Artwork

Content provided by Deirdre Martin. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Deirdre Martin or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

128. How to Master Business Finances Without Feeling Overwhelmed

47:56
 
Share
 

Manage episode 487959007 series 3574386
Content provided by Deirdre Martin. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Deirdre Martin or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Work with Deirdre to find, win and keep more of your ideal clients by creating your uniquely uncopyable brand strategy, story, offer, experience and more.

How to Master Business Finances Without Feeling Overwhelmed

with Edel Hayes

You don’t need to be a numbers whiz to grow your business. But you do need to know certain numbers.

In this episode of the Master Your Business Podcast, I chat with Edel Hayes, Chartered Accountant and founder of Accelerate Accounting, to simplify the finance side of business once and for all. She’s helped countless service-based business owners, myself included, overcome financial confusion and step into calm, confident control.

If you’ve ever felt like you’re winging it with your money, checking your bank balance and crossing your fingers… this one’s for you.

We cover:

✔️ The 5 key numbers every business owner must track

✔️ How to finally stop relying on gut feelings to make money decisions

✔️ Why Xero can be a game changer for tracking income streams

✔️ The truth about debtor days, cash flow, and when to chase unpaid invoices

✔️ Credit cards, Profit First, and why pensions matter more than you think

✔️ How to grow your business without growing financial stress

Timestamps:

[02:38] Why your accountant should be more than a tax filer

[07:01] The numbers that tell the truth about your business

[10:01] Understanding profit margin—without the jargon

[14:41] How to choose the right system (like Xero) for your brain

[17:01] Getting paid faster: invoice etiquette 101

[21:53] Should you delay paying invoices? Here’s what Edel thinks

[25:22] Profit First and the psychology of money pots

[32:18] When credit cards can actually help your cash flow

[36:20] The pension rule changes you need to know before 2026

[43:02] The easiest way to start using your financial data now

🔗 Connect with Edel Hayes:

💻 Website: accelerateaccountingsolutions.com

📸 Instagram: @accelerateaccounting

💼 LinkedIn: Edel Hayes

About Edel Hayes:

Edel Hayes is a Chartered Accountant and founder of Accelerate Accounting, specialising in helping female-led service businesses take back control of their finances. With 15+ years of experience and a modern, relationship-first approach, she makes accounting human, helpful, and strategic.

Loved This Episode?

If you found value in today’s conversation, do us a favour:

⭐️ Follow The Master Your Business Podcast

⭐️ Connect with Deirdre on LinkedIn

⭐️ The Master Your Business Podcast Show Notes

Rate Review & Follow on Apple Podcasts

⭐⭐⭐⭐⭐

“Great insights on getting noticed in the market

Deirdre does a great job of helping understand best marketing and business strategies with a easy to understand and entertaining podcast.

Education in your ears.”

Also, if you haven’t done so already, follow the podcast. I’m adding a bundle of bonus episodes soon, and if you’re not following, you’ll very likely miss out. Follow now!

#masteryourbusiness #edelhayes #smallbusinessfinance #coacheswhoscale #servicebusinessgrowth #profitfirstforentrepreneurs #cashflowclarity #deirdremartin

  continue reading

130 episodes

Artwork
iconShare
 
Manage episode 487959007 series 3574386
Content provided by Deirdre Martin. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Deirdre Martin or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Work with Deirdre to find, win and keep more of your ideal clients by creating your uniquely uncopyable brand strategy, story, offer, experience and more.

How to Master Business Finances Without Feeling Overwhelmed

with Edel Hayes

You don’t need to be a numbers whiz to grow your business. But you do need to know certain numbers.

In this episode of the Master Your Business Podcast, I chat with Edel Hayes, Chartered Accountant and founder of Accelerate Accounting, to simplify the finance side of business once and for all. She’s helped countless service-based business owners, myself included, overcome financial confusion and step into calm, confident control.

If you’ve ever felt like you’re winging it with your money, checking your bank balance and crossing your fingers… this one’s for you.

We cover:

✔️ The 5 key numbers every business owner must track

✔️ How to finally stop relying on gut feelings to make money decisions

✔️ Why Xero can be a game changer for tracking income streams

✔️ The truth about debtor days, cash flow, and when to chase unpaid invoices

✔️ Credit cards, Profit First, and why pensions matter more than you think

✔️ How to grow your business without growing financial stress

Timestamps:

[02:38] Why your accountant should be more than a tax filer

[07:01] The numbers that tell the truth about your business

[10:01] Understanding profit margin—without the jargon

[14:41] How to choose the right system (like Xero) for your brain

[17:01] Getting paid faster: invoice etiquette 101

[21:53] Should you delay paying invoices? Here’s what Edel thinks

[25:22] Profit First and the psychology of money pots

[32:18] When credit cards can actually help your cash flow

[36:20] The pension rule changes you need to know before 2026

[43:02] The easiest way to start using your financial data now

🔗 Connect with Edel Hayes:

💻 Website: accelerateaccountingsolutions.com

📸 Instagram: @accelerateaccounting

💼 LinkedIn: Edel Hayes

About Edel Hayes:

Edel Hayes is a Chartered Accountant and founder of Accelerate Accounting, specialising in helping female-led service businesses take back control of their finances. With 15+ years of experience and a modern, relationship-first approach, she makes accounting human, helpful, and strategic.

Loved This Episode?

If you found value in today’s conversation, do us a favour:

⭐️ Follow The Master Your Business Podcast

⭐️ Connect with Deirdre on LinkedIn

⭐️ The Master Your Business Podcast Show Notes

Rate Review & Follow on Apple Podcasts

⭐⭐⭐⭐⭐

“Great insights on getting noticed in the market

Deirdre does a great job of helping understand best marketing and business strategies with a easy to understand and entertaining podcast.

Education in your ears.”

Also, if you haven’t done so already, follow the podcast. I’m adding a bundle of bonus episodes soon, and if you’re not following, you’ll very likely miss out. Follow now!

#masteryourbusiness #edelhayes #smallbusinessfinance #coacheswhoscale #servicebusinessgrowth #profitfirstforentrepreneurs #cashflowclarity #deirdremartin

  continue reading

130 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide

Copyright 2025 | Privacy Policy | Terms of Service | | Copyright
Listen to this show while you explore
Play