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Discovering & Re-Engineering Your Brand with Barry Labov

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Manage episode 488070619 series 3671059
Content provided by business.com. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by business.com or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Episode 88: Many brands and companies struggle with differentiation. Brand marketing expert Barry LaBov joins John to show us what true brand differentiation looks like. Barry LaBov is a two-time Ernst & Young Entrepreneur of the Year and the founder of LaBov Marketing Communications and Training, a firm that’s helped brands like Audi, BMW, The Macallan, and dozens more figure out what makes them truly different — and how to turn that into serious business momentum. Learn how to re-engineer (not just re-brand) your brand from the best on today’s episode of builders.
Barry’s Podcast, Difference Talks: https://www.differencetalks.com/
Watch more builders episodes here:
https://www.youtube.com/channel/UC1c5-IC2urkFeHIzcp8FfKgSign up for the free b. newsletter:
https://www.business.com/b-newsletter/
  continue reading

97 episodes

Artwork
iconShare
 
Manage episode 488070619 series 3671059
Content provided by business.com. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by business.com or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Episode 88: Many brands and companies struggle with differentiation. Brand marketing expert Barry LaBov joins John to show us what true brand differentiation looks like. Barry LaBov is a two-time Ernst & Young Entrepreneur of the Year and the founder of LaBov Marketing Communications and Training, a firm that’s helped brands like Audi, BMW, The Macallan, and dozens more figure out what makes them truly different — and how to turn that into serious business momentum. Learn how to re-engineer (not just re-brand) your brand from the best on today’s episode of builders.
Barry’s Podcast, Difference Talks: https://www.differencetalks.com/
Watch more builders episodes here:
https://www.youtube.com/channel/UC1c5-IC2urkFeHIzcp8FfKgSign up for the free b. newsletter:
https://www.business.com/b-newsletter/
  continue reading

97 episodes

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