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"You Might Also Like:" A Look Into Feed Drops

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Manage episode 483104798 series 2469210
Content provided by Buzzsprout. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Buzzsprout or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

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We're digging into a recent trend showing up in podcast feeds: bonus episodes labeled “You Might Also Like” that are actually full episodes from completely different shows. We look at what’s behind this, how companies like PodRoll are using dynamic feed drops to scale podcast promotions, and why this can feel different from a traditional feed drop or ad.

Support the show

Contact Buzzcast

Thanks for listening and Keep Podcasting!

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193 episodes

Artwork
iconShare
 
Manage episode 483104798 series 2469210
Content provided by Buzzsprout. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Buzzsprout or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Send us a text

We're digging into a recent trend showing up in podcast feeds: bonus episodes labeled “You Might Also Like” that are actually full episodes from completely different shows. We look at what’s behind this, how companies like PodRoll are using dynamic feed drops to scale podcast promotions, and why this can feel different from a traditional feed drop or ad.

Support the show

Contact Buzzcast

Thanks for listening and Keep Podcasting!

  continue reading

193 episodes

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