Artwork

Content provided by Shay Wheat. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Shay Wheat or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

The Hidden Reason Your Emails Aren’t Getting Opened (And What To Do)”

35:28
 
Share
 

Manage episode 493285429 series 3397756
Content provided by Shay Wheat. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Shay Wheat or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

What if your biggest marketing asset—your email list—was actually sabotaging your business?

In this episode of Creating Powerful Impact, Shay Wheat is joined by marketing automation pioneer Dave Lee, co-founder of PlusThis, SixthDivision, and ListDefender. They uncover the silent killers of your deliverability, why bots are poisoning your forms with fake contacts, and how most entrepreneurs are ignoring the very data that could unlock more conversions and less overwhelm.

Dave shares how he went from consulting at Infusionsoft to building automation tools that thousands of entrepreneurs now rely on. If you run events, send emails, or depend on CRM systems to drive leads and sales, this is a conversation you cannot miss.

📬 Connect with Dave Lee

Want to dive deeper into smarter automation, cleaner email lists, or scalable client journeys? Here’s how to connect with today’s guest, Dave Lee:

🔹 Facebook: facebook.com/dave.lee

🔹 LinkedIn: linkedin.com/in/davelee123

🔹 Website: www.plusthis.com

🔹 Email Hygiene Tool: www.listdefender.com

🔹 Event Registration & Check-In Tool: www.slottable.com

🎁 Free Gift: Download Campaigns of the Titans — a behind-the-scenes look at real-world marketing automation campaigns from top entrepreneurs: 👉 campaignsofthetitans.com

🎧 Subscribe, rate, and review if you found value, and share this with a fellow entrepreneur who needs to clean their list and reclaim their impact.

  continue reading

171 episodes

Artwork
iconShare
 
Manage episode 493285429 series 3397756
Content provided by Shay Wheat. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Shay Wheat or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

What if your biggest marketing asset—your email list—was actually sabotaging your business?

In this episode of Creating Powerful Impact, Shay Wheat is joined by marketing automation pioneer Dave Lee, co-founder of PlusThis, SixthDivision, and ListDefender. They uncover the silent killers of your deliverability, why bots are poisoning your forms with fake contacts, and how most entrepreneurs are ignoring the very data that could unlock more conversions and less overwhelm.

Dave shares how he went from consulting at Infusionsoft to building automation tools that thousands of entrepreneurs now rely on. If you run events, send emails, or depend on CRM systems to drive leads and sales, this is a conversation you cannot miss.

📬 Connect with Dave Lee

Want to dive deeper into smarter automation, cleaner email lists, or scalable client journeys? Here’s how to connect with today’s guest, Dave Lee:

🔹 Facebook: facebook.com/dave.lee

🔹 LinkedIn: linkedin.com/in/davelee123

🔹 Website: www.plusthis.com

🔹 Email Hygiene Tool: www.listdefender.com

🔹 Event Registration & Check-In Tool: www.slottable.com

🎁 Free Gift: Download Campaigns of the Titans — a behind-the-scenes look at real-world marketing automation campaigns from top entrepreneurs: 👉 campaignsofthetitans.com

🎧 Subscribe, rate, and review if you found value, and share this with a fellow entrepreneur who needs to clean their list and reclaim their impact.

  continue reading

171 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide

Copyright 2025 | Privacy Policy | Terms of Service | | Copyright
Listen to this show while you explore
Play