Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
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Newsflash: You don’t hate marketing, you hate what you think marketing is
MP3•Episode home
Manage episode 171195599 series 86796
Content provided by Sunday Dispatches with Paul Jarvis and Paul Jarvis. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sunday Dispatches with Paul Jarvis and Paul Jarvis or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
I want to talk to you about what marketing is, because a lot of folks wrongly assume they understand it (and then dismiss it because they think it isn’t important or isn’t for them). Sponsored by FreshBooks: https://freshbooks.com/sunday
…
continue reading
72 episodes
MP3•Episode home
Manage episode 171195599 series 86796
Content provided by Sunday Dispatches with Paul Jarvis and Paul Jarvis. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sunday Dispatches with Paul Jarvis and Paul Jarvis or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
I want to talk to you about what marketing is, because a lot of folks wrongly assume they understand it (and then dismiss it because they think it isn’t important or isn’t for them). Sponsored by FreshBooks: https://freshbooks.com/sunday
…
continue reading
72 episodes
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