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#618 Outsmart the Competition: Proven Strategies to 10x Business Growth with Michael Barbarita
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Are you wasting 80% of your time on things that don’t drive results in your business?
In this value-packed episode of Talking with the Experts, we sit down with financial strategist and serial entrepreneur Michael Barbarita to uncover the business and marketing moves that your competitors aren’t doing—but should be.
Michael breaks down his Conversion Formula—a practical approach that transforms prospects into paying customers by focusing on high-impact activities. He also explains the Buyer’s Journey—why only 1% to 3% of your audience is ready to buy now, and how to engage the other 97% until they are.
With over 30 years of experience and millions in revenue growth across multiple ventures, Michael knows firsthand how to shift from random marketing acts to repeatable systems. You’ll learn how he grew “Ski Town USA” from $2.5M to $8M, and how one frozen cookie dough idea landed him on QVC.
What makes this conversation transformative is the clarity and simplicity of Michael’s advice. He demystifies financial and sales strategies and explains how just 20% of your efforts can produce 80% of your results—saving time, increasing ROI, and giving you a competitive edge.
Whether you’re a solopreneur, coach, or small business owner juggling multiple roles, this episode will help you stop spinning your wheels and start scaling strategically.
🎯 It’s time to take the guesswork out of growth.
📩 CONNECT WITH MICHAEL
LinkedIn: https://www.linkedin.com/in/michaelbarbarita/
Facebook: https://facebook.com/contractcfo/
Instagram: https://www.instagram.com/nextstepcfo/
Website: https://www.nextstepcfo.net/
📌 PROMOTION: https://cfo-cfo.com/book-interview121388
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👉 Rose Davidson is a podcast host, producer and coach who helps entrepreneurs, coaches, and business owners navigate the process of starting their own shows through her signature OPAL system—Organise, Produce, Arrange, and Launch.
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