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Golf’s Global Stage: The PGA of America's Luke Reissman on the Business Behind the Ryder Cup
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In this episode of The Transaction Report, host Steve Feuerstein sits down with Luke Reissman — Head of Global Partnerships for the PGA of America — to unpack the unique world of golf sponsorships and why purpose-driven partnerships are the real differentiator. From the iconic Ryder Cup rivalry to the PGA Championship’s role in showcasing both elite and everyday golf pros, Luke shares how the PGA of America balances its mission to grow the game with the needs of major global brands.
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