192 - AI SERIES: 16 - Decoding the Tech Stack: What Every Business Owner Needs to Know with Ellie Daw

Nikonomics - The Economics of Small Business

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Join me, Nik (https://x.com/CoFoundersNik), as I interview Ellie Daw (https://x.com/ellieintech), a multiple-time founder who's built over 40 zero to one product builds!

In this episode, we tackle the tech questions that keep business owners up at night. We demystify AI integration, clarify the roles of IT, CIO, and CTO, and discuss how to navigate dev shops without being taken advantage of. Ellie also introduces her new company, Yalla, designed to make your technical infrastructure visible and manage technical debt.

If you're a founder or business owner with limited tech experience, this conversation is for you.

Questions This Episode Answers:
What's the difference between IT, a CIO, and a CTO?
How can business owners avoid being taken advantage of by dev shops?
What does it mean for a business to be "tech-enabled"?
What is a "tech stack" and how can I track it?
What is "technical debt" and why is it a problem for my business?
Enjoy the conversation!

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This week we covered:

00:00 – Intro & Ellie’s Background
02:30 – IT vs CIO vs CTO Explained Simply
09:30 – What Is a Tech Stack?
11:45 – How to Avoid Getting Ripped Off by Developers
22:50 – What Is Technical Debt?
28:30 – What Is Yalla & How It Helps
33:00 – Why You Must Own Your GitHub
40:00 – Where to Find Yalla