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Endless Customers

Endless Customers

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Earn Trust & Win More Customers In The Age Of AI. We believe that the future of marketing is buyer education. When you obsess about your customers’ needs, you can start producing the content they’re hungry for. This is how to build trust and close deals in the digital age. This is the pathway to Endless Customers. An IMPACT podcast.
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Growing up as the son of a successful contractor, Logan experienced firsthand the benefits of a healthy contracting business: less stress, more money, and more time for family. Now Logan runs Contractor Growth Network to help guide you on your journey to create a strong and reliable contracting business for your family. Interested in learning more? Visit contractorgrowthnetwork.com or join our Facebook group, Common Sense Contracting, today.
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Ed Marsh is a founder, Army veteran, independent board director, manufacturing marketing expert, and industrial sales leader. He has marketed and sold millions of $ of B2B industrial manufacturing stuff worldwide. Each week on the Industrial Growth Institute, he chats with makers and thinkers, experts and specialists to gather innovative insights, recent trends, and tried & true best practices for B2B business growth. Each episode provides both actionable tips and theory, for everyone from o ...
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The up to date concepts and techniques for growing a business online using digital marketing. Learn what is working and what is not. Digital Online Marketing is a challenge for most businesses today. Confusion surrounds everything from Website design to Social Media to using Email and Text or Instant Messaging. There are literally hundreds of companies and programs promoting solutions to these issues. Our Podcast is designed to help navigate through this jungle so both businesses and marketi ...
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The Sevo Show

Seva Mozhaev

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What do you want to achieve in life? And more importantly, why? If you're unsure and have doubts to either question, this is the podcast for you! Sharing from Sev's personal experiences of how he became an educator, TikTok guru, building three successful businesses, leaving the education system to do bigger things and inspire more people. An insight into the everyday life of Seva Mozhaev, an aspiring visual creator who is chasing his dreams, sharing his failures and successes along the way. ...
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Problem Solvers

Entrepreneur Media

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You have business problems. This show has solutions. Each week, Entrepreneur’s Editor in Chief Jason Feifer digs deep with entrepreneurs and CEOs — identifying the major problems they faced, the solutions that worked, and how YOU can put them to use in your business. No fluff, all tactics. Let’s solve your problems.
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At iPop-Art, we understand that art is personal. That’s why we offer custom canvas prints that allow you to bring your unique vision to life. Whether you're looking to capture a special moment, create a statement piece for your office, or enhance your home with one-of-a-kind art, our custom printing services provide endless possibilities. Visit Us: https://ipop-art.com/ Our team is dedicated to ensuring your wall art looks exactly how you envision it. From family portraits to custom designs, ...
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Marriage. Kids. Big purchases. And zero time to figure it all out. Welcome to Broke Ass Dads — where Jordan and Scott keep it real about the chaos of dad life, modern marriage, and the endless carousel of kids’ activities, late-night Amazon regrets, and questionable financial decisions. 👨‍👧‍👦 From carpool logistics and custom SUVs to dance recitals, travel sports, and debating whether the third-row was really necessary — this is the honest, hilarious ride of fatherhood and adulting. Whether ...
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Welcome to The Custom Copper & Zinc Podcast—where expert craftsmanship meets timeless design! Hosted by Jorge Fiscal, owner of Custom Copper and Zinc, this podcast takes you inside the art and skill of handcrafted metalwork. Whether restoring historic landmarks or creating striking modern designs, copper and zinc bring unmatched beauty, durability, and character to any project. If you’re a homeowner, contractor, architect, or designer, this is your ultimate resource for expert insights, crea ...
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Steve Blank Podcast

Steve Blank

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Steve Blank, eight-time entrepreneur and now a business school professor at Stanford, Columbia and Berkeley, shares his hard-won wisdom as he pioneers entrepreneurship as a management science, combining Customer Development, Business Model Design and Agile Development. The conclusion? Startups are simply not small versions of large companies! Startups are actually temporary organizations designed to search for a scalable and repeatable business model.
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AnyGPT AI

AnyGpt Ai

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AnyGpt AI vision is to establish itself as the definitive platform for discovering custom GPTs that can elevate both your personal and professional life. At AnyGpt AI, we proudly present the Best GPTs List on the Web, and our mission is to bring this curated selection of invaluable custom GPTs to you. In a world where the possibilities with GPTs are endless, we recognize the importance of narrowing down the options to showcase only the most relevant and useful tools.
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Grow My Etsy Shop

Jered Robinson: Etsy Master

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Get the drips of knowledge needed to get your Etsy shop unstuck and growing! Not only will you master Etsy, but you also learn how to identify where to put your time properly while executing the best digital online marketing principles into your shop!
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So Many Roads Podcast is a show inspired by the Grateful Dead and the endless ways their music connects us. As a longtime fan, I’ve realized there’s still so much to learn—not just about the band, but about the culture, history, and personal stories that surround it. Each episode, I’ll sit down with guests to explore their journeys, uncover new perspectives, and take a deep dive into topics I have yet to investigate. So whether you're a longtime Deadhead or are just starting to explore, join ...
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The Go To Podcast to Learn How to Sell + Scale Digital Products on Etsy ** HOSTED BY A TOP 0.1% ETSY SELLER ** Are you stuck in information overload, consuming all the Etsy advice but still can’t figure out what leads to sales? Is overthinking your product or niche keeping you paralyzed in research mode instead of taking action? Do you want to start selling digital products on Etsy but feel overwhelmed on where to begin? Have you convinced yourself that you “don’t have time” to build the bus ...
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Working/Broken

Nick Richtsmeier and Brad Farris

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Welcome to Working/Broken with Nick Richtsmeier and Brad Farris. Every episode, we examine a trend, bias, or hot topic affecting business leaders and ask the question: Is it working? Or is it broken? Much of what is broken in the world impacts our business and our leadership. We can’t fix all that, but we can learn to respond and lead differently. Business leaders have been hard-wired and trained to chase trends, follow conventional wisdom, and find any way possible to simplify the endless l ...
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Step into India's extraordinary market, teeming with endless opportunities! 🚀 But tread carefully, as establishing a consumer brand here is a herculean task 💪. With over a billion consumers and a rapidly growing economy 🌟, navigating this landscape is incredibly tough. Join founder Mouhiit Mohan of Blaash.io as he unveils success secrets in FMCG 😎. Gain invaluable insights from visionary disruptors like Dr. Vaidya, WrapnWeft, TshirtMatter, and Ecentric ✨. Brace yourself for the power-packed ...
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Science VC explores the intersection of deeptech startups and venture capital. Each episode features conversations with startup founders, venture capitalists, and industry experts. Discover their stories, lessons learned, and predictions for the future. Learn more about the challenges and opportunities of fundraising for venture-backed startups innovating in agtech, biotech, energy, foodtech, healthtech, and sustainability.
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Ep.107 - Marketing ideas are everywhere. Execution? That’s the hard part.In this episode of Endless Customers, Alex Winter sits down with IMPACT CEO Bob Ruffolo to unpack why most marketing efforts lose steam, and how systems like EOS and Endless Customers keep growth on track.This isn’t about chasing trends. It’s about building a culture of accoun…
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Our Podcast team discuss Marcus Sheridan's book, Endless Customers, which offers a proven framework for businesses to build trust and achieve growth by becoming a known and trusted brand. The core of this system revolves around The 4 Pillars of a Known and Trusted Brand: A) Say What Others Won’t, B) Show What Others Don’t, C) Sell in a Way Others D…
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Julia Hartz is the co-founder and CEO of Eventbrite, the platform built to help anyone host and sell tickets to an event. But after years in the business, Julia and her team realized something surprising. Their biggest growth opportunity wasn’t with the people creating events, it was with the people searching for them. On this episode, Julia shares…
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Send us a text This episode isn’t about AI. Not really. It’s about the stories we tell ourselves about technology, power, and what we’re allowed to feel. Nick and Brad take apart the myth of inevitability around artificial intelligence—specifically large language models (LLMs)—and ask who benefits from that myth. Spoiler: it’s not you. Nick’s viral…
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This Podcast is based on Donna Smith-Bellinger's book; "You Lost Me @Hello". I highly recommend it be a book added to your business library. You can purchase at: https://www.pcbeeusa.com/bellingerbooks/ On this podcast our team takes a deep dive into, "HOOK TO BOOKED: The 4-Stage Experience That Turns Strangers into Qualified, Ready-to-Buy Clients,…
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This podcast offesr an extensive review of Russell Brunson's book, Traffic Secrets, focusing on strategies for consistently attracting target audiences to online platforms. They highlight key concepts such as identifying "dream customers", implementing the "Dream 100" strategy to engage with influential figures, and utilizing the "Hook, Story, Offe…
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So you’ve wrapped up an incredible project… now what? In this special on-the-road episode, Aaron and Sean dive deep into what happens after the content is created. Most contractors understand the value of video and photos, but they often don’t know how to use that content to actually grow their business. Whether you're trying to get more leads, boo…
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A simplistic sales process sets your team up to fail. Most industrial sales teams never even know who makes the real buying decision! Want to forecast accurately? You must understand how these five buying decisions shape the buying journey, and your sales process must address them! Host Ed Marsh lays out his theory of five buying decisions in this …
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You know what helps people trust your shop more than any SEO strategy or aesthetic listing photo? REVIEWS. And in today’s episode, we’re not just talking about how to get more Etsy reviews - we’re talking about the mindset shift that will change the entire energy of your shop. Because what you give, you often get… and the secret to more reviews mig…
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The Broke Ass Dads are back from Las Vegas — barely. This episode unpacks their dad-style Sin City shenanigans: Jordan’s inflight cheese-induced vomiting, Scott’s suspicious bathroom encounter with a shirtless stain removal, oyster-eating while wearing white jeans, and a backstage run-in with Tiësto (and two very underdressed influencers). They bre…
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Ania Smith, CEO of TaskRabbit, has spent her career building marketplace businesses. She shares the operational challenges of matching people who need tasks done with people who can do them and how TaskRabbit solves for the millions of unpredictable human variables that come with it. Balancing supply and demand at scale means identifying the patter…
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Ep.106 - Most brands post on social media. Few actually connect. In this episode of Endless Customers, Alex Winter sits down with Kendall Guinn, Chief Marketing Officer at LV Collective, and IMPACT CEO Bob Ruffolo to explore how social media can become your most powerful trust-building tool. This isn’t about chasing trends. It’s about showing up co…
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Selling a business after a great run. Finding the right buyer, making the right decision, doing the deal right - Episode 70 of the Industrial Growth Institute Podcast with Michael Horn, Jr. Summary This week, Michael Horn, Jr., former CEO of AC Horn, a fourth-generation family-owned food processing machinery builder, is in the studio chatting about…
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If you’ve ever felt like your Etsy shop is on a never-ending hamster wheel — constantly chasing new customers, creating new products, tweaking your SEO — I’ve got something you need to hear. Because the truth is, the sellers who are quietly making consistent, reliable income aren’t necessarily the ones with the biggest followings or the most listin…
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Jordan’s got no kids at home and still manages to be exhausted—classic dad move. Meanwhile, Scott’s basement floods, Jordan injures his eye fixing a faucet, and both are getting ready for a Vegas trip with more anxiety than excitement. In this episode, the Broke Ass Dads dive into the realities of dad-level trip planning, whether liquid IV drips ar…
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"The State of AI in B2B Marketing in 2024/25" report by ON24, outlines the rapid adoption and impact of AI within B2B marketing strategies. It highlights that a significant majority of B2B marketers are already using or testing AI, with those embracing the technology being seven times more likely to exceed their organizational goals. The podcast re…
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Eynat Guez, co-founder and CEO of Papaya Global, shares how a single contract clause nearly bankrupted her first company and why confronting that worst-case scenario changed everything. Instead of panicking, she mapped out the fallout, turned it into leverage, and negotiated a way out. That mindset became a repeatable leadership strategy, helping h…
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In Part Two of my London Dead adventure, I head to the iconic Royal Albert Hall to see Bobby Weir & the Wolf Bros live. I take you with me—through the crowd, into the show, and into conversations with fellow fans along the way. This follows Part One, where I visited historic Grateful Dead locations around London and connected with the city’s local …
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How did you go bankrupt?”Two ways. Gradually, then suddenly.”Ernest Hemingway, The Sun Also RisesEvery disruptive technology since the fire and the wheel have forced leaders to adapt or die. This post tells the story of what happened when 4,000 companies faced a disruptive technology and why only one survived.…
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The provided sources offer an extensive overview of Geoff Woods' book, The AI-Driven Leader, a guide designed for business leaders seeking to integrate artificial intelligence into their strategic decision-making. They highlight the book's core themes, such as using AI for strategic clarity, accelerating decision-making processes, multiplying organ…
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Ep.105 - Everyone wants more leads. But not everyone is ready to become a media company to make it happen. In this episode of Endless Customers, Alex Winter sits down with Andy Roe (CEO, Roe Painting), Ashley Jensen (Marketing and Content Manager), and Janet Mendez-Latouche (Website Strategist at IMPACT) for a candid look at how a regional painting…
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In this episode of the Contractor Growth Network podcast, Aaron Horner breaks down why most contractors get “About Us” pages and testimonials totally wrong. Aaron explains the difference between real storytelling and a random list of facts, how to make your client the hero of the narrative, and how strategic storytelling can attract high-end client…
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Rewriting the Rules of Enterprise Software for Manufacturing - Episode 69 of the Industrial Growth Institute Podcast with Radu Spineanu Summary Radu Spineanu is in the studio with Ed Marsh this week to discuss the intersection of AI and manufacturing, and explore how AI is poised to completely change enterprise software. Radu shares his journey as …
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Summer might be a slow season on Etsy… But that’s exactly why now is the time to get serious. Because while most sellers are checked out and waiting for fall, the smart ones are quietly stacking products, optimizing listings, and prepping for the rush. In this episode, I’m sharing what you should be creating in your Etsy shop right now — and why wa…
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In this episode of Broke Ass Dads, Scott and Jordan go full dad-logic on spring break planning—while their wives are downstairs plotting a luxury escape that rivals a billionaire’s itinerary. From fighting Iowa speeding tickets with imaginary Kardashian lawyers to manifesting wealth with framed blank checks, the dads spiral into a hilarious breakdo…
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Send us a text On this episode, we tackle a longstanding battle that has nearly boiled over: the role of college in career-preparation. Or, more specifically, why do hiring managers still require degrees for new roles? And should they? The old biases persist: many hiring managers still view a degree as a shorthand for maturity, responsibility, and …
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How does an old video game get reborn as a modern entertainment behemoth? Just ask the producers behind Sonic the Hedgehog, Tomb Raider, and more. Their names are Dmitri M. Johnson and Mike Goldberg, co-founders of Story Kitchen, a media company that specializes in adapting classic video games and other unconventional IP for TV and film. Upcoming p…
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Ever wonder what is really going on inside your buyer’s mind from the moment they land on your listing to the second they decide whether or not to come back? In this episode, we break down the 8 emotional phases every Etsy customer goes through based on Joey Coleman's book Never Lose a Customer Again Here is the growth form! https://docs.google.com…
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I’ve been having coffee with lots of frustrated founders (my students and others) bemoaning most VCs won’t even meet with them unless they have AI in their fundraising pitch. And the AI startups they see are getting valuations that appear nonsensical. These conversations brought back a sense of Déjà vu from the Dot Com bubble (at the turn of this c…
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Ep.104 - Most businesses say they want to scale. Few are ready when the moment actually comes. In this episode of Endless Customers, Alex Winter talks with Ed McKnight, Resident Economist at Opes Partners, about what it really takes to grow using the Endless Customers System™ without cutting corners or chasing shiny shortcuts. This isn’t theory. Ed…
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Sales for Manufacturers, and creating content that resonates with people who actually bend steel and make stuff - Episode 68 of the Industrial Growth Institute Podcast with Jim Vinoski, Forbes contributor and the voice of Manufacturing Talks Summary Manufacturing podcast veteran Jim Vinoski joins Ed Marsh in the studio this week to discuss manufact…
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You’ll drop $6 on a Starbucks without thinking twice. You’ll swipe your card for another $200 Amazon order filled with birthday party supplies, back-to-school outfits, and probably a rogue Squishmallow you don’t even remember adding to your cart. But when it comes to spending money on something that could actually change your life? Like a course th…
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In this star-spangled episode of Broke Ass Dads, Jordan and Scott dive into two wildly different Independence Day weekends. While Jordan was surviving turf fields, $25 entry fees, and Des Moines hotel lobby bars during a travel softball tournament, Scott was enjoying a classic lakeside 4th — until a black-tie wedding in 96° heat crashed the party. …
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This podcast provides a comprehensive guide to YES! 50 scientifically proven persuasion techniques, a book written by N.J. Goldstein, S.J. Martin & Robert B. Cialdini is suitable for various applications. It breaks down these methods into actionable tips, ranging from using "because" to framing messages as helpful, and includes a dedicated section …
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Remember the Sonic “Two Guys” commercials? That simple marketing campaign transformed the brand — but creating it wasn’t simple at all. In this episode, Cliff Hudson (former Sonic CEO) and Craig Miller (former Sonic CIO) share how the “Two Guys” campaign emerged through testing, refinement, and real-time feedback. This low-budget idea turned into a…
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In this episode, I fly to London to see Bob Weir and The Wolf Bros play the Royal Albert Hall 🛫🎸—but before the show, I set out to walk in the Grateful Dead’s London footsteps. This is Part 1 of a two-part travelogue. In this episode, I visit key spots tied to the Dead’s brief but fascinating UK history: the Roundhouse in Camden (site of their canc…
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Perth pizza entrepreneur Matt, founder of iL Locale - joins The Sevo Show to share how he turned €500 and a single oven into a seven-store brand with plans to franchise across Australia. We dig into consistency over virality, staff culture, loyalty boxes, and why spending on marketing is as crucial as paying the rent. All Matt's Links:https://www.i…
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We just finished the 15th<>annual Lean LaunchPad class at Stanford. The class had gotten so popular that in 2021 we started teaching it in both the winter and spring sessions.During the 2025 spring quarter the eight teams spoke to 935 potential customers, beneficiaries and regulators. Most students spent 15-20 hours a week on the class, about doubl…
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Ep. 103 - Most teams say they want alignment. Strouse actually built it. In this episode of Endless Customers, Alex Winter talks with Lee House, Zach Tracey, and Lindsey Auten about how a single weekly meeting became the heartbeat of sales and marketing alignment at Strouse, driving better content, faster onboarding, and real revenue growth. This i…
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In this episode of the Contractor Growth Network podcast, Logan Shinholser sits down with Peter Rainey, co-founder and managing partner of Ranney Blair Weidman, to unpack their unique and refined pre-construction process. Peter walks through how his team shifted from traditional estimates and disjointed design experiences to a highly structured, 10…
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Building a Known and Trusted Brand Through Effective Content Marketing in a Zero-Click World - Episode 67 of the Industrial Growth Institute Podcast with Marcus Sheridan, Author of "Endless Customers" Summary Ed Marsh and Marcus Sheridan explore the evolution of content marketing, the impact of AI on business, and the importance of transparency and…
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Over one hundred thousand digital products sold on Etsy. Let me say that again… not dollars — actual individual products. That means over 100,000 people clicked buy now on something I created. And yes, that has also turned into over half a million dollars in revenue… But the truth? It’s not the number or the amount of money that matters most. It’s …
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On this episode of Broke Ass Dads, Jordan finally (allegedly) finishes his move — but not before outsourcing every part of it and possibly getting banned from his own house. Meanwhile, Scott tries to make sense of a mysterious moving box labeled “living room clothes.” Oh, and surprise: Jordan’s dad (a.k.a. Broke Ass Papa) joins the show and drops s…
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This podcast, titled "AI For Entrepreneurs," focuses on how business owners can successfully integrate artificial intelligence (AI) into their operations to foster growth and expansion. The document explores various practical applications of AI, such as enhancing sales and marketing, streamlining human resources, and gaining competitive intelligenc…
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Do you want to learn to predict what your competitors will do next and prepare for it? Arjan Singh, author of Competitive Success: Building Winning Strategies with Corporate War Games, joins the show to explain how companies of any size can use war game simulations to uncover blind spots, anticipate moves, and build stronger contingency plans. Sing…
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In todays episode, I'll be walking through how to look at numbers, and what to do if you are down anywhere between 20%-60% (it changes serveral times based on where you are!) Want to join the growth program!? I'm starting up the program for the summer time. Sign up here: https://www.growmyetsyshop.com/growth-plan…
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