EP 281: Scaling Impact: How Dr. April Willis Helps Small Businesses Thrive
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What Makes April Willis with April Willis Consulting a Good Neighbor?
Ever wondered if the key to your business success might be hiding in plain sight? Dr. April Willis reveals exactly that as she shares her journey from education administrator to founder of a thriving business consulting firm. With a doctorate and three master's degrees, April discovered that her expertise in business operations could serve not just one organization, but many—allowing her to scale both her impact and income simultaneously.
From individuals to organizations, April Willis Consulting is a full-service consulting firm based in North Texas, serving clients nationwide. Their mission is to empower every client to maximize their potential and actualize their professional goals. With a team of experts, they provide the support necessary to action-plan, implement, and evaluate strategies that take big ideas and turn them into big accomplishments.
They help launch new businesses, plan the future with nonprofits, develop outstanding educational institutions, and coach the brightest leaders across industries. April Willis Consulting takes your amazing ideas and brilliant visions and turns them into reality. They fill in gaps, prepare you for unforeseen obstacles, and support your ambition as you create your next big adventure.
April Willis Consulting stands as a beacon for small businesses, startups, and nonprofits struggling with back-office operations. From HR and PR to grant writing and social media management, April's team of nine specialized consultants tackles everything except legal and accounting matters. What makes her approach unique is the philosophy that "you don't have to do it alone." Rather than forcing entrepreneurs to become experts in every aspect of business, April positions her team as an extension of yours, allowing you to focus on what you do best.
One of the most valuable takeaways from our conversation is April's myth-busting around revenue generation. She candidly explains how many well-intentioned nonprofit founders mistakenly believe grant money will automatically flow once they launch. Instead, she advocates for developing multiple revenue streams regardless of your business model. This practical wisdom comes from nearly seven years of consulting experience and the creation of the National Nonprofit Collaborative, designed specifically to support organizations that desperately need consulting but operate on tight budgets. April's community-centered marketing approach and genuine desire to empower others makes her story not just informative but truly inspiring.
Connect with April Willis Consulting through their website, social media channels, or at community events where they regularly exhibit their services.
To learn more about April Willis Consulting, go to: https://aprilwillisconsulting.com/
April Willis Consulting
817-996-8197
Chapters
1. Introducing Dr. April Willis (00:00:00)
2. Education to Entrepreneurship Journey (00:01:01)
3. Busting Nonprofit Revenue Myths (00:01:57)
4. Community Engagement and Marketing (00:03:41)
5. Personal Life and Business Philosophy (00:04:47)
6. Finding Success and Contact Information (00:07:26)
237 episodes