching a brand, the importance of saying “no” to shortcuts, and how staying true to your values can actually be a competitive edge. If you’re someone who’s tired of the gimmicks and wants to hear what building something real in the hunting space looks like—this one’s for you.

Topics Covered:

– The origin story of Frontiersmen Gear

– Lessons learned from bootstrapping a brand

– How to earn trust in a skeptical market

– Avoiding the BS in gear design and marketing

– Advice for aspiring creators and entrepreneurs in the hunting industry

Tanner Danish

https://frontiersmengear.ca/

https://www.instagram.com/frontiersmengear/

Jay Nichol

[email protected]

https://www.mindful-reviews.com/

https://www.mindfulhunter.com/

Forged In The Backcountry

https://forgedinthebackcountry.com/

Merch

https://www.mindfulhunter.com/shop

Newsletter

https://www.mindfulhunter.com/contact

IG

https://www.instagram.com/mindful_hunter/

Podcast

https://www.mindfulhunter.com/podcast

Free Backcountry Nutrition Guide

https://www.mindfulhunter.com/tools

  continue reading

238 episodes

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