#012 - From D2D to Booked Out. Window Cleaning Growth Story - Cade Burke

The Hidden Hustle

From door-to-door hustle to being fully booked 3 weeks out — Cade Burke shares how TD Power Clean went from struggling to find customers to closing $8K in jobs on just $850 in ad spend.

In this inspiring episode of The Hidden Hustle, Cade walks us through his journey from pushing carts and knocking doors to co-owning a scaling window cleaning and power washing business with his future brother-in-law. He opens up about:

🔹 What it was like starting with $100 and a wrapped van

🔹 The exact mindset shift that changed everything

🔹 How their Facebook ad campaign exploded with leads

🔹 Lessons from door-to-door sales and learning the hard way

🔹 The challenges of scaling, hiring, and becoming a real brand

If you're a service business owner, aspiring entrepreneur, or just love a good underdog story — you’re going to love this one.

🎙️ The Hidden Hustle is the podcast that pulls back the curtain on what it really takes to build a business from the ground up.

👉 Know a business owner who wants to share their story? DM “podcast” on my Instagram.

How to contact Cade with TD Power Clean:

• Website: https://www.tdpowerclean.com/
• Facebook: https://www.facebook.com/TDPowerCleanIA
• Phone: [phone]
• Email: [email protected]

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🚀 Want to be featured on the podcast or level up your business? Get In Touch 👇🏼

🌎 PR Marketing: https://prmarketing-us.com/

📘 Facebook: https://www.facebook.com/profile.php?id=61566839788273

📸 Instagram: https://www.instagram.com/parkes.wilterdink/

🎙️ The Hidden Hustle Website: https://www.thehiddenhustle.com/

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Chapters

1. Intro (00:00:00)

2. From Door-to-Door to Booked Out (00:01:02)

3. The Ad That Changed Everything (00:03:16)

4. How TD Power Clean Began (00:05:57)

5. Taking Big Risks with $100 Left (00:08:20)

6. Learning Sales Through Door Knocking (00:09:31)

7. Leaving Trades to Go All In (00:13:42)

8. Struggles Without Marketing (00:16:07)

9. Discovering the Power of Facebook Ads (00:18:56)

10. Building a Real Brand (00:21:28)

11. Hiring & Becoming a Company (00:26:53)

12. $8K in Sales from $850 Ad Spend (00:30:16)

13. Overcoming Client Doubt (00:33:04)

14. Seeing Opportunity Everywhere (00:36:05)

15. Confidence, Growth & Leadership (00:40:14)

16. Future Goals & Scaling the Team (00:46:11)

17. Advice to New Business Owners (00:50:42)

18. Outro (00:57:28)