Ep 113 Connect Authentically and Influence Effectively with Lauren Deal

Mental Selling: The Sales Performance Podcast

Connecting with others through a screen isn't easy, but it’s now essential.

Lauren Deal, former live TV host and current facilitator at Integrity Solutions, shares how her background in broadcasting shaped the way she builds trust quickly, stays grounded under pressure, and brings energy to every conversation. She explains how sales professionals can adapt the same mindset to connect more deeply with customers and lead with presence.

From storytelling with emotional stakes to managing impostor syndrome in real time, Lauren breaks down what it takes to build meaningful relationships in high-stakes conversations. She also shares practical ways to improve your virtual presence, reset your mindset before a big call, and deliver your message with confidence.

In this episode, you’ll learn:

• Confidence on Camera: How to show up as yourself and speak with purpose.
• Storytelling That Connects: Ways to frame your message so it resonates and sticks.
• Emotional Intelligence in Action: Tips for reading the room and adjusting with intention.
• Virtual Presence: Simple changes to build stronger connection through the screen.

Resources:

• Lauren Deal’s LinkedIn: https://www.linkedin.com/in/tvhostlaurendeal/
• Lauren Deal’s website: https://www.masterymediatraining.com/
• Learn more about Integrity Solutions: www.integritysolutions.com/

Jump into the conversation:
(00:00) Meet Lauren Deal

(02:53) From kindergarten classroom to live TV

(05:00) Storytelling tips that make messages stick

(07:10) Why emotion drives customer decisions

(09:48) Performing under pressure without losing authenticity

(11:27) How emotional intelligence shapes sales success

(15:53) Building confidence before high-stakes conversations

(21:54) Virtual presence mistakes that break connection