What to Look for in an Agency: Choosing the Right Amazon Growth Partner – Episode 57 of The Agency Operators Podcast
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Description:
Too many sellers are getting burned by overpromising agencies that underdeliver, and Blake T. Gale has seen it all.
In Episode 57 of the Agency Operators Podcast, we sit down with Blake T. Gale, CEO of BLAZON, to talk about the hard truths of working with Amazon agencies. From spotting red flags early to rebuilding after a bad experience, Blake shares what sellers need to know to grow with the right partner.
With over 8 years in the Amazon space and a proven track record of scaling brands 25–33% year-over-year, Blake also unpacks the upside of tariffs (yes, there is one) and offers bold predictions on where Amazon is headed next.
Whether you’re hiring your first agency or reconsidering your current one, this episode delivers honest insights to help you move forward with confidence.
About Blake T. Gale:
Blake is the Founder and CEO of BLAZON, a Utah-based agency focused on helping Amazon and Walmart brands scale with strategy and consistency. Since founding BLAZON in 2019, Blake has led brands to double-digit growth through hands-on operational support, creative thinking, and an honest approach to long-term success. He’s passionate about cutting through the noise and helping sellers avoid common traps in the agency world.
Connect with John Blake T. Gale: https://www.linkedin.com/in/blake-t-gale-0341b6152/
Main Discussion Topics:
- How to identify (and avoid) bad agencies before they cost you
- What most sellers miss when navigating agency partnerships
- The surprising upside of tariffs for U.S.-based brands
- Blake’s predictions for what’s next on Amazon—and how to prepar
Key Takeaways:
Blake T. Gale shares how to choose the right agency partner to grow your Amazon brand, covering what to look for, common red flags, and how the proper support can drive long-term growth and avoid costly setbacks.
This podcast is tailor-made to provide valuable insights to our community of exceptional operators who have been through a lot in their efforts to foster brand growth and positively impact lives. Whether you’re a marketer yourself or want to get into the industry this is a great opportunity to learn from agency owners who know the successful tactics to implement.
57 episodes