How a San Francisco Startup Cut Dev Costs 60% with LATAM Engineers | Nearshoring Success

The Nearshore Cafe

What happens when a Series B startup in San Francisco realizes they’re paying over $200K per year for a remote engineer—and getting no extra value from being in the Bay Area?

They go nearshore.
And they win. Big.

In this episode of The Nearshore Cafe Podcast, host Brian Samson (Founder of Plugg Technologies) shares the true story of how one founder turned to LATAM developers to scale faster, cut costs, and build better—without sacrificing time zone alignment, communication, or talent quality.

Here’s what you’ll learn:

• Why hiring remotely in the U.S. no longer makes financial sense
• How this CTO hired top-tier engineers in Argentina and Mexico—in just 48 hours
• The real benefits of nearshoring over offshoring
• How cost savings + faster delivery = competitive advantage in product development
• What makes Plugg’s talent pipeline so effective for high-growth startups

If you're a founder, CTO, tech recruiter, or startup operator, this episode will reshape how you think about hiring, scaling, and building elite engineering teams.

• 🎥 Watch the video version on YouTube: https://youtu.be/mpMt4kEX2gk
• 🌐 Visit: https://www.nearshorecafepodcast.com/
• 💼 Learn more about Plugg Technologies: https://www.plugg.tech
• 🔗 Connect with Brian Samson: https://www.linkedin.com/in/briansamson/

#Nearshoring #LATAMDevelopers #RemoteHiring #StartupEngineeringTeams #OffshoreAlternatives #ArgentinaSoftwareDevelopers #MexicoEngineeringTalent #CostEfficientHiring #PluggTechnologies #NearshoreSoftwareEngineers #ScalingStartups #RemoteTeamManagement #ProductVelocity

📢 Don’t forget to LIKE, SUBSCRIBE, and TURN ON NOTIFICATIONS for more insights on Latin America’s growing tech scene! 🎧🔥
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🔗 Stay Connected:
✅ Host: Brian Samson | LinkedIn: https://www.linkedin.com/in/briansamson/
✅ Sponsor: Plugg Technologies | PLUGG.tech
✅ Follow The Nearshore Cafe Podcast for More Insightful Episodes!
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Our social pages:
🎵 Spotify podcast: https://open.spotify.com/show/6KYcgpmN77fJm6B25469B8
🌎 Website: https://www.nearshorecafepodcast.com/
🔥 LinkedIn: https://www.linkedin.com/company/the-nearshore-cafe
🎙️ Apple Podcast: https://podcasts.apple.com/us/podcast/the-nearshore-cafe/id1775525954

Chapters

1. Introducing Brian Sampson and Plug (00:00:00)

2. COVID Business Environment (00:00:27)

3. CTO's Remote Hiring Challenge (00:00:59)

4. Finding Latin American Talent (00:01:22)

5. Cost Savings and Business Results (00:02:17)